An Incisive, In-depth Analysis on the Aromatherapy Market
This study offers a comprehensive, 360 degree analysis on the Aromatherapy market, bringing to fore insights that can help stakeholders identify the opportunities as well as challenges. It tracks the global Aromatherapy market across key regions, and offers in-depth commentary and accurate quantitative insights. The study also includes incisive competitive landscape analysis, and provides key recommendations to market players on winning imperatives and successful strategies.
Aromatherapy Market - Key Research Findings
- The global aromatherapy market in 2019 is estimated to be valued ~US$ 6 Bn.
- The aromatherapy market is anticipated to grow at a CAGR of ~7% during the forecast period of 2019-2029.
- Consumables are likely to remain highly preferred product, with increasing sales of essential oils for home usage.
- North America is estimated to account for ~ 30% of the revenue share in the aromatherapy market by the end of 2029.
- North America will continue to maintain its leading position in the aromatherapy market, due to strong presence of key market players in the region along with increasing healthcare expenditure to adopt alternative method of treatment.
- Direct distribution channels will continue to influence the growth strategies of players in the aromatherapy market.
- Over the recent past, sales of aromatherapy products through direct distribution channels have witnessed significant growth. Manufacturers are also likely to tap into opportunities in different channels to attract new segment of customers.
Key Factors Shaping the Aromatherapy Market
- Strong Distribution Network Creating High Growth Avenues
Strong distribution network is one of the prime factors responsible for the growth of the global aromatherapy market. Various major essential oil manufacturers are undergoing distribution agreements with big retail firms to make their products available resulting in deeper penetration of aromatherapy products. Also, some companies have adopted multi-level marketing strategy to increase the distribution of their products and hire many independent distributors. Thus, easier availability and affordability of products are expected to increase the demand for essential oils and aromatherapy diffuser products globally.
- Increasing Inclination of Wellness Professionals towards Aromatherapy
A large number of wellness professionals such as spa therapist, aroma therapist, massage therapist, and gym trainers are preferring single and blended essential oils for the treatment of insomnia, anxiety, pain, agitation, alopecia areata, stress, etc. as essential oils provide desired therapeutic effects with minimal or no side effects. This is attributed to the fact that these procedures can be performed without any treatment with drugs. Also, aromatherapy is ideal for stress relief and curing anxiety and insomnia because of its ability to release hormones such as endorphins, oxytocin, and relaxing. Thus, wide availability of essential oils along with recommendation from wellness professionals are expected to result in significant growth of the aromatherapy market.
Thus, increasing inclination of wellness professionals towards aromatherapy massage for relaxation is a factor expected to contribute to the revenue growth of the aromatherapy market in the near future.
- Trend for Using Aromatherapy Diffusers at Home
There has been an increasing usage of aromatherapy diffusers at home to ward off bad smells. Fragrance diffusers also helps with deodorizing and calming the ambience at home. Usage of different essential oils such as chamomile oil, patchouli oil, lemon, or lavender oil, promotes a calm and stress-free environment. In addition to this, aeriel diffusion of essential oils combat microorganisms, decreases the toxicity of chemicals in air and thus, increases atmospheric oxygen. Thus, increasing number of people are opting to buy aromatherapy diffusers and essential oils for home usage. Availability of different types of aromatherapy diffusers such as nebulizing diffusers, ultrasonic, evaporative diffusers, and heat diffusers also aids in boosting the revenue growth of the aromatherapy market over the forecast period.
Aromatherapy Market Structure Analysis
- The global aromatherapy market is a moderately competitive market. Young Living Essential Oils, Inc,DoTERRA, Edens Garden, and Rocky Mountain Oils are the major key players contributing maximum market share in terms of revenue.
- Expansion of the business through mergers, acquisitions, collaborations, and alliances are the strategies followed by key players in the aromatherapy market. Key market players are focused on expanding their aromatherapy product lines.
- Noteworthy increasing application of aromatherapy in treatment of insomnia, cancer, and in sports and fitness is further anticipated to boost the growth prospects of the aromatherapy market.
- Global and local market players are benefiting from a significant marketing network of distributors. Also, companies are selling their products online, which is further expected to support the growth of the aromatherapy market.
Aromatherapy Market: Segmentation
The global aromatherapy market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to the reader.
Mode of Delivery
Chapter 01 – Executive Summary
The report initiates with the executive summary of the aromatherapy market, which includes a summary of key findings and statistics of the market. It also includes drivers and trends pertaining to the aromatherapy market.
Chapter 02 – Market Overview
Readers can find the definition and a detailed segmentation of the aromatherapy market in this chapter, which will help them understand the basic information about the aromatherapy market. Along with this, comprehensive information pertaining to aromatherapy and their properties are provided in this section. This section also highlights inclusions and exclusions, which helps the reader understand the scope of the aromatherapy market report.
Chapter 03 – Market Dynamics
This section gives information about drivers, and restraints of the aromatherapy market. This section also includes various opportunities and key trends of the aromatherapy market.
Chapter 04 – Market Context
This section gives information about value chain, key market strategies, and regulations.
