Merchandising Refrigerators Market Outlook 2025 to 2035

The global merchandising refrigerators market is set to grow steadily, driven by rising demand from the food and beverage industry, increased focus on product visibility, and evolving consumer preferences for convenient, chilled products.

Merchandising refrigerators, commonly found in grocery stores, supermarkets, convenience stores, and foodservice outlets, serve as both storage units and promotional displays, enhancing product presentation and boosting impulse purchases. In 2025, the global merchandising refrigerators market is estimated at approximately USD 8,954.6 Million. By 2035, it is projected to grow to around USD 13,255.0 Million, reflecting a compound annual growth rate (CAGR) of 4.0%.

Key Market Metrics

Metric Value
Market Size in 2025 USD 8,954.6 Million
Projected Market Size in 2035 USD 13,255.0 Million
CAGR (2025 to 2035) 4.0%

The market’s expansion is supported by growing trends in retail modernization, adoption of energy-efficient refrigeration technologies, and increasing emphasis on maintaining food quality and safety. With retailers and manufacturers investing in advanced refrigeration units to attract customers and ensure product freshness, the merchandising refrigerators market is expected to see consistent growth through 2035.

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Regional Market Trends

North America

North America being an essential part of this market, a mature retail sector, increasing energy-efficient model demand, and enhancements in refrigeration technologies will propel growth for merchandising refrigerators. Product display visibility at the point of sale has led to the consistent investments of upgraded display units from the United States and Canada with convenience stores and supermarkets.

Europe

Another major market is Europe, which has strict energy efficiency and environmental regulations and a high focus on premium, fresh and chilled products. Countries such as Germany, France and the United Kingdom have taken the lead in implementing eco-friendly refrigeration process solutions, driven both by consumer demand and regulatory mandates.

Asia-Pacific

Asia-Pacific also emerged as highest revenue-generating market for merchandising refrigerators and is anticipated to witness a notable growth during the forecast period owing to increasing urbanization, retail infrastructure, and disposable incomes in nations such as China and India.

Growing demand for chilled and frozen food products in countries such as China, India, and Japan is prompting investments in modern retail formats and advanced refrigeration units. The growth of the market is propelled by the organized retailing sight and the vibrant food and beverage sector in the region.

Challenges and Opportunities

Challenges

High Energy Consumption, Regulatory Compliance, and Supply Chain Disruptions

High energy consumption is a key challenge anticipated to restrict the development of the Merchandising refrigerators market, since conventional refrigeration systems need a lot of energy which raises the retailer or commercial establishment's operational costs.

As a response to rising sustainability issues, the demand to create energy-efficient models while preserving peak cooling was growing. Regulatory compliance is another major hurdle, as government and environmental organizations like the USA Environmental Protection Agency (EPA), European F-Gas Regulation, as well as ISO standards put stringent requirements around refrigerant management, energy efficiency and carbon footprint reduction.

Supply chain disruptions also play a role, with shortages of key components (compressors, cooling units, and refrigerants) and changes in raw material prices (stainless steel, aluminum, and glass) affecting manufacturing costs and lead times.

Opportunities

Growth in Smart Cooling Technologies, AI-Driven Inventory Management, and Eco-Friendly Refrigerants

Despite these challenges, Merchandising refrigerators market has potential growth opportunities due to smart cooling technology, AI-powered inventory management, and sustainable refrigeration solutions. AI-driven real-time temperature monitoring, predictive maintenance, and automated inventory re-ordering leave space for more efficient use of energy and that accordingly less energy consumption.

The demand for eco-friendly refrigerant system, such as hydrocarbon-based (R290, R600a) and CO₂-based refrigeration systems, is motivating sustainability initiatives and compliance in accordance with global environmental regulations. Moreover, retailers and supermarkets are also implementing smart Merchandising refrigeration with IoT sensors, cloud-based analytics, and automated defrosting for increased efficacy of product freshness and energy consumption.

