Vanillin is an essential aromatic compound used in the food and beverage industry to enhance the aroma and flavor of food items such as biscuits, ice-creams, chocolates, candies, and more. Vanillin is aromatic in nature. Because of this, it serves a variety of purposes in the global market from use as a food additive as a flavoring agent to an aromatic additive for perfumes, air fresheners, and candles.
Apart from the food and beverage industry, vanillin is employed in the pharmaceutical industry for the manufacture of toothpaste and other pharmaceutical items. The rise in demand for vanillin in the global market has facilitated its production via chemical synthesis. And this will, in turn, trigger the growth of the vanillin market.
Vanillin Market Driven by Growing Demand for Natural Vanillin
There is a rise in awareness regarding the adverse effect of the consumption of food items processed with artificial ingredients. And this has facilitated consumers to make a switch towards the consumption of food products processed with natural ingredients like natural vanillin.
In addition, the extensive use of natural vanillin as flavoring agent in food, and beverages is another factor expected to boost the growth of the vanillin market between the forecast period. Natural vanillin also serve as a premium component in personal care products like perfumes, deodorants and others.
Increasing Application in Various End Sector
Vanillin can be used for a variety of purposely in different end sectors such as food and beverage, cosmetics, fragrance, and pharmaceutical industries. As the food and beverage industry is registering a tremendous growth globally, the vanillin market is expected to witness the same since vanillin is among the most important food and beverage items. Consumers’ are on the rise for the consumption of organic food products from food and beverage industry, and this has fostered the industry towards the application of natural products like vanillin in their production process.
In the fragrance industry, vanillin is used to enhance the aroma of its products such as aromatic candles, sweet flavored perfume, organic perfumes, and deodorants. Also, the rise in demand for car air fresheners, toiletry and others is expected to fuel the growth of vanillin market globally.
Vanillin Market Restraints
The growing adverse effect on workers is a strong force hampering the growth of the industry. Because of this, government has created a several regulatory bodies such as REACH, Code of Federal Regulations, and NIOSH to check into the vanillin industry so as to ensure workers are safe. These regulatory bodies have created stringent rule to avoid worker’s health issue. Regulation description about the classification, labeling and packaging of vanillin products have been made by REACH so workers and consumers are informed about the hazard involved.
Vanillin Market: Region-wise Analysis
The Asia Pacific and Europe regions are projected to be the witness a tremendous growth in the global vanillin market owing to the rise in demand for vanillin from end user sectors. Countries such as Germany, China, Japan and India are the key drivers in these region.
The food and beverage industry in the Asia Pacific is estimated to double the demand for vanillin over the period of forecast due to the change in consumer demography, rise in disposable income, and dietary preferences within the region.
Vanillin Market: Competitive Landscape
The global vanillin market is highly competitive. The prominent players operating in the industry have created awareness of their brands throughout the geographical region which give them a competitive edge. They are also focusing on increasing their production capacities, so that they can meet the rising demand for vanillin from consumers. Some of the major players in the global vanillin market include
- Evolva Holding SA
- Solvay SA
- Jiaxing Zhonghua Chemical Industry Co.
- Ltd., and Prinova Group LLC
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Global Vanillin Market Segment Analysis
The global vanillin market can be segmented on the following basis
- Natural Vanillin
- Synthetic Vanillin
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- Changing market dynamics in the industry
- In-depth market segmentation
- Historical, current and projected market size in terms of volume and value
- Recent industry trends and developments
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