Chocolates are the products that are highly preferred by all-age groups whether it is kids, millennial, or old age population. Non chocolate candy has gained market traction in recent years, this is due to rising health awareness and increasing demand for non/less-sugar chocolates/confectionery products.
The key reason behind the surging demand for non-chocolate candy among the population is increasing incidences of a sugar rush after consuming chocolates with a very high amount of sugar. The non-chocolate candy is available in various shapes, sizes, packaging, along with innovative flavors & textures. Non chocolate candy is highly preferred by the consumers for snacking occasions.
The manufacturers of non-chocolate candy or confectionery products are focusing on collaborations to address the demand for sugar reduction. The non-chocolate candy is going through revitalization time and is also anticipated to have a significant growth in upcoming years.
Consumers are looking for non-chocolate candy as an exciting snacking option that offers familiar flavours in new methods. The variation in formats within non-chocolate candy delivers a great platform to engage costumers with different and new products; however, promote transparency and efforts to reduce sugar must also take centre stage as customers pursue to take a well-adjusted attitude to confectionaries in their diets.
The non-chocolate candy is driving the views of the healthfulness of the offerings, and also supporting the accountable participation, more willingly than suffering from customer flight owing to health concerns. Non chocolate candy resonates across the major demographics such as gender, age, and income.
This versatility offers an extensive range of prospects for non-chocolate candy manufacturers to engage more number of consumers. To increase options for millennial population, premium flavour profiles, more mature, such as mocktail-based flavours, are going up in the market.
Some of the key players operating their business in the global non-chocolate candy market are
Non chocolate candy is observing high progression in the global market, due to the latest developments in the flavours of candy, and mouth-feel. The key manufacturers are focusing on the launches and development of non-chocolate candy in line with natural chocolate tradition across the globe.
Additionally, because of constant focus on clean-labelled products and stringent rules of government bodies on the sugar content in chocolates, along with certifications such as vegan, organic, GMO-free, sugar-free, and kosher certified sweeteners, food colours, among other ingredients likely to create opportunities for the manufacturers of Non chocolate candy.
Apart from that, the manufacturers of non-chocolate candy should focus on the Asian market as it has more number of young and children population. The rising population in developing nation has led to the higher demand for non-chocolate candies, which is fuelled by increasing purchase behaviour of the costumers.
Developing nations, where per capita consumption of candy is very less as compared with the western counterparts is gradually increasing. Many nations are indorsing campaigns as well as advertisements by media related to new candies that are making growth avenues for the non-chocolate candy manufacturers.
The non-chocolate candy market report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size.The projections featured in the report have been derived using proven research methodologies and assumptions.
By doing so, the research report serves as a repository of analysis and information for every facet of the non-chocolate candy market, including but not limited to: regional markets, type, nature, and distribution channel.
The Non chocolate candy market report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases).
The report also features a complete qualitative and quantitative assessment by analysing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the non-chocolate candy market report projects the attractiveness of each major segment over the forecast period.
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