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Superfood Market

Market Insights on Superfood covering sales outlook, demand forecast & up-to-date key trends

Superfood Market By Type (Fruits, Vegetables, Grain and Seeds, Herbs and Roots), Distribution Channel (Hypermarkets/Supermarkets, Online Channels, Traditional Grocery Stores, Convenience Stores) & Region - Forecast to 2022 - 2032

Superfood Market Overview

[350 Pages Report] As per Future Market Insights (FMI), the global superfood market totaled US$ ~166 Bn in 2022 and is expected to exhibit a CAGR of ~6% to reach the value of ~US$ 299 Bn in 2032.

Superfood Market Size Value in 2022

~US$ 166 bn

Superfood Market Forecast Value in 2032

~US$ 299 bn

Global Growth Rate for superfood market

~6% CAGR

Forecast Period

2022-2032

The importance of ‘Super’ ingredients has grown significantly over the recent years with product launches, as consumers are pulled towards natural and wholesome ingredients. For example, Quinoa has been gaining popularity as it exhibits high nutrient and antioxidant value that aids in reducing free radicals and in preventing several diseases.

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How The Market Progressed Till June 2022?

Market Statistics

Details

H1,2021 (A)

5.9%

H1,2022 Projected (P)

6.0%

H1,2022 Outlook (O)

6.6%

BPS Change : H1,2022 (O) - H1,2022 (P)

(+) 60 ↑

BPS Change : H1,2022 (O) - H1,2021 (A)

(+) 66 ↑

FMI provides a half-yearly comparison study and evaluation of the worldwide market's growth rates as well as its future development potential. Under the subjective effect of macro and industry variables, certain demographic and innovation aspects dominate the market.

Some new developments that have taken place in these markets include:

  • In November 2021, Naturya will release a variety of useful superfood inventions, such as Chia Pudding, which blends whole and ground chia seeds with powdered genuine fruit. It boosts immunity, provides protection against oxidative stress, and maintains a healthy level of cholesterol.
  • One of the biggest pharmacy chains in the United States, CVS, will begin carrying Ritual Superfoods Inc.'s premium brand of functional superfoods in June 2021. By the end of 2021, 1,500 sites are anticipated to be operational.
  • Nestle introduced NesQino in April 2020, a product that enables consumers to create custom, nutritious superfood beverages at home or at work using only natural ingredients. The components used to make the superfood sachets include fruits, vegetables, nuts and seeds, roots, and microalgae. Probiotics are also present to aid in improving general wellbeing. The ingredients used to make complementary base sachets are dairy milk, grains, and plant-based substances.
  • Brew, a superfruit juice containing cold brew coffee, was introduced in January 2021 by Ocean Spray Cranberries, The product will come in two flavors: cranberry blueberry with brew cold coffee and cranberry lemonade with cold brew coffee.

The global market for Superfood is expected to rise by 5.9 percent in the first half of 2021. But not all regions have experienced this increase equally, with developing markets experiencing greater growth rates of 6.6 percent (H1 2022 Expected). The difference between predicted and projected growth for H1 2022 is hence 66 BPS points.

The primary causes of this variation in growth rate are ascribed to the market's slow or rapid uptake during the first half of the projected period as a result of improving end-user demand in important economies and their expanding populations. Particularly, the consumption patterns of the USA and Europe are both increasing, which is driving up demand for Superfood Market.

In the second half of the projection period, numerous other market segments are anticipated to perform reasonably and achieve attractive development possibilities.

Despite these promising developments, the business is still expected to face significant obstacles, such as shifting customer tastes, strict trade restrictions, and a lack of security in the supply of raw materials and other production inputs.

Historical Outlook vs Future Projections for Superfood Market

As per FMI, over the past half-decade, the global superfood market value grew at a CAGR of around ~6% in response to the growing demand for nutrient-rich food items. Additionally, these superfoods are beneficial for maintaining good health and well-being as they contain a high amount of vitamins, minerals, antioxidants, fibers, and fatty acids. Primarily, superfoods constitute of a wide variety of fruits, vegetables, grains, seeds, herbs, roots, meat, etc.

As a result of the decreased nutrient content in food preparations, lifestyle disorders such as diabetes, obesity, and high blood pressure are on the rise. Superfoods help in maintaining good heart health, boosting immunity, enhancing metabolism, higher energy levels, and reducing the effects of aging, precisely why individuals have begun to gravitate toward superfood items like oats and this increasing awareness towards several nutritional benefits of superfoods is primarily driving the market growth.

Superfood Market Download Report Brochure

Furthermore, the superfood market has a diverse product array that caters to a variety of body needs. Superfood options are available for vegans, vegetarians as well as meatatarians hence it has diverse takers. The rise of branding and the advent of online grocery shopping will boost consumption. In terms of product type, the superfood market can be classified into fruits, vegetables, grain and seeds, and herbs and roots. Of these, demand for fruits is likely to remain considerably high through the course of the forecast period.

