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Canada Eyeshadow Stick & Blush Stick Market Outlook (2023 to 2033)

Canada eyeshadow stick & blush stick market is estimated to reach US$ ~245 Million in 2023 and projected to grow at a CAGR of ~4.7% (2023 to 2033). Demand in the market is predicted to surge with growing preference for natural cosmetic products. Further, rising trend of clean label and transparent ingredient list will fuel the sales.

As per the study, eyeshadow stick & blush stick sales are expected to surpass US$ ~389.4 Million in 2033. This is owing to the advancements in technology which aids the manufacturing process and efficiency of the finished products.

As per the International Trade Administration (ITA), the Canada cosmetics and beauty products brought in about US$ 1.24 billion in 2021. By 2024, the industry is predicted to witness an uptick of ~1.5%, reaching US$ ~1.8 billion.

Cosmetic products have become an integral and significant part of day to day lives. With increasing penetration of leading cosmetic brands in Canada, the market is predicted to flourish over the upcoming decade.

The main cosmetics and skin care manufacturers in Canada are located in the provinces of Quebec & Ontario, which are also the most prominent consumer markets for these goods. Montreal, Toronto and Vancouver are the three prominent urban markets in Canada for cosmetics and skin care items.

As self-care and need for natural skin products is surging among Canadians, beauty brands such as Bite Beauty, M.A.C., and others are introducing organic and natural ingredient products. For instance, Bite Beauty, leading Canadian beauty brand, introduced food-grade lip products.

Ordinary is another example of a leading cosmetic and beauty brand developing natural and organic skin care and lip care products. These factors are predicted to push the sales of eyeshadow stick and blush sticks in Canada over the forecast period (2023 to 2033).

A significant portion of the Canadian cosmetics manufacturing sector involves the creation of novel cosmetic ingredients and bio-actives. Product innovation, successful sales and marketing, and effective operations are key factors in the industry.

Attribute Details
Estimated Canada Eyeshadow Stick & Blush Stick Market Size (2023E) ~US$ 245 Million
Projected Market Valuation (2033F) ~US$ 389.4 Million
Value-based CAGR (2023 to 2033) ~4.7%
Collective Value Share: Top 5 Players (2022A) ~12% to 15%

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2018 to 2022 Canada Eyeshadow Stick & Blush Stick Market Outlook Compared to 2023 to 2033 Forecast

In recent years, eyeshadow and blush sticks have become extremely common, opines Future Market Insights (FMI). The demand for cosmetics items has increased in Canada, attributable to emerging market trends.

Advent of advanced technology and penetration of social media platforms will drive the demand in the market. As millennials and Gen-Zs are getting accustomed to the self-love make-up routines, beauty brands are developing highly pigmented products.

Development of innovative eco-friendly packaging and cosmetic product designs are also the factors facilitating the demand in the Canada eyeshadow stick & blush stick market. Millennials are the prime consumer of these products as preference for matte and creamy blush sticks is surging.

Hence, the players in the market are focused on offering premium quality cosmetic products according to various skin types. They are also promoting the brands which are attracting the consumers to buy premium brands as well.

Comparative View of Canada Eyeshadow Stick & Blush Stick Market

The Canada eyeshadow stick & blush stick market is likely to be impacted by the peer, or tangential markets in the cosmetics and skin care market. These include other types of cosmetic products such as colored cosmetics market and cosmetic ODM market.

On analysis of these related industries Future Market Insights has found credible insights that will be helpful for developing unique differentiating strategies to pursue for growth and opportunity.

Canada Eyeshadow Stick & Blush Market:

Attribute Canada Eyeshadow Stick & Blush Market
CAGR (2023 to 2033) ~4.7%
Market Value (2023) US$ ~245 Million
Growth Factor Rise in the purchase of premium functional products in the country
Key Trend Environment friendly products are on demand and hence, consumers prefer to get details of materials used in the product while manufacturing.

