This site uses cookies, including third-party cookies, that help us to provide and improve our services.

Privacy Policy
- Global Locations -
Future Market Insights, Inc.
Christiana Corporate, 200 Continental Drive, Suite 401, Newark, Delaware - 19713, United States
T: +1-845-579-5705
Market Access DMCC
1602-6 Jumeirah Bay X2 Tower, Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers, Dubai,
United Arab Emirates
Future Market Insights
616 Corporate Way, Suite 2-9018,
Valley Cottage, NY 10989,
United States
T: +1-347-918-3531
Future Market Insights
3rd Floor, 207 Regent Street,
London W1B 3HH
United Kingdom
T: + 44 (0) 20 8123 9659
D: +44 (0) 20 3287 4268
Future Market Insights
Office No. 401-A, 4th Floor,
VANTAGE 9, S.No. 36/1/1,
Baner, Pune 411045 India

Italy Casino Tourism Market

Market Insights on Italy Casino Tourism covering sales outlook, demand forecast & up-to-date key trends

Italy Casino Tourism Market by Game Type, Casino Type, End Users, Age Group, Tourist Type, Tour Type End User & Region - Forecast 2022 - 2032

Italy Casino Tourism Market Outlook

[250 Pages Report] The Italy Casino Tourism Market is estimated to reach US$ 4,913 Mn in 2022. As per the report, sales are forecast to increase at a robust 4.1% CAGR, with the market valuation reaching US$ 7,343 Mn by 2032.



Italy Casino Tourism Market Estimated Size (2022)

US$ 4,913 Mn

Italy Casino Tourism Market Projected Size (2032)

US$ 33,047 Mn

Italy Casino Tourism Market Value-based CAGR (2022-2032)


Customize this Report

Let us know your requirement to get
100% FREE customization

2017-2021 Italy Casino Tourism Market Outlook Compared to 2022-2032 Forecast

Italy has a lengthy tradition of gambling that dates back to the Roman era, when the forerunner of modern Backgammon was a very well-liked game among Roman troops. In Venice in 1638, the first gaming house for the general public was established. Additionally, it is believed that at the end of the 15th century, the games of Baccarat and Bingo were created in Italy. Gambling in Italy has had a significant impact on the growth of betting in Western Europe. Actually, the word "casino" has Italian roots.

All of the traditional casino games, including Roulette, Blackjack, Punto Banco, and Poker, are available at Italian casinos. Trente et Quarante is a 17th-century French card game that travellers might also like to play.

How are top players in casino market planning to expand their business?

Italy is the oldest casino market in the world as a result many players desire to expand their businesses in this region. The Spanish company Cirsa recently finalised two major contracts that will enable it to increase its presence in Italy and Morocco. One of the biggest multinational gaming and leisure groups is Cirsa.

60% of the Italian online gaming and sportsbook company Eplay24 was purchased by Cirsa. Since 1997, Cirsa has been conducting business there. Aside from Spain, Italy is its biggest market in Europe.

Sneha Verghese
Principal Consultant
Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst

What are the Italian Gambling laws and regulations?

Gambling is prohibited by Italian law, regardless of whether it takes place in a public space or a private club. However, there is a distinction between games where the outcome is determined by chance and games where the player's skill determines the outcome. Lotteries, sports betting, and a few other gambling-related activities are all considered to be lawful and regulated forms of entertainment. The State alone has the authority to permit gaming. The authority to provide licences and control various aspects of gambling is given to AAMS (Amministrazione Autonoma dei Monopoli di Stato, or Autonomous Administration of State Monopolies). Fines and incarceration are both possible penalties for breaching the law. Italy has come a long way from outright banning all forms of gambling to allowing some of them under specific circumstances. The Italian government has abided by rigorous regulations primarily in order to prevent potential adverse repercussions related to the industry.

