The travel intermediary’s role is fast changing the outlook of the tourism business. The flourishing growth of the travel intermediaries business is not only impacting the global surge of the travel and tourism industry, but it is also impacting the marketing outreach of several hospitality companies. Tour operators are calling the shots in different tourism industries across the world and the large tourism enterprises are compromising on their profit margins to stay afloat in the industry. Experts believe that this is also affecting the overall economy of tourism destinations. There is a wave of new travel portals which is challenging the development of the travel intermediaries business. But industry observers say that the tour operators or the travel intermediaries are adapting to this technological change to reap the benefits from the evolving global tourism industry. Travel intermediaries businesses are upgrading their technology by incorporating software such as GDS, which is an extremely helpful platform to detect customer behaviour and market upsurge.
Travel intermediaries businesses are also changing their business strategy to stay ahead of competition. Several studies have shown in the past that leisure travellers around the world do prefer to buy help from travel intermediaries. Travel intermediaries are holding their grounds in this turbulent time because of certain reasons. The basic and the foremost reason is that these agents often come up with lucrative offers and tailor-made travel itinerary which lures many travellers. A good travel expert will always try to judge the demand of each customer and will offer them some exclusive ideas and solutions. The travel intermediaries business is growing because a massive pool of customers still prefers to save their hard earned money during their tours. As most of the travel intermediaries have a lot to offer and as they directly deal with a gamut of hotel chains and flight operators they successfully help save travellers’ money by gauging the need and the psychological bent of the customer.
The in-depth knowledge of travel intermediaries on destinations is an added advantage for travellers. This knowledge not only helps them ensure traveller safety but also gives them a leverage to win the confidence of their customers.
Travel Intermediaries Business: Game Changers
The boom of the travel intermediaries business is not only facilitating the surge of the travel domain, but it is also helping all the stakeholders of the travel industry including airline service providers and hotels. Travellers seek the expert help of travel intermediaries to create a hassle-free travel itinerary and most of the tech savvy millennial travellers choose to travel with travel intermediaries as they offer some lucrative deals to their customers. As they buy in bulk travel agents get the best offers from hoteliers and airline operators and this mutual dependency between travel intermediaries and other key stakeholders of the travel industry is complimenting the growth of the travel intermediaries business. The edgy technological backups are revamping the public outreach of the travel intermediaries business. Introduction of new and advanced software is further changing the scene of the travel intermediaries business.
Travel Intermediaries Business: Restraints
The scope of growth of the travel intermediaries business is skyrocketing. But most of the airline operators are rolling out special apps and offers to woo customers and hoteliers are also following the same route to increase their global customer base. This is likely to pose challenges to the growth of the travel intermediaries business.
Travel Intermediaries Business: Top Companies
The travel intermediaries business is extremely competitive but travel intermediaries are redefining their business approach to say relevant. Vantage Deluxe World Travel, Global Work and Travel Company, Global Vacation Network, Thomas Cook, Zicasso, and Outward Bound are some of the well-known companies in the travel intermediaries business.
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- Data points to understand the past, analyse the present, and project the future
- Trends that will impact the sector in the short- and long-term
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Travel Intermediaries Business:Segmentation
- Detailed overview of parent market
- Changing market dynamics in the industry
- In-depth market segmentation
- Historical, current and projected market size in terms of volume and value
- Recent industry trends and developments
- Competitive landscape
- Strategies of key players and products offered
- Potential and niche segments, geographical regions exhibiting promising growth
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