Natural Food Colours Market: Greater Consumer Awareness and Rigorous Regulations to Increase Demand

Food colours are used for enhancing the appearance of food in order and make it more appealing. Food colouring is a traditional practice and has been in use for thousands of years. Today, the global food colours market is worth billions of dollars and it is witnessing steady growth every year.

Classification of Food Colours

Natural and artificial are the two broad categories of food colours. Artificial food colours are cost-effective and the raw materials needed to make them are easily available, but concerns about their potential side effects have led to a decline in their demand. Moreover, increasing regulations in Europe and the United States have forced food colour manufacturers to increase the production of natural food colours.

Positive Outlook on the Global Food Colours Market: High Growth Anticipated in the Natural Food Colours Market

The outlook on the global food colours market is positive, and it is expected that by 2020, the market will be worth US$ 3 Bn. This growth will be fuelled by the increasing demand for natural food colours. Furthermore, stringent regulations from food authorities on the use of artificial colourants has increased the demand for natural food colours and this has augured well for the prospects of the natural food colours market.

Innovation in food packaging and distribution mechanisms are also anticipated to give a boost to the natural food colours market. On account of these factors, it is projected that the natural food colours market will outpace the artificial food colours market and become the dominant contributor to the global food colours market.

High cost remains a key challenge for the global natural food colours market. The cost involved in the manufacture of natural food colours are relatively higher and it is transferred to the end-user. Concerns about the low shelf life and low resistance to heat and light are other key challenges for the global natural food colours market.

Market Segmentation of the Natural Food Colours Market

The key application segments include:

• Beverage
• Pet food
• Pharmaceutical
• Cosmetics and toiletries
• Dairy
• Meat
• Confectionary
• Bakery

Among these segments, confectionary, beverage, and bakery segments are expected to expand at a relatively higher rate due to the high demand for these products.

On the basis of product type, the segments of the natural food colours market are:

• Anthocyanin
• Paprika extract
• Curcumin
• Spirulina extract
• Chlorophyll
• Carotenoids
• Others (carmine, betalains, etc.)

Among these segments, carotenoids, paprika extract, curcumin, and anthocyanin are the most dominant, with carotenoids being the most dominant segment of natural food colours market and has 31% market share. Carotenoids are available in various hues and it is more stable and owing to these factors, the demand for carotenoids is higher than other natural food colours. Among other segments of the natural food colours market, spirulina extract is forecasted to register a high CAGR in the next five years, as it has been recently approved by the FDA to be used in confectionary and bakery products.

Annatto, lutein, lycopene, and beta-carotene are the sub-segments of carotenoids. Among these sub-segments, lycopene is projected to grow at a robust rate through 2020 due to greater consumer awareness. Lycopene is considered to prevent cardiovascular diseases.

Key Players in the Global Natural Food Colours Market

Key players in the natural food colours market areROHA DyechemPvt. Ltd, Kalsec Inc., The Colour House, Daniels Midland Co., Chr. Hansen A/S, GNT International B.V., and Sensient Technologies Corporation.

Browse full Report of Global Natural Food Colours Market: http://www.futuremarketinsights.com/reports/details/global-natural-food-colours-market