Analytical Study of Automotive Lighting in Western Europe from 2023 to 2033
In the Western European automotive lighting industry, sales are estimated to rise at a 5.3% CAGR through 2033.The demand outlook for automotive lighting in Western Europe indicates a valuation of US$ 7,812.0 million in 2023. Looking ahead, the sales forecasts for automotive lighting in the Western European countries together anticipate reaching a value of US$ 13,077.9 million by 2033.
Attributes
Details
Industry size of Western Europe in 2023
US$ 7,812.0 million
Expected Industry Size of Western Europe by 2033
US$ 13,077.9 million
Forecasted CAGR between 2023 to 2033
5.3%
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Key Trends Shaping the Demand of Automotive Lighting in Western Europe by 2033
The overall revenue from automotive lighting in Western Europe increased at 4.5% CAGR between 2018 and 2022, concluding at US$ 7,441.8 million.
To appeal to luxury car buyers in affluent Western European countries, leading firms are adopting cutting-edge automotive lights, seamlessly blending luxury with more accessibility.
The inclusion of digital features for control of interior as well as exterior automotive lighting systems has led to new business prospects.
Supply chains are becoming more efficient through strategic partnerships and collaborations, addressing sourcing, production, and marketing challenges.
Key Insights - Highlights on the Emerging Opportunities in the Automotive Lighting Industry in Western Europe
The sales of automotive headlights are anticipated to grow due to the popularity of premium category automobiles in many Western European countries. Additionally, favorable government initiatives aimed at enhancing the competitiveness of regional players on the global stage are expected to provide better growth opportunities.
New lighting innovations like LEDs, adaptive lights, and ambient lights have higher efficiency and energy conversion ratio than halogen and xenon HID technologies. As a result, the automotive lighting industry in Western Europe is witnessing a significant overhaul in their manufacturing facilities in recent years.
Electric vehicle manufacturers in Western Europe are releasing a range of electric vehicles that have created new opportunities for automotive lighting suppliers in the region. Leading original equipment manufacturers (OEMs) including Valeo, Bosch, and Volkswagen have declared their full electrification goals in the coming days.
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Comparative View of Adjacent Automotive Lighting in Key Markets
The table provides a comparative overview of lighting systems adopted for various types of vehicles and their respective adoption rates in Western Europe, Japan, and Korea. As per the tables, the expansion of the global luxury car segment is anticipated to drive an increased adoption of automotive lighting, particularly in countries like Japan and Korea known for their automotive exports. Meanwhile, in Western Europe, a significant rise in electronic vehicles is expected to alter and propel the automotive lighting industry.
Demand for Automotive Lighting in Western Europe:
Attributes
Demand for Automotive Lighting in Western Europe
CAGR (2023 to 2033)
5.3%
Valuation (2023)
US$ 7,812.0 million
Key Trend
Significant advancements in adaptive lighting technology, coupled with an increasing demand for SUVs and high-end luxury vehicles
Key Challenge
Many Western European countries are currently experiencing several economic downturns
Popularity of Automotive Lighting in Japan:
Attributes
Popularity of Automotive Lighting in Japan
CAGR (2023 to 2033)
3.9%
Valuation (2023)
US$ 2,633.7 million
Key Trend
Sales of vehicles equipped with superior lighting systems have increased due to evolving customer preferences and improved lifestyles
Key Challenge
The prevailing culture of frugality often leads to limited spending on luxury items in Japan
Adoption Scenario of Automotive Lighting in South Korea:
Attributes
Adoption Scenario of Automotive Lighting in South Korea
CAGR (2023 to 2033)
2.4%
Valuation (2023)
US$ 1,007.8 million
Key Trend
The growing popularity of locally-made vehicles is driving the increased demand for advanced automotive lighting systems
Key Challenge
Potential inconsistency in global demand can pose significant hurdles for regional players in the industry
Category-wise insights
Automotive Lighting for Headlights Dominates in Western Europe due to Higher Value
The demand outlook for automotive lighting in Western Europe signifies the headlights segment having 58.8% of shares in 2023.
Leading Application for Automotive Lighting in Western Europe
Headlights
Total Value Share (2023)
58.8%
Headlights are of relatively higher value than other lighting systems installed in vehicles rendering them a dominant position in the regional industry landscape. Moreover, as headlights are imperative in the manufacturing of every car or vehicle, this segment is poised to retain its position through 2033 as well.