Market Shifts: A Comparative Analysis 2020 to 2024 vs. 2025 to 2035

Market Shift 2020 to 2024 Trends
Regulatory Landscape Compliance with EPA, F-Gas regulations, and DOE energy efficiency standards for commercial refrigeration .
Consumer Trends Demand for energy-efficient, glass-door, and multi-temperature Merchandising refrigerators .
Industry Adoption High use in supermarkets, convenience stores, hotels, and quick-service restaurants (QSRs) .
Supply Chain and Sourcing Dependence on global supply chains for compressors, cooling systems, and smart control panels .
Market Competition Dominated by established commercial refrigeration brands, food retail solution providers, and OEM manufacturers .
Market Growth Drivers Growth fueled by rising demand for fresh food displays, expansion of foodservice retail, and convenience shopping trends .
Sustainability and Environmental Impact Moderate adoption of low-GWP refrigerants, energy-efficient LED lighting, and eco-friendly insulation materials .
Integration of Smart Technologies Early adoption of smart thermostats, digital inventory tracking, and automated defrosting systems .
Advancements in Cooling Efficiency Development of multi-zone temperature control, humidity optimization, and ultra-low-energy refrigeration systems .
Market Shift 2025 to 2035 Projections
Regulatory Landscape Stricter AI-driven energy monitoring mandates, CO₂ and hydrocarbon refrigerant adoption, and carbon-neutral refrigeration policies .
Consumer Trends Growth in AI-powered real-time temperature control, IoT-integrated inventory tracking, and fully automated cooling solutions .
Industry Adoption Expansion into smart vending machines, AI-enhanced food freshness tracking, and self-adjusting refrigeration systems .
Supply Chain and Sourcing Shift toward regionalized production, AI-assisted demand forecasting, and blockchain -based supply chain optimization .
Market Competition Entry of AI-powered refrigeration startups, IoT-integrated cooling solution providers, and modular refrigeration innovators .
Market Growth Drivers Accelerated by self-learning refrigeration systems, AI-driven predictive maintenance, and next-gen food merchandising technologies .
Sustainability and Environmental Impact Large-scale shift toward zero-emission cooling technologies, AI-optimized power usage, and fully recyclable refrigeration components .
Integration of Smart Technologies Expansion into blockchain -backed food traceability, AI-driven food freshness prediction, and automated retail restocking systems .
Advancements in Cooling Efficiency Evolution toward self-adaptive AI-driven cooling, solar-powered refrigeration, and zero-carbon smart cooling networks .

Country Wise Outlook

United States

The USA Merchandising refrigerators markets are growing greatly due to the high demand for energy-efficient refrigeration systems, along with the rising number of supermarket and convenience stores, and growing acceptance of smart cooling enablement.

The increasing demand for market driving the market based on the ready food and drinks nutrients store and frozen food store. The industry expansion is also bolstered by stringent energy efficiency mandates and advances in environmentally friendly refrigerants.

Country CAGR (2025 to 2035)
USA 4.1%

United Kingdom

Some of the factors such as increasing investment in sustainable refrigeration, growing demand for open and closed display coolers and increasing adoption of AI-powered inventory tracking in refrigerated merchandising units is anticipated to drive the market growth in the coming years in the United Kingdom. Additionally, the market landscape is driven by the lower carbon footprint refrigeration and EU F-gas compliance.

Country CAGR (2025 to 2035)
UK 3.9%

European Union

The Merchandising refrigerators market remains strong across the European Union, due to the increase in demand for commercial refrigeration for food and is heavily affected by the need to decrease refrigerant emissions and the increasing trend of online grocery fulfillment centers. While the switch to R290 and CO₂-based refrigeration solutions will fulfill the requirements of energy efficiency legislation, innovation in the sector will advance further, bolstered by lessons learned from non-compliance.

Country CAGR (2025 to 2035)
European Union (EU) 4.0%

Japan

The Japan Merchandising refrigerators market is becoming moderate at present but has a progressing demand for high-performance cooling in convenience stores due to rising automation in refrigerated vending machines and increasing consumer preference towards fresh and frozen ready-made meals. The IoT-enabled refrigeration for real-time temperature monitoring is increasing market growth.

Country CAGR (2025 to 2035)
Japan 3.9%

South Korea

The growth of the Merchandising refrigerators market in South Korea is primarily influenced by the rapid urbanization, increase in hypermarkets and supermarkets, and increase in adoption of intelligent refrigerated display cases. Market growth is being driven by trends toward energy-efficient inverter technology-based refrigeration and the growth of foodservice outlets.

Country CAGR (2025 to 2035)
South Korea 4.1%

Segmentation Outlook - Merchandising Refrigerators Market

Glass Door and Open Display Merchandisers, along with Hydrocarbon-Based Refrigerants, Drive Market Growth as Demand for Energy-Efficient and Aesthetic Cooling Solutions Expands

Merchandising refrigerators market is growing steadily as retail shops, supermarkets, convenience stores and foodservice providers gearing towards high visibility and energy-efficient refrigeration solutions with aesthetics designs. Specialized Merchandising refrigerators not only store food and drinks, but also improve product presentation, stimulating people to purchase upon seeing one of those beauties at their favorite corner store.

