Will the global Guarana market show sustained growth in future?

Guarana can be defined as a substance that is produced from the seeds of a woody perennial shrub found mainly in Brazil. It is primarily used as a stimulant due to its high content of caffeine. It is also used to treat various diseases such as low blood pressure, diarrhoea, cardiac problems, headache, fever, and joint pain among others.

Furthermore, Guarana is also used as a flavouring ingredient in beverages and confectioneries. Guarana is used across a variety of applications such as confectionery products, fruit juice-based drinks, energy drinks, dietary supplements and others which include weight loss products.

In terms of value, the global Guarana market is expected to register a CAGR of 7.1% during the forecast period (2016 to 2026). The global Guarana market is expected to be valued at USD 7.4 Billion by 2026 end. Based on product form, the liquid segment is projected to account for the largest value during the forecast period followed by the powder segment which accounts for around 40% value share.

A high growth rate in the energy drinks market is expected to fuel the growth of the global Guarana market

Factors such as increasing demand for dietary supplements, growing demand for natural ingredient-based cosmetic products, and high growth rate in the energy drinks market are expected to fuel revenue growth of the global Guarana market. Also, the increase in disposable income and consumer preferences for healthful, nutrition-rich and convenient drinks are expected to fuel the demand for Guarana.

In Brazil, expansion of the organised retail has led to the widespread supply of Guarana, through an extensive distribution network. These factors are expected to bolster the growth of the Guarana market shortly.

The growth of the Guarana market is also expected to increase significantly due to rising demand for natural and herbal cosmetic products such as Guarana in sensitizers, conditioners, shampoo etc. among global consumers. Various government agencies and institutions are promoting dietary supplements to control and prevent diseases such as obesity, blood pressure and high cholesterol is expected to drive demand for Guarana.

One of the major restraints is that price of Guarana is high, as most of the Guarana is produced in Brazil due to which producers have full control over its prices. Hence, the high prices of Guarana are a major factor expected to hamper the growth of the Guarana market over the forecast period.

Liquid product form in the global Guarana market is estimated to account for 60.4% value share by the end of 2016

Guarana is the best alternative to caffeine is expected to create massive demand over the forecast period due to its health benefits over caffeine and is expected to escalate the demand for the energy drinks application in the Guarana market.

Liquid product form in the global Guarana market is estimated to account for 60.4% value share by the end of 2016. This segment is estimated to account for 60.9% value share in 2026. The confectionery products application segment is estimated to account for 12.8% value share by the end of 2016 and is expected to expand at a CAGR of 7.3% in terms of value over the forecast period.

North America is anticipated to witness the highest share in the global Guarana market due to growing awareness about health benefits of Guarana

Based on region, North America is expected to witness the highest share in the global Guarana market owing to an increase in per capita consumption coupled with growing awareness relating to the benefits of Guarana.

Growing health and wellness trends coupled with the increase in consumption of energy drinks is expected to support revenue growth of the North American regional market over the forecast period. The Latin America Guarana market is expected to grow with the highest CAGR over the forecast period due to the growing production of Guarana in Brazil.

Key players contributing to the global Guarana market revenue share

Key players operating in the global Guarana market include Herboflora, Iris Trade Inc., Duas Rodas Industrial, The Green Labs LLC, Natural Amazon Herbs Producao De Extratos Ltd, AR De Sousa Ribeiro, Nutra Green Biotechnology Co., Ltd., Vitaspice, Ambev, and Prover Brasil.

Market segmentation

To understand and assess opportunities in the global Guarana market, we have divided the report into three sections based on market segmentation as under:

By Application:

  • Confectionery Products
  • Fruit-juice based drinks
  • Energy drinks
  • Dietary supplements
  • Cosmetics
  • Others

By Product Form:

