Global 360 Degree Toothbrush Market: Overview
Along with significant developments in the oral care industry, toothbrush market is witnessing product innovation and features added. Moreover, most of the toothbrush manufacturers are principally engaged in using new technology in the ordinary toothbrush to make it easy to use and to increase their teeth cleaning efficiency.
After the launch of the automatic and electric toothbrush, vendors came up with 360 degree toothbrush concept to undergo significant growth in the global market. 360 degree toothbrush has multiple benefits over conventional toothbrush such as maximum oral cleaning, the saving of time, and ease of use.
These benefits help 360 degree toothbrush market to witness significant growth across the globe. Besides, increasing e-commerce penetration globally is the expected to drive the growth of the 360 degree toothbrush market during the forecast period. On the other hand, growth of the health care industry and increasing people awareness for oral care products is witnessing a significant growth of the 360 degree toothbrush market.
Global 360 Degree Toothbrush Market: Market Dynamics
Drivers for 360 Degree Toothbrush Market
The primary factor driving the 360 degree toothbrush market is increased awareness among the population about health, cleanliness, and hygiene. Increasing disposable income among end-user in Latin America and Asia Pacific reason is expected to be a key factor driving the growth of the 360 degree toothbrush market.
The increasing number of shopping malls, hypermarket, supermarket and department stores in the developing countries such as China, India, Thailand, Mexico, and others have increased the availability of 360 degree toothbrush, which in turn is positively influencing growth of the 360 degree toothbrush market in those countries, in terms of volume.
Trends for 360 Degree Toothbrush Market
Manufacturers of 360 degree toothbrush are principally engaged in selling their products through third-party e-commerce companies to increase their sales globally. Changing customers purchasing pattern and their increasing interest for products innovation is a significant trend in the 360 degree toothbrush market.
Moreover, most of the manufactures of 360 degree toothbrush and e-commerce companies are involved in product advertisement through social media websites and apps. This trend is expected fuel market growth in terms of value and volume as well.
Opportunities for 360 Degree Toothbrush Market
Growth of electronics industry is expected to be a factor responsible for the addition of more features in 360 degree toothbrush market and increasing their affordability, which in turn is expected to fuel the growth of the 360 degree toothbrush market in terms of value.
Challenges for 360 Degree Toothbrush Market
The comparatively high price of 360 degree toothbrush as respect to the standard toothbrush is one of the main reason challenging the growth of the 360 degree toothbrush market. Moreover, unawareness of 360 degree toothbrush among end-users is expected to restraint growth of the market.
Global 360 Degree Toothbrush Market: Key Players
Some of the key players operating in the global 360 degree toothbrush market are Colgate-Palmolive-Peet Company, GlaxoSmithKline, Koninklijke Philips N.V., Procter & Gamble Company, Glocal Corp., ANJIELA, and autobrush, among others. These players are expected to grow the 360 degree toothbrush market positively during the forecast period.
360 Degree Toothbrush Market: Regional Outlook
Consumers across the globe are shifting towards the advanced technological products that are efficient and easy to use. Thus, 360 degree toothbrush market is estimated to grow in the forecasted periods.
North America and Europe are expected to hold a significant amount of 360 degree toothbrush market value share in the global market due to high disposable income, high penetration of the e-commerce and presence of a large number of vendors in the region.
However, high e-commerce penetration and the growing population in East Asia is expected to positively influence the growth of 360 degree toothbrush market in the Asia Pacific region. Most of the companies are penetrating in the Latin America 360 degree toothbrush market with the emerging economic development leading to more users for e-commerce platform to increase their sales.
The Middle East and Africa are expected to witness moderate growth of the 360 degree toothbrush market in the region due to unawareness of product and less internet penetration.
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Global 360 Degree Toothbrush Market: Market Segmentation
On the basis of type, the global 360 degree toothbrush market has been segmented as –
On the basis of charging mode, the global 360 degree toothbrush market has been segmented as –
On the basis of price range, the global 360 degree toothbrush market has been segmented as –
On the basis of sales channel, the global 360 degree toothbrush market has been segmented as –
- Direct Sales
- Independent Stores
On the basis of features, the global 360 degree toothbrush market has been segmented as –
- Advanced Features