High Demand for Passenger Cars to Drive the Automotive Lighting Industry
The end use survey of automotive lighting in Western Europe suggests that the passenger cars constitute the leading segment, with 80.1% of shares in 2023.
Leading Vehicle Type for Automotive Lighting in Western Europe
Passenger Cars
Total Value Share (2023)
80.1%
Given the substantial size of Western Europe's passenger car industry, the demand for automotive lighting for this segment has always remained higher. In addition, the surging export of passenger cars by some renowned manufacturers in Germany and the United Kingdom promises a favorable future for this segment.
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Country-wise Insights
Key Countries in Western Europe
Value CAGR (2023 to 2033)
Germany
6.1%
Italy
5.2%
France
3.9%
Strategic Partnerships with Car Manufacturers to Drive Growth in Germany
The opportunity assessment for automotive lighting in Germany suggests an industry expansion at a 6.1% CAGR through 2033. Strategic collaborations and partnerships between Germany’s car manufacturers and automotive lighting system suppliers are expanding the regional industry. Such collaborations have brought together leading original equipment manufacturers and automotive parts assemblers to invest more in the development of unique automotive lighting solutions.
Hype over Italian Luxury Cars to Unveil Lucrative Niche Opportunities
The regional assessment of the automotive lighting industry in Italy suggests a 5.2% CAGR expansion through 2033, driven by the increasing exports of luxury cars. Italy is currently prioritizing the development of automotive parts and accessories manufacturing industries to boost its automobile sector. Additionally, favorable government regulations and initiatives are expected to contribute to increased automotive lighting production in industrial regions throughout the country.
France's Automotive Lighting Sector is Witnessing a Rising Demand in Smart Lighting
The industry assessment for automotive lighting in France indicates an increment of 3.9% CAGR through 2033. Automotive lighting produced in France is getting popular among automakers due to higher integration of smart features. This type of lighting solution provides better energy management available in cars as well as greater user involvement.
Competitive Landscape
The competitive landscape of the Western Europe automotive lighting sector is diversified with seasoned industry leaders, and new entrants with creative solutions. Companies that can adapt, develop, and connect their offerings with growing preferences for innovative lighting are anticipated to maintain a competitive edge in the region.
A strong focus on sustainability, personalization, and customer interaction might be key to the success of companies operating in this ever-evolving industry. So, an increase in partnerships and collaborations with electronics and electric gadget manufacturers is likely to lead to the launch of improved automotive lighting features.
Recent Developments Observed in Automotive Lighting in Western Europe
In April 2023, Continental AG Company, based in Germany, unveiled an automobile lighting solution by the name of 'NightViu'. This new automotive lighting range includes sixteen new features from the brand and has been specially designed for off-road and construction trucks.
In January 2020, Marelli Holdings Co., Ltd., based in Italy, revealed its plans to enter into a partnership with XenomatiX Company. They aim to work together to provide innovative Lidar solutions that can be used by Magneti Marelli's automotive lighting systems.
Some of the Key Players in Automotive Lighting in Western Europe
Valeo PVT Ltd.
HELLA Lights PVT Ltd.
Rober Bosch GmbH
ZF TRW Automotives Holdings Corp.
Continental AG
OSRAM Beteiligungen GmbH
Magneti Marelli Holdings Co., Ltd.
Stanley Electric Co., Ltd
Scope of the Report
Attribute
Details
Estimated Industry Size in 2023
US$ 7,812.0 million
Projected Industry Size by 2033
US$ 13,077.9 million
Anticipated CAGR between 2023 to 2033
5.3% CAGR
Historical Analysis of Demand for Automotive Lighting in Western Europe
2018 to 2022
Demand Forecast for Automotive Lighting in Western Europe
2023 to 2033
Report Coverage
Industry Size, Industry Trends, Analysis of key factors influencing Automotive Lighting Adoption in Western Europe, Insights on Global Players and their Industry Strategy in Western Europe, Ecosystem Analysis of Local and Regional Western Europe Manufacturers
Key Countries Analyzed while Studying Opportunities in Automotive Lighting in Western Europe
Germany
Italy
France
Spain
United Kingdom
BENELUX
Rest of Western Europe
Key Companies Profiled
Valeo PVT Ltd.