Rising Demand for Fruit will Boost Growth

Among various kinds of superfoods available in the market, the demand for fruit continues to accelerate at an impressive pace. The fruits segment accounted for a significant revenue share in the overall market for superfoods in 2018 and in 2021. With consumers getting increasingly conscious about what they eat in a day, fruit sales are poised to surge in the forthcoming years.

Benefits of fruits like fewer chances of nutrient degradation and spoilage make them a lucrative choice for consumers around the world. Fruits are packed with vitamins, minerals, fiber, and plant compounds called phytonutrients and are considered one of the healthiest foods you can eat. Also, apples, bananas, all kinds of berries, and citrus fruits like oranges, lemons, limes, and grapefruit are readily available to most parts of the world.

Social media encouraging trendy and healthy recipes

The demand for superfoods is influenced by umpteen factors from rising inclination towards trendy diets to changing food habits of baby boomers. In addition to this, social media influences and easy access to information via the internet have been crucial in helping consumers realize the numerous health benefits of superfoods and innovative ways in which they can be cooked, which has ultimately led to their increased sales worldwide.

Rapid urbanization and upsurge in population

Superfood sales and demand for greens are set to experience favorable growth driven by factors of the rising middle-class population, upsurge in disposable income, rapid urbanization, changing consumer lifestyle, and rising popularity of veganism. Vegans and vegetarians have been a target consumer base for the consumption of large amounts of fruits and vegetables. In addition to this, food innovations and a rising geriatric population will continue aiding the expansion of the market through the forecast period.

Nandini Roy Choudhury
Principal Consultant
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North America and Europe the dominant Superfood Market

North America currently leads the superfood market, it accounted significant share in 2018 and in 2021. Europe also accounts for a significant share in the global market for superfoods, in 2021. Iberian peninsula, Britain, and Central Europe have a presence of mature, highly intensified farming systems. These systems along with favorable climatic conditions, availability of natural resources, technology, highly educated farmers, and an organized distribution channel dominated by cooperatives feed the increasing superfood demand.

Factors such as the rising income of producers, increasing focus on research and development, optimized farming practices, and efficient infrastructure enable the countries in developed regions to occupy top positions in the global yields for superfoods. The governments in these countries campaign in collaboration with various NGOs in creating more awareness regarding superfoods owing to their aid in leading a healthy lifestyle, especially since the pandemic.

Escalating hype and market around Superfoods

The term superfood has no regulatory or official definition, it is more of a marketing term for foods that confer health benefits. In the wake of the pandemic, the consciousness around fitness and nutrition has soared and so has the demand for superfoods like supergrains and superfruits. Grains such as quinoa, barley, spelt, and millets are marketed as "heritage" or "ancient" superfoods because they have been consumed over centuries, are perceived as whole foods, and require minimal processing.

Superfoods have superior nutritional value, contain polyphenols, anti-oxidants, vitamins, and minerals, and very few calories. The superfood market is driven by consumer preference toward functional and health-based naturally derived products along with the emergence of a large number of options being marketed as ‘superfoods’. The popularity of ‘super’ products is used by food and drink manufacturers globally triggering the demand for these nutritional products.

Restraints to Superfood Market

Some factors restrict the superfood market growth. Increasing competition from other health and well-being items like prebiotics, probiotics, and food supplements like whey protein, casein, and creatine hinders the market growth in the global market during the forecasted period. Moreover, superfood items are not easily accessible in various underdeveloped countries which is another restraining factor. These superfoods are expensive which is not afforded by all which restricts the market growth.

Scope of Report

Attribute

Details

Market Size Value in 2022

~US$ 166 bn

Market Forecast Value in 2032

~US$ 299 bn

Global Growth Rate

~6% CAGR

Forecast Period

2022-2032

Historical Data Available for

2017-2021

Market Analysis

MT for Volume and USD Mn for Value

Key Regions Covered

North America, Latin America, Europe, Japan, APEJ and MEA

Key Countries Covered

United States, Canada, Brazil, Mexico, Argentina,  EU5, Russia, Poland, China, ASEAN, Australia and New Zealand, Japan, GCC countries, North Africa, South Africa, others.

