Vitafoods Asia: The nutraceutical event for Asia, 1-2 September 2016, AsiaWorld-Expo, Hong Kong

Hong Kong | 2016-09-01 - 2016-09-02


Join Future Market Insights at the Vitafoods Asia

1-2 September 2016, AsiaWorld-Expo, Hong Kong

Future Market Insights (FMI) is proud to be associated with Vitafoods Asia, one of the largest events in Asia Pacific for nutraceuticals. Be sure to catch up with our analysts and representatives at Stand no. 570 for all the latest trends and happenings in the nutraceuticals landscape.

Over 170 global suppliers will be attending this year’s event, exchanging ideas and expertise for the greater good of the nutraceutical industry. The event also will also provide opportunity to manufacturers to source ingredients and raw materials to meet the evolving needs of a vast consumer base.

FMI’s analysts Malarkodi M and Nandini Roy will be speaking at this year’s event. While Malarkodi will share her expertise on how nutraceuticals are becoming an integral part of maintaining great cardiovascular health, Nandini will offer attendees an overview of the Pan-Asian functional food ingredients market.

More information on the presentations is provided below,

Malarkodi M (Senior Consultant, Food & Beverages)

Presentation on,

Asia Heart Health Market: Functional Foods Gaining Traction as Integral Components of Preventive Care


Functional foods, dietary supplements, and nutraceuticals are gaining traction as a preventive measure of maintaining good cardiovascular health among consumers in Asia Pacific. In addition to people at high risk, adoption is also increasing among consumers with no history of cardiovascular disease as focus shifts from management to prevention. Functional nutrition manufacturers are scouring for ingredients that have proven cardiovascular health benefits, and positioning their offerings as an end-to-end solution for maintaining optimal heart health. The session will focus on,

  • Key insights on how manufacturers are positioning their offerings as end-to-end solution
  • How manufacturers are cutting through the noise to effectively convey brand message to their target audience
  • Change in perception about functional nutrition—from supplementation to integral components of a healthy lifestyle


Nandini Roy (Consultant, Food & Beverages)

Presentation on,

Title: Key Trends Shaping Up the Functional Food Ingredients Market in Asia


Awareness on the benefits of functional foods and emergence of a consumer segment that has the disposable income to invest in health and well-being have catapulted functional foods from an “add-on” to an integral part of daily diet in many Asian households. While this positive consumer sentiment has played a key role in ramping up demand, manufacturers have been hard pressed to deliver products with holistic health benefits at competitive pricing. Unsurprisingly, the focus has shifted to developing and scouring next-generation ingredients that have myriad features, including nutritional enhancement, preservation, and emulsification. The session will focus on,

  • An overview of the functional food market in top Asian markets
  • Key insights on next-generation ingredients and projections on country-wise demand
  • Analysis on growing consumer preference for vegan, organic ingredients.


Harish Tiwari - (Global BDM)

Get in touch with our Global Business Development Manager, Harish Tiwari at Stand no. 570 for a wealth of interesting information on nutraceuticals market in Asia. Register for the event by visiting Vitafoods Asia’s official website with unique registration code:wbfmi