United States Label Release Liner Market

United States Label Release Liner Market Outlook (2023 to 2031)

The United States label release liner market value is projected to increase from US$ 1,828.9 million in 2023 to US$ 2,681.7 million by 2031. Over the projection period, label release liner sales in the United States are expected to soar at a CAGR of 4.9%.

In 2022, the United States label release liner industry was valued at US$ 1,744.2 million and it is anticipated to exhibit Y-o-Y growth of 4.9% in 2023. It is projected to generate an incremental growth opportunity of US$ 937.4 million and expand 1.5 times the current market value during the forecast period.

The film liner segment dominates the United States market with a share of about 53.2% in 2022. However, as per Future Market Insights (FMI), sales of paper liners are likely to outpace those of film ones during the assessment period. This is due to environmental benefits of paper-based liners.

Among various label types, demand is expected to remain high for decorative and informative labels. The target segment holds a market share of around 41% and is expected to rise at a CAGR of around 4.5% during the forecast period (2023 to 2031).

Release liners are paper or plastic coatings that avert premature sticking of adhesive surfaces such as labels. PVC, polyethylene, PET, polyester, and other polymers can be used to fleece the surface of the liner substrate.

Adhesive plastic films, pressure-sensitive tapes, and labels all need a release liner. These liner types make handling objects easier.

Label release liners carry the pressure-sensitive label materials until they are ready for the next step. These liners can be paper-based or film-based. They are the backbone of pressure-sensitive labels.

Growing usage of pressure-sensitive labels is expected to create high demand for label release liners as they have become an indispensable part of labels.

Release liners are being increasingly adopted for pressure sensitive labels. These release liners play a crucial role in preventing the sticky surfaces from prematurely adhering.

Rising popularity of sustainable labels and eco-friendly packaging solutions across various sectors is expected to boost the United States label release liner industry.

Labels have become essential tools for companies to convey important information related to products. They are used for information, identification, warning, instructions, advertising, and other purposes.

Growing demand for a film-based liner in the medical area and increasing use of release liners in high-end hygiene goods are expected to boost the United States market.

Further, increasing importance of label improvement in several end-use sectors, introduction of digital label printing technology, and increasing demand from food & beverage and construction industries are expected to accelerate growth rate of the release liner industry.

Rising investment in design and research, along with product maximization, are among the few factors that are bolstering the label release liner market’s growth across the United States.

Growing demand for labeling solutions as aggressive branding and promotion tools is amplifying the sales of label release liners in the country to a significant extent.

Leading label release liner companies are launching new innovative liners made form biodegradable and eco-friendly materials. They are also establishing new recycling facilities to reduce packaging waste and comply with regulations.

Attributes	Key Insights
Estimated United States Label Release Liner Market Size (2023)	US$ 1,828.9 million
Projected United States Label Release Liner Market Value (2031)	US$ 2,681.7 million
Value CAGR (2023 to 2031)	4.9%
Collective Value Share: Top 5 Companies (2022A)	25 to 30%

2015 to 2022 United States Label Release Liner Sales Outlook Compared to Demand Forecast from 2023 to 2031

As per Future Market Insights, sales of label release liners in the United States market grew at around 3.0% CAGR during the historic period (2015 to 2022). Total market value increased from US$ 1,414.1 million in 2015 to US$ 1,744.2 million in 2022.

Looking ahead, the United States label release industry is expected to thrive at a steady CAGR of 4.9% from 2023 to 2033. The market is likely to total a valuation of US$ 2,681.7 million by 2033.

Rising usage of labels across a wide range of sectors is expected to boost the United States market for label release liners during the assessment period.

Pressure-sensitive labels are becoming more and more in demand across a variety of sectors, including food & beverage, healthcare, and consumer products. These labels are backed with release liners, which offer a smooth, uniform surface for printing and application.

A significant development in the market is the rising need for environmentally friendly and sustainable release liners. To develop sustainable release liners that are biodegradable, compostable, or constructed from recycled materials, businesses are spending money on research and development.

The industry is expanding as a result of printing technology improvements like digital printing. Label printing is frequently done digitally since it offers quicker turnaround times and personalization.

The label release liner market in the United States will expand steadily due to rising need for pressure-sensitive labels across numerous sectors. Future market growth is anticipated to be fueled by a concern for sustainability and the environment.

The focus has been on sustainable packaging. Growing presence of key retail chains, and rising customer demand for ready-to-eat (packaged foods) have increased the petition for release liners in label applications. This in turn is fostering market development.