Another important turning point in Italy's gambling legislation was the Finance Act of 2007. It made skill-based card games legal and stipulated that they must be played as tournaments with stakes equal to the entry fee. This effectively made Texas Hold'em poker legal. Other poker variations and video poker games with the same rules were outlawed for relying solely on luck. The "Comunitaria" decree (February 2011) represented a significant advancement for the Italian gaming sector. It established rules for real money poker games and casino games and anchored amendments made to the decree's earlier iteration. The new tax system, which was based on earnings rather than turnover, was one of its most prominent features. Except for video lottery games, a fixed tax of 20% was to be imposed on all newly approved games. Operators running lotteries, skill games, and sports and horse betting were still required to pay 3% of all sold tournament buy-ins. The new law also required operators to return at least 90% of players' bets in the form of winnings.

What is the scenario of online casinos in Italy?

The word "casino" originates from the Italian word casa, which means "house," despite the fact that casinos have a long history in Italy. Online casino gaming has just recently been legalised. An order issued by the Agenzia delle Dogane & dei Monopoli in 2006 made online casino gambling lawful in Italy.

The Agenzia delle dogane & dei monopoli, Italy's gambling regulatory body, drafted this Comunitaria order. The ADM is the body in charge of regulating and issuing licences for online casinos in Italy. Italy has given out a lot of licences since the legalisation of online casino gambling. 200 or more internet gaming licences have been issued over the years. But because of the unfavourable taxation, many of the legally operating online gambling companies have now abandoned the Italian market.

Become a MarketNgage Insider

An unified Market Research Subscription Platform, built for today’s disparate research needs.

Country-wise Insights

Where did the casino market establish?

“Italy is the founder of casinos”

The Casino di Venezia, the earliest casino in the world, is located in Venice along the Grand Canal. It was initially a theatre by the name, Theatre Saint Moses when it first opened in 1638, and it contained a section where people could gamble while plays were in progress. It contributed to the emergence of a casino trend in Venice.

Which is the largest casino company in Italy?

“The Casino of Saint Vincentis the largest casino in Italy”

The highest casino in Italy is in Valle d'Aosta, the Casino of Saint Vincent, sometimes referred to as Casino de la Vallée. The gambling establishment, which was constructed inside a resort and opened in 1947, has grown to be one of the most reputable in all of Europe. After various additions and renovations, it is now a hotel with a 3,500 square metre footprint that is situated in the lovely heart of Saint-Vincent, a popular vacation destination with a lot of visitor interest.

Over 500 slot machines, 400 electronic gaming terminals, and 100 classic gaming tables which include blackjack, roulette, baccarat and Punto and Banco are the foundation of the casino concept. The Poker Room holds important international competitions as well as cash games for Saint-Vincent poker and Texas Hold'em. A schedule of performances, activities, concerts, and galas is also included in Siant-offer. Vincent's

Can travellers gamble online while visiting Italy?

“Travellers can freely enjoy online gambling in Italy”

Several times travellers visiting Italy are in a hurry as they are travelling for reasons other than leisure. However, they can enjoy the Italian casinos as per their convenience by gambling online. Basic information needed for online play in Italy by virtue of which anybody travelling Italy can have a taste of Italian casino experience, anytime and anywhere in Italy.

Category-wise Insights

Which game type is mostly preferred?

“Trente et Quarante is most preferred game by Italian gamblers”

In four cities in Italy, there are currently four land-based, legal casinos. All of the traditional table games, including baccarat, roulette, blackjack, Punto Banco, and poker, as well as slot machines are available to players at Italian casinos. Popular among Italians is Trente et Quarante (Thirty and Forty), which dates back to the 17th century.

What type of casinos are famous in Italy?

“I-Gaming is famous in Italy”

In Italy, there are more than 200 online casinos. About 150 of these are mobile casinos, with the remaining ones being online bingo, online poker, and online casino websites. Italy granted operators of domestic and international online gambling websites thousands of legal rights. Moreover, The Italian government established a new regulation in March 2010 that allowed international operators of online casinos to give their services to local players if they first received a domestic licence.

Which age group is more likely to visit casinos?

”Middle aged travellers are most likely to visit casinos”

Depending on their age group, Italian gamblers have various motivations. The majority of Italian gamblers who play for enjoyment or in search of quick cash are between the ages of 18 and 24. On the other hand, the majority of people who gambled as a family tradition were 65 years of age or older in the chosen year. Furthermore, the majority of Italians who claimed to gamble for the thrill of the game were between the ages of 35 and 44. The age group from 35-50 years will continue to be prominent amongst travellers visiting Italy.