Key Market Segments Covered

Product Type, Distribution Channel, Application, and Regions

Key Companies Profiled

  • Nutiva
  • Rhythm Superfoods LLC
  • Sunfood Superfoods
  • Superlife Co. Pte LTD.
  • NUA Naturals
  • Organic Meets Good
  • Impact foods International
  • Navitas LLC
  • Nutrisure Limited
  • Del Monte Pacific Group
  • Archer Daniels Midland
  • Creative Nature
  • Healthy Truth
  • Nature’s Superfoods LLP
  • Ocean Spray
  • The Green Labs LLP
  • Suncore Foods
  • Apax Partners
  • Supernutrients
  • Bulk Superfoods
  • Others

Pricing

Available upon Request

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Market Segmentation

By Product Type

  • Vegetables
  • Fruits
  • Grain and Seeds
  • Herbs and Roots
  • Other Types

By Distribution Channel

  • Hypermarkets/Supermarkets
  • Online Channels
  • Traditional Grocery Stores
  • Convenience Stores
  • Speciality Stores
  • Other Distribution Channel

By Application

  • Beverages
  • Convenience or ready-to-eat and ready-to-drink foods
  • As it is superfoods
  • Bakery and confectionary
  • Supplements
  • Other food types

Region

  • North America
  • Latin America
  • Europe
  • APEJ
  • Japan
  • Oceania
  • Middle East & Africa

Frequently Asked Questions

Superfood market gains considerably about the rising awareness among consumers about benefits of maintaining a healthier lifestyle. This, coupled with their increasing disposable income, will boost superfood sales in the coming years. Social media and easy access to information also help the market.

Despite witnessing steady growth opportunities, market players are vulnerable to adverse weather conditions, quality issues, and volatility in food prices. These factors may hamper the sales of the superfoods market.

North America is expected to lead the global superfood market. Europe and Latin America will offer lucrative growth opportunities as well.

In terms of product, fruits constitute the leading segment. The fruit segment is expected to remain dominant through the forecast period.

In terms of distribution channels, offline sales via supermarkets/ hypermarkets, traditional grocery stores, and others will remain high. However, online sales of superfoods and groceries are expected to pick up in the coming years.

In a way, the pandemic helped boost demand for superfoods. Supply chains were interrupted for some period. Distribution wise the preference has moved towards brick and mortar stores owing to cautiousness about cleaner and hygienic packaging of superfoods.

Table of Content

1. Market Overview

    1.1. Market Coverage / Taxonomy

    1.2. Market Definition / Scope / Limitations

2. The Massive Impact of the Crisis

    2.1. Global Almond `Flour Market Forecast Scenario Comparison of Annual Growth Rates for short Term (2022-2026) and Long Term (2027-2032)

        2.1.1. Optimistic Scenario

        2.1.2. Likely Scenario

        2.1.3. Pessimistic Scenario

    2.2. Key Factors Impacting the Market

Note: Market Assessment shall be Provided for Likely Scenario

3. Market Dynamics

    3.1. Drivers

        3.1.1. Supply Side Drivers

        3.1.2. Demand Side drivers

        3.1.3. Economic Side Drivers

    3.2. Restraints

    3.3. Opportunity

    3.4. Market trends By Region

    3.5. Product Launches

    3.6. Product Claims & Nutritional Information Scan by Buyers

    3.7. Macro-Economic Factors

    3.8. Forecast Factors - Relevance & Impact

    3.9. Consumers Survey Analysis

4. Key Regulations

    4.1. Packaging & Labelling Regulations

    4.2. Certifications and Certifying Agency Overview

    4.3. Import/Export Policies

5. Value Chain Analysis

    5.1. Operating margins at each node of supply chain

    5.2. List of Active Market Participants

        5.2.1. Raw Material Suppliers

        5.2.2. Product Manufacturers

        5.2.3. Key Brands

6. Global Superfood Market Demand Analysis 2017-2021 and Forecast, 2022-2032

    6.1. Historical Market Volume (Metric Tons) Analysis, 2017-2021

    6.2. Current and Future Market Volume (Metric Tons) Projections, 2022-2032

    6.3. Y-o-Y Growth Trend Analysis

7. Global Superfood Market - Pricing Analysis

    7.1. Regional Pricing Analysis (USD/Metric Tons) by Type

    7.2. Pricing Break-up By category

    7.3. Global Average Pricing Analysis Benchmark

8. Global Superfood Market Demand (Size in USD Mn) Analysis 2017-2021 and Forecast, 2022-2032

    8.1. Historical Market Value (USD Mn) Analysis, 2017-2021

    8.2. Current and Future Market Value (USD Mn) Projections, 2022-2032

        8.2.1. Y-o-Y Growth Trend Analysis

        8.2.2. Absolute $ Opportunity Analysis

9. Global Superfood Market Analysis 2017-2021 and Forecast 2022-2032, By Type

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (USD Mn) and Volume Analysis By Type, 2017 - 2021

    9.3. Current and Future Market Size (USD Mn) and Volume Analysis and Forecast By Type, 2022-2032

        9.3.1. Fruits

        9.3.2. Vegetables

        9.3.3. Grain and Seeds

        9.3.4. Herbs and Roots

        9.3.5. Other Type

    9.4.  Market Attractiveness Analysis By Type

10. Global Superfood Market Analysis 2017-2021 and Forecast 2022-2032, By Distribution Channel

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (USD Mn) and Volume Analysis By Distribution Channel, 2017 - 2021

