This Garment Steamer market study offers a comprehensive analysis of the business models, key strategies, and respective market shares of some of the most prominent players in this landscape. Along with an in-depth commentary on the key influencing factors, market statistics in terms of revenues, segment-wise data, region-wise data, and country-wise data are offered in the full study. This study is one of the most comprehensive documentation that captures all the facets of the evolving Garment Steamer market.
Garment steamer Market Outlook:
A garment steamer or cloth steamer is an electronic device used for removing wrinkles from fabrics and garments using high-temperature steam. In the recent time, a hike in demand for garment steamer has been noticed owing to advancement in technology, fast moving lives of consumers and convenience factor oh garment steamers. The supply side participants in the garment steamer market are coming up with innovative products to cater to the demand of the consumers. The manufacturers are coming up with products with additional features along with the basic functionality of the garment steamer. The increased spending of consumers on lifestyle products has also influenced the growth in demand for garment steamer in the market. Garment steamers are generally movable and the operation of the product is also very easy making it a preferable choice among the consumer. The supply side participants of the garment steamer market are more focused and concerned about consumer preferences which bring their attention to innovating products that are compact, easy to operate, and cost effective. The garment steamer market has witnessed various new product launches which complement the demand of garment steamer in the market. For instance, Phillips India has launched its new garment steamer EasyTouch Plus which specifically made for ironing delicate clothes which eliminates the risk of burning the garments. In 2017 Panasonic also launches its mini garment steamer with 2-way ironing and 360-degree powerful steam output. Continuous innovation in products is a major factor contributing to growth in the demand for garment steamer in the market over the forecast period.
Market Growth Analysis
Disclaimer: This data is only a representation. Actual data may vary and will be available in the report.
Advancement in technology coupled with increasing awareness about the availability of these products is driving the Garment steamer:
The global garment steamer market has been driving by technological advancement and rising awareness about the availability of these products in the market. The traditional iron has a high risk of burning the garments which is eliminated by garment steamer owing to which an upsurge in the demand for garment steamer in the market has been observed. Rising consumer spending on lifestyle products also contributes to the growth of garment steamer market. Convenience, compact design, and cost-effectiveness are the three major factors that the consumers focus on these days and garment steamer provide all three of them leading to increased demand for garment steamer in the market. The ever-increasing e-commerce industry is also a major growth driver for the garment steamer market owing to the rising internet penetration level and a wide range of online retail platforms which is boosting the outreach of garment steamer.
Garment steamer Market: Market Participants:
The key market participants identified across the value chain of the garment steamer market are Koninklijke Philips N.V, Jiffy Steamer, Littleduck, Rowenta, Conair, SALAV USA, Singer, Panasonic Marketing Middle East & Africa FZE, Chigo, Midea Group Co., Ltd., Shanghai Flyco Electrical Appliance Co., Ltd, AB Electrolux (publ), Povos, Haier Group Corporation and Pursteam are among others.
Opportunities for Garment steamer Market participants:
The growth in the electronics goods industry is mostly governed by new product launches and innovation of new products, the garment steamer is also one such innovation. Increasing awareness about the availability of garment steamer in rural areas is also one of the major contributors to the growth in demand for garment steamer in the market. The rising influence of social media on consumer preferences coupled with the availability of smartphones and internet access to common people has been a key factor in the emergence of e-commerce as a potential platform for trade which acts as a catalyst in boosting the growth in demand for garment steamer in the market. Convenience in use is a priority for consumer these days owing to which the manufacturers of garment steamer are focussing on innovative features for garment steamer which is expected to boost the demand for garment steamer in the market. Sensing a lucrative growth a large number of market participants are expected to enter the garment steamer market over the forecast year.
The Garment steamer market on the basis of region has been segmented as:
- North America
- Latin America
- CIS & Russia
- The Middle East & Africa
Brief Approach to Research for Garment steamer Market:
The company will follow a modelling-based approach and triangulation methodology to estimate data covered in this report. A detailed market understanding and assessment of the applications, types, forms, and end uses of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data are collected at a regional level and consolidated and synthesized at a global level to estimate overall market sizes.
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Garment steamer Market: Market Segmentation
On the basis of Size, the Garment steamer market has been segmented as:
- Commercial floor models
- Mid-Sized models
- Handled mini steamers
On the basis of Type, the Garment steamer market has been segmented as:
- Handled Garment steamer
- Standing Garment steamer
On the basis of Applications, the Garment steamer market has been segmented as:
On the basis of Sales Channel, the Garment steamer market has been segmented as:
- Independent Retailers
- Multi Brand Stores
- Specialty Retail Stores
- Online Sales
- Company Website
- 3rd Party Online Sales
Key Data Points Covered in the Report:
Some of the key data points covered in our report for the Garment steamer market include:
- An overview of the Garment steamer market, including background and evolution
- Macroeconomic factors affecting the Garment steamer market and its potential
- Market dynamics, such as drivers, challenges, and trends of the Garment steamer market.
- Detailed value chain analysis of the Garment steamer market
- The cost structure of the products and segments covered in the study
- In-depth pricing analysis, by key product segments, regions and by major Garment steamer market participants
- Analysis of supply and demand, such as top producing and consuming geographies, imports/exports, and overall trade scenario
- Analysis of the Garment steamer market structure, including a tier-wise categorization of key market participants