  • Liquid
  • Powder

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East & Africa

Table of Content

  • 1. Executive Summary
  • 2. Market Introduction
  • 3. Global Market Analysis Scenario
  • 4. Market Dynamics
  • 5. Global Market (Volume in KT and Value in USD Million) Analysis and Forecast, By Product Form
    • 5.1. Powder
    • 5.2. Liquid
  • 6. Global Market (Volume in KT and Value in USD Million) Analysis and Forecast, By Application
    • 6.1. Confectionary Products
    • 6.2. Fruit-juice based Drinks
    • 6.3. Energy Drinks
    • 6.4. Dietary Supplements
    • 6.5. Cosmetics
    • 6.6. Others
  • 7. Global Market (Volume in KT and Value in USD Million) Analysis and Forecast, By Region
    • 7.1. North America
    • 7.2. Latin America
    • 7.3. Western Europe
    • 7.4. Eastern Europe
    • 7.5. Asia Pacific Excl. Japan (APEJ)
    • 7.6. Middle East and Africa (MEA)
    • 7.7. Japan
  • 8. North America Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 9. Latin America Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 10. Western Europe Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 11. Eastern Europe Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 12. Asia Pacific Excl. Japan (APEJ) Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 13. Middle East and Africa Market (Volume in KT and Value in USD Million) Analysis and Forecast
  • 14. Japan Market (Volume in KT and Value in USD Million) Analysis
  • 15. Competition Landscape
    • 15.1. Vitaspice Brasil Ltda
    • 15.2. Prover Brasil for Export Ltda
    • 15.3. Herboflora Produtos Naturais Ltda
    • 15.4. Ambev
    • 15.5. Duas Rodas Industrial Ltda
    • 15.6. A R De Sousa Ribeiro & Cia Ltda
    • 15.7. Natural Amazon Herbs Producao De Extratos Ltda
    • 15.8. Iris Trade Inc.
    • 15.9. The Green Labs LLC
    • 15.10. Nutra Green Biotechnology Co., Ltd.
  • 16. Assumptions and Acronyms Used
  • 17. Research Methodology

List of Tables

Table 01: Global Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 02: Global Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 03: Global Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Region, 2015 to 2026

Table 04: North America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 05: North America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 06: North America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 07: Latin America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 08: Latin America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 09: Latin America Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 10a: Western Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 10b: Western Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 11: Western Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 12: Western Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 13: Eastern Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 14: Eastern Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 15: Eastern Europe Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 16: APEJ Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 17: APEJ Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 18: APEJ Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 19: MEA Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Country, 2015 to 2026

Table 20: MEA Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 21: MEA Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

Table 22: Japan Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Product Form, 2015 to 2026

Table 23: Japan Market Value (US$ Mn) and Volume (Kilo Tons) Forecast By Application, 2015 to 2026

List of Figures

Figure 01: Global Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 02: Global Market Value Absolute $ Opportunity, 2015 to 2026

Figure 03: Global Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 04: Global Market Absolute $ Opportunity (US$ Mn), By Powder Product Form, 2016 to 2026

Figure 05: Global Market Absolute $ Opportunity (US$ Mn), By Liquid Product Form, 2016 to 2026

Figure 06: Global Market Attractiveness Analysis by Product Form, 2016 to 2026

Figure 07: Global Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 08: Global Market Absolute $ Opportunity (US$), By Energy Drinks Application, 2016 to 2026

Figure 09: Global Market Absolute $ Opportunity (US$ ), By Fruit-juice Based Drinks Application, 2016 to 2026

Figure 10: Global Market Absolute $ Opportunity (US$), By Confectionery Products Application, 2016 to 2026

Figure 11: Global Market Absolute $ Opportunity (US$ ), By Dietary Supplements Application, 2016 to 2026

Figure 12: Global Market Absolute $ Opportunity (US$), By Cosmetics Application, 2016 to 2026

Figure 13: Global Market Absolute $ Opportunity (US$ ), By Other Applications, 2016 to 2026

Figure 14: Global Market Attractiveness by Application, 2016 to 2026

Figure 15: Global Market Value Share and BPS Analysis By Region, 2016 & 2026

Figure 16: North America Market Absolute $ Opportunity (US$), 2016 to 2026

Figure 17: Latin America Market Absolute $ Opportunity (US$ ), 2016 to 2026

Figure 18: Western Europe Market Absolute $ Opportunity (US$), 2016 to 2026

Figure 19: Eastern Europe Market Absolute $ Opportunity (US$ ), 2016 to 2026

Figure 20: APEJ Market Absolute $ Opportunity (US$), 2016 to 2026

Figure 21: Japan Market Absolute $ Opportunity (US$ ), 2016 to 2026

Figure 22: MEA Market Absolute $ Opportunity (US$ ), 2016 to 2026

Figure 23: Global Market Attractiveness by Region, 2016 to 2026

Figure 24: North America Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 25: North America Market Value Absolute $ Opportunity, 2016 to 2026

Figure 26: North America Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 27: North America Market Absolute $ Opportunity (US$ Mn), By Powder Product Form, 2016 to 2026

Figure 28: North America Market Absolute $ Opportunity (US$ Mn), By Liquid Product Form, 2016 to 2026

Figure 29: North America Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 30: North America Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 31: North America Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 32: North America Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 33: North America Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 34: North America Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 35: North America Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 36: North America Attractiveness Index by Country, 2016 to 2026

Figure 37: North America Market Attractiveness Index by Product Form, 2016 to 2026

Figure 38: North America Market Attractiveness Index by Application, 2016 to 2026

Figure 39: Latin America Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 40: Latin America Market Value Absolute $ Opportunity, 2015 to 2026