    10.3. Current and Future Market Size (USD Mn) and Volume Analysis and Forecast By Distribution Channel, 2022-2032

        10.3.1. Hypermarkets/Supermarkets

        10.3.2. Online Channels

        10.3.3. Traditional Grocery Stores

        10.3.4. Convenience Stores

        10.3.5. Other Distribution Channel  

    10.4. Market Attractiveness Analysis By Distribution Channel 

11. Global Superfood Market Analysis 2017-2021 and Forecast 2022-2032, By Region

    11.1. Introduction

    11.2. Historical Market Size (USD Mn) and Volume Analysis By Region, 2017 - 2021

    11.3. Current Market Size (USD Mn) and Volume Analysis and Forecast By Region, 2022-2032

        11.3.1. North America

        11.3.2. Latin America

        11.3.3. Europe

        11.3.4. APEJ

        11.3.5. Japan

        11.3.6. Middle East & Africa

    11.4. Market Attractiveness Analysis By Region

12. North America Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    12.1. Introduction

    12.2. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    12.3. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        12.3.1.  By Country

            12.3.1.1. U.S.

            12.3.1.2. Canada

        12.3.2. By Type

        12.3.3. By Distribution Channel

    12.4. Market Attractiveness Analysis

        12.4.1. By Type

        12.4.2. By Distribution Channel

    12.5. Market Trends

    12.6. Key Market Participants - Intensity Mapping

    12.7. Drivers and Restraints - Impact Analysis

13. Latin America Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    13.1. Introduction

    13.2. Pricing Analysis

    13.3. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    13.4. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        13.4.1.  By Country

            13.4.1.1. Brazil

            13.4.1.2. Mexico

            13.4.1.3. Chile

            13.4.1.4. Peru

            13.4.1.5. Argentina

            13.4.1.6. Rest of LATAM

        13.4.2. By Type

        13.4.3. By Distribution Channel

    13.5. Market Attractiveness Analysis

        13.5.1. By Type

        13.5.2. By Distribution Channel

    13.6. Market Trends

    13.7. Key Market Participants - Intensity Mapping

    13.8. Drivers and Restraints - Impact Analysis

14. Europe Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    14.1. Introduction

    14.2. Pricing Analysis

    14.3. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    14.4. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        14.4.1.  By Country

            14.4.1.1. EU-4

            14.4.1.2. U.K.

            14.4.1.3. Benelux

            14.4.1.4. Nordic

            14.4.1.5. Russia

            14.4.1.6. Poland

            14.4.1.7. Rest of Europe

        14.4.2. By Type

        14.4.3. By Distribution Channel

    14.5. Market Attractiveness Analysis

        14.5.1. By Type

        14.5.2. By Distribution Channel

    14.6. Market Trends

    14.7. Key Market Participants - Intensity Mapping

    14.8. Drivers and Restraints - Impact Analysis

15. APEJ Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    15.1. Introduction

    15.2. Pricing Analysis

    15.3. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    15.4. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        15.4.1.  By Country

            15.4.1.1. China

            15.4.1.2. India

            15.4.1.3. South Korean

            15.4.1.4. ASIAN

            15.4.1.5. Rest of South Asia

        15.4.2. By Type

        15.4.3. By Distribution Channel

    15.5. Market Attractiveness Analysis

        15.5.1. By Type

        15.5.2. By Distribution Channel

    15.6. Market Trends

    15.7. Key Market Participants - Intensity Mapping

    15.8. Drivers and Restraints - Impact Analysis

16. Japan Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    16.1. Introduction

    16.2. Pricing Analysis

    16.3. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    16.4. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        16.4.1.  By Country

