- Global Locations -


Future Market Insights, Inc.

Christiana Corporate, 200
Continental Drive, Suite 401,
Newark, Delaware - 19713,
United States

T: +1-347-918-3531


Future Market Insights, Inc.

616 Corporate Way, Suite 2-9018,
Valley Cottage, NY 10989, United States


Future Market Insights

1602-6 Jumeirah Bay X2 Tower, Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers, Dubai,
United Arab Emirates


Future Market Insights

3rd Floor, 207 Regent Street,
W1B 3HH London
United Kingdom

T: + 44 (0) 20 8123 9659

Asia Pacific

Future Market Insights

IndiaLand Global Tech Park, Unit UG-1, Behind Grand HighStreet, Phase 1, Hinjawadi, MH, Pune – 411057, India

Hydroxyzine Market Outlook from 2024 to 2034

The global hydroxyzine industry size is forecast to reach USD 829.9 million in 2024 and further rise at a CAGR of 5.6% during the assessment period. Global sales of hydroxyzine are predicted to total USD 1430 million by 2034.

Demand remains particularly high for tablets owing to several advantages, like convenience, long shelf life, and ease of use. The target segment accounted for a prominent value share of 38% in 2023.

From being known for its antihistamine properties to possessing sedative and anxiolytic effects, hydroxyzine has become a popular medication to treat different health conditions. For instance, the medication is widely used in anxiety disorder management.

The antihistamine properties of hydroxyzine are encouraging its adoption for treating various allergic conditions. This is anticipated to play a key role in boosting growth of hydroxyzine market during the forecast period.

Allergic diseases are becoming extremely common due to pollution, environmental changes, and other factors. This is projected to generate a high demand for safe and effective treatments that help reduce symptoms like rashes and itching.

As per the Centers for Disease Control and Prevention (CDC), about one-third of individuals aged 18 years and above had a food allergy, eczema, or seasonal allergy in 2021. In the same year, around 29.9% of women were suffering from seasonal allergies, whereas 21.1% were males.

Shifting preference toward generic medications is another key factor influencing industry growth. Hydroxyzine is also available in generic forms, making the medication an ideal option for cost-conscious patients, especially across emerging nations.

Continuous innovations in pharmaceutical drug delivery are paving the way for the development of novel formulations. For instance, companies are introducing intramuscular injections and extended-release tablets.

New formulations offer advantages such as enhanced bioavailability and reduced side effects. The increasing popularity of these new formulations is projected to bode well for the industry during the assessment period.

Leading companies are also strengthening presence across lucrative regions where there is an unmet need for antihistamines due to increasing allergic reaction prevalence. This will probably help companies boost revenues significantly.

Attributes Description
Estimated Global Hydroxyzine Market Size (2024E) USD 829.9 million
Projected Global Hydroxyzine Market Value (2034F) USD 1430 million
Value-based CAGR (2024 to 2034) 5.6%

Don't pay for what you don't need

Customize your report by selecting specific countries or regions and save 30%!

Key Industry Highlights

High Incidence of Allergic Conditions like Urticaria and Atopic Dermatitis to Push Sales

The global industry is forecast to progress steadily during the estimated period, owing to multiple factors. One such key factor is the increasing prevalence of allergic conditions like atopic dermatitis and urticaria.

According to the American College of Allergy, Asthma, and Immunology, urticaria, also known as hives, affects around 20% of people at certain times during their lives. This, in turn, is anticipated to create a growing demand for antihistamines like Atarax and Vistaril.

Hydroxyzine is highly effective in reducing symptoms like rashes, itching, and hives. Thus, as the prevalence of allergic conditions continues to surge, so will demand for antihistamines, further boosting industry growth.

Ongoing Research and Development Activities to Spur Growth

As the competition becomes fierce, leading companies are using various tactics to stay ahead. One such strategy is the investment in research and development activities.

Leading players are continuously spending on research and development to improve the efficacy of products and discover new therapeutic application areas. This is projected to positively impact the growth trajectory of the target industry during the assessment period.

Use of Alternatives, Regulatory Challenges, and Potential Side Effects to Hamper Demand

Despite growing popularity of hydroxyzine, certain factors limit demand and usage of this medication. These include availability of alternatives, stringent approval processes, and potential side effects of this antihistamine, including drowsiness.

Patients use several potential alternatives for treating allergies, including cetirizine, loratadine, fexofenadine, and diphenhydramine. High consumption of these alternative medications is set to negatively impact the target industry.

