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Vacation Rentals Market

Market Insights on Vacation Rentals covering sales outlook, demand forecast & up-to-date key trends

Vacation Rentals Market by Accommodation Type, Booking Channels, Price Range, Tourist, Consumer Orientation, Age Group & Region - Forecast 2022 - 2032

Vacation Rentals Market Outlook (2022-2032)

[250 Pages Report] As per newly released data by Future Market Insights (FMI), the global vacation rentals market is estimated at USD 74.0 billion in 2022 and is projected to reach USD 119.0 billion by 2032, at a CAGR of 5.0% from 2022 to 2032.

Attribute

Details

Estimated Vacation Rentals Market Size 2022

US$ 74.0 Bn

Projected Vacation Rentals (2032) Market Size

US$ 119.0 Bn

Value CAGR (2022-2032)

5.0%

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Key Points Covered in Vacation Rentals Market Survey

  • Market estimates and forecast 2017-2032
  • Key drivers and restraints impacting market growth
  • Segment-wise, Country-wise, and Region-wise Analysis
  • Competition Mapping and Benchmarking
  • Brand share and Market Share Analysis
  • Key Product Innovations and Regulatory Climate
  • COVID-19 Impact on Global Vacation Rentals Market and How to Navigate
  • Recommendation on Key Winning Strategies

2017-2021 Global Vacation Rentals Market Outlook Compared to 2022-2032 Forecast

As tourism industry is rising at a rapid pace there is scarcity in terms of accommodation. Accommodation plays an important role in tourism industry. The hospitality and tourism industry are directly proportionated and accommodation accounts a major amount of share in tourism industry. In last few years, there are various customized types of accommodations are taking place in industry and vacation rentals are one of them.

Vacation rentals are alternative hotels, resorts and accommodation places which are fully furnished with multiple amenities managed by owners or by professional management companies. There are designed in such a way that it will cater all type of travelers as per their budget.

Over the last few years the vacation rentals market is gaining high attention from travelers across the various regions globally and is anticipated to rise at a steady growth for the estimated period.

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Growing Participation of Travelers in Tourism Industry to Drive the Global Vacation Rentals Market

The participation of travelers in tourism industry is rising tremendously and is majorly contributing to global vacation rentals market. With rising trends of type of tourism in market the participation of demand for vacation rentals accommodation is expanding in developing and developed countries.

Meanwhile the rising trend of short-term rental properties is the key factor driving the growth of vacation rentals market. Travelers travel various places to move out of their hectic life and for the change of environment. Thus, there is a high demand for short-term rental properties in market. The vacation rentals allow them to meet their expectations with comfort and convenience with in their budget.

Rising Trends of Fitness and Wellness Trips to Fuel the Vacation Rentals Market

The hectic schedule, stressful environment and city life is generating more demand for health and fitness trips. The evolving trends of wellness and fitness trips are rapidly contributing in tourism market in post-covid situations.

Travelers opt for fitness trips in order to rejuvenate their mind, body and spirit. The fitness trips include adventurous activities such as trekking, hiking, skiing, or yoga camps, exploring new places, etc. with an aim to relax mind and body. Hence, people like to spend more on the activities rather spending on accommodation.

Therefore, travelers generate huge demand for economical stays that includes vacation rentals. Thus, it can be concluded that rise in fitness and wellness trips will fuel the vacation rentals market.

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The Benefits of Vacation Rentals to Grow the Vacation Rentals Market

The vacation rentals have various benefits as compared to various other accommodation types in hospitality and tourism industry. As the rooms are spacious it is ideal for a group trip or an entire family to accommodate in one room. It is also very economical or budget friendly if there is a group trip.

It is highly beneficial for family as vacation rentals provides an opportunity to cook their own meal or many vacation rentals offers local home cooked meal. The travellers also get an opportunity to experience the tradition, culture and essence of that location. Vacation rentals are usually less crowded, therefore the groups and family get privacy allow them to spend quality time.

Lastly the additional benefits of other services such as pick and drop service, additional amenities and advancement helps to boost the demand for vacation rentals market.

Country-wise Insights

What Factors Are Driving the Sales for Vacation Rentals Market in India?

“The Infrastructural Development and Growing Dependencies of Economies is Expected to Drive the Sales of Vacation Rentals Market in India”

India is one of the emerging market for vacation rentals and is expected to grow rapidly. India can be an opportunity for vacation rentals market in tourism industry. The government of India is focusing on developing tourism industry to generate revenue, employment and boost the development of remote areas.