        16.4.2. By Type

        16.4.3. By Distribution Channel

    16.5. Market Attractiveness Analysis

        16.5.1. By Type

        16.5.2. By Distribution Channel

    16.6. Market Trends

    16.7. Key Market Participants - Intensity Mapping

    16.8. Drivers and Restraints - Impact Analysis

17. Middle East and Africa Superfood Market Analysis 2017-2021 and Forecast 2022-2032

    17.1. Introduction

    17.2. Pricing Analysis

    17.3. Historical Market Size (USD Mn) and Volume Trend Analysis By Market Taxonomy, 2017 - 2021

    17.4. Market Size (USD Mn) and Volume Forecast By Market Taxonomy, 2022 - 2032

        17.4.1.  By Country

        17.4.2. GCC Countries

        17.4.3. South Africa

        17.4.4. North Africa

        17.4.5. Rest of MEA

        17.4.6. By Type

        17.4.7. By Distribution Channel

    17.5. Market Attractiveness Analysis

        17.5.1. By Type

        17.5.2. By Distribution Channel

    17.6. Market Trends

    17.7. Key Market Participants - Intensity Mapping

    17.8. Drivers and Restraints - Impact Analysis

18. Key Countries Superfood Market Analysis 2017–2021 and Forecast 2022–2032

    18.1. U.S.

        18.1.1. Pricing Analysis (2017, 2022, 2032)

        18.1.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.1.2.1. By Type

            18.1.2.2. By Distribution Channel

    18.2. Canada

        18.2.1. Pricing Analysis (2017, 2022, 2032)

        18.2.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.2.2.1. By Type

            18.2.2.2. By Distribution Channel

    18.3. Brazil

        18.3.1. Pricing Analysis (2017, 2022, 2032)

        18.3.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.3.2.1. By Type

            18.3.2.2. By Distribution Channel

    18.4. Mexico

        18.4.1. Pricing Analysis (2017, 2022, 2032)

        18.4.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.4.2.1. By Type

            18.4.2.2. By Distribution Channel

    18.5. Argentina

        18.5.1. Pricing Analysis (2017, 2022, 2032)

        18.5.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.5.2.1. By Type

            18.5.2.2. By Distribution Channel

    18.6. Peru

        18.6.1. Pricing Analysis (2017, 2022, 2032)

        18.6.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.6.2.1. By Type

            18.6.2.2. By Distribution Channel

    18.7. Chile

        18.7.1. Pricing Analysis (2017, 2022, 2032)

        18.7.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.7.2.1. By Type

            18.7.2.2. By Distribution Channel

    18.8. Germany

        18.8.1. Pricing Analysis (2017, 2022, 2032)

        18.8.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.8.2.1. By Type

            18.8.2.2. By Distribution Channel

    18.9. Italy

        18.9.1. Pricing Analysis (2017, 2022, 2032)

        18.9.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.9.2.1. By Type

            18.9.2.2. By Distribution Channel

    18.10. France

        18.10.1. Pricing Analysis (2017, 2022, 2032)

        18.10.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.10.2.1. By Type

            18.10.2.2. By Distribution Channel

    18.11. U.K.

        18.11.1. Pricing Analysis (2017, 2022, 2032)

        18.11.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.11.2.1. By Type

            18.11.2.2. By Distribution Channel

    18.12. Spain

        18.12.1. Pricing Analysis (2017, 2022, 2032)

        18.12.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.12.2.1. By Type

            18.12.2.2. By Distribution Channel

    18.13. Benelux

        18.13.1. Pricing Analysis (2017, 2022, 2032)

        18.13.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.13.2.1. By Type

            18.13.2.2. By Distribution Channel

    18.14. Nordic

        18.14.1. Pricing Analysis (2017, 2022, 2032)

        18.14.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.14.2.1. By Type

            18.14.2.2. By Distribution Channel

    18.15. Russia

        18.15.1. Pricing Analysis (2017, 2022, 2032)

        18.15.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.15.2.1. By Type

            18.15.2.2. By Distribution Channel

    18.16. Poland

        18.16.1. Pricing Analysis (2017, 2022, 2032)

        18.16.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.16.2.1. By Type

            18.16.2.2. By Distribution Channel

    18.17. India

        18.17.1. Pricing Analysis (2017, 2022, 2032)

        18.17.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.17.2.1. By Type

            18.17.2.2. By Distribution Channel

    18.18. China

        18.18.1. Pricing Analysis (2017, 2022, 2032)

        18.18.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.18.2.1. By Type

            18.18.2.2. By Distribution Channel

    18.19. Japan

        18.19.1. Pricing Analysis (2017, 2022, 2032)

        18.19.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.19.2.1. By Type

            18.19.2.2. By Distribution Channel

    18.20. South Korea

        18.20.1. Pricing Analysis (2017, 2022, 2032)

        18.20.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.20.2.1. By Type

            18.20.2.2. By Distribution Channel

    18.21. ASIAN

        18.21.1. Pricing Analysis (2017, 2022, 2032)

        18.21.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.21.2.1. By Type

            18.21.2.2. By Distribution Channel

    18.22. GCC Countries

        18.22.1. Pricing Analysis (2017, 2022, 2032)

        18.22.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.22.2.1. By Type

            18.22.2.2. By Distribution Channel

    18.23. Northern Africa

        18.23.1. Pricing Analysis (2017, 2022, 2032)

        18.23.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.23.2.1. By Type

            18.23.2.2. By Distribution Channel

    18.24. South Africa

        18.24.1. Pricing Analysis (2017, 2022, 2032)

        18.24.2. Market Value and Volume Analysis 2017–2021 and Forecast 2022–2032

            18.24.2.1. By Type

            18.24.2.2. By Distribution Channel

19. Market Structure Analysis

    19.1. Market Analysis by Tier of Companies 

    19.2. Company Share Analysis of Top Players

    19.3. Market Presence Analysis

20. Competition Analysis

    20.1. Competition Dashboard

    20.2. Competition Deep Dive (Tentative List)

        20.2.1. Nature Superfoods 

            20.2.1.1. Overview

            20.2.1.2. Product Portfolio

            20.2.1.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.1.4. Sales Footprint