2019 to 2023 Global Hydroxyzine Sales Analysis Compared to Demand Forecast for 2024 to 2034

Global sales increased at a CAGR of 7.3% between 2019 and 2023. This high growth was fueled by increased cases of mental disorders, especially during the COVID-19 pandemic.

The outbreak of COVID-19 resulted in high cases of anxiety disorders. According to the COVID-19 Mental Disorder Collaborators, the pandemic led to a 27.6% increase in cases of significant depressive disorders. This, in turn, positively impacted sales growth in the sector.

Looking ahead, the forecast for hydroxyzine industry looks optimistic. This is attributable to rising incidence of allergies like atopic dermatitis and hives and increasing demand for antihistamines. As per the National Eczema Association, in the United States, around 31.6 million individuals have at least some form of eczema, with the prevalence rising during peak childhood.

The medication is widely used to treat itching, rashes, and other symptoms of allergic diseases. Thus, surge in cases of allergic conditions globally due to multiple factors is anticipated to boost sales growth.

Another key growth-shaping factor is the rising usage of hydroxyzine in psychiatric care. Its anxiolytic properties make the medicine ideal for managing anxiety and other mental disorders.

People across the world are becoming aware of mental health and its importance. This is expected to generate demand for various medications like Atarax and Vistaril. Similarly, favorable government support is anticipated to benefit the industry during the next ten years.

Sabyasachi Ghosh
Sabyasachi Ghosh

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Comparative Market Overview

The section below provides a comparative analysis of two industries in the healthcare division related to target industry, namely, allergy treatment and atopic dermatitis treatment industries. The information provided in the tables below would enable potential clients to make wise investment decisions and put efforts in the most beneficial zones.

Allergy Treatment Industry Assessment:

Increasing prevalence of skin allergy, asthma, and food allergies across the world is providing impetus for the growth of the allergy treatment sector. Patients with allergies are increasingly opting for anti-allergy drugs and immunotherapy that relieve the symptoms.

Attribute Description
Related Market Allergy Treatment Market
CAGR (2024 to 2034) 6.9%
Growth Factor Growing prevalence of allergies
Opportunity Increasing health awareness and surging demand for antihistamines
Key Trends Development of novel therapies for allergies

Atopic Dermatitis Treatment Industry Assessment:

Atopic dermatitis is becoming one of the most common skin disorders globally, creating immense demand for different medications. These include antibiotics, antihistamines, corticosteroids, PDE-4 inhibitors, and immunosuppressants. High usage of these medications is set to provide impetus for sales growth. Development of innovative therapies, such as targeted biologics, is projected to also benefit the industry.

Attribute Description
Related Market Atopic Dermatitis Treatment Market
CAGR (2024 to 2034) 11.1%
Growth Factor Increasing incidence of atopic dermatitis globally
Opportunity Escalating awareness of skin disorders among the general public
Key Trends Growing popularity of biologics in atopic dermatitis management

Country-wise Insights

The section below depicts hydroxyzine market forecast across various countries. South Korea and Japan are set to experience high CAGRs of 8% and 7.3%, respectively, through 2034.

The regional analysis of hydroxyzine market is also given to determine key pockets for companies closely. Information about hydroxyzine sector’s latest trends is also provided in the full report.

Increasing incidence of allergies and favorable government support are a few industry growth factors for the hydroxyzine sector in East Asia. Overview of hydroxyzine market in APAC indicates Japan and Korea to witness robust growth.

Countries CAGR 2024 to 2034
United States 5.9%
China 6.3%
United Kingdom 6.8%
Japan 7.3%
South Korea 8%

Growing Prevalence of Anxiety Disorders Fueling Demand in the United States

The United States is anticipated to experience a CAGR of 5.9% during the assessment period, totaling USD 258.2 million by 2034. This is attributable to increasing incidence of anxiety disorders in the nation.

In recent years, there has been a spike in cases of anxiety disorders in the United States. For instance, as per the Anxiety and Depression Association of America (ADAA), around 40 million people in the United States experience an anxiety disorder in any given year.

The high incidence of anxiety disorders is prompting people to seek different medications to manage the existing condition. This will likely continue to uplift demand for hydroxyzine and other medications.

Growing mental health awareness is also playing a key role in fueling sales across the United States. Similarly, the presence of institutes, like the National Institute of Allergy and Infectious Diseases (NIAID), that strive to counter the atopic dermatitis burden contributes to industry growth.