Canada Colored Cosmetics Market:

Attribute Canada Colored Cosmetics Market
CAGR (2023 to 2033) ~5.4%
Market Value (2023) US$ ~367.5 Million
Growth Factor Increasing popularity of personalized color cosmetics
Key Trend K-beauty/ J-beauty brands penetrating beauty industries across the globe

Canada Cosmetic ODM Market:

Attribute Canada Cosmetic ODM Market
CAGR (2023 to 2033) ~5.5%
Market Value (2023) US$ ~99.5 Million
Growth Factor Men’s Beauty Sector Contributing to Cosmetics ODM Sales
Key Trend Technological Advancements Aiding the Market’s Growth
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Key Dynamics in the Canada Eyeshadow Stick & Blush Stick Market

  • Increasing Demand for Organic Products to Fuel Eyeshadow Stick & Blush Stick Sales in Canada

The popularity of natural and organic cosmetics is rising as a result of the "clean makeup" trend, increasing the research & development activities among leading brands. These companies are focusing on reducing the use of toxins and parabens harmful to the skin.

Another well-liked integrated beauty solution is "make-up infused with skincare." This is due to advancing Ayurvedic beauty products and effectuating the distinction between skincare and makeup. In addition to being safe to use, these products also offer skincare advantages, anticipated to fuel the eyeshadow stick and blush stick markets in Canada.

  • Advancements in Technology to Propel Eyeshadow Stick & Blush Stick Demand

The development of 3D printing has allowed for the personalization of cosmetic and skincare products. All businesses, including those in fitness and personal care, are witnessing an increase in the customization and personalization. Modern technology is being used by brands to appeal to a wider spectrum of consumers.

As per the study, leading companies are developing features like virtual try on for diverse products including eyeshadow & blush sticks. For instance, L'Oréal tapped into the latest technologies, using artificial intelligence, data and tech innovations to enhance the beauty experience.

Make-Up virtual try-on and Hair Color virtual try-on were the first brand initiatives to offer a digital service with such a realistic simulation. This is expected to improve the sales of eyeshadow stick and blush stick in Canada.

  • Allergic Reactions and Strict Regulatory Framework Might Hamper the Demand

The Food and Drug Administration's (FDA) stringent regulatory frameworks regarding the use of specific pigments in the cosmetics industry are anticipated to restrict the growth. In addition, the use of blush sticks and eyeshadow sticks might cause allergic reactions, conjunctivitis, and other adverse effects for those with sensitive skin.

Despite growing popularity across the globe, natural, organic, and clean beauty products have a shorter shelf life than traditional products since they don't include preservatives. This might affect the sales in the market negatively.

Category-wise Insights

Which Type of Cosmetics Stick Are Most Popular?

Eyeshadow Sticks to Remain Highly Sought-After among Consumers

Eye shadow sticks are gaining immense traction due to social media's growing influence and the promotion of these items by beauty bloggers. Additionally, there are two main finishes of eye makeup sticks on the market viz. matte and shimmer that offer various eyeshadow styles.

These are the main factors that are anticipated to fuel the demand over the projection period. The ease of use for beginners is another significant feature of eye makeup sticks. The product is simple to use for makeup artists of all skill levels.

Additionally, as eye shadow sticks can be used as eyeliner and eyeshadow, their sales are certain to soar. As per the study, the eyeshadow sticks are expected to hold revenue share of ~73.7% in the Canada Market.

Which is the Leading Sales Channel for Eyeshadow Stick and Blush Stick?

Penetration of Online Retailers to Push Eyeshadow and Blush Stick Demand

The e-commerce infrastructure in Canada is highly advanced and closely incorporated with that in the USA. In Canada, access to broadband internet is provided using equipment that is largely the same as that used in the United States.

Despite a significant disruption in retail outlets, Canadians have embraced electronic commerce. Over 27 million Canadians used e-commerce in 2022, making almost 75% of the country's population.

In 2025, this percentage is projected to increase to 77.6%. Rising retail e-commerce sales in Canada are a result of an increase in online shoppers. Statistics Canada reports that in December 2020, Canadian e-commerce retail trade sales reached an all-time high of US$3.82 billion.

