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Lipstick Market

Market Insights on Lipstick covering sales outlook, demand forecast & up-to-date key trends

Lipstick Market : Global Industry Analysis 2016 - 2020 and Opportunity Assessment 2021 - 2031

Lipstick Market Overview

According to the latest research by Future Market Insights, the lipstick market is set to witness steady growth during 2021-2031, registering a CAGR of around 6%. With the manufacturers coping and evolving according to the growing demand for organic and natural ingredient-based lipstick, the volume of sales of the lipstick is anticipated to grow.

What is Driving Demand for Lipstick Market?

The rising mindfulness about appearance and complement on improving individual fulfillment is the immense drivers energizing the interest in lipstick product. Besides, the popping interest for brilliance and individual thought, typical helpful items, innovative development in lip paint products, and engaging with premium packaging, are the reasons that are most likely going to drive the lipstick bargains.

Similarly, the expansion in the measure of working individuals with the fast urbanization has succeeded beyond what many would consider possible on lipstick, provoking an extended volume of sales for lipstick. Likewise, the availability of various lipstick from different players makes colossal retail space in the individual care segment, in this way, boosting the growth of lipstick sales.

In addition, with the changing lifestyles of the customers and evolving mindset with the continuous spread of awareness concerning health issues, many manufacturers have implemented strict policies and are focusing on using natural and organic ingredients in the lipstick, which has fueled the demand and will boost the sales of lipstick in the forecast period.

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E-commerce Likely to Augment Lipstick Sales

In the current era, the populace is largely aware of the various harmful ingredients used for the manufacturing of lipstick and the growing interest in organic ingredients has made the manufacturers move from general retailers to certified retailers, who are verified, service providers. In addition, the expanding product portfolios of various brands have created new opportunities for them to drive their sales through digital platforms.

In addition, with the significant development of adoption of smart cell phones and accessibility of web in unseen business areas further expects the development in volume of sales over the forecast period. Such advancements are credited to improve on the availability of a wide extent of products, which allows the customers to explore and list out selective products based on range and quality.

How has COVID-19 Impacted the Lipstick Market?

The outbreak of COVID-19 had not only affected the sales of lipstick volume but also had severely laid its effect on all the other industries. As regulated by the regional government, the populace was to stay at home to fight and stop the spreading of the virus. Being a product of the beauty industry, which is influenced by the huge crowds, the sale had fallen drastically since the beginning of the pandemic, as the gathering was strictly restricted.

In addition, the production of lipstick had also stopped because of the complete closedown of the industries due to a lack of employees. In addition, the medical, supermarkets, beauty stores were closed, affecting the sales of lipstick.

For the companies to survive, after the unwinding of the lockdown and as regulated by the regional government, the brands had cooperated and moved towards the production of sanitizer and other cleanliness products to regain the economy.

Sneha Verghese
Principal Consultant
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US and Canada Lipstick Market Outlook

US and Canada are the leading regions in the adoption of e-commerce platforms, and thus it is anticipated from the regions to regain the lost economy of the volume of sales of lipstick. The regions had suffered critical damage during the pandemic and had heavily affected the manufacturers and suppliers. However, with the evolving retailers and manufacturers, the recovery of the volume of sales for lipstick is anticipated to grow in the forecast period.

In addition, manufacturers and industrialists coping with the growing demand for natural and organic ingredients in the manufacturing of lipstick have created an opportunity for the volume of sales to grow, inviting investors at the same time, which will regain the economy.

Europe Demand Outlook for Lipstick Market

Europe stands as of the main producers of lipstick. The manufacturers in the region follow and focus on R&D to be able to provide innovative products using high-quality ingredients at an affordable price range to fulfill the demands of the customers. The changing patterns and visible growth opportunities in the region have also led to emerging new players in the region.

Additionally, the awareness about personal consideration and prepping started by the local government with the presence of culture to stay classy with the inclination towards the millennials have created the opportunity for the volume of sales to boost. Moreover, the adoption of cheaper smartphones and availability of the web at moderate rates is to boost the sales of lipstick through digital platforms in the region.

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Who are the Key Manufacturers and Suppliers in Lipstick Market?

Some of the leading manufacturers and suppliers of lip paint include

  • L’Oréal
  • Maybelline New York
  • NYX Professional Makeup
  • Revlon.
  • Estee Lauder Inc.
  • IMJU Co., Ltd.
  • Cezanne
  • IDA Laboratories Co., Ltd.
  • Chifure Corporation
  • SUQQU, istyle, Inc.
  • Shiseido Japan Co., Ltd.
  • Chanel
  • LVMH, and many others.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments.

The report also maps the qualitative impact of various market factors on market segments and geographies.

Key Segments

By Application:

  • Palette
  • Pencil
  • Tube/Stick
  • Liquid

By Product Type:

  • Gloss
  • Matte
  • Shimmer
  • Longwearing
  • Others

By Distribution Channel:

  • Brand Retail Stores
  • Multi Brand Retail Stores
  • Hyper/ Supermarkets
  • Departmental Stores
  • Others (Medical stores, websites, etc.)

By Age:

  • 10-20 years
  • 20-30 years
  • 30-40 years
  • Above 40 years

By Region:

  • North America
    • US & Canada
  • Latin America
    • Brazil, Mexico, Others
  • Western Europe
    • EU5
    • Nordics
    • Benelux
  • Eastern Europe
  • Asia Pacific
    • Australia and New Zealand (ANZ)
    • Greater China
    • India
    • ASEAN
    • Rest of Asia Pacific
  • Japan
  • Middle East and Africa
    • GCC Countries
    • Other Middle East
    • North Africa
    • South Africa
    • Other Africa
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Sneha Verghese
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