Key Factors Driving the United States Label Release Liner Industry:

• Growing demand for labels from various sectors such as food & beverage, pharmaceutical, consumer goods, logistics, and retail is a key factor driving the label release liner market in the United States.
• Rising popularity of label-release paper in the packaging sector will boost the market.
• Increasing e-commerce, retail, and product branding activities are driving demand for innovative and attractive packaging solutions including label release liners.
• Technological advances in printing, labeling, and adhesive technology are contributing to the growth of the label-release liner market.
• Improvements in printing capabilities such as digital printing and variable data printing have increased the demand for release liners.
• Increasing awareness and value of sustainability and environmental aspects in packaging is driving a shift towards eco-friendly and recyclable packaging, presenting opportunities to manufacturers.
• Escalating demand for technology-driven and decorative labels in the United State to trigger label release liner sales
• Aggressive branding and marketing by food and beverage manufacturers will elevate label release liner demand

Rising Focus on Sustainability Fueling Market Expansion

The label-release liner industry is expanding as a result of the growing environmental consciousness in the United States. The need for sustainable and eco-friendly products as customers become more ecologically aware is having a big impact on the market for label release liners.

The rising need for environmentally friendly packaging is one of the key forces behind this trend. Customers are searching for goods that utilize less plastic and other environmentally hazardous components. Thus, there is an increasing need for labels and release liners that are recyclable, biodegradable, compostable, or reusable.

The market is experiencing innovation as a result of the mounting demand for sustainable goods. Businesses are investing in cutting-edge technology such as digital printing and water-based coatings to produce more sustainable products that nevertheless exceed customer performance expectations.

Rising Usage of Labels in Logistics & Inventory Management to Boost the Market

Logistics and inventory management are a vital part of any sector. They help manage crucial aspects such as storage, tracking, and movement of all kinds of goods from manufacturers to consumers.

Technology-oriented labels such as RFID, NFC, barcode, etc., have gained immense popularity in the United States packaging sector. These labels are frequently used for asset tracking and inventory management.

Several manufacturers and brand owners are using technology-oriented labels to enhance their supply chain mechanisms and control over logistics. These labels also have specific applications in warehouses.

For instance, in warehouses, they are used to keep tabs on the inventory, check the details of the products, and intimate the relevant party regarding the status of packages. Paper and plastic-based release liners are efficiently used as substrate layers for these labels.

The demand for technology-oriented labels is touching new heights in the United States because they reduce human errors by automating the data collection process.

Astonishing demand generation for these kinds of labels across all industrial and non-industrial sectors is expected to boost the United States label release liner market.

Comparative View of Adjacent United States Label Release Liner Market

United States Label Release Liner Market:

Attributes	United States Label Release Liner Market
CAGR (2023 to 2031)	4.9%
Market Value (2023)	US$ 1,828.9 million
Growth Factor	The label release liner in the United States is expected to expand due to the rising demand for pressure-sensitive labels and ecologically friendly liners.
Key Trend	Surging demand for barcode and QR code labels to bolster label release liner sales.

Box Liners Market:

Attributes	Box Liners Market
CAGR (2023 to 2031)	5.7%
Market Value (2023)	US$ 399.5 million
Growth Factor	The rise of e-commerce and the increasing demand for eco-friendly packaging solutions will continue to drive the box liners market.
Key Trend	Development of innovative liner designs and usage of bio-based materials are positively impacting sales.

Drum Liners Market:

Attributes	Drums Market
CAGR (2023 to 2031)	3.9%
Market Value (2023)	US$ 506.1 million
Growth Factor	The drum liners market is growing due to rising demand for cheaper and environmentally friendly packaging solutions, particularly in the chemical and pharmaceutical industries.
Key Trend	Development of stronger and more resistant liner materials that can withstand chemicals and other substances, as well as the adoption of automation in the drum filling and packaging processes, will boost the market.

Category-wise Insights

Which Label Type Will Create Lucrative Opportunities for Label Release Liner Manufacturers?

Barcode Labels & QR Code Labels to Generate Lucrative Opportunities for Companies

Based on label types, decorative and informative labels segment dominate the United States market. On the other hand, RFID, NFC & EAS labels and barcode & QR code labels will witness higher demand.

Barcode & QR code labels segment is expected to thrive at 5.7% CAGR while the RFID, NFC & EAS labels segment is likely to expand at 5.0% CAGR.

