FMI estimates indicate that the carpet and rug shampoo market stood at USD 3.2 billion in 2025. The industry is projected to be valued at USD 3.5 billion in 2026 and reach USD 7.1 billion by 2036, at 7.3% CAGR. By product type, liquid concentrates are set to account for 39% share in 2026. In terms of distribution channel, supermarkets and hypermarkets are projected to hold 41% share in 2026.