Spike in Allergies Creating Growth Prospects in the United Kingdom

Sales in the United Kingdom are projected to record a CAGR of 6.8% during the assessment, totaling USD 57.8 million by 2034. One of the prominent factors spearheading this growth is the increasing prevalence of allergies.

According to AllergyUK, the United Kingdom has the leading prevalence rates of allergic conditions globally. Around 20% of the population is affected by one or more allergic disorders in the nation, and the number of sufferers is on the rise.

Increasing cases of allergic conditions like hives and eczema in the United Kingdom are set to fuel sales. This antihistamine medication is highly effective in alleviating itching, rashes, and other symptoms associated with allergic reactions.

Escalating Demand for Antihistamine Boosting Growth in China

China's industry is poised to advance at a CAGR of 6.3% during the forecast period, with sales totaling USD 224.9 million by 2034. This can be attributed to factors like increasing geriatric population and surging demand for antihistamines.

China is witnessing a surge in geriatric population susceptible to conditions like insomnia, itching, and mental disorders. This will likely act as a catalyst triggering demand for antihistamines in China in the upcoming years.

Leading China-based pharmaceutical giants are constantly innovating to develop new formulations and dosage forms to counter the allergy burden. This will likely bode well for the target industry during the assessment period. Similarly, favorable government policies and regulations are set to improve China’s share in hydroxyzine market in Asia Pacific.

Get the data you need at a Fraction of the cost

Personalize your report by choosing insights you need
and save 40%!

Category-wise Insights

The section below sheds some light on key segments and anticipated growth rates. The detailed market segmentation of hydroxyzine can help companies invest in popular forms and frame strategies accordingly.

Based on dosage form, tablets dominate the industry, accounting for a value share of 38% in 2023. The latest analysis of hydroxyzine industry estimates atopic contact dermatitis segment to record a CAGR of 5.2% through 2034.

Popularity of Tablets Lies in High Convenience and Ease of Use

Segment Tablets (Dosage Form)
Value Share (2023) 38%

When it comes to dosage form, tablets remain a popular category globally. This is attributable to usage of hydroxyzine oral tablets due to several advantages like convenience, ease of use, and accurate dosing. The target segment accounted for a revenue share of 38% in 2023 and is set to register a CAGR of 5.4% through 2034.

Unlike other dosage forms like injections, tablets are easy to manufacture, store, and transport. These are also convenient for patients to consume and carry, which is improving the popularity globally.

Tablets offer precise dosage control, which ensures consistent therapeutic outcomes for patients. Extended shelf life, ease of swallowing, cost-effectiveness, and perceived effectiveness are other factors making these popular and fueling demand.

Key hydroxyzine tablet producers are strengthening presence through online platforms. This is projected to further boost segment growth during the assessment period.

Hydroxyzine Demand Remains High for Atopic Contact Dermatitis

Segment Atopic Contact Dermatitis (Indication Type)
Value Share (2023) 42%

Currently, atopic contact dermatitis segment leads the sector. The segment accounted for a prominent share of 42% in 2023 and is forecast to advance at 5.2% CAGR during the next decade. High prevalence of atopic contact dermatitis and hydroxyzine’s efficacy in managing this condition are key factors behind the segment’s growth.

Atopic dermatitis, a form of eczema, is becoming a common chronic inflammatory skin disease. As per a report published in the National Library of Medicine, atopic dermatitis affects around 10% to 30% of children and 2% to 10% of adults in developed nations.

It is estimated that the incidence of atopic dermatitis has increased two to three-fold in recent decades. This high prevalence is creating significant demand for medications like Atarax, and the trend will likely persist through 2034.

Antihistamines like hydroxyzine are highly effective in reducing itching associated with atop contact dermatitis. Its ability to provide quick relief from itching is estimated to continue to encourage its adoption among patients.

Hydroxyzine’s high efficacy and few side effects encourage healthcare professionals to prescribe the medicine as the first line of treatment for managing atopic contact dermatitis. Hence, the target segment is set to retain its dominance during the forecast period.

Competition Outlook

The competitive landscape in hydroxyzine market is becoming fiercer, with leading players accounting for a significant share. Leading players like Teva Pharmaceuticals, Pfizer, Inc., and GSK, plc are heavily investing in research and development to enhance hydroxyzine formulations, explore new indications for the drug, and develop new delivery methods like extended-release formulations.