Competitive Landscape

The operators of casino tours are developing innovative and captivating tactics to persuade tourists to visit casinos. On early reservations and packaged offers, they are offering a variety of savings. Whereas most of the casinos are planning to take their business online to expand their businesses and to attract more number of gamblers.

For instance:

Italy's tourist services are available in Rome. A fascinating visit of the locations in Venice where the Daniel Craig-starring motion picture "Casino Royale" was filmed. A full-day guided "Casino Royale" movie tour lets travellers see all the locations in Venice that served as the film's backdrop.

Scope of Report



Forecast Period


Historical Data Available for


Market Analysis

USD Million for Value

Key Regions Covered


Key Countries Covered


Key Segments Covered

Game type, Casino type, End users, Age group, Tourist type, Consumer orientation & Tour type.

Key Companies Profiled

  • Rome and Italy Tourist Services
  • Travel Leaders
  • Tours By Locals
  • Globus Journeys
  • Athens Six Star Tours
  • Trip Advisor
  • Tour Radar

Report Coverage

Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Customization & Pricing

Available upon Request

Italy Casino Tourism Market by Category

By Game Type, Italy Casino Tourism Market is segmented as:

  • 3 Card Poker
  • American Roulette
  • Blackjack
  • Casino Stud Poker
  • Dice
  • Punto Banco
  • Others

By Casino Type, Italy Casino Tourism Market is segmented as:

  • Commercial
  • Tribal
  • Limited Stakes
  • I-gaming

By End Users, Italy Casino Tourism Market is segmented as:

  • Gambling Enthusiasts
  • Social Exuberant
  • Dabblers
  • Lottery Loyalists
  • Unengaged Audience

By Age Group, Italy Casino Tourism Market is segmented as:

  • 18-25 Years
  • 25-35 Years
  • 35-50 Years
  • 50-65 Years
  • 65 Years and Above

By Tourist Type, Italy Casino Tourism Market is segmented as:

  • Domestic
  • International

By Consumer Orientation, Italy Casino Tourism Market is segmented as:

  • Men
  • Women

By Tour Type, Italy Casino Tourism Market is segmented as:

  • Independent Traveler
  • Package Traveler
  • Tour Group

Frequently Asked Questions

The Italy Casino Tourism Market reached a valuation of US$ 4,913 Mn in 2022.

The Italy Casino Tourism Market is currently forecasted to grow at a rate of 4.1% CAGR during the forecast period.

The Italy Casino Tourism Market had a growth rate of 2% before the forecasted period.

Leading players in Italy Casino Tourism Market are Rome & Italy Tourist Services, Tours by Locals, Globus Journeys, Athens Six Star Tours, Trip Advisor, Travel Leaders, and Tour Radar among others.