The rising investment of government of India in infrastructure and rural development and the growing dependencies of various economies are expected to attract the huge number of travelers across the globe. The effect will result in the exponential growth of vacation rentals market.

Apart from this, the domestic travelers in India are habitual mainly to homestays or apartment on rents as they are budget friendly and located in the center of city or town. Thus, the vacation rental stays allow comfort without disturbing their natural habitat.

How Vacation Rentals Market is Progressing in United States of America?

“The Development in Vacation Rentals is Anticipated to Generate Demand for Vacation Rentals Market in U.S.”

U.S. is one of the leading market of vacation rentals and is majorly contributing to the growth of North America vacation rentals market share. The vacation rentals market has evolved periodically through various stages in U.S. and today it is one of the leading market in hospitality industry in U.S.

Apart from this, the U.S. is one of the developed market for resorts and condominiums. The robust development in resorts and condominiums such as spa, boats, private beaches, yoga centres and intervention of luxurious amenities are attracting travellers to opt for vacation rentals market. Thus the advancement in vacation rentals is expected to drive the sales of vacation rentals market in U.S.

Category-wise Insights

Which Type of Accommodation Generate Demand For Vacation Rentals Market?

“Home and Apartments Vacation Rentals is Generate High Demand for Vacation Rentals Market”

According to the analysis, in terms of accommodation type, the home and apartments accounts for more than ~50% of the vacation rentals market and is anticipated to remain high for the forecast tenure.

Travelers prefer home and apartments accommodation due to the comfort, privacy, convenience and safety. Home and apartments are spacious, packed with various amenities and are available in rural and remote destinations at affordable rates. Hence, such features attract travelers to adopt vacation rentals in tourism industry.

Which Age Group is More Likely to Increase?

“Tourist from Young Age Group and Middle Age Group Will Increase Significantly”

The number of visitors between the ages of 15 and 25 and 26 and 35 holds a major share in age group segment anticipated to increase because the above traveler segment mostly engaged with traveling activities for leisure, work and studies.

The middle age and young age travelers are travel enthusiastic and travels frequently to explore and discover new places, for leisure and for work. Also, with increasing trends in tourism and rise in resorts & amusement parks there is a rise in participation from young and middle age travelers. Hence, the young age and middle age group travelers will boost the sales of vacation rentals market.

Which Booking Channel is Used by The Customers in Vacation Rentals Market?

“Online Booking Channels are the Most Preferred Booking Channel by The Travelers”

In terms of booking channels, the online booking channels is the most preferred booking channel and account for ~68.4% share in booking channels and is expected to remain steady for the forecast period.

With rising evolution in technological development many vacation rentals providers have adapted the online mode of communication to reach out to the customers. Also, it is easy for modern tech savvy travelers to navigate through the websites on online portals, compare the prices and reviews, get the information related to vacation rentals and opt for vacation rentals stay with additional offers.

Hence, as it a convenient mode of interaction in between vacation rentals providers and travelers there is a huge demand for online booking channels.

Competitive Landscape

Leading players operating globally in the market are striving to gain high volume of customers by adopting strategies such as expansion of new verticals to expand their business, investments, partnership and mergers and acquisition.

For instance:

  • In the year 2019, the Marriott International announced Homes & Villas rentals offering 2000 premium and luxury homes in over 100 destinations across United States, Latin America, Caribbean and Europe. The rentals are featured with spacious luxurious homes with bedrooms, large kitchens, and in unite laundry with various other amenities.

Scope of Report

Attribute

Details

Forecast Period

2022-2032

Historical Data Available for

2017-2021

Market Analysis

USD Million for Value

Key Regions Covered

North America, Latin America, Europe, East Asia, South Asia, Oceania & MEA

Key Countries Covered

United States, Canada, Brazil, Mexico, Argentina, Colombia Germany, U.K., France, Italy, Russia, South Africa, Turkey, UAE, Egypt, Jordan China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Philippines, Cambodia, Vietnam Australia & New Zealand.

Key Segments Covered

Room Range Type, End User, Stay Duration, Booking Channel, Tourist Type, Consumer Orientation, Age Group and Region.