Companies are also navigating the regulatory landscape to maintain compliance with safety and efficacy standards and receive approval for new products. New marketing strategies are being used to increase customer base and boost sales.

Several players are targeting new lucrative regions where allergies are prevalent, but access to effective treatments may be limited. Hydroxyzine hydrochloride API manufacturers are also focusing on keeping production costs low to offer competitive pricing to healthcare providers and pharmacies.

Strategies like mergers, partnerships, acquisitions, and distribution agreements are becoming prevalent in the sector. Key players are also establishing new drug production facilities in attractive regions to expand footprint and meet demand for antihistamine medications.

Industry Updates

  • In April 2023, Teva Pharmaceutical, headquartered in Israel, established a new research and development facility in Hungary to speed up production and rapidly get medicines to patients.
  • In January 2023, United States-based Pfizer Inc. entered into an agreement with Abzena under which the company will acquire Abzena’s manufacturing facility in Sanford, North Carolina.
  • In January 2024, United Kingdom-based GSK plc announced the acquisition of Aiolos Bio. The company focuses on expertise extension and meeting the unmet treatment needs of patients with inflammatory and respiratory conditions.

Leading Hydroxyzine Brands

  • Teva Pharmaceuticals
  • Pfizer, Inc.
  • GSK, plc
  • Alliance Pharma PLC
  • Piramal Group (Piramal Healthcare UK Limited)
  • Impax Laboratories, Inc
  • Novartis AG
  • Shanghai Ruizheng Chemical Technology Co., Ltd
  • N&R Industries

Key Segments of the Market Report

By Dosage Form:

In terms of dosage form, the industry has been categorized into tablets, capsules, injections, and syrup.

By Indication Type:

Based on indication type, the industry is segmented into histamine-mediated pruritus, urticaria, and atopic contact dermatitis.

By Region:

Industry analysis has been carried out in key countries of North America, Latin America, Europe, East Asia, South Asia, Oceania, and the Middle East and Africa.

Frequently Asked Questions

How big is the hydroxyzine market?

Global sales are set to total USD 829.9 million in 2024.

What is the projected CAGR for the target industry?

The target industry is set to record 5.6% CAGR through 2034.

What is the estimated industry value for 2034?

By 2034, the global industry value is projected to total USD 1430 million.

Which dosage form segment leads the industry?


Who are the leading players in hydroxyzine industry?

Teva Pharmaceuticals, Pfizer, Inc., GSK, plc, and Novartis AG.

What is the market name for hydroxyzine?

Atarax and Vistaril, among others.

What is hydroxyzine mostly used for?

The medicine is used for treating anxiety, itchiness, and insomnia.

Table of Content

1. Executive Summary

2. Industry Introduction, including Taxonomy and Market Definition

3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments

4. Global Market Demand Analysis 2019 to 2023 and Forecast 2024 to 2034, including Historical Analysis and Future Projections

5. Pricing Analysis

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    6.1. Dosage Form

    6.2. Indication Type

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Dosage Form

    7.1. Tablets

    7.2. Capsules

    7.3. Injection

    7.4. Syrup

8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Indication Type

    8.1. Histamine-mediated Pruritus

    8.2. Urticaria

    8.3. Atopic Contact Dermatitis

9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    9.1. North America

    9.2. Latin America

    9.3. Western Europe

    9.4. South Asia

    9.5. East Asia

    9.6. Eastern Europe

    9.7. Middle East & Africa

10. North America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

11. Latin America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

12. Western Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

13. South Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

14. East Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

15. Eastern Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

16. Middle East & Africa Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

17. Sales Forecast 2024 to 2034 by Dosage Form and Indication Type for 30 Countries

18. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard

19. Company Profile

    19.1. Teva Pharmaceuticals

    19.2. Pfizer, Inc

    19.3. GSK, plc

    19.4. Alliance Pharma PLC

    19.5. Piramal Group (Piramal Healthcare UK Limited)

    19.6. Impax Laboratories, Inc

    19.7. Novartis AG

    19.8. Shanghai Ruizheng Chemical Technology Co., Ltd

    19.9. N&R Industries



Atopic Dermatitis Treatment Market

Published : January 2024


Dermatology Devices Market

Published : September 2023


Scabies Treatment Market

Published : November 2022


Allergy Treatment Market

Published : November 2022

Explore Healthcare Insights

View Reports