            20.2.1.5. Strategy Overview

                20.2.1.5.1. Marketing Strategy

                20.2.1.5.2. Product Strategy

        20.2.2. Sunfood

            20.2.2.1. Overview

            20.2.2.2. Product Portfolio

            20.2.2.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.2.4. Sales Footprint

            20.2.2.5. Strategy Overview

                20.2.2.5.1. Marketing Strategy

                20.2.2.5.2. Product Strategy

        20.2.3. Unilever

            20.2.3.1. Overview

            20.2.3.2. Product Portfolio

            20.2.3.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.3.4. Sales Footprint

            20.2.3.5. Strategy Overview

                20.2.3.5.1. Marketing Strategy

                20.2.3.5.2. Product Strategy

        20.2.4. Superlife Co. Pte Ltd.

            20.2.4.1. Overview

            20.2.4.2. Product Portfolio

            20.2.4.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.4.4. Sales Footprint

            20.2.4.5. Strategy Overview

                20.2.4.5.1. Marketing Strategy

                20.2.4.5.2. Product Strategy

        20.2.5. Your Super

            20.2.5.1. Overview

            20.2.5.2. Product Portfolio

            20.2.5.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.5.4. Sales Footprint

            20.2.5.5. Strategy Overview

                20.2.5.5.1. Marketing Strategy

                20.2.5.5.2. Product Strategy

        20.2.6. Navitas Organics

            20.2.6.1. Overview

            20.2.6.2. Product Portfolio

            20.2.6.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.6.4. Sales Footprint

            20.2.6.5. Strategy Overview

                20.2.6.5.1. Marketing Strategy

                20.2.6.5.2. Product Strategy

        20.2.7. Aloha

            20.2.7.1. Overview

            20.2.7.2. Product Portfolio

            20.2.7.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.7.4. Sales Footprint

            20.2.7.5. Strategy Overview

                20.2.7.5.1. Marketing Strategy

                20.2.7.5.2. Product Strategy

        20.2.8. Organic D.O.O

            20.2.8.1. Overview

            20.2.8.2. Product Portfolio

            20.2.8.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.8.4. Sales Footprint

            20.2.8.5. Strategy Overview

                20.2.8.5.1. Marketing Strategy

                20.2.8.5.2. Product Strategy

        20.2.9. Suncore Foods Inc.

            20.2.9.1. Overview

            20.2.9.2. Product Portfolio

            20.2.9.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.9.4. Sales Footprint

            20.2.9.5. Strategy Overview

                20.2.9.5.1. Marketing Strategy

                20.2.9.5.2. Product Strategy

        20.2.10. Super nutrients

            20.2.10.1. Overview

            20.2.10.2. Product Portfolio

            20.2.10.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.10.4. Sales Footprint

            20.2.10.5. Strategy Overview

                20.2.10.5.1. Marketing Strategy

                20.2.10.5.2. Product Strategy

        20.2.11. Others (Additional Request)

            20.2.11.1. Overview

            20.2.11.2. Product Portfolio

            20.2.11.3. Profitability by Market Segments (Product/Channel/Region)

            20.2.11.4. Sales Footprint

            20.2.11.5. Strategy Overview

                20.2.11.5.1. Marketing Strategy

                20.2.11.5.2. Product Strategy

21. Assumptions and Acronyms Used

22. Research Methodology

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List of Tables

Table 1: Global Superfood Market Historical Value (USD Mn) Analysis by Type, 2017-2021

Table 2: Global Superfood Market Historical Volume (MT) Analysis by Type, 2017-2021

Table 3: Global Superfood Market Forecast Value (USD Mn) Analysis by Type, 2022-2032

Table 4: Global Superfood Market Forecast Volume (MT) Analysis by Type, 2022-2032

Table 5: Global Superfood Market Historical Value (USD Mn) Analysis by Distribution Channel, 2017-2021

Table 6: Global Superfood Market Historical Volume (MT) Analysis by Distribution Channel, 2017-2021

Table 7: Global Superfood Market Forecast Value (USD Mn) Analysis by Distribution Channel    , 2022-2032

Table 8: Global Superfood Market Forecast Volume (MT) Analysis by Distribution Channel   , 2022-2032

Table 9: Global Superfood Market Historical Value (USD Mn) Analysis by Region, 2017-2021

Table 10: Global Superfood Market Historical Volume (MT) Analysis by Region, 2017-2021

Table 11: Global Superfood Market Forecast Value (USD Mn) Analysis by Region, 2022-2032

Table 12: Global Superfood Market Forecast Volume (MT) Analysis by Region, 2022-2032

Table 13: North America Superfood Market Historical Value (USD Mn) Analysis by Type, 2017-2021