HELLA Lights PVT Ltd.
Rober Bosch GmbH
ZF TRW Automotives Holdings Corp.
Continental AG
OSRAM Beteiligungen GmbH
Magneti Marelli Holdings Co., Ltd.
Stanley Electric Co., Ltd.
Key Segments of Automotive Lighting in Western Europe
By Application:
Front Headlights
Fog Lights
Rear Lights
Side Lights
Interior Lights
By Vehicle Type:
Passenger Cars
Compact Cars
Mid Segment Cars
Luxury Cars
Sports Utility Vehicles (SUVs)
Light Commercial Vehicles (LCVs)
Heavy Commercial Vehicles
Electric Vehicles (EVs)
Battery Electric Vehicles (BEVs)
Plug-in Hybrid Electric Vehicles (PHEVs)
Hybrid Electric Vehicles (HEVs)
Two Wheelers
Motorcycles
Scooters
By Light Source:
Halogen Bulbs
Light Emitting Diodes (LEDs)
Xenon Gas Bulbs
By Sales Channel:
Original Equipment Manufacturers (OEMs)
Aftersales Sector
By Countries:
Germany
Italy
France
Spain
United Kingdom
BENELUX
Rest of Western Europe
Frequently Asked Questions
How Rapidly is Western Europe Automotive Lighting Industry likely to Grow?
The expected CAGR for the industry in Western Europe through 2033 is 5.3%.
What is the Demand Outlook for Automotive Lighting in Western Europe?
The demand for automotive lighting in Western Europe is estimated to reach US$ 13,077.9 million by 2033.
Which Trends have influenced the Automotive Lighting Business in the Region?
The rising popularity of LEDs and adaptive lights have impacted the regional industry.
What Strategies are used by Automotive Lighting Providers in Western Europe?
Automotive light manufacturers are emphasizing on collaborations with assemblers.
Which Vehicle Type is Driving the Demand for Automotive Lighting in Western Europe?
Passenger cars currently account for 80.1% of overall industry across Western Europe.
Table of Content
1. Executive Summary
1.1. Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Industry Analysis and Outlook 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Application
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Application, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Application, 2023 to 2033
5.3.1. Front Headlights
5.3.2. Fog Lights
5.3.3. Rear Lights
5.3.4. Side Lights
5.3.5. Interior Lights
5.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033
6. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Vehicle Type
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Vehicle Type, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Vehicle Type, 2023 to 2033
6.3.1. Passenger Cars
6.3.1.1. Compact Cars
6.3.1.2. Mid-Size Cars
6.3.1.3. Luxury Cars
6.3.1.4. SUVs
6.3.2. LCVs
6.3.3. HCVs
6.3.4. Electric Vehicles
6.3.4.1. BEV
6.3.4.2. PHEV
6.3.4.3. HEV
6.3.5. Two Wheelers
6.3.5.1. Motorcycles
6.3.5.2. Scooters
6.4. Y-o-Y Growth Trend Analysis By Vehicle Type, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Vehicle Type, 2023 to 2033
7. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Light Source
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Light Source, 2018 to 2022
7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Light Source, 2023 to 2033
7.3.1. Halogen
7.3.2. LEDs
7.3.3. Xenon
7.4. Y-o-Y Growth Trend Analysis By Light Source, 2018 to 2022
7.5. Absolute $ Opportunity Analysis By Light Source, 2023 to 2033
8. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2018 to 2022
8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2023 to 2033
8.3.1. OEM
8.3.2. Aftermarket
8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022
8.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033
9. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Country, 2018 to 2022
9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Country, 2023 to 2033
9.3.1. UK
9.3.2. Germany
9.3.3. Italy
9.3.4. France
9.3.5. Spain
9.3.6. Rest of Western Europe
9.4. Market Attractiveness Analysis By Country
10. UK Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Region
10.2.1.1. England
10.2.1.2. Scotland
10.2.1.3. Wales
10.2.1.4. Northern Ireland
10.2.2. By Application
