Esterified Vitamins Market Snapshot (2022-2032)

[250 Pages Report] The global esterified vitamins market size is anticipated to be valued at US$ 67.9 Billion in 2032 and exhibit steady growth at a CAGR of 12.3% in the forthcoming years (2022 to 2032). Increasing consumer preference for low calorie and trans-free products is set to spur the need for healthy ingredients, including esterified vitamins.

As per a report by FMI, demand for esterified vitamins is projected to reach US$ 35.6 Billion in 2022. Surging use of esterified vitamins in refreshments, sauces, dressings, dairy items, and bakery products is expected to boost the market in the assessment period.

Report Attribute Key Statistics
Esterified Vitamins Market Estimated Base Year Value (2021) US$ 34.1 Billion
Esterified Vitamins Market Expected Value (2022) US$ 35.6 Billion
Esterified Vitamins Market Anticipated Forecast Value (2032) US$ 67.9 Billion
Esterified Vitamins Market Projected Growth Rate (2022 to 2032) 12.3% CAGR

Esterified vitamins are mainly developed by transforming vitamins of the phenol group into esters by using either succinic acid or acetic acid. These vitamins have a better shelf-life and are stable, as compared to conventional vitamins.

Esterified vitamins help in quick iron absorption and healthy immune functioning and thus they are extensively used by manufacturers of nutraceuticals worldwide. Surging demand for vegan dietary supplements among millennials is another crucial factor that is anticipated to bode well for the market.

Increasing number of new product launches in various flavors and textures by prominent companies across the globe to meet the high consumer demand is set to push the market forward. Rising investments by key players in social media campaigns and innovative product launches by celebrities & sportsters are also projected to fuel growth.

In June 2022, Rounak Gulia, the three-time national medalist and six-time state champion, became the first woman wrestler to introduce her own health supplement brand in India. The Bharat Kesari title holder launched the Rapid Nutrition brand that includes nutraceuticals to deliver the required fats, vitamins, minerals, and proteins to help athletes stay in shape. Similar product launches by prominent athletes are expected to augment the market.

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Which Factors Are Expected to Boost Sales of Esterified Vitamins in 2022-2032?

Rising preference for vitamins in daily diet and surging number of health-conscious consumers worldwide are estimated to accelerate the esterified vitamins market growth in the evaluation period. Easy availability of vitamins, including vitamin E, A (carotenoids and retinol), D (cholecalciferol), C (ascorbic acid), and B in combination with other dietary supplements is also expected to augur well for the global market.

Moreover, rising interest of consumers in attaining wellness through diet, increasing geriatric population, and burgeoning healthcare expenditure are anticipated to fuel the global market. Increasing popularity of multivitamin supplements among sports athletes and working professionals is likely to aid growth.

In June 2022, for instance, vitafusion, North America-based leading gummy vitamin brand, introduced a 2-in-1 gummy vitamin called Multi + Immune Support that includes zinc and vitamin C for immune support.

The company also launched another 2-in-1 multivitamin named Multi + Beauty consisting of retinol and biotin for nails, hair, and skin support. Thus, development of such innovative products by key players globally is set to drive growth.

Which Factors May Challenge Growth in the Esterified Vitamins Market?

Though several water-soluble vitamins are excreted by one’s body, certain vitamins, including vitamin D, C, B-6, and A, as well as niacin can lead to toxicity symptoms if taken in high dosage. Toxicity symptoms can include flushed skin, itching, upset stomach, or headache. Some people can suffer from more severe symptoms such as heart rhythm issues, kidney stones, and confusion. Driven by the above-mentioned limitations, demand for esterified vitamins may decline in the next decade.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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How is the North America Esterified Vitamins Market Progressing?

Consumer gravity towards dietary supplements in the U.S. and Canada is touted to be a rising growth factor with esterified vitamins used in plant-based formulations. Presence of various large-scale manufacturers in North America that are focusing on the development of vegetarian or vegan dietary supplements is another factor that would propel the esterified vitamins market share in the region.

Besides, dietary supplements infused with esterified vitamins have high absorption and antioxidant properties, which would boost sales among consumers in North America. Such supplements can also prevent damages of an individual’s body from free radicals. At the same time, they can reduce the risk of infection and enhance one’s immunity.

