The Potato Soup Market was assessed to be worth around USD 904.0 million in 2025 and is projected to climb up to USD 2,120.6 million in 2035 while maintaining a CAGR of 8.9% through the forecast period. The growth in the market is mainly due to the increasing demand for easy, healthy, and tasty soup options that cater to the needs of busy consumers who want to have meals quickly.
Attribute | Details |
---|---|
Estimated Market Value (2025) | USD 904.0 million |
Projected Market Value (2035) | USD 2,120.6 million |
CAGR (2025 to 2035) | 8.9% |
Found in the product category of processed foods, potato soup is seen as a comfort food and can nowadays be bought in many forms, including fully cooked and ready-to-cook formats, thus alleviating stress to both the retail and foodservice enterprises. Apart from that, the clean-label, organic, and plant-based potato soups that are free from any additives are also favored by consumers, thus pushing the market forward.
Explore FMI!
Book a free demo
The Potato Soup Market has been forecasted to grow consistently, mainly due to the increasing need of consumers for fast and comforting food products especially the fully cooked and easy to prepare soups. The potato soup, which is among the most consumed meals, is prevalent in households, restaurants, and foodservice joints because of its creamy texture and filling flavor.
Campbell Soup Company, King Arthur Baking Company, and Dylan's are the top producers of this sector and they have a total of almost 10% of the market share. These firms rule the market through higher brand identity, diverse product portfolio, and global extensive supply chains.
As the number of people who like to consume healthy and plant-based foods is rising, the potato soup sector is estimated to continue the development, especially in the regions of North America and Europe.
Rising Consumer Preference for Convenient and Ready-to-Eat Meals
The potato soup market is currently supported by the increase in the number of people seeking Afresh and easy-to-cook meals. Currently, Many consumers who are keen on quick and effortless meal preparation without loss of flavor makes potato soup their most-wanted item in convenience food choices.
Growth in Demand for Plant-Based and Clean-Label Products
As consumers seek to improve their health, the demand for gluten-free and plant-based potato soups has significantly increased. Products that do not have artificial additives, preservatives, or animal-derived elements have started to attract the attention of especially health-conscious and vegan individuals.
Expanding Foodservice and Quick-Service Restaurant (QSR) Sectors
The food service sector is seeing growth which is particularly notable in the quick service restaurants and fast casual dining. This is leading to the about increase in the consumption of potato soup. A myriad of restaurants and foodservice businesses incorporate potato soup into their lists due to its versatility and taste.
Global Market Share 2025 | Industry Share (%) |
---|---|
Top 3 (Campbell Soup Company, King Arthur Baking Company, Dylan's) | 10% |
Rest of Top 5 (Bear Creek® (B&G Foods, Inc.), Idahoan Foods LLC, Progresso (General Mills)) | 5% |
Emerging & Regional Brands (Amy's Kitchen, Knorr (Unilever Plc), The Real Soup Co.) | 20% |
Tier | Tier 1 |
---|---|
Market Share (%) | 35% |
Key Companies | Campbell Soup Company, King Arthur Baking Company, Dylan's |
Tier | Tier 2 |
---|---|
Market Share (%) | 45% |
Key Companies | Bear Creek® (B&G Foods, Inc.), Idahoan Foods LLC, Progresso (General Mills), Knorr (Unilever Plc), |
Tier | Tier 3 |
---|---|
Market Share (%) | 20% |
Key Companies | Amy's Kitchen, The Real Soup Co. |
Over the next few years, the Potato Soup Market is likely to witness a sturdy surge powered by the tangible growth of demand for nutritious, consumer-friendly, and palatable products. The markets in North America and Europe will still be the main players, however, the Asia Pacific region has been illustrative of immense growth owing to the surge in disposable income along with changing eating habits.
Companies are recommended to innovate their products particularly in the premium, organic, and plant-based segments and to extend their reach via e-commerce so that they can handle the increasing demand for convenient meal options.
The largest market share is held by Campbell Soup Company, King Arthur Baking Company, and Dylan's, collectively accounting for about 10% of the market.
Emerging and regional brands, such as Amy's Kitchen and The Real Soup Co., hold approximately 20% of the Potato Soup market share.
Startups and artisanal brands contribute to around 20% of the market share, reflecting a growing interest in niche and premium products.
Private labels currently control about 5% of the market, as consumers often prefer established brands for quality assurance.
Market concentration is assessed as medium, with top players holding 40-60% of the market share, indicating a competitive landscape.
Key growth drivers include rising consumer preference for convenient meals, growth in demand for plant-based and clean-label products, and the expanding foodservice sector.
Thank you!
You will receive an email from our Business Development Manager. Please be sure to check your SPAM/JUNK folder too.