As a result, the online retailers segment is estimated to grow at the highest CAGR of ~6.9% during the projection period.

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Competitive Landscape

Canada eyeshadow stick & blush stick market is expected to witness a transformation due to technological advances and various developments. Key players in the market are capitalizing on growing trend of organic products. They are also focusing on launching new product lines to gain competitive edge.

For Instance

  • In 2023, Twenty Twenty Beauty launched a series of eyeshadow sticks by the name of Visionary Eye Shadow Stick. These eyeshadow sticks come in four neutral shades. The formula used in these sticks is particularly made for sensitive, dry eyes and have been tested by ophthalmologists.
  • Huda Beauty launched Cheeky Tint Blush Sticks in 2022. This range of blush sticks comes in 5 shades. They are vegan, alcohol-free, fragrance-free, and are even waterproof. Ingredients include lychee extract and Vitamin E, and they’re also non-comedogenic.

Scope of the Report

Attribute Details
Estimated Market Size (2023E) ~US$ 245 Million
Projected Market Valuation (2033F) ~US$ 389.4 Million
Value-based CAGR (2023 to 2033) ~4.7%
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis US$ Million/Billion for Value
Key Regions Covered
  • North America
Key Countries Covered
  • Canada
Key Segments Covered
  • Product Type
  • Sales Channel
Key Companies Profiled
  • L'Oreal SA
  • Maybelline
  • Nyx Professional Makeup
  • Rimmel London
  • ELF Cosmetics
  • Revlon
  • Coty Inc.
  • Chanel
  • Dior Beauty
  • M.A.C Cosmetics
  • Charlotte Tilbury
  • Sheiseido Company
  • Bobbi Brown
  • Yves Saint Laurent
  • The Estee Lauder Companies Inc.
  • Others (As per Request)
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Global Canada Eyeshadow Stick & Blush Stick Market by Category

By Product Type:

  • Eyeshadow Stick
  • Blush Stick

By Sales Channel:

  • Beauty Salons
  • Modern Trade
  • Departmental Stores
  • Specialty Stores
  • Online Retailers
    • Direct to Consumers
    • Third Party to Consumers
  • Mono Brand Stores
  • Other Sales Channels

Frequently Asked Questions

How Big is the Canada Eyeshadow Stick & Blush Stick market until 2023?

The Canada eyeshadow stick & blush stick market is valued at US$ 245 million in 2023.

Who are the leading Canada Eyeshadow Stick & Blush Stick Industry Players?

L'Oreal SA, Maybelline and Nyx Professional Makeup are the leading industry players.

What is the growth forecast for Canada Eyeshadow Stick & Blush Stick Industry until 2033?

The industry is set to surge at a CAGR of 4.7% from 2023 to 2033.

Which is the key segment by type in the Canada Eyeshadow Stick & Blush Stick market?

Eye shadow sticks segment is likely to lead the market until 2033.

Which is the top trend in the Canada Eyeshadow Stick & Blush Stick Market?

Clean makeup trend boosts natural cosmetics demand, further fueling the market growth.

Table of Content

1. Executive Summary | Canada Eyeshadow Stick & Blush Stick Market

    1.1. Market Outlook

    1.2. Summary of Key Statistics

    1.3. Summary of Key Findings

    1.4. PMR Analysis and Recommendations

2. Market Overview

    2.1. Market Taxonomy

    2.2. Market Definition

3. Key Market Trends

    3.1. Key Trends Impacting the Market

        3.1.1. Consumers are looking for personalized cosmetic products and reputed brands have started leveraging technology to achieve the same.

        3.1.2. Environment friendly products are on demand and hence, consumers prefer to get details of materials used in the product while manufacturing.