10.2.3. By Vehicle Type
10.2.4. By Light Source
10.2.5. By Sales Channel
10.3. Market Attractiveness Analysis
10.3.1. By Region
10.3.2. By Application
10.3.3. By Vehicle Type
10.3.4. By Light Source
10.3.5. By Sales Channel
10.4. Key Takeaways
11. Germany Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Region
11.2.1.1. North-east (Germany)
11.2.1.2. North-west (Germany)
11.2.1.3. Central (Germany)
11.2.1.4. South (Germany)
11.2.1.5. Other(Germany)
11.2.2. By Application
11.2.3. By Vehicle Type
11.2.4. By Light Source
11.2.5. By Sales Channel
11.3. Market Attractiveness Analysis
11.3.1. By Region
11.3.2. By Application
11.3.3. By Vehicle Type
11.3.4. By Light Source
11.3.5. By Sales Channel
11.4. Key Takeaways
12. Italy Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Region
12.2.1.1. North (Italy)
12.2.1.2. Central (Italy)
12.2.1.3. South (Italy)
12.2.1.4. Islands (Italy)
12.2.2. By Application
12.2.3. By Vehicle Type
12.2.4. By Light Source
12.2.5. By Sales Channel
12.3. Market Attractiveness Analysis
12.3.1. By Region
12.3.2. By Application
12.3.3. By Vehicle Type
12.3.4. By Light Source
12.3.5. By Sales Channel
12.4. Key Takeaways
13. France Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Region
13.2.1.1. Northern (France)
13.2.1.2. Central (France)
13.2.1.3. Southern (France)
13.2.1.4. Eastern (France)
13.2.2. By Application
13.2.3. By Vehicle Type
13.2.4. By Light Source
13.2.5. By Sales Channel
13.3. Market Attractiveness Analysis
13.3.1. By Region
13.3.2. By Application
13.3.3. By Vehicle Type
13.3.4. By Light Source
13.3.5. By Sales Channel
13.4. Key Takeaways
14. Spain Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Region
14.2.1.1. Basque Country
14.2.1.2. Andalusia
14.2.1.3. Extremadura
14.2.1.4. Catalonia
14.2.1.5. Valencia
14.2.1.6. Rest of Spain
14.2.2. By Application
14.2.3. By Vehicle Type
14.2.4. By Light Source
14.2.5. By Sales Channel
14.3. Market Attractiveness Analysis
14.3.1. By Region
14.3.2. By Application
14.3.3. By Vehicle Type
14.3.4. By Light Source
14.3.5. By Sales Channel
14.4. Key Takeaways
15. Rest of Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
15.2.1. By Application
15.2.2. By Vehicle Type
15.2.3. By Light Source
15.2.4. By Sales Channel
15.3. Market Attractiveness Analysis
15.3.1. By Application
15.3.2. By Vehicle Type
15.3.3. By Light Source
15.3.4. By Sales Channel
15.4. Key Takeaways
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By Application
16.3.3. By Vehicle Type
16.3.4. By Light Source
16.3.5. By Sales Channel
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. Valeo Lighting Systems
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.1.5.2. Product Strategy
17.1.1.5.3. Channel Strategy
17.1.2. Hella KGaA Hueck & Co
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.2.5.2. Product Strategy
17.1.2.5.3. Channel Strategy
17.1.3. OSRAM GmbH
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.3.5.2. Product Strategy
17.1.3.5.3. Channel Strategy
17.1.4. Magneti Marelli SpA
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.4.5.2. Product Strategy
17.1.4.5.3. Channel Strategy
17.1.5. Koninklijke Philips N.V
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.5.5.2. Product Strategy
17.1.5.5.3. Channel Strategy
17.1.6. Artemide
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.6.5.2. Product Strategy
17.1.6.5.3. Channel Strategy
17.1.7. Marelli
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.7.5.2. Product Strategy
17.1.7.5.3. Channel Strategy
17.1.8. ZKW Group
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.8.5.2. Product Strategy
17.1.8.5.3. Channel Strategy
17.1.9. Fiem Industries
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.9.5.2. Product Strategy
17.1.9.5.3. Channel Strategy
17.1.10. Odelo GmbH
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
17.1.10.5.2. Product Strategy
17.1.10.5.3. Channel Strategy
18. Assumptions & Acronyms Used19. Research Methodology