Why is the Demand for Esterified Vitamins Surging in Asia Pacific?

Asia Pacific is set to follow the footsteps of North America with esterified vitamins used copiously to minimize the occurrence of chronic diseases. Increasing awareness regarding the importance of health and wellness among consumers across emerging economies such as India and China is also expected to bolster sales of esterified vitamins.

Growing number of hypermarkets and supermarkets across Asia Pacific is another vital factor that is projected to spur the regional market. Hypermarkets/supermarkets contain a separate shelf or section for wellness products that allow consumers to easily choose and purchase their desired brand.

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Market Competition

Some of the leading companies present in the global esterified vitamins market include Natrol Vitamins & Supplements, Vitae Naturals, Natures Plus, and Thompson's.

The global market is competitive in nature with the presence of various small- and large-scale companies. They are mainly investing in R&D activities to introduce innovative vitamin products with several forms and flavors.

Some of the others are aiming to establish partnerships with e-commerce channels to ensure a continuous supply to consumers across the globe. They are also striving to surge their product availability and regional presence by engaging in mergers and acquisitions with small and medium-sized companies.

Report Scope

Report Attribute Details
Market Expected Value (2022) US$ 35.6 Billion
Market Anticipated Forecast Value (2032) US$ 67.9 Billion
Growth Rate CAGR of 12.3% from 2022 to 2032
Base Year for Estimation 2021
Historical Data 2015 to 2020
Forecast Period 2022 to 2032
Quantitative Units Revenue in US$ Million and CAGR from 2022 to 2032
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
  • End Use
  • Distribution Channel
  • Region
Regions Covered
  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East and Africa
Key Countries Profiled
  • USA
  • Canada
  • Brazil
  • Argentina
  • Germany
  • UK
  • France
  • Spain
  • Italy
  • Nordics
  • BENELUX
  • Australia & New Zealand
  • China
  • India
  • ASEAN
  • GCC
  • South Africa
Key Companies Profiled
Customization Available Upon Request

Key Segments Profiled in the Esterified Vitamins Industry Survey

By End Use:

  • Pharmaceutical
  • Nutraceutical
  • Others

By Distribution Channel:

  • Online Retail
  • Supermarkets
  • Others (e.g. Specialty Stores, etc.)

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East and Africa

Frequently Asked Questions

What is the sales forecast for esterified vitamins in the global market until 2032?

The global esterified vitamins market is projected to exceed US$ 67.9 Bn in 2032.

Which region is set to lead the esterified vitamins market?

North America is set to lead the esterified vitamins market in the forecast period.

Which are some of the renowned companies in the esterified vitamins market?

Natrol Vitamins & Supplements, Vitae Naturals, Natures Plus, and Thompson's are some of the renowned companies in the esterified vitamins market.

Table of Content
1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Esterified Vitamins Market Analysis 2017-2021 and Forecast, 2022-2032

    4.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Analysis, 2017-2021

    4.2. Current and Future Market Size Value (US$ Mn) & Volume (Tons) Projections, 2022-2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By End Use

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Mn) & Volume (Tons) Analysis By End Use, 2017-2021

    5.3. Current and Future Market Size Value (US$ Mn) & Volume (Tons) Analysis and Forecast By End Use, 2022-2032

        5.3.1. Pharmaceutical

        5.3.2. Nutraceutical

        5.3.3. Others

    5.4. Y-o-Y Growth Trend Analysis By End Use, 2017-2021

    5.5. Absolute $ Opportunity Analysis By End Use, 2022-2032

6. Global Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Distribution Channel

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Mn) & Volume (Tons) Analysis By Distribution Channel, 2017-2021

    6.3. Current and Future Market Size Value (US$ Mn) & Volume (Tons) Analysis and Forecast By Distribution Channel, 2022-2032

        6.3.1. Online Retail

        6.3.2. Supermarkets

        6.3.3. Others (e.g. specialty stores, etc.)

    6.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2017-2021

    6.5. Absolute $ Opportunity Analysis By Distribution Channel, 2022-2032

7. Global Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Mn) & Volume (Tons) Analysis By Region, 2017-2021

    7.3. Current Market Size Value (US$ Mn) & Volume (Tons) Analysis and Forecast By Region, 2022-2032

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Europe

        7.3.4. Asia Pacific

        7.3.5. MEA

    7.4. Market Attractiveness Analysis By Region

8. North America Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    8.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017-2021

    8.2. Market Size Value (US$ Mn) & Volume (Tons) Forecast By Market Taxonomy, 2022-2032

        8.2.1. By Country

            8.2.1.1. U.S.

            8.2.1.2. Canada

        8.2.2. By End Use

        8.2.3. By Distribution Channel

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By End Use

        8.3.3. By Distribution Channel

    8.4. Key Takeaways

9. Latin America Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    9.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017-2021

    9.2. Market Size Value (US$ Mn) & Volume (Tons) Forecast By Market Taxonomy, 2022-2032

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By End Use

        9.2.3. By Distribution Channel

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By End Use

        9.3.3. By Distribution Channel

    9.4. Key Takeaways

10. Europe Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    10.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017-2021

    10.2. Market Size Value (US$ Mn) & Volume (Tons) Forecast By Market Taxonomy, 2022-2032

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. U.K.

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Europe

        10.2.2. By End Use

        10.2.3. By Distribution Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By End Use

        10.3.3. By Distribution Channel

    10.4. Key Takeaways

11. Asia Pacific Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    11.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017-2021

    11.2. Market Size Value (US$ Mn) & Volume (Tons) Forecast By Market Taxonomy, 2022-2032

        11.2.1. By Country

            11.2.1.1. China

            11.2.1.2. Japan

            11.2.1.3. South Korea

            11.2.1.4. Malaysia

            11.2.1.5. Singapore

            11.2.1.6. Australia

            11.2.1.7. New Zealand

            11.2.1.8. Rest of APAC

        11.2.2. By End Use

        11.2.3. By Distribution Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By End Use

        11.3.3. By Distribution Channel

    11.4. Key Takeaways

12. MEA Esterified Vitamins Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    12.1. Historical Market Size Value (US$ Mn) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017-2021

    12.2. Market Size Value (US$ Mn) & Volume (Tons) Forecast By Market Taxonomy, 2022-2032

        12.2.1. By Country

            12.2.1.1. GCC Countries

            12.2.1.2. South Africa

            12.2.1.3. Israel

            12.2.1.4. Rest of MEA

        12.2.2. By End Use

        12.2.3. By Distribution Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By End Use

        12.3.3. By Distribution Channel

    12.4. Key Takeaways

13. Key Countries Esterified Vitamins Market Analysis

    13.1. U.S.

        13.1.1. Pricing Analysis

        13.1.2. Market Share Analysis, 2021

            13.1.2.1. By End Use

            13.1.2.2. By Distribution Channel

    13.2. Canada

        13.2.1. Pricing Analysis

        13.2.2. Market Share Analysis, 2021

            13.2.2.1. By End Use

            13.2.2.2. By Distribution Channel

    13.3. Brazil

        13.3.1. Pricing Analysis

        13.3.2. Market Share Analysis, 2021

            13.3.2.1. By End Use

            13.3.2.2. By Distribution Channel

    13.4. Mexico

        13.4.1. Pricing Analysis

        13.4.2. Market Share Analysis, 2021

            13.4.2.1. By End Use

            13.4.2.2. By Distribution Channel

    13.5. Germany

        13.5.1. Pricing Analysis

        13.5.2. Market Share Analysis, 2021

            13.5.2.1. By End Use

            13.5.2.2. By Distribution Channel

    13.6. U.K.

        13.6.1. Pricing Analysis

        13.6.2. Market Share Analysis, 2021

            13.6.2.1. By End Use

            13.6.2.2. By Distribution Channel

    13.7. France

        13.7.1. Pricing Analysis

        13.7.2. Market Share Analysis, 2021

            13.7.2.1. By End Use

            13.7.2.2. By Distribution Channel

    13.8. Spain

        13.8.1. Pricing Analysis

        13.8.2. Market Share Analysis, 2021

            13.8.2.1. By End Use

            13.8.2.2. By Distribution Channel

    13.9. Italy

        13.9.1. Pricing Analysis

        13.9.2. Market Share Analysis, 2021

            13.9.2.1. By End Use

            13.9.2.2. By Distribution Channel

    13.10. China

        13.10.1. Pricing Analysis

        13.10.2. Market Share Analysis, 2021

            13.10.2.1. By End Use

            13.10.2.2. By Distribution Channel

    13.11. Japan

        13.11.1. Pricing Analysis

        13.11.2. Market Share Analysis, 2021

            13.11.2.1. By End Use

            13.11.2.2. By Distribution Channel

    13.12. South Korea

        13.12.1. Pricing Analysis

        13.12.2. Market Share Analysis, 2021

            13.12.2.1. By End Use

            13.12.2.2. By Distribution Channel

    13.13. Malaysia

        13.13.1. Pricing Analysis

        13.13.2. Market Share Analysis, 2021

            13.13.2.1. By End Use

            13.13.2.2. By Distribution Channel

    13.14. Singapore

        13.14.1. Pricing Analysis

        13.14.2. Market Share Analysis, 2021

            13.14.2.1. By End Use

            13.14.2.2. By Distribution Channel

    13.15. Australia

        13.15.1. Pricing Analysis

        13.15.2. Market Share Analysis, 2021

            13.15.2.1. By End Use

            13.15.2.2. By Distribution Channel

    13.16. New Zealand

        13.16.1. Pricing Analysis

        13.16.2. Market Share Analysis, 2021

            13.16.2.1. By End Use

            13.16.2.2. By Distribution Channel

    13.17. GCC Countries

        13.17.1. Pricing Analysis

        13.17.2. Market Share Analysis, 2021

            13.17.2.1. By End Use

            13.17.2.2. By Distribution Channel

    13.18. South Africa

        13.18.1. Pricing Analysis

        13.18.2. Market Share Analysis, 2021

            13.18.2.1. By End Use

            13.18.2.2. By Distribution Channel

    13.19. Israel

        13.19.1. Pricing Analysis

        13.19.2. Market Share Analysis, 2021

            13.19.2.1. By End Use

            13.19.2.2. By Distribution Channel

14. Market Structure Analysis

    14.1. Competition Dashboard

    14.2. Competition Benchmarking

    14.3. Market Share Analysis of Top Players

        14.3.1. By Regional

        14.3.2. By End Use

        14.3.3. By Distribution Channel

15. Competition Analysis

    15.1. Competition Deep Dive

        15.1.1. Natures Plus

            15.1.1.1. Overview

            15.1.1.2. Product Portfolio

            15.1.1.3. Profitability by Market Segments

            15.1.1.4. Sales Footprint

            15.1.1.5. Strategy Overview

                15.1.1.5.1. Marketing Strategy

                15.1.1.5.2. Product Strategy

                15.1.1.5.3. Channel Strategy

        15.1.2. Vitae Naturals

            15.1.2.1. Overview

            15.1.2.2. Product Portfolio

            15.1.2.3. Profitability by Market Segments

            15.1.2.4. Sales Footprint

            15.1.2.5. Strategy Overview

                15.1.2.5.1. Marketing Strategy

                15.1.2.5.2. Product Strategy

                15.1.2.5.3. Channel Strategy

        15.1.3. Thompson's

            15.1.3.1. Overview

            15.1.3.2. Product Portfolio

            15.1.3.3. Profitability by Market Segments

            15.1.3.4. Sales Footprint

            15.1.3.5. Strategy Overview

                15.1.3.5.1. Marketing Strategy

                15.1.3.5.2. Product Strategy

                15.1.3.5.3. Channel Strategy

        15.1.4. Natrol Vitamins & Supplements

            15.1.4.1. Overview

            15.1.4.2. Product Portfolio

            15.1.4.3. Profitability by Market Segments

            15.1.4.4. Sales Footprint

            15.1.4.5. Strategy Overview

                15.1.4.5.1. Marketing Strategy

                15.1.4.5.2. Product Strategy

                15.1.4.5.3. Channel Strategy

16. Assumptions & Acronyms Used

17. Research Methodology
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