        3.1.3. The popularity of color cosmetics made with natural ingredients is expected to accelerate

        3.1.4. Rise in the purchase of premium functional products in the country

        3.1.5. Consumer prefer more the premium products which contains natural and non-invasive ingredients

        3.1.6. Others (during the course of study)

    3.2. Future Prospects of BPC Retail Vending Machine Industry

        3.2.1. Factors Fueling Growth

        3.2.2. Influx of Brands

        3.2.3. Mergers & Acquisitions

        3.2.4. New Launches

4. Eyeshadow Stick & Blush Stick Market Demand Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Volume (Units) Analysis, 2018 to 2022

    4.2. Current and Future Market Volume (Units) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Eyeshadow Stick & Blush Stick Market - Pricing Analysis

    5.1. Regional Pricing Analysis By Product Type

    5.2. Pricing Break-up

        5.2.1. Manufacturer Level Pricing

        5.2.2. Distributor Level Pricing

        5.2.3. Retail Level Pricing

    5.3. USA Average Pricing Analysis Benchmark

6. Eyeshadow Stick & Blush Stick Market Demand (in Value or Selection Method in US$ Million) Analysis 2018 to 2022 and Forecast, 2023 to 2033

    6.1. Historical Market Value (US$ Million) Analysis, 2018 to 2022

    6.2. Current and Future Market Value (US$ Million) Projections, 2023 to 2033

        6.2.1. Y-o-Y Growth Trend Analysis

        6.2.2. Absolute $ Opportunity Analysis

7. Market Background

    7.1. Cosmetic Industry Outlook

        7.1.1. Top 10 Brands in Cosmetic Industry

        7.1.2. Trade Scenario: Import & Exports

        7.1.3. Top 10 Cosmetic Exporters Country

        7.1.4. Others

    7.2. Macro-Economic Factors

        7.2.1. GDP Growth Outlook

        7.2.2. Industry Value Added

        7.2.3. Consumer Spending Outlook

        7.2.4. Consumer Confidence Index

        7.2.5. Middle Class Population Outlook

        7.2.6. Population Demographics

    7.3. Industry Value and Supply Chain Analysis

        7.3.1. Profit Margin Analysis At Each Sales Point

        7.3.2. List & role of key participants

            7.3.2.1. Manufacturers

            7.3.2.2. Distributors/Retailers

    7.4. Forecast Factors - Relevance & Impact

        7.4.1. Top Companies Historical Growth

        7.4.2. US Population Growth Outlook

        7.4.3. GDP Growth Rate Analysis

        7.4.4. Contribution to GDP Growth

        7.4.5. Manufacturing Sector GVA

        7.4.6. Per Capita Disposable Income

    7.5. PESTLE Analysis of Eyeshadow Stick & Blush Stick Market

    7.6. Porter’s Five Forces Analysis of Eyeshadow Stick & Blush Stick Market

    7.7. Market Dynamics

        7.7.1. Drivers

        7.7.2. Restraints

        7.7.3. Opportunity Analysis

8. Eyeshadow Stick & Blush Stick Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Product Type

    8.1. Introduction / Key Findings

    8.2. Historical Market Selection Method (US$ Million) and Volume (Units) Analysis By Product Type, 2018 to 2022

    8.3. Current and Future Market Selection Method (US$ Million) and Volume (Units) Analysis and Forecast By Product Type, 2023 to 2033

        8.3.1. Eyeshadow Stick

        8.3.2. Blush Stick

    8.4. Market Attractiveness Analysis By Product Type

9. Eyeshadow Stick & Blush Stick Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Sales Channel

    9.1. Introduction / Key Findings

    9.2. Historical Market Selection Method (US$ Million) and Volume (Units) Analysis By Sales Channel, 2018 to 2022

    9.3. Current and Future Market Selection Method (US$ Million) and Volume (Units) Analysis and Forecast By Sales Channel,2023 to 2033