Barcode and QR-code labels are being increasingly used across various sectors, including retail, healthcare, logistics, and manufacturing. This in turn will continue to create high demand for label release liners during the next ten years.

Barcode & barcode labels are used to identify products, maintain inventories, and give consumers information. They are witnessing high adoption across a wide range of sectors. This in turn will continue to create demand for label release liners.

High-quality release liners that can resist the printing and application procedures and guarantee that the labels adhere properly are necessary for the usage of barcode and QR-code labels. Due to rising e-commerce usage and the necessity for track and trace systems in the healthcare sector, demand for these labels is predicted to keep rising.

The United States label release liner market is anticipated to witness steady growth because of the growing demand for barcode and QR-code labels. High usage of these labels is expected to open up new business prospects for label release liner suppliers and manufacturers in the United States.

Which Liner Type will Dominate the United States Label Release Liner Industry?

Single-Side Coated Liners to Dominate the United States Industry

As per Future Market Insights (FMI), single side coated segment is expected to retain its dominance in the United States market. The target segment is set to attain a valuation of US$ 1,606.3 million by 2033.

High adoption of single-sided liners is due to their distinct characteristics and advantages over other liner types. This includes better convenience and cost-effectiveness.

In the pressure-sensitive label sector, single-side coated liners are frequently utilized since they are coated on just one side, typically with silicone.

Single-side coated liners' affordability is one of their key benefits. These liners have lower production costs since they require less coating material and processing time.

Single-side coated liners are also more environmentally beneficial because less trash is produced during production. In comparison to other liner varieties, single-side coated liners also provide better print quality.

The liner's uniformly smooth surface makes it possible to print with excellent quality and guarantees that the labels will stick. This is crucial for barcode and QR-code labels since they require precise printing and scanning.

Competitive Landscape

Key manufacturers of label release liners in the United States market are focusing on developing innovative products to expand their customer bases. They are also investing vigorously in research and development and adopting strategies such as mergers, acquisitions, and partnerships.

Recent developments:

• In September 2022, UPM Raflatac acquired AMC AG (Advanced Methods of Coating). Through this acquisition, UPM Raflatac will accelerate its growth and expand its product portfolio
• In May 2022, Mondi switched its portfolio of glassine-based release liners to certified base paper.
• In 2018, UPM Raflatac expanded its RafCycle label liner recycling solution to Canada and the United States
• In 2021, to expand its liner range, Mondi launched Everliner, a new range of sustainable paper-based release liners.

Scope of the Report

Attribute	Details
Estimated Market Value (2023)	US$ 1,828.9 million
Projected Market Value (2033)	US$ 2,681.7 million
Anticipated Growth Rate (2023 to 2033)	4.9% CAGR
Historical Data	2015 to 2022
Forecast Period	2023 to 2031
Quantitative Units	Revenue in US$ Million, Volume in million Sq., and CAGR from 2023 to 2031
Report Coverage	Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered	Label Type Substrate Liner Type
Key Companies Profiled	Avery Dennison Corporation UPM Raflatac Mondi Group Elkem Silicones USA Corp. Mitsubishi Chemical America, Inc. Gascogne Flexible 3M Company Loparex LLC Toray Plastics (America), Inc. Polyplex Corporation Ltd. LINTEC Corporation Twin Rivers Paper Company.

United States Label Release Liner Market by Category

By Label Type:

• Barcode Labels & QR Code Labels
• RFID, NFC & EAS Labels
• Decorative and Informative Labels
• Others (Holographic Labels, etc.)

By Substrate:

• Film Liner
• Paper Liner

By Liner Type:

• Single Side Coated
• Double Side Coated

Frequently Asked Questions

How big was the United States label release liner industry in 2022?

In 2022, the United States label release liner industry was valued at US$ 1,744.2 million.

What is the current size of the market for label release liners in the United States?

The United States label release liner market size is estimated to reach US$ 1,828.9 million in 2023.

What is the projected valuation of the United States label release liner industry in 2031?

The United States label release liner industry valuation is expected to reach US$ 2,681.7 million by 2031.

What value CAGR did the United States label release liner industry exhibit over the last 4 years?

The United States label release liner industry exhibited a 1.6% of CAGR over the last 4 years.

At what rate is demand for label release liners expected to rise in the United States market?

Label release liner demand in the United States market is expected to increase at 4.9% CAGR through 2033.

Which label type will garner significant value share by 2023?

The decorative and informative labels segment is expected to garner a significant value share by 2023.