Key Companies Profiled

  • Airbnb Inc.
  • 9flats.com Pte Ltd.
  • Wyndham Destinations Inc.
  • Expedia Group Inc.
  • MakeMyTrip Pvt. Ltd.
  • Oravel Stays Pvt. Ltd.
  • Booking Holdings Inc.
  • Hotelplan Holding AG
  • NOVASOL AS
  • TripAdvisor Inc.
  • Destination Club
  • Tripping.com
  • Peer-to-Peer Property rental
  • Canada Stays
  • Homeaway

Report Coverage

Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Customization & Pricing

Available upon Reques

Global Vacation Rentals Market by Category

By Accommodation Types, Global Vacation Rentals Market is segmented as:

  • Home
  • Apartments
  • Resorts / Condominium
  • Others

By Booking Channel, Global Vacation Rentals Market is segmented as:

  • Online
  • Offline

By Price Range, Global Vacation Rentals Market is segmented as:

  • Economical
  • Mid-Range
  • Luxury

By Booking Channel, Global Vacation Rentals Market is segmented as:

  • Online Booking
  • In-Person Booking
  • Phone Booking

By Tourist Type, Global Vacation Rentals Market is segmented as:

  • Domestic
  • International

By Age Group, Global Vacation Rentals Market is segmented as:

  • 15-25 Years
  • 26-35 Years
  • 36-45 Years
  • 46-55 Years
  • 66-75 years

By Region, Global Vacation Rentals Market is segmented as:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Frequently Asked Questions

The global vacation rentals market reached a valuation of US$ 74.0 Bn in 2022.

Growing popularity of vacation rentals, rise of promotional activities from tour agencies, trends of eco-tourism, increase in leisure activities, increasing mergers and acquisitions etc. are the key trends in the market.

Leading players operating in the global vacation rentals market are Airbnb Inc., 9flats.com Pte Ltd., Wyndham Destinations Inc., Expedia Group Inc., MakeMyTrip Pvt. Ltd., Oravel Stays Pvt. Ltd., Booking Holdings Inc., Hotelplan Holding AG, NOVASOL AS, TripAdvisor Inc., Destination Club, Tripping.com, Peer-to-Peer Property rental, Canada Stays and Homeaway, are among others.

The North America vacation rentals market is projected to grow at a 29.0% CAGR over the forecast period.

The Europe vacation rentals market is anticipated to expand at 26.0% CAGR over the forecast period.

The Asia-Pacific vacation rentals market is anticipated to expand at 20.0% CAGR over the forecast period.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

