Duvets Market

Duvets Market Snapshot

The Duvets Market is likely to hold the global market at a moderate CAGR of ~3.4% during the forecast period. The global market holds a forecasted revenue of ~US$ 2.3 Billion in 2022 and is likely to cross ~US$ 3.2 Billion by the end of 2032.

The Duvets market is anticipated to show promising growth prospects during the forecast period, expanding the Duvets market size.

Bedding utilities are very important, as the bed is the recharge point of every individual. Bed has to be comfortable, otherwise one cannot sleep properly and incomplete sleep leads to drowsiness and tiredness. There are lots of utilities and appliances available in market to make bedtime more comfortable. There are mattress pads, pillow cover, duvets, comforter and many more in the list.

In order to provide insulation and keep the body heat inside, a duvet is used. It is a sort of bedding that is pulled over a sleeper. They are also known as continental quilts in various contexts. Since they eliminate the need for additional blankets and bedsheets, duvets have the advantage of being simple to clean and maintain. Duvets are constructed comprised of a thick inner layer made of feathers, wool, synthetic fibres, cotton, or other heat-insulating materials, and a thin outer covering that may be removed for washing. To make removal simple, the outer cover is stitched on three sides and connected with a zip or buttons on one.

Among middle class households, Duvets are increasingly popular as a symbol of social advancement, helping in market growth.

Duvets are considered as luxurious bedding utility, and many middleclass people are always dreaming of owning one. The middleclass households are increasing and also their expenses are getting focused towards luxurious products. This change is due to increase in emerging economies and trending luxurious lifestyle. Many working people along with youngsters are following duvets trends, and are the key customers of duvets all around the world.

The duvets are also gaining popularity in hospitality sectors. There are number of lodging and hotels have started using duvets and comforters instead of blankets. This change is due to increased comfort and royal looks of duvets. Many visitors also prefer duvets instead of blankets. These duvets are available in different designs and sizes, and there are covers for them, which protect and enhance their looks. One can customize the duvets by using covers and match them according to their interior. The duvets are now available on online markets too, so getting one for ourselves is being hassle free. All these factors are driving the duvets market.

High maintenance, high prices and lack of buyers might restrain the Duvet market.

The main impact on the duvets market is due to the COVID-19 pandemic. The main customer for duvets is hospitality sector. Many hotels and lodges are using duvets instead of blankets, as it gives a luxurious feeling and guarantees customer satisfaction. But, during pandemic, as lockdown initiated, all the services and businesses were closed to contain the virus. Hospitality sector was one of the most severely affected sector because of COVID-19.

There are also some people with mind-set of ‘cheaper is better than luxury’, and avoid expenses on luxurious products. They prefer blankets and bed sheets rather than duvets and comforters or simply go for cheaper duvets instead of branded and high quality ones.

Many people avoid purchasing duvets because they are high maintenance. If an individual is busy all-round the week, they might find it difficult to clean the duvets, leading to bed bugs and dust accumulation, which will result in allergies. There are many more similar factors that are affecting the duvets market negatively.

Sneha Verghese

Principal Consultant

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Region wise Insights

European countries are leading the duvet market globally.

European hospitality sector is mainly using duvets, and majority of the households are also using them. Bedsheets are uncomfortable, unnecessary and messy for Europeans, and they do not use them I bedding. Whenever you visit a European hotel, you will see a duvet on the bed, even in summers. They do not like comforters too. Hence, European countries are taking the biggest share of the duvets market on the global scale.

Duvets are not well-known in Asia, there are just different versions of them in different regions.

The truth is that duvets are unknown in Asia! There are two causes for this. The first is that many of them are unnecessary. Simple bedsheets and temporary blankets are all that are utilised in the majority of Asian countries due to the heat and humidity. Only a small number of geographically elevated and generally colder nations utilise comforters and duvets, but they go by several names. Due to rising tourism and foreign tourists to Asian nations, hotels and lodges have started using duvets in several areas. Duvets are becoming more and more popular in Asian nations as a result of this trend spreading to some homes.

Competitive Landscape

Some key players in the Duvets market are Versace, Pacific Coast Feather, Italian Bed Linen, Euroquilt, Venus, Norvegr Down Duvets, EuroComfort-Group, Simba Hybrid Duvet, Bleu Calin, Frette, Hex Velley Down, Gabel Group, Panda Cloud Duvet, Ikea and others.

• The Panda Bamboo Duvet is made from bamboo. The filling and cover of the duvet is made from bamboo only! The duvet is light-weight, is breathable, ecofriendly and antimicrobial too. These all factors are making the panda bamboo duvet popular among customers.
• Simba Hybrid, a well-known bedding brand have launched a 3-in-1 duvet in June 2022, which is actually a combination of two different sized duvets. There are three components in this duvet, first one is thick duvet with 7 tog rating, second one is thinner duvet with 3 tog rating and final is a light-weight cover. User can use any pert according to their preference and season.

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Scope of Report

Key Segments Profiled in the Duvets Market

By Thickness:

• Below 4.5 Tog
• 4.5 Tog to 12 Tog
• 12 Tog and Above

By Size:

• Single Bed Size
• Double Bed Size
• Queen Size
• King Size
• Others

By Distribution:

• Retail Stores
• Specialty Stores
• Online Stores

By Region:

• North America
• Latin America
• Europe
• East Asia
• South Asia
• Oceania
• Middle East and Africa