Technology governs the present day travel and tourism industry. Automation has a prospering future for the dynamic travel and tourism industry. Among travel and tourism automation GDS is a prospering network system highly in demand by travel operators. It is an online system which manages travel portals for travel operators or agents and assists in activities such as ticket booking, rates, delivery inventory, discounts, rooms, descriptions and many other functionalities. Some companies come up with GDS systems for the travel domain; some of them listed are – Amadeus, Expedia, Hotwire, Kayak, Orbitz, Priceline, Sabre, Travelocity, Travelport. Among these companies Global Distribution Systems or GDS are known by four types, they are Amadeus, SABRE, Travelport (Galileo or Worldspan), and Abacus. The Travelport is the GDS system that assists travel operators in booking flight tickets. As the travel operators use it hence it is in the B2B market and not meant for B2C or end users. It gives all kind of information required to agents for answering customer queries as well as helps in managing their database while making ticket bookings.
Travelport was formed in 2006. Travel data of the tourism industry redefines the data in distribution systems connecting the core features of airlines and the subsidiary products. The organisation is also known for strengthening the track to meet the rising need of the travel business which includes railways, hotels, tour operators, cruise and car rentals. GDS Travelport provides services to more than 170 countries across the globe. North, Latin America, Western Europe, the Middle East and Asia-based tourism management companies and many travel operators use this technology abundantly to benefit themselves from services such as handling customer portals (including contact details, product specials, latest news or detailed support information), ticket booking, new product advisory, price analysis and much more.
Travelport GDS Systems: Drivers, Trends and Opportunity Analysis
The control of technology over the travel and tourism industry has created a tremendous opportunity for the growth of the GDS travelport system. It is now becoming a trend, and most of the travel agents prefer using these GDS systems to manage bookings. GDS Travelport not only supports insiders in managing their work and booking tickets, but it also helps them strategize future market approaches. GDS Travelport has influenced many private and government parties to invest in developing travel-related tools that can switch the revenue channels. Many travel agencies or travel management companies prefer Travelport for booking flights because, doing this will benefit them more with many facilities as GDS Travelport can offer travel fares and prices on behalf of airlines as per IATA’s industry standard; this is because GDS Travelport is the first GDS that is labelled as NDC certified.
GDS Travelport also helps airlines merchandise their offering and brand schemes to Travelport using travel operators as well as travel management companies globally, in which more than 200 airlines are already practicing this technology. Using Travelport Universal API, online travel agencies can also avail the information directly.
Travelport GDS Systems: Limitations
Although GDS Travelport is widely used amongst many travel agents and travel management companies, there are some hitches that limit the adoption of GDS Travelport. Some of them are the cost of GDS based software and competition with other GDS based networking system companies. Mostly, workers connected with travel management companies are habituated to manual work and a shift towards technology is another limitation that can slow down the growth of GDS Travelport to some extent. Due to the downturn in the global economy, many corporate travels have dropped, and this has also impacted the growth of GDS Travelport adoption.
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Travelport GDS Systems:Segmentation
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