Table 14: North America Superfood Market Historical Volume (MT) Analysis by Type, 2017-2021

Table 15: North America Superfood Market Forecast Value (USD Mn) Analysis by Type, 2022-2032

Table 16: North America Superfood Market Forecast Volume (MT) Analysis by Type, 2022-2032

Table 17: North America Superfood Market Historical Value (USD Mn) Analysis by Distribution Channel, 2017-2021

Table 18: North America Superfood Market Historical Volume (MT) Analysis by Distribution Channel, 2017-2021

Table 19: North America Superfood Market Forecast Value (USD Mn) Analysis by Distribution Channel    , 2022-2032

Table 20: North America Superfood Market Forecast Volume (MT) Analysis by Distribution Channel   , 2022-2032

Table 21: North America Superfood Market Historical Value (USD Mn) Analysis by Country, 2017-2021

Table 22: North America Superfood Market Historical Volume (MT) Analysis by Country, 2017-2021

Table 23: North America Superfood Market Forecast Value (USD Mn) Analysis by Country, 2022-2032

Table 24: North America Superfood Market Forecast Volume (MT) Analysis by Country, 2022-2032

Table 25: Latin America Superfood Market Historical Value (USD Mn) Analysis by Type, 2017-2021

Table 26: Latin America Superfood Market Historical Volume (MT) Analysis by Type, 2017-2021

Table 27: Latin America Superfood Market Forecast Value (USD Mn) Analysis by Type, 2022-2032

Table 28: Latin America Superfood Market Forecast Volume (MT) Analysis by Type, 2022-2032

Table 29: Latin America Superfood Market Historical Value (USD Mn) Analysis by Distribution Channel, 2017-2021

Table 30: Latin America Superfood Market Historical Volume (MT) Analysis by Distribution Channel, 2017-2021

Table 31: Latin America Superfood Market Forecast Value (USD Mn) Analysis by Distribution Channel, 2022-2032

Table 32: Latin America Superfood Market Forecast Volume (MT) Analysis by Distribution Channel, 2022-2032

Table 33: Latin America Superfood Market Historical Value (USD Mn) Analysis by Country, 2017-2021

Table 34: Latin America Superfood Market Historical Volume (MT) Analysis by Country, 2017-2021

Table 35: Latin America Superfood Market Forecast Value (USD Mn) Analysis by Country, 2022-2032

Table 36: Latin America Superfood Market Forecast Volume (MT) Analysis by Country, 2022-2032

Table 37: Europe Superfood Market Historical Value (USD Mn) Analysis by Type, 2017-2021

Table 38: Europe Superfood Market Historical Volume (MT) Analysis by Type, 2017-2021

Table 39: Europe Superfood Market Forecast Value (USD Mn) Analysis by Type, 2022-2032

Table 40: Europe Superfood Market Forecast Volume (MT) Analysis by Type, 2022-2032

Table 41: Europe Superfood Market Historical Value (USD Mn) Analysis by Distribution Channel, 2017-2021

Table 42: Europe Superfood Market Historical Volume (MT) Analysis by Distribution Channel, 2017-2021

Table 43: Europe Superfood Market Forecast Value (USD Mn) Analysis by Distribution Channel, 2022-2032

Table 44: Europe Superfood Market Forecast Volume (MT) Analysis by Distribution Channel, 2022-2032

Table 45: Europe Superfood Market Historical Value (USD Mn) Analysis by Country, 2017-2021

Table 46: Europe Superfood Market Historical Volume (MT) Analysis by Country, 2017-2021

Table 47: Europe Superfood Market Forecast Value (USD Mn) Analysis by Country, 2022-2032

Table 48: Europe Superfood Market Forecast Volume (MT) Analysis by Country, 2022-2032

Table 49: APEJ Superfood Market Historical Value (USD Mn) Analysis by Type, 2017-2021

Table 50: APEJ Superfood Market Historical Volume (MT) Analysis by Type, 2017-2021

Table 51: APEJ Superfood Market Forecast Value (USD Mn) Analysis by Type, 2022-2032

Table 52: APEJ Superfood Market Forecast Volume (MT) Analysis by Type, 2022-2032

Table 53: APEJ Superfood Market Historical Value (USD Mn) Analysis by Distribution Channel, 2017-2021

Table 54: APEJ Superfood Market Historical Volume (MT) Analysis by Distribution Channel, 2017-2021

Table 55: APEJ Superfood Market Forecast Value (USD Mn) Analysis by Distribution Channel, 2022-2032

Table 56: APEJ Superfood Market Forecast Volume (MT) Analysis by Distribution Channel, 2022-2032

Table 57: APEJ Superfood Market Historical Value (USD Mn) Analysis by Country, 2017-2021

Table 58: APEJ Superfood Market Historical Volume (MT) Analysis by Country, 2017-2021

Table 59: APEJ Superfood Market Forecast Value (USD Mn) Analysis by Country, 2022-2032