Figure 41: Latin America Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 42: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 43: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 44: Latin America Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 45: Latin America Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 46: Latin America Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 47: Latin America Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 48: Latin America Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 49: Latin America Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 50: Latin America Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 51: Latin America Attractiveness Index by Country, 2016 to 2026

Figure 52: Latin America Market Attractiveness Index by Product Form, 2016 to 2026

Figure 53: Latin America Market Attractiveness Index by Application, 2016 to 2026

Figure 54: Western Europe Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 55: Western Europe Market Absolute $ Opportunity, 2016 to 2026

Figure 56: Western Europe Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 57: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 58: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 59: Western Europe Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 60: Western Europe Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 61: Western Europe Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 62: Western Europe Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 63: Western Europe Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 64: Western Europe Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 65: Western Europe Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 66: Western Europe Attractiveness Index by Country, 2016 to 2026

Figure 67: Western Europe Market Attractiveness Index by Product Form, 2016 to 2026

Figure 68: Western Europe Market Attractiveness Index by Application, 2016 to 2026

Figure 69: Eastern Europe Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 70: Eastern Europe Market Value Absolute $ Opportunity, 2015 to 2026

Figure 71: Eastern Europe Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 72: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 73: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 74: Eastern Europe Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 75: Eastern Europe Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 76: Eastern Europe Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 77: Eastern Europe Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 78: Eastern Europe Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 79: Eastern Europe Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 80: Eastern Europe Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 81: Eastern Europe Attractiveness Index by Country, 2016 to 2026

Figure 82: Eastern Europe Market Attractiveness Index by Product Form, 2016 to 2026

Figure 83: Eastern Europe Market Attractiveness Index by Application, 2016 to 2026

Figure 84: APEJ Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 85: APEJ Market Value Absolute $ Opportunity, 2015 to 2026

Figure 86: APEJ Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 87: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 88: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 89: APEJ Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 90: APEJ Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 91: APEJ Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 92: APEJ Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 93: APEJ Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 94: APEJ Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 95: APEJ Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 96: APEJ Attractiveness Index by Country, 2016 to 2026

Figure 97: APEJ Market Attractiveness Index by Product Form, 2016 to 2026

Figure 98: APEJ Market Attractiveness Index by Application, 2016 to 2026

Figure 99: MEA Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 100: MEA Market Value Absolute $ Opportunity, 2015 to 2026

Figure 101: MEA Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 102: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 103: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 104: MEA Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 105: MEA Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 106: MEA Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 107: MEA Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 108: MEA Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 109: MEA Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 110: MEA Market Absolute $ Opportunity (US$ ), by Others (weight loss products), 2016 to 2026

Figure 111: MEA Attractiveness Index by Country, 2016 to 2026

Figure 112: MEA Market Attractiveness Index by Product Form, 2016 to 2026

Figure 113: MEA Market Attractiveness Index by Application, 2016 to 2026

Figure 114: Japan Market Value (US$ Mn) and Y-o-Y Forecast, 2015 to 2026

Figure 115: Japan Market Value Absolute $ Opportunity, 2015 to 2026

Figure 116: Japan Market Value Share and BPS Analysis By Product Form, 2016 & 2026

Figure 117: Global Market Absolute $ Opportunity (US$ Mn), by Powder Product Form, 2016 to 2026

Figure 118: Global Market Absolute $ Opportunity (US$ Mn), by Liquid Product Form, 2016 to 2026

Figure 119: Japan Market Value Share and BPS Analysis By Application, 2016 & 2026

Figure 120: Japan Market Absolute $ Opportunity (US$), by Confectionary Products, 2016 to 2026

Figure 121: Japan Market Absolute $ Opportunity (US$ ), by Fruit-juice based Drinks, 2016 to 2026

Figure 122: Japan Market Absolute $ Opportunity (US$), by Energy Drinks, 2016 to 2026

Figure 123: Japan Market Absolute $ Opportunity (US$ ), by Dietary Supplements, 2016 to 2026

Figure 124: Japan Market Absolute $ Opportunity (US$), by Cosmetics, 2016 to 2026

Figure 125: Japan Market Absolute $ Opportunity (US$), by Others (weight loss products), 2016 to 2026

Figure 126: Japan Market Attractiveness Index by Product Form, 2016 to 2026

Figure 127: Japan Market Attractiveness Index by Application, 2016 to 2026

Frequently Asked Questions

What is the Growth Outlook for Guarana Market?

The guarana market is likely to secure a CAGR of 7.1% through 2032.

By 2032, how much can the Guarana Market Grow?

The size of guarana market is estimated to cross USD 11.16 billion by 2032.

What is the Current Valuation of the Guarana Market?

The guarana market is likely to record a value of USD 5.62 billion in 2022.

Which Region is likely to Lead the Guarana Market?

North America is likely to lead the guarana market.

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