The Heated Eyelash Curler Market is estimated to be valued at USD 1.4 billion in 2025 and is projected to reach USD 1.7 billion by 2035, registering a compound annual growth rate (CAGR) of 2.3% over the forecast period.
| Metric | Value |
|---|---|
| Heated Eyelash Curler Market Estimated Value in (2025 E) | USD 1.4 billion |
| Heated Eyelash Curler Market Forecast Value in (2035 F) | USD 1.7 billion |
| Forecast CAGR (2025 to 2035) | 2.3% |
Growing consumer preference for higher quality products, rise in living standards, and increase in middle-class aspirational spending are the factors increasing the demand for heated eyelash curler products during the forecast period from 2025 to 2035.
The heated eyelash curler products are worthy and can give a perfect eye shape and make your eye more pretty. Due rising the better quality of products, the trust gained among the end-users leads to an increase in the sales of heated eyelash curlers likely to rise in the coming year.
With the increasing working women population and frequency of travelling, there is increasing demand for pocket-friendly size devices, which have risen the demand for heated eyelash curler.
Also, the rise in intense innovation activity by personal care manufacturers resulting in new product development are the factors influencing the heated eyelash curler market growth during the forecast period.
Also, growing consumer awareness about the product through digitization and easy product access through e-commerce, along with increasing per capita spending on premium products, are some other factors fueling the demand for heated eyelash curlers during the forecast period.
However, the availability of counterfeit products and low industrial as well as government regulatory standards in developing countries are some of the factors that may hamper the growth of the global heated eyelash curler market growth.
Unable to detect how to use a heated eyelash curler leads to a decline in the heated eyelash curler market size. The high cost of the product also retrains the heated eyelash curler market growth.
The heated eyelash curler market is anticipated to register significant growth across all regions during the forecast period. The heated eyelash curler market is classified into seven key areas: North America, Europe, Latin America, East Asia, South Asia, Oceania, and the Middle East & Africa.
The Asia-Pacific is likely to grow the heated eyelash curler market share due to the high usage of end-users, launching new innovative products, and an increasing number of international brands for beauty products. These factors are generating heated eyelash curler market trends during the forecast period in the region.
North America is expected to be the leading market in the global heated eyelash curler market size owing to the large usage of heated eyelash curler products among consumers, high research and development activities in the region, and increasing sales of heated eyelash curlers.
Changing lifestyles, specialty stores, and online buying beauty products at a discount and unique rates are anticipated to rise the adoption of heated eyelash curlers which also increases the heated eyelash curler market key trends & opportunities during the forecast period.
Key competitors holding a substantial heated eyelash curler market share include Panasonic Corporation, Japonesque LLC, Hitachi, Ltd., Lash Star Beauty Company, Blinc Inc., Spectrum Brands Holdings, Inc., Dr. Splendid, Model Co Company, Chella Company, TOUCHBeauty Company, Zodaca, Ardell Lashes & Beauty Company, and Godefroy Beauty Products.
These companies are likely to contribute to the heated eyelash curler market growth as per the heated eyelash curler market report during the forecast period.
Recent Market Development:
| Report Attribute | Details |
|---|---|
| Growth Rate | CAGR of 2.3% from 2025 to 2035 |
| Base year for estimation | 2024 |
| Historical data | 2020 to 2024 |
| Forecast period | 2025 to 2035 |
| Quantitative units | Revenue in USD Billion, volume in kilotons, and CAGR from 2025 to 2035 |
| Report coverage | Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends, Pricing Analysis |
| Segments covered | Product Type, Price Range, Source, Sales Channel, Region |
| Regional scope | North America; Western Europe; Eastern Europe; Middle East; Africa; ASEAN; South Asia; Rest of Asia; Australia and New Zealand |
| Country scope | USA, Canada, Mexico, Germany, UK, France, Italy, Spain, Russia, Belgium, Poland, Czech Republic, China, India, Japan, Australia, Brazil, Argentina, Colombia, Saudi Arabia, UAE, Iran, South Africa |
| Key companies profiled | Panasonic Corporation; Japonesque LLC; Hitachi, Ltd.; Lash Star Beauty Company; Blinc Inc.; Spectrum Brands Holdings, Inc.; Dr. Splendid; ModelCo Company; Chella Company; TOUCH Beauty Company; Zodaca; Ardell Lashes & Beauty Company; Godefroy Beauty Products |
| Customization scope | Free report customization (equivalent to up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
| Pricing and purchase options | Avail customized purchase options to meet your exact research needs. |
The global heated eyelash curler market is estimated to be valued at USD 1.4 billion in 2025.
The market size for the heated eyelash curler market is projected to reach USD 1.7 billion by 2035.
The heated eyelash curler market is expected to grow at a 2.3% CAGR between 2025 and 2035.
The key product types in heated eyelash curler market are single side eyelash curler and double side eyelash curler.
In terms of price range, economy segment to command 49.6% share in the heated eyelash curler market in 2025.
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Heated Eyelash Curler Market
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