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The outdoor TV market is expected to register moderate growth between 2020 and 2030. Outdoor televisions (TV) have become increasingly popular in the past few years. Conventional TVs are not engineered to be exposed outside environment consequently the sales of outdoor TVs have peaked in the last couple of years.
End user-wise the global outdoor TV market can be bifurcated between residential and commercial. Of these, the commercial sector currently accounts for dominant percentage of sales witnessed in the market. Demand in residential sector is increasing as well, albeit at a gradual pace.
The market is primarily driven by evolving lifestyle of consumers. While indoor celebrations remain popular for cozy family dinners, the world is slowly getting its parties and celebrations outside.
Despite challenges they are looking for innovative ways of incorporating music and entertainment in outdoor parties, thus pushing transition from indoor to outdoor entertainment.
In restaurants and hotels too, the demand for outdoor arrangement has surged, naturally pushing sales of outdoor television in the commercial segment. According to FMI, these factors will spur growth witnessed in the outdoor TV market, enabling it surpass an overall valuation of US$ 500 Mn in the next five years.
Manufacturers in the global outdoor TV market are operating in a highly competitive environment. Because it is a niche, most companies are focusing to up their technology game. Evidently, there is higher focus on technologically upgrading their products to outdo competition.
Outdoor TV sets primarily come with scratch-resistant TV panels to offer crisp and bright picture quality, reducing reflection coming from any unwanted light source. Superior technologies offered by outdoor television will boost their popularity, giving tailwinds to their sales around the world.
They also come with wide viewing angle and in large sizes. Because they are meant for outdoor entertainment, these televisions come with weather proofing. Some of the leading manufacturers even ensure that the connectivity ports and remote control are weather proofed as well.
Because these television sets offer numerous advanced features, manufacturers seldom keep any stone unturned for their marketing. In order to pitch their products against that of competitors, market players generally highlight the added features in their market campaigns.
There is also ample focus on innovating better versions of their older models. For instance, Signature Series by SunBriteTV comes with commercial-grade anti-glare screen, which offers brightness of 700 nts.
Within sometime, SunBriteTV launched a better version of its aforementioned series and dubbed it as Signature 2 outdoor TV that offered superior brightness and a better operating range.
Manufacturers in the outdoor TV market are constantly striving to better their competitors and themselves. Invariably the market witnesses a higher investment in research and development.
As depicted in the chart below, Europe and South Asia Pacific are expected to show more consistency in demand for outdoor TV in comparison to the rest of the world. Evidently, manufacturers are expected to focus more on seeking opportunities in these regions.
However, both regions exhibit a high prevalence of competitive rivalry, it is therefore expected that companies will focus more on capital investments and product launches to establish a strong footprint in Europe and South Asia Pacific.
Principal Consultant
Outdoor televisions