Table of Content

1. Executive Summary

    1.1. Italy Market Outlook

        1.1.1. Who Is Travelling?

        1.1.2. How Much Do They Spend?

        1.1.3. Direct Contribution of Tourism To GDP

        1.1.4. Direct Contribution of Tourism To Employment

    1.2. Tourism Evolution Analysis

    1.3. FMI Analysis and Recommendations

2. Market Introduction

    2.1. Total Spending (US$ Mn) and Forecast (2022-2032)

    2.2. Number of Travelers (Mn) and Forecast (2022-2032)

    2.3. Total Spending Y-o-Y Growth Projections (2022-2032)

    2.4. Number of Travelers Y-o-Y Growth Projections

3. Global Tourism Industry Analysis

    3.1. Tourism Industry Overview

        3.1.1. Travel & Tourism Industry Contribution To Global GDP

   Business Spending v/s Leisure Spending

   Domestic v/s Foreign

   Direct, Indirect, and Induced

        3.1.2. Travel Sector Contribution To Global Overall Employment

        3.1.3. Travel & Tourism Growth Rate

        3.1.4. Foreign Visitor Exports As Percentage of Total Exports

        3.1.5. Capital Investment In Travel & Tourism Industry

        3.1.6. Different Components of Travel & Tourism

        3.1.7. Global Tourism Industry Outlook

   Cultural Tourism

   Culinary Tourism

   Eco/Sustainable Tourism

   Sports Tourism

   Spiritual Tourism

   Wellness Tourism


4. Italy Casino Tourism Market Dynamics

    4.1. Market Drivers & Opportunities

        4.1.1. Government authorities legalising and regulating gambling

        4.1.2. Casinos generating employment and aiding the economic growth

5. Market Background

    5.1. Top 10 Italy Casino Tourism Market Companies

    5.2. Macro-Economic Factors

        5.2.1. Global GDP Growth Outlook

        5.2.2. Global Industry Value Added

        5.2.3. Global Consumer Spending Outlook

        5.2.4. Global Direct contribution of Travel & Tourism to GDP

        5.2.5. Global Visitor Exports and International Tourist Arrivals

        5.2.6. Capital Investment In Travel & Tourism

        5.2.7. Top Tourism Spending Countries

    5.3. Forecast Factors - Relevance & Impact

6. Categorizing of Italy Casino Tourism Sector 2021

    6.1. Introduction/ Key Findings

    6.2. Current Market Analysis By Game Type (% of Demand)

        6.2.1. 3 Card Poker

        6.2.2. American Roulette

        6.2.3. Blackjack

        6.2.4. Casino Stud Poker

        6.2.5. Dice

        6.2.6. Punto Banco

        6.2.7. Others

    6.3. Current Market Analysis By Casino Type (% of Demand)

        6.3.1. Commercial

        6.3.2. Tribal

        6.3.3. Limited Stakes

        6.3.4. I-gaming

    6.4. Current Market Analysis By End Users (% of Demand)

        6.4.1. Gambling Enthusiasts

        6.4.2. Social Exuberant

        6.4.3. Dabblers

        6.4.4. Lottery Loyalists

        6.4.5. Unengaged Audience

    6.5. Current Market Analysis By Age Group (% of Demand)

        6.5.1. 18-25 Years

        6.5.2. 25-35 Years

        6.5.3. 35-50 Years

        6.5.4. 50-65 Years

        6.5.5. 65 Years and Above

    6.6. Current Market Analysis By Tourist Type (% of Demand)

        6.6.1. Domestic

        6.6.2. International

    6.7. Current Market Analysis By Age Group (% of Demand)

        6.7.1. Men

        6.7.2. Women

    6.8. Current Market Analysis By Tour Type (% of Demand)

        6.8.1. Independent Traveller

        6.8.2. Tour Group

        6.8.3. Package Traveller

    6.9. Key Findings, By Each Category

7. Competition Analysis

    7.1. Competition Dashboard

    7.2. Competition Benchmarking

    7.3. Competition Deep Dive

        7.3.1. Rome and Italy Tourist Services


   Service Portfolio

   Strategy Overview/campaigns

        7.3.2. Travel Leaders

        7.3.3. Tours By Locals

        7.3.4. Globus Journeys

        7.3.5. Athens Six Star Tours

        7.3.6. Trip Advisor

        7.3.7. Tour Radar

        7.3.8. Others (as per request)

    7.4. Social Media Platforms Preferred

        7.4.1. Facebook

        7.4.2. YouTube

        7.4.3. Instagram

        7.4.4. Twitter

        7.4.5. LinkedIn

        7.4.6. Pinterest

        7.4.7. Google+

        7.4.8. Others

    7.5. Perceptions on the Proposed Art Sector Tour Package

    7.6. Consumer Perception for Destinations On Social Media Platforms-Positive and Negative Mentions

    7.7. Trending #Hashtags

    7.8. Social Media Platform Mentions (% of Total Mentions)

    7.9. Region-Wise Social Media Mentions (% of Total Mentions)

    7.10. Trending Subject Titles

8. Assumptions and Acronyms Used

9. Research Methodology

Customize this Report

Let us know your requirement to get
100% FREE customization

List of Tables


Sneha Verghese
Principal Consultant
Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst

List of Charts


Need specific information?

Request Customization

Explore Travel and Tourism Insights

View Reports
Google translate

Italy Casino Tourism Market