Chapter 05 – Global Aromatherapy Market Value Analysis 2014-2018 & Opportunity Assessment 2019-2029
This section explains the global market value analysis and forecast for the aromatherapy market in the forecast periods of 2019-2029. This chapter includes a detailed analysis of the historical aromatherapy market, along with an opportunity analysis of the future. Readers can also find the absolute $ opportunity for the current year (2019), and an incremental $ opportunity for the forecast period (2019–2029).
Chapter 06 – Global Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Product
Based on the product type, the aromatherapy market is segmented consumables and equipment. In this chapter, readers can find information about the key trends and developments in the aromatherapy market and market attractiveness analysis based on product.
Chapter 07 – Global Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Application
Based on application, the aromatherapy market is segmented into relaxation, insomnia, pain management, scar management, skin & hair care, cold & cough, and others. In this chapter, readers can find information about the key trends and developments in the aromatherapy market and market attractiveness analysis based on application.
Chapter 08 – Global Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Mode of Delivery
Based on mode of delivery, the aromatherapy market is segmented into topical inhalation, direct inhalation, and aerial diffusion. In this chapter, readers can find information about the key trends and developments in the aromatherapy market and market attractiveness analysis based on mode of delivery.
Chapter 09 – Global Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Distribution Channel
This chapter provides details about the aromatherapy market based on distribution channel, and has been classified into direct distribution, retail shops and online channel. In this chapter, readers can understand the market attractive analysis based on distribution channel.
Chapter 10 – Global Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Region
This chapter explains how the aromatherapy market will grow across various geographic regions such as North America, Latin America, Western Europe, Eastern Europe, Asia-Pacific excluding Japan, Japan, and Middle East & Africa.
Chapter 11 – North America Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
This chapter includes a detailed analysis of the growth of the North America aromatherapy market, along with a country-wise assessment that includes the U.S. and Canada. Readers can also find the regional trends, and market growth based on the product, application, mode of delivery, distribution channel, and countries in North America.
Chapter 12 – Latin America Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
This chapter provides the growth scenario of the aromatherapy market in Latin American countries such as Brazil, Mexico, Argentina, and the Rest of Latin America. Along with this, assessment of the market across target segments has been provided.
Chapter 13 – Western Europe Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
Important growth prospects of the aromatherapy market based on its end users in several countries such as the U.K., France, Germany, Spain, Italy, Nordics, Benelux and the Rest of Western Europe are included in this chapter.
Chapter 14 – Eastern Europe Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
Important growth prospects of the aromatherapy market based on its end users in several countries such as the Russia, Poland and the Rest of Eastern Europe are included in this chapter.
Chapter 15 – Asia Pacific excluding Japan (APEJ) Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
In this chapter, China, India, Australia, New Zealand, ASEAN and Rest of Asia Pacific countries are the prominent countries in the Asia Pacific excluding Japan region that are the prime subjects of assessment to obtain the growth prospects of the APEJ aromatherapy market. Readers can find detailed information about the growth parameters of the APEJ aromatherapy market during the forecast period of 2019-2029.
Chapter 16 – Japan Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
This section highlights the growth prospects of the aromatherapy market for Japan, during the forecast period of 2019-2029
Chapter 17 – MEA Aromatherapy Market Analysis 2014-2018 & Opportunity Assessment 2019-2029
This chapter provides information about how the aromatherapy market will grow in major countries in the MEA region such as GCC Countries, South Africa, and the Rest of MEA, during the forecast period of 2019-2029.
Chapter 18 – Competition Analysis
In this chapter, readers can find a comprehensive list of all the prominent stakeholders in the aromatherapy market, along with a detailed information about each company, which includes company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are Young Living Essential Oils, Do TERRA, Mountain Rose Herbs, Edens Garden, Frontier Natural Products Co-op, Rocky Mountain Oils, Plant Therapy Essential Oils, First Natural Brands LTD. (Tisserand), and Soulflower.
Chapter 19 – Assumptions and Acronyms
This chapter includes a list of acronyms and assumptions that provides a base to the information and statistics included in the aromatherapy market report.
Chapter 20 – Research Methodology
This chapter help readers understand the research methodology followed to obtain various conclusions as well as important qualitative and quantitative information about the aromatherapy market.
Sources and Primary Research Splits (%)
- C - Level Executives
- Marketing Directors
- Product Managers
- Business Development Officers
- Production Managers
- Procurement Heads
- Sales Executives
- Raw Material Suppliers
- Industry Experts
- End Users
- Current Market Dynamics and Challenges
- Yesteryear Trends
- Market Characteristics
- Market Performance and Growth Quadrants
- Competition Structure and Market Structure
- Strategic Growth Initiatives
- Near-term and Long-Term Market Growth Prospects
- Market Segment Splits and Authenticity
- Opinions on Market Projections and Validity of Assumptions
- Industry Publications
- Journal of Phytotherapy Research
- International Journal of Aromatherapy
- Industry Associations
- American Psychological Association
- Company Press Releases
- Annual Reports and Investor Presentations
- Research Papers
- Government Websites and Publications
- Trade Websites