        1.1.1. Who Is Travelling?

        1.1.2. How Much Do They Spend?

        1.1.3. Direct Contribution of Tourism To GDP

        1.1.4. Direct Contribution of Tourism To Employment

    1.2. Tourism Evolution Analysis

    1.3. FMI Analysis and Recommendations

2. Market Introduction

    2.1. Total Spending (US$ Mn) and Forecast (2022-2032)

    2.2. Number of Vacation Rentals Tourists (Mn) and Forecast (2022-2032)

    2.3. Total Spending Y-o-Y Growth Projections (2022-2032)

    2.4. Number of Vacation Rentals Tourists Y-o-Y Growth Projections

3. Global Analysis

    3.1. Overview

        3.1.1. Travel & Contribution To Global GDP

            3.1.1.1. Business Spending v/s Leisure Spending

            3.1.1.2. Domestic v/s Foreign

            3.1.1.3. Direct, Indirect, and Induced

        3.1.2. Travel Sector Contribution To Global Overall Employment

        3.1.3. Travel & Tourism Growth Rate

        3.1.4. Foreign Visitor Exports As Percentage of Total Exports

        3.1.5. Capital Investment In Travel & Tourism Industry

        3.1.6. Different Components of Travel & Tourism

        3.1.7. Global Outlook

            3.1.7.1. Cultural Tourism

            3.1.7.2. Culinary Tourism

            3.1.7.3. Eco/Sustainable Tourism

            3.1.7.4. Sports Tourism

            3.1.7.5. Spiritual Tourism

            3.1.7.6. Wellness Tourism

            3.1.7.7. Others

4. Global Market Dynamics

    4.1. Market Drivers & Opportunities

        4.1.1. Growing Participation of Travelers in Tourism Industry

        4.1.2. Developments in Vacation Rentals

        4.1.3. Vacation Rentals Initiatives Alternative to Hotels

        4.1.4. Rise in Infrastructural Development

        4.1.5. Comfort and Benefits of Vacation Rentals

        4.1.6. Others (during course study)

    4.2. Challenges in Vacation Rentals Market

5. Market Background

    5.1. Macro-Economic Factors

        5.1.1. Global GDP Growth Outlook

        5.1.2. Global Industry Value Added

        5.1.3. Global Consumer Spending Outlook

        5.1.4. Global Direct contribution of Travel & Tourism to GDP

        5.1.5. Global Visitor Exports and International Tourist Arrivals

        5.1.6. Capital Investment in Travel & Tourism

        5.1.7. Top Tourism Spending Countries

    5.2. Forecast Factors - Relevance & Impact

6. Categorizing of Global Market 2021

    6.1. Introduction/ Key Findings

    6.2. Current Market Analysis by Accommodation Type (% of Demand)

        6.2.1. Home

        6.2.2. Apartments

        6.2.3. Resorts / Condominium

        6.2.4. Others

    6.3. Current Market Analysis by Booking Channels (% of Demand)

        6.3.1. Online

        6.3.2. Offline

    6.4. Current Market Analysis by Price Range (% of Demand)

        6.4.1. Economical

        6.4.2. Mid-Range

        6.4.3. Luxury

    6.5. Current Market Analysis by Tourist Type (% of Demand)

        6.5.1. Domestic

        6.5.2. International

    6.6. Current Market Analysis by Age Group (% of Demand)

        6.6.1. 15-25 Years

        6.6.2. 26-35 Years

        6.6.3. 36-45 Years

        6.6.4. 46-55 Years

        6.6.5. 66-75 years

    6.7. Current Market Analysis by Region (% of Demand)

        6.7.1. North America

        6.7.2. Latin America

        6.7.3. Europe

        6.7.4. East Asia

        6.7.5. South Asia

        6.7.6. Oceania

        6.7.7. MEA

    6.8. Key Findings, by Each Category

7. Categorizing of North America Market 2021

    7.1. Introduction/ Key Findings

    7.2. Current Market Analysis by Accommodation Type (% of Demand)

        7.2.1. Home

        7.2.2. Apartments

        7.2.3. Resorts / Condominium

        7.2.4. Others

    7.3. Current Market Analysis by Booking Channels (% of Demand)

        7.3.1. Online

        7.3.2. Offline

    7.4. Current Market Analysis by Price Range (% of Demand)

        7.4.1. Economical

        7.4.2. Mid-Range

        7.4.3. Luxury

    7.5. Current Market Analysis by Tourist Type (% of Demand)

        7.5.1. Domestic

        7.5.2. International

    7.6. Current Market Analysis by Age Group (% of Demand)

        7.6.1. 15-25 Years

        7.6.2. 26-35 Years

        7.6.3. 36-45 Years

        7.6.4. 46-55 Years

        7.6.5. 66-75 years

    7.7. Current Market Analysis by Country (% of Demand)

        7.7.1. US

        7.7.2. Canada

    7.8. Key Findings, By Each Category

8. Categorizing of Latin America Market 2021

    8.1. Introduction/ Key Findings

    8.2. Current Market Analysis by Accommodation Type (% of Demand)

        8.2.1. Home

        8.2.2. Apartments

        8.2.3. Resorts / Condominium

        8.2.4. Others

    8.3. Current Market Analysis by Booking Channels (% of Demand)

        8.3.1. Online

