Latest Market Research Blogs

Latest insights of our market research offerings, covered lucidly in thought-provoking articles

Jan, 22 2015

Twitter Forays into Indian Market through its Acquisition of Missed Call Marketing Firm ZipDial

Twitter, Inc. makes its presence felt in the Indian market through its acquisition of Bengaluru-based mobile marketing and analytics company, ZipDial Mobile Solutions Pvt. Ltd. Although Twitter has ...

Jan, 21 2015

TCS Layoffs: Could this be the Secret to Success in the Indian IT Industry?

Tata Consultancy Services (TCS) is India’s largest company by market capitalisation, and is one of the largest private sector employers in the country. A subsidiary of the prestigious Tata ...

Jan, 16 2015

Serco Selling BPO Arm - Classic Case of Grapes Turning Sour or Clever Business Strategy?

UK-based outsourcing company Serco Group announced plans to sell its business process outsourcing (BPO) sector in November 2014. This was a part of the company’s long-term plans to focus on ...

Jan, 13 2015

Public Listing or Groundwork for an Acquisition: What’s on the Platter for Zomato?

Restaurant search portal Zomato has made market watchers sit up and take notice yet again with its latest (sixth) acquisition in about as many months. Zomato’s pearl string of acquisitions ...

Jan, 09 2015

Infographic: Demand for Natural Food Colours to Rise at a CAGR of 6.8% Due to Stringent Regulations by Food Safety Authorities and Need for Clean Label Products

According to the "Global Natural Food Colours – Market Analysis and Opportunity Assessment, 2014 – 2020" report, the overall food colours market is anticipated to grow at a ...

Jan, 02 2015

Apple and Samsung in Xiaomi Crosshairs, but is the bubble about to burst?

Chinese smartphone startup Xiaomi recently made headlines thanks to the tremendous success of their Redmi Note 4G model. Put up on a flash sale on Indian ecommerce website Flipkart, all 40,000 ...

Dec, 31 2014

100% FDI Approval for Medical Devices Will Make Indian Company Non-Existent

The Indian government recently approved 100 percent foreign direct investment (FDI) in medical devices through automatic approval route. This move has been received with mixed reactions from ...

Dec, 30 2014

Shift in Marketing from Globalization to Personalization

Marketing is an integral branch of any organisation that aspires to make it big. It is the pulse that breathes life into the efforts of developing a company business plan. Over the years, marketing ...

Dec, 24 2014

Recalling Products, a New Brand Building Exercise by Marketeers

Branding is the process of creating a unique identity for a product or a service in the mind of the consumer. The only objective driving this motive is to create a lasting impression in the minds of...

Dec, 22 2014

Atos to Surpass Capgemini and become 5th Largest Global IT Service Provider - Future Market Insights

Atos announced its plan to acquire the Information Technology Outsourcing (ITO) arm of Xerox for US$1.05 billion. With this move, the France-based Atos will have a presence in 45 countries and ...

Dec, 19 2014

Cibando - Zomato's Fifth Latest Buy This Year

Cibando, a media communications and quality content company caters to restaurants and other dining businesses. Cibando has an active global foodie community. With its fifth acquisition in 2014, ...

Nov, 24 2014

Tech Mahindra Bags Biggest Overseas Acquisition - But, will the tech giant be able to capitalize on this opportunity with LCC?

Tech Mahindra on Thursday signed a definitive agreement to acquire Virginia-based Lightbridge Communications Corporation (LCC) for US$240 million, subject to regulatory approvals...

Nov, 06 2014

Dual Clutch Transmission

Dual clutch transmission (DCT) also known as twin clutch or double clutch is creating a buzz in the automotive transmission systems market because of its novel features and performance standards it ...

Oct, 16 2014

Biocides Market Analysis & Opportunity Assessment, 2014 - 2020

Biocides are chemicals or certain metals used for killingvarious categories of microorganisms at different stages in their life cycle. Major applications of biocides are in drinking and wastewater ...

Oct, 16 2014

Compact Construction Equipment Market Analysis & Opportunity Assessment, 2014 - 2020

Construction equipment are used for construction activities such as making pavements, laying bitumen layers and drilling. The equipment help in easy maneuverability on rough terrains and inaccessible ...

Oct, 16 2014

Emission Control Catalysts – Market Analysis & Opportunity Assessment, 2014 - 2020

Emission control and reduction are one ofthe top prioritiesfor commercial, industrial, and government sector companies. Growing need forthe mitigation of ill effects of carbon emissions or pollution ...

Oct, 16 2014

Green Mining - Market Analysis & Opportunity Assessment, 2014 - 2020

Green mining is a sophisticated approach towards environmental conservation and mitigatingthe ill effects of mining on the environment. Green mining is a concept that deals with efficient use of ...

Oct, 16 2014

Head Up Display Market Analysis & Opportunity Assessment, 2014 - 2020

Head-up display, also known as HUD, is an innovative technology developed to assist drivers and pilots to view dashboard data in the user’s field of view. This technology enables users to ...

Oct, 16 2014

Keyless Vehicle-access Control System - Market Analysis & Opportunity Assessment, 2014 - 2020

A keyless vehicle-access control system is a fully automated system comprising an electronic locking feature, which secures access to the vehicle electronically and substitutes the conventional ...

Oct, 16 2014

Magnetic Separators - Market Analysis & Opportunity Assessment, 2014 - 2020

Magnetic separation is a technique widely used across industries to separate ferromagnetic materials such as nails, metal chips, rust, welding burrs, and other magnetic materials from the industrial ...

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