        9.3.1. Beauty Salons

        9.3.2. Modern Trade

        9.3.3. Departmental Stores

        9.3.4. Specialty Stores

        9.3.5. Online Retailers

            9.3.5.1. Direct to Consumers

            9.3.5.2. Third Party to Consumers

        9.3.6. Mono Brand Stores

        9.3.7. Other Sales Channels

    9.4. Market Attractiveness Analysis By Sales Channel

10. Market Structure Analysis

    10.1. Market Analysis by Tier of Companies (Eyeshadow Stick & Blush Stick)

    10.2. Market Concentration

    10.3. Market Share Analysis of Top Players

    10.4. Market Presence Analysis

        10.4.1. By Regional Footprint of Players

        10.4.2. Product Footprint by Players

        10.4.3. Channel Footprint by Players

11. Competition Analysis

    11.1. Competition Dashboard

    11.2. Pricing Analysis by Competition

    11.3. Competition Benchmarking

    11.4. Competition Deep Dive

        11.4.1. L’Oreal S.A.

            11.4.1.1. Overview

            11.4.1.2. Product Portfolio

            11.4.1.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.1.4. Sales Footprint

            11.4.1.5. Strategy Overview

        11.4.2. Maybelline

            11.4.2.1. Overview

            11.4.2.2. Product Portfolio

            11.4.2.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.2.4. Sales Footprint

            11.4.2.5. Strategy Overview

        11.4.3. Nyx Professional Makeup

            11.4.3.1. Overview

            11.4.3.2. Product Portfolio

            11.4.3.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.3.4. Sales Footprint

            11.4.3.5. Strategy Overview

        11.4.4. Rimmel London

            11.4.4.1. Overview

            11.4.4.2. Product Portfolio

            11.4.4.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.4.4. Sales Footprint

            11.4.4.5. Strategy Overview

        11.4.5. ELF Cosmetics

            11.4.5.1. Overview

            11.4.5.2. Product Portfolio

            11.4.5.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.5.4. Sales Footprint

            11.4.5.5. Strategy Overview

        11.4.6. Revlon

            11.4.6.1. Overview

            11.4.6.2. Product Portfolio

            11.4.6.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.6.4. Sales Footprint

            11.4.6.5. Strategy Overview

        11.4.7. Coty Inc.

            11.4.7.1. Overview

            11.4.7.2. Product Portfolio

            11.4.7.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.7.4. Sales Footprint

            11.4.7.5. Strategy Overview

        11.4.8. Chanel

            11.4.8.1. Overview

            11.4.8.2. Product Portfolio

            11.4.8.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.8.4. Sales Footprint

            11.4.8.5. Strategy Overview

        11.4.9. Dior Beauty

            11.4.9.1. Overview

            11.4.9.2. Product Portfolio

            11.4.9.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.9.4. Sales Footprint

            11.4.9.5. Strategy Overview

        11.4.10. M.A.C Cosmetics

            11.4.10.1. Overview

            11.4.10.2. Product Portfolio

            11.4.10.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.10.4. Sales Footprint

            11.4.10.5. Strategy Overview

        11.4.11. Charlotte Tilbury

            11.4.11.1. Overview

            11.4.11.2. Product Portfolio

            11.4.11.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.11.4. Sales Footprint

            11.4.11.5. Strategy Overview

        11.4.12. Sheiseido Company

            11.4.12.1. Overview

            11.4.12.2. Product Portfolio

            11.4.12.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.12.4. Sales Footprint

            11.4.12.5. Strategy Overview

        11.4.13. Bobbi Brown

            11.4.13.1. Overview

            11.4.13.2. Product Portfolio

            11.4.13.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.13.4. Sales Footprint

            11.4.13.5. Strategy Overview

        11.4.14. Yves Saint Laurent

            11.4.14.1. Overview

            11.4.14.2. Product Portfolio

            11.4.14.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.14.4. Sales Footprint

            11.4.14.5. Strategy Overview

        11.4.15. The Estee Lauder Companies Inc.

            11.4.15.1. Overview

            11.4.15.2. Product Portfolio

            11.4.15.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.15.4. Sales Footprint

            11.4.15.5. Strategy Overview

        11.4.16. Other Players ( As Requested)

            11.4.16.1. Overview

            11.4.16.2. Product Portfolio

            11.4.16.3. Profitability by Market Segments (Product/Channel/Region)

            11.4.16.4. Sales Footprint

            11.4.16.5. Strategy Overview

12. Assumptions and Acronyms Used

13. Research Methodology

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Canada Eyeshadow Stick & Blush Stick Market