        8.3.2. Offline

    8.4. Current Market Analysis by Price Range (% of Demand)

        8.4.1. Economical

        8.4.2. Mid-Range

        8.4.3. Luxury

    8.5. Current Market Analysis by Tourist Type (% of Demand)

        8.5.1. Domestic

        8.5.2. International

    8.6. Current Market Analysis by Age Group (% of Demand)

        8.6.1. 15-25 Years

        8.6.2. 26-35 Years

        8.6.3. 36-45 Years

        8.6.4. 46-55 Years

        8.6.5. 66-75 years

    8.7. Current Market Analysis by Country (% of Demand)

        8.7.1. Brazil

        8.7.2. Mexico

        8.7.3. Argentina

        8.7.4. Colombia

        8.7.5. Rest of LA

    8.8. Key Findings, By Each Category

9. Categorizing of Europe Market 2021

    9.1. Introduction/ Key Findings

    9.2. Current Market Analysis by Accommodation Type (% of Demand)

        9.2.1. Home

        9.2.2. Apartments

        9.2.3. Resorts / Condominium

        9.2.4. Others

    9.3. Current Market Analysis by Booking Channels (% of Demand)

        9.3.1. Online

        9.3.2. Offline

    9.4. Current Market Analysis by Price Range (% of Demand)

        9.4.1. Economical

        9.4.2. Mid-Range

        9.4.3. Luxury

    9.5. Current Market Analysis by Tourist Type (% of Demand)

        9.5.1. Domestic

        9.5.2. International

    9.6. Current Market Analysis by Age Group (% of Demand)

        9.6.1. 15-25 Years

        9.6.2. 26-35 Years

        9.6.3. 36-45 Years

        9.6.4. 46-55 Years

        9.6.5. 66-75 years

    9.7. Current Market Analysis by Country (% of Demand)

        9.7.1. Germany

        9.7.2. Russia

        9.7.3. France

        9.7.4. Italy

        9.7.5. UK

        9.7.6. Rest of Europe

    9.8. Key Findings, By Each Category

10. Categorizing of East Asia Market 2021

    10.1. Introduction/ Key Findings

    10.2. Current Market Analysis by Accommodation Type (% of Demand)

        10.2.1. Home

        10.2.2. Apartments

        10.2.3. Resorts / Condominium

        10.2.4. Others

    10.3. Current Market Analysis by Booking Channels (% of Demand)

        10.3.1. Online

        10.3.2. Offline

    10.4. Current Market Analysis by Price Range (% of Demand)

        10.4.1. Economical

        10.4.2. Mid-Range

        10.4.3. Luxury

    10.5. Current Market Analysis by Tourist Type (% of Demand)

        10.5.1. Domestic

        10.5.2. International

    10.6. Current Market Analysis by Age Group (% of Demand)

        10.6.1. 15-25 Years

        10.6.2. 26-35 Years

        10.6.3. 36-45 Years

        10.6.4. 46-55 Years

        10.6.5. 66-75 years

    10.7. Current Market Analysis by Country (% of Demand)

        10.7.1. China

        10.7.2. Japan

        10.7.3. South Korea

    10.8. Key Findings, By Each Category

11. Categorizing of South Asia Market 2021

    11.1. Introduction/ Key Findings

    11.2. Current Market Analysis by Accommodation Type (% of Demand)

        11.2.1. Home

        11.2.2. Apartments

        11.2.3. Resorts / Condominium

        11.2.4. Others

    11.3. Current Market Analysis by Booking Channels (% of Demand)

        11.3.1. Online

        11.3.2. Offline

    11.4. Current Market Analysis by Price Range (% of Demand)

        11.4.1. Economical

        11.4.2. Mid-Range

        11.4.3. Luxury

    11.5. Current Market Analysis by Tourist Type (% of Demand)

        11.5.1. Domestic

        11.5.2. International

    11.6. Current Market Analysis by Age Group (% of Demand)

        11.6.1. 15-25 Years

        11.6.2. 26-35 Years

        11.6.3. 36-45 Years

        11.6.4. 46-55 Years

        11.6.5. 66-75 years

    11.7. Current Market Analysis By Country (% of Demand)

        11.7.1. India

        11.7.2. Malaysia

        11.7.3. Indonesia

        11.7.4. Thailand

        11.7.5. Philippines

        11.7.6. Cambodia

        11.7.7. Vietnam

        11.7.8. Rest of SA

    11.8. Key Findings, By Each Category

12. Categorizing of Oceania Market 2021

    12.1. Introduction/ Key Findings

    12.2. Current Market Analysis by Accommodation Type (% of Demand)

        12.2.1. Home

        12.2.2. Apartments

        12.2.3. Resorts / Condominium

        12.2.4. Others

    12.3. Current Market Analysis by Booking Channels (% of Demand)

        12.3.1. Online

        12.3.2. Offline

    12.4. Current Market Analysis by Price Range (% of Demand)

        12.4.1. Economical

        12.4.2. Mid-Range

        12.4.3. Luxury

    12.5. Current Market Analysis by Tourist Type (% of Demand)

        12.5.1. Domestic

        12.5.2. International

    12.6. Current Market Analysis by Age Group (% of Demand)

        12.6.1. 15-25 Years

        12.6.2. 26-35 Years

        12.6.3. 36-45 Years

        12.6.4. 46-55 Years