Table 60: APEJ Superfood Market Forecast Volume (MT) Analysis by Country, 2022-2032

Nandini Roy Choudhury
Principal Consultant
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List of Charts

Figure 1: Global Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 2: Global Super food Market Incremental $ Opportunity, 2022-2032

Figure 3: Global Super food Market Incremental Volume (MT), 2022-2032

Figure 4: Global Super food Market Value Y-o-Y Growth and Forecast, by Region, 2017-2021

Figure 5: Global Super food Market Incremental $ Opportunity, by Region, 2022-2032

Figure 6: Global Super food Market Attractiveness Index, by Region, 2022-2032

Figure 7: Global Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 8: Global Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 9: Global Super food Market Attractiveness Index, by Type, 2022-2032

Figure 10: Global Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 11: Global Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 12: Global Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 13: Global Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 14: Global Super food Market Incremental $ Opportunity, 2022-2032

Figure 15: Global Super food Market Incremental Volume (MT), 2022-2032

Figure 16: Global Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 17: Global Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 18: Global Super food Market Attractiveness Index, by Country, 2022-2032

Figure 19: Global Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 20: Global Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 21: Global Super food Market Attractiveness Index, by Type, 2022-2032

Figure 22: Global Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 23: Global Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 24: Global Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 25: North America Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 26: North America Super food Market Incremental $ Opportunity, 2022-2032

Figure 27: North America Super food Market Incremental Volume (MT), 2022-2032

Figure 28: North America Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 29: North America Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 30: North America Super food Market Attractiveness Index, by Country, 2022-2032

Figure 31: North America Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 32: North America Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 33: North America Super food Market Attractiveness Index, by Type, 2022-2032

Figure 34: North America Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 35: North America Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 36: North America Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 37: Latin America Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 38: Latin America Super food Market Incremental $ Opportunity, 2022-2032

Figure 39: Latin America Super food Market Incremental Volume (MT), 2022-2032

Figure 40: Latin America Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 41: Latin America Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 42: Latin America Super food Market Attractiveness Index, by Country, 2022-2032

Figure 43: Latin America Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 44: Latin America Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 45: Latin America Super food Market Attractiveness Index, by Type, 2022-2032

Figure 46: Latin America Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 47: Latin America Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 48: Latin America Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 49: Europe Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 50: Europe Super food Market Incremental $ Opportunity, 2022-2032

Figure 51: Europe Super food Market Incremental Volume (MT), 2022-2032

Figure 52: Europe Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 53: Europe Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 54: Europe Super food Market Attractiveness Index, by Country, 2022-2032

Figure 55: Europe Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 56: Europe Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 57: Europe Super food Market Attractiveness Index, by Type, 2022-2032

Figure 58: Europe Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 59: Europe Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 60: Europe Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 61: APEJ Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 62: APEJ Super food Market Incremental $ Opportunity, 2022-2032

Figure 63: APEJ Super food Market Incremental Volume (MT), 2022-2032

Figure 64: APEJ Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 65: APEJ Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 66: APEJ Super food Market Attractiveness Index, by Country, 2022-2032

Figure 67: APEJ Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 68: APEJ Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 69: APEJ Super food Market Attractiveness Index, by Type, 2022-2032

Figure 70: APEJ Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 71: APEJ Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 72: APEJ Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 73: Japan Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 74: Japan Super food Market Incremental $ Opportunity, 2022-2032

Figure 75: Japan Super food Market Incremental Volume (MT), 2022-2032

Figure 76: Japan Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 77: Japan Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 78: Japan Super food Market Attractiveness Index, by Country, 2022-2032

Figure 79: Japan Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 80: Japan Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 81: Japan Super food Market Attractiveness Index, by Type, 2022-2032

Figure 82: Japan Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 83: Japan Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 84: Japan Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

Figure 97: MEA Super food Market Value Y-o-Y Growth and Forecast, 2017-2021

Figure 98: MEA Super food Market Incremental $ Opportunity, 2022-2032

Figure 99: MEA Super food Market Incremental Volume (MT), 2022-2032

Figure 100: MEA Super food Market Value Y-o-Y Growth and Forecast, by Country, 2017-2021

Figure 101: MEA Super food Market Incremental $ Opportunity, by Country, 2022-2032

Figure 102: MEA Super food Market Attractiveness Index, by Country, 2022-2032

Figure 103: MEA Super food Market Value Y-o-Y Growth and Forecast, by Type, 2017-2021

Figure 104: MEA Super food Market Incremental $ Opportunity, by Type, 2022-2032

Figure 105: MEA Super food Market Attractiveness Index, by Type, 2022-2032

Figure 106: MEA Super food Market Value Y-o-Y Growth and Forecast, by Distribution Channel, 2017-2021

Figure 107: MEA Super food Market Incremental $ Opportunity, by Distribution Channel, 2022-2032

Figure 108: MEA Super food Market Attractiveness Index, by Distribution Channel, 2022-2032

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