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How are Restaurants Tapping into the Potential of Vegan Trend?

Jun 21, 2022 | Food and Beverage |

Veganism is no longer a fad. It's here to survive, flourish, and gain acceptance on a bigger scale. According to Sentient Media, approximately 10% of Americans are vegan, and 1.5 million individuals in the United Kingdom have gone vegan.

Veganism is no longer limited to the four walls of one's home or to just modifying one's daily diet by adding fruits and vegetables. Consumers are now on the lookout for restaurants that provide a fully curated vegan meal that serves everything from starters to desserts.

Plant-based foods are becoming more popular as a result of climate change and the COVID-19 pandemic's aftermath. Plant-based food sales have increased by 45 % in the previous two years.

Owing to the health benefits of a vegan diet, consumers are increasingly shifting their food consumption preferences.

As a result, fine-dining establishments have changed their menus to include entirely plant-based cuisine. Restaurants that provide vegan drinks are seeing an increase in demand for protein-rich beverages made with dairy-free milk.

Vegan burgers, pizzas, and coffees are becoming more popular as cafés and restaurants adapt their business models to suit vegan clientele while also providing delicious vegan cuisine. The availability of meat and dairy substitutes has made it simpler for restaurants to provide a variety of vegan cuisines.

Restaurants are not only currently serving vegan foods, but they are also encouraging a more sustainable and environmentally friendly lifestyle. Restaurants are investing in providing consumers with an environmentally responsible experience by serving vegan meals.

Read our recent blog where we discuss how restaurants are overhauling and redesigning their business models to attract vegan customers?