        12.6.5. 66-75 years

    12.7. Current Market Analysis By Country (% of Demand)

        12.7.1. Australia

        12.7.2. New Zealand

    12.8. Key Findings, By Each Category

13. Categorizing of Middle East and Africa Market 2021

    13.1. Introduction/ Key Findings

    13.2. Current Market Analysis by Accommodation Type (% of Demand)

        13.2.1. Home

        13.2.2. Apartments

        13.2.3. Resorts / Condominium

        13.2.4. Others

    13.3. Current Market Analysis by Booking Channels (% of Demand)

        13.3.1. Online

        13.3.2. Offline

    13.4. Current Market Analysis by Price Range (% of Demand)

        13.4.1. Economical

        13.4.2. Mid-Range

        13.4.3. Luxury

    13.5. Current Market Analysis by Tourist Type (% of Demand)

        13.5.1. Domestic

        13.5.2. International

    13.6. Current Market Analysis by Age Group (% of Demand)

        13.6.1. 15-25 Years

        13.6.2. 26-35 Years

        13.6.3. 36-45 Years

        13.6.4. 46-55 Years

        13.6.5. 66-75 years

    13.7. Current Market Analysis By Country (% of Demand)

        13.7.1. Turkey

        13.7.2. South Africa

        13.7.3. UAE

        13.7.4. Egypt

        13.7.5. Jordan

        13.7.6. Rest of MEA

    13.8. Key Findings, By Each Category

14. Competition Analysis

    14.1. Competition Dashboard

    14.2. Competition Benchmarking

    14.3. Competition Deep Dive

        14.3.1. Airbnb Inc.

            14.3.1.1. Overview

            14.3.1.2. Service Portfolio

            14.3.1.3. Strategy Overview/campaigns

        14.3.2. 9flats.com Pte Ltd.

            14.3.2.1. Overview

            14.3.2.2. Service Portfolio

            14.3.2.3. Strategy Overview/campaigns

        14.3.3. Wyndham Destinations Inc.

            14.3.3.1. Overview

            14.3.3.2. Service Portfolio

            14.3.3.3. Strategy Overview/campaigns

        14.3.4. Expedia Group Inc.

            14.3.4.1. Overview

            14.3.4.2. Service Portfolio

            14.3.4.3. Strategy Overview/campaigns

        14.3.5. MakeMyTrip Pvt. Ltd.

            14.3.5.1. Overview

            14.3.5.2. Service Portfolio

            14.3.5.3. Strategy Overview/campaigns

        14.3.6. Oravel Stays Pvt. Ltd.

            14.3.6.1. Overview

            14.3.6.2. Service Portfolio

            14.3.6.3. Strategy Overview/campaigns

        14.3.7. Booking Holdings Inc.

            14.3.7.1. Overview

            14.3.7.2. Service Portfolio

            14.3.7.3. Strategy Overview/campaigns

        14.3.8. Hotelplan Holding AG

            14.3.8.1. Overview

            14.3.8.2. Service Portfolio

            14.3.8.3. Strategy Overview/campaigns

        14.3.9. NOVASOL AS

            14.3.9.1. Overview

            14.3.9.2. Service Portfolio

            14.3.9.3. Strategy Overview/campaigns

        14.3.10. TripAdvisor Inc.

            14.3.10.1. Overview

            14.3.10.2. Service Portfolio

            14.3.10.3. Strategy Overview/campaigns

        14.3.11. Destination Club

            14.3.11.1. Overview

            14.3.11.2. Service Portfolio

            14.3.11.3. Strategy Overview/campaigns

        14.3.12. Tripping.com

            14.3.12.1. Overview

            14.3.12.2. Service Portfolio

            14.3.12.3. Strategy Overview/campaigns

        14.3.13. Peer-to-Peer Property rental

            14.3.13.1. Overview

            14.3.13.2. Service Portfolio

            14.3.13.3. Strategy Overview/campaigns

        14.3.14. Canada Stays

            14.3.14.1. Overview

            14.3.14.2. Service Portfolio

            14.3.14.3. Strategy Overview/campaigns

        14.3.15. Homeaway

            14.3.15.1. Overview

            14.3.15.2. Service Portfolio

            14.3.15.3. Strategy Overview/campaigns

        14.3.16. Other Players (As Per Request)

            14.3.16.1. Overview

            14.3.16.2. Service Portfolio

            14.3.16.3. Strategy Overview/campaigns

15. Social Media Sentimental Analysis

    15.1. Social Media Platforms Preferred

        15.1.1. Facebook

        15.1.2. YouTube

        15.1.3. Instagram

        15.1.4. Twitter

        15.1.5. LinkedIn

        15.1.6. Pinterest

        15.1.7. Google+

        15.1.8. Others

    15.2. Perceptions on the Proposed Vacation Rentals Market

    15.3. Consumer Perception for Destinations On Social Media Platforms-Positive and Negative Mentions

    15.4. Trending #Hashtags

    15.5. Social Media Platform Mentions (% of Total Mentions)

    15.6. Region-Wise Social Media Mentions (% of Total Mentions)

    15.7. Trending Subject Titles

16. Assumptions and Acronyms Used

17. Research Methodology

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Vacation Rentals Market