As demand for sustainable cooling technologies continues to rise, and regulatory agencies worldwide shift towards the use of natural and earth-friendly refrigerants, manufacturers are focusing their efforts on low-energy, high-efficiency, and aesthetically pleasing refrigeration solutions.

It covers the different types of product (Open Display Merchandisers, Glass Door Merchandisers, Bakery Cases - Dry Ambient, Refrigerated, Freezer Merchandisers, Specialty Glass Door Merchandisers, Flower Merchandisers, Wine Merchandisers), and Refrigerants Used (Fluorocarbons, Hydrocarbons, Others).

By Product Type: Glass Door and Open Display Merchandisers Lead Market Demand

Glass Door merchandisers segment and holds the largest market share as glass door refrigerators offers superior temperature control, energy-efficacy & product visibility. These merchandisers are popular in grocery stores, beverage stores, convenience stores, and restaurants, where it is important to maintain optimal cooling while improving product display.

As demand for sustainable cooling solutions increases, manufacturers are creating double-pane, energy-efficient glass doors with anti-fog technology, which allows for much greater visibility and reduces energy consumption.

In Open Display merchandisers segments, we are seeing substantial growth in supermarkets, delis, and bakeries where players need easy access to products. These merchandise units drive impulse buying by allowing shoppers to view refrigerated goods without opening doors. As retailers and foodservice outlets increasingly invest in energy-efficient technology such as air-curtain high-efficiency refrigeration and LED lighting, open display merchandisers still see widespread acceptance in retail and food service.

By Refrigerants Used: Hydrocarbon-Based Refrigerants Dominate Market Growth

Hydrocarbons segment provides the maximum share of Merchandising refrigerators market with retailers & manufacturers gradually moving towards energy efficient & eco-friendly cooling systems Hydrocarbon or natural refrigerants including R290 (propane) and R600a (isobutene) are the solution with low Global Warming Potential (GWP) and great thermodynamic efficiency.

As environmental regulations tighten and high-GWP fluorocarbon refrigerants are phased out, the use of hydrocarbon refrigerants in commercial refrigeration units is on the rise.

As much as demand continues to be seen in the Fluorocarbons segment with increasing demand for standalone large-scale commercial refrigeration setups that employ advanced HFC & HFO refrigerant blends They have high cooling efficiency, require little maintenance, and can be used in existing refrigeration systems.

But over the years, as regulations governing fluorocarbon emissions have become stricter and consumers are exploring greener options for cooling, the market share of such fluids is slowly declining in favor of natural and hydrocarbon based refrigerants.

Competitive Outlook

Demand for-handling energy-efficient refrigeration is increasing in retail, foodservice, and beverage sectors, which is supporting growth in the merchandising refrigerators market. The expansion of modern retail infrastructure, greater focus on cold chain logistics, and new AI-driven temperature control technologies are driving growth.

Energy savings, product visibility, and shopper engagement are key focuses for companies who are targeting eco-friendly refrigerants, smart connectivity, and eye-catching glass-door displays that can offer it all.

Market Share Analysis by Key Players & Merchandising Refrigerator Manufacturers

Company Name Estimated Market Share (%)
Carrier (a part of Carrier Global) 18-22%
True Manufacturing Co., Inc. 12-16%
Hussmann Corporation (Panasonic) 10-14%
Metalfrio Solutions S.A. 8-12%
Beverage-Air (Ali Group) 5-9%
Other Manufacturers (combined) 30-40%

Key Company & Merchandising Refrigerator Innovations

Company Name Key Offerings/Activities
Carrier Develops AI-powered energy-efficient glass-door coolers, CO₂-based refrigeration systems, and smart fleet monitoring .
True Manufacturing Co. Specializes in durable merchandisers with high-efficiency compressors and AI-assisted temperature optimization .
Hussmann Corporation Offers connected refrigeration cases with remote AI diagnostics and eco-friendly refrigerant integration .
Metalfrio Solutions Focuses on plug-in merchandisers, IoT-enabled inventory management, and tropicalized cooling systems .
Beverage-Air (Ali Group) Provides compact, mobile-ready merchandising fridges with LED lighting and AI-driven cooling optimization .

Key Market Insights

Carrier (18-22%)

Carrier leads the market with advanced refrigerated display solutions incorporating AI-driven temperature control, sustainable refrigerants (like CO₂), and fleet-wide digital monitoring systems for retail and grocery chains.

True Manufacturing Co. (12-16%)

True Manufacturing is known for rugged, energy-efficient merchandisers favored by convenience stores and supermarkets. It emphasizes long-term durability and environmentally responsible refrigerants.

