Over 50% of Cat Furniture and Scratchers Sold are Made from Wood: New Study
Global cat furniture and scratchers sales is expected to grow at a healthy CAGR of over 6.8% during the study forecast period 2020-2030, despite a temporary period of lull in 2020, according to a latest study by ESOMAR-certified market research firm, Future Market Insights (FMI). The research study tracks cat furniture and scratchers sales in 20+ countries, offering a lucid analysis on how growth trend will unfold.
Cat Furniture Scratchers Market
A recent market study published by Future Market Insights on the cat furniture and scratch...
The increasing concept of sustainability has changed the perception of many industrial stakeholders since past few years. Today sustainability is firmly on the agenda for many players engaged in manufacturing of cat furniture and scratchers. Besides this, increasing environmental awareness has also encouraged buyer to switch towards environmental friendly products in the market.
In light of the prevailing trend the players in the market are currently focused on manufacturing scratchers using 100% recyclable cardboard. Sisal wrapped scratching posts are also prominent environmental friendly products that are highly offered in the market.
Materials such bamboo, jute, cotton, sisal, and others are extensively used as product coverings. Such eco-friendly products are extensively promoted as non-toxic and green products which are considered as safe for use of cats. Such initiatives on the part of players to promote eco-friendly products in the market is further expected to reshape the industry in the coming years. Currently, wood remains the material of choice for building cat furniture and scratchers.
Key Takeaways from the Cat Furniture and Scratchers Market Study
- FMI in its latest study has forecast the market to rise at a CAGR of 6.8% between 2020 and 2030
- The U.S. will remain a key market, accounting for over 71% of sales in North America
- Increasing cat adoption will enable the U.K. market to register 1.6% Y-o-Y growth in 2021
- Sales in Germany and France are poised to surge in the near-term assessment period
- While Japan and South Korea will emerge as highly lucrative markets, China will continue dominating sales in East Asia
“Direct-to-Consumer (DTC) sales channel is gaining significant popularity in the market. Market players are aggressively improving their presence on digital and other social media platforms to further promote their brand directly to the potential consumers,” says an FMI analyst.
Impact of COVID-19 on the Market
Even today brick and mortar stores account for significant share in the market. The traditional countries like India, Vietnam, etc. even today prefer buying necessary products from physical stores. The lockdowns caused temporary store closures directly resulting in failure on the part of physical establishments to increase sales of cat furniture and scratchers. Besides this, the specular shift in consumer spending from discretionary spending to only essential goods has further impacted the sales during the period.
Who is winning?
Some of the key players present in the cat furniture and scratchers market are Inter IKEA Systems B.V., Americat Company, Tuft + Paw, Ware Manufacturing Inc., CatsPlay Furniture, Paw friendly Cat Furniture LLC, Go Pet Club, LLC., Catastrophic Creations, Mid-West homes for Pets, Profeline Cat Supplies, North American Pet Products, PetPals Group, Inc., PlayTime Workshop, Inc., Preveu Pet Products and among others.
The manufacturers currently operating in the market are stressing over design innovation. Besides this, the manufacturers are also engaged in offering customised solutions to customers. The customization is done in case of design, style, material, covering pattern, etc.
Get Valuable Insights into Cat Furniture and Scratchers Market
Future Market Insights, in its new offering, provides an unbiased analysis of the global cat furniture and scratchers market, presenting historical demand data (2015-2019) and forecast statistics for the period from 2020-2030. The study divulges compelling insights on the cat furniture and scratchers market based on the product type (cat trees and condos, shelves and perches, scratching posts, cat steps and cat beds), material type (wood, metal, plastic, others), and price range (US$10-US$25, US$25-US$40, US$40-US$55, and US$55 & above), sales channel (independent small stores, wholesalers/distributors, specialty stores, online retailers, and other sales channel) across seven major regions.
According to Future Market Insights’ recent market report titled “Cat Furniture and Scratchers Market: Global Industry Analysis 2015-2019 and Opportunity Assessment 2020-2030”, is expected to show significant opportunity in the market owing to rise in per capita expenditure by pet owners. Additionally, growing popularity of pet daycare centers across the globe led to rise in demand for pet care products accessories along with direct-to-consumer marketing strategy is also reshaping industry structure.
About Consumer Products division of FMI
Expert analysis, in-depth insights, and strategic recommendations - the Retail & Consumer Products team at Future Market Insights helps clients from all over the globe with their unique business intelligence needs. With a repertoire of over 500+ reports, the team has analyzed the consumer goods industry lucidly in 80+ countries for over a decade. We provide end-to-end research database on retail & consumer products market and consulting services; reach out to explore how we can help.
About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI's latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.
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