Potato Flake Market

2019 Analysis and Review Potato Flakes by Nature - Organic and Conventional for 2019 - 2029

Conventional Potato Flakes Hold Dominant Share

In terms of nature the potato flakes market is segmented into organic and conventional. Of these, the demand for organic potato flakes is significantly increasing, catapulting the segment to the fore. At present conventional potato flakes hold dominance due to the increasing snacking trend, as well as increasing demand from the consumers as these snacks are preferred by the all age-groups.

Developed Countries Present Remarkable Growth Opportunities

APEJ is expected to hold the leading share that is 50.5% in the global potato flakes market in terms of value. Besides this, the market will witness considerably high demand in North America. The demand for potato flakes is considerably high in North America, which is unlikely to subside in the forthcoming years. The market in Latin America, led by Brazil, also exhibits high demand for potato flakes.

Adoption of Innovative Technologies - a Key Trend among Market Players

The global potato flakes market is mainly described by the presence of a huge number of local manufacturers. A large volume of potato flakes is produced in China where commonly medium and small enterprises are functioning. Other manufactures operating in this industry are based in Middle East, Australia, and Europe. Most of the companies are startups and constitute a marginal share in the market. The number of start-up corporations is increasing globally, specifically in Australia, and BENELUX countries where the manufacturers are adopting innovative technologies to support their products offerings.

How Growth will Unfold

Due to the growing demand for potato flakes in bakeries, sauces, soups, ready-to-eat meals among the other processed food products, there are prospects for major market growth in the forecast years. Potato flakes are generally applicable as a base or thickener, to prepare ready-to-eat vegetable soups or gravies.

Furthermore, potato flakes are widely used to manufacture texturized/extruded potato products, such as chips, snack pellets, among others. Apart from that, the potato flakes are used as a substitute of cornstarch, wheat flour that adds volume to the sauces, stews, broths, and soups. The growing demand for potato flakes in the global food industry is anticipated to fuel the growth of potato flakes market in upcoming years.


Which potato flakes products, based on the source, will lead the market?

In the present scenario, the conventional potato flakes segment holds the major share in the market. However it is predicted that in the ucoming years organic potato flakes will show a higher growth as compared to the former due to its high nutritional value.

Which end-use segment offers the most profitable growth opportunities for the market players?

Potato flakes are carbohydrate and fiber enriched food materials and are among the  best sources of snacks. In terms of end use, the business to consumers segment holds  high market share as compared to business to business.

What is the degree of competition in the potato flakes market?

The global potato flakes market is identified as highly organized in developed and developing economies. Key manufacturers operating in the global potato flakes market are concentrating on product launches and expanding their footprints by collaborating with regional distributors/suppliers to increase their customer base.

Which region will lead the global sales of potato flakes-products?

APEJ remains the major shareholder in the potato flakes market. However, North America is projected to show higher growth.

Which factors are driving the potato flakes market?

Potato flakes market is driven by factors such as the significant growth rate witnessed by the baby food market and increasing per capita expenditure on prepared food. Apart from these factors, the increasing demand for RTE products is fueling the demand for potato flakes.

Which trend will drive the potato flakes market in the upcoming period?

With increasing urbanization and surging purchasing power, customers are spending more on prepared, processed, and ready-to-eat food, which saves their time that is otherwise required to cook breakfasts or meals. Rising expenditure on ready-to-eat meals is one of the chief drivers boosting the potato flakes market.


The global potato flakes market is segmented in detail to cover every aspect of the market and present complete market intelligence to readers.

End Use

  • Business to Consumers
  • Hypermarket/Supermarket
  • Convenience Store
  • Specialty Store
  • Traditional Grocery
  • Online Retailers
  • Business to Business
  • Food Service Industry
  • Food Industry
    • Soups & Premixes
    • Bakery
    • Snacks
    • Frozen Food
    • Baby Food
    • Meat Processing
  • Animal Feed


  • Organic
  • Conventional


  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East
  • South Africa
  • Sub Saharan Africa 

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Potato Flake Market