Hussmann (Panasonic) (10-14%)

Hussmann specializes in connected refrigeration ecosystems for retail, featuring AI-assisted fault prediction, cloud-based monitoring, and modular glass-door units.

Metalfrio (8-12%)

Metalfrio has a strong presence in emerging markets with cost-efficient, tropical-ready merchandisers and IoT-enabled temperature monitoring solutions.

Beverage-Air (5-9%)

Beverage-Air focuses on compact display fridges for beverages, cafes, and bakeries, offering custom graphics, mobility features, and energy-efficient cooling.

Other Key Players (30-40% Combined)

Numerous niche and regional brands are contributing to market innovation and customization, including:

  • Imbera (Global supplier of beverage merchandisers with AI-powered cooling systems)
  • Turbo Air Inc. (High-efficiency commercial display refrigerators with low-GWP refrigerants)
  • Frigoglass S.A.I.C. (Customized merchandisers for the beverage industry, especially Coca-Cola)
  • AHT Cooling Systems GmbH (Plug-in vertical and horizontal coolers with smart defrost features)
  • Liebherr Group (Premium refrigeration with glass-door aesthetics and digital connectivity)

Frequently Asked Questions

What was the overall size of the Merchandising refrigerators market in 2025?

The overall market size for the Merchandising refrigerators market was USD 8,954.6 Million in 2025.

How big is the Merchandising refrigerators market expected to be in 2035?

The Merchandising refrigerators market is expected to reach USD 13,255.0 Million in 2035.

What will drive the demand for the Merchandising refrigerators market during the forecast period?

Growth is driven by the expanding retail and foodservice sectors, rising demand for energy-efficient and visually appealing refrigeration solutions, and increasing use of smart and connected Merchandising units for product display and inventory management.

List the top 5 countries contributing to the Merchandising refrigerators market.

The top 5 countries driving the development of the Merchandising refrigerators market are the USA, China, Germany, India, and Japan.

Which segment in type is expected to lead in the Merchandising refrigerators market?

Glass Door and Open Display Merchandisers, along with Hydrocarbon-Based Refrigerants are expected to command a significant share over the assessment period.

Table of Content
  1. Executive Summary
  2. Industry Introduction, including Taxonomy and Market Definition
  3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments
  4. Global Market Demand Analysis 2020 to 2024 and Forecast 2025 to 2035, including Historical Analysis and Future Projections
  5. Pricing Analysis
  6. Global Market Analysis 2020 to 2024 and Forecast 2025 to 2035
    • By Product Type
    • By Refrigerants
    • By Application
  7. Global Market Analysis 2020 to 2024 and Forecast 2025 to 2035, By Product Type
    • Open Display Merchandisers
    • Glass Door Merchandisers
    • Bakery Cases
    • Freezer Merchandisers
    • Specialty Glass Door Merchandisers
  8. Global Market Analysis 2020 to 2024 and Forecast 2025 to 2035, By Refrigerants
    • Fluorocarbons
    • Hydrocarbons
    • Others
  9. Global Market Analysis 2020 to 2024 and Forecast 2025 to 2035, By Application
    • Residential
    • Commercial
  10. Global Market Analysis 2020 to 2024 and Forecast 2025 to 2035, By Region
    • North America
    • Latin America
    • Western Europe
    • Eastern Europe
    • East Asia
    • South Asia Pacific
    • Middle East and Africa
  11. North America Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  12. Latin America Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  13. Western Europe Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  14. Eastern Europe Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  15. East Asia Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  16. South Asia Pacific Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  17. Middle East and Africa Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  18. Sales Forecast 2025 to 2035 by Product Type, By Refrigerants, and By Application for 30 Countries
  19. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
  20. Company Profile
    • Danfoss
    • Micro Market
    • Emperor's Select
    • Delfield
    • Galaxy
    • Choice
    • Estella Caffe
    • Avantco Refrigeration
    • Koolmore
    • SABA

Key Segments

By Product Type:

  • Open Display Merchandisers
  • Glass Door Merchandisers
  • Bakery Cases
    • Dry
    • Refrigerated
  • Freezer Merchandisers
  • Specialty Glass Door Merchandisers
    • Flower Merchandisers
    • Wine Merchandisers

By Refrigerants Used:

  • Fluorocarbons
  • Hydrocarbons
  • Others

By Application:

  • Residential
  • Commercial
    • Cafeterias
    • Fast Food Restaurants
    • Bakeries
    • Convenience Stores
    • Hotels/Restaurant
    • Grocery Stores
    • Gas Stations

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • East Asia
  • South Asia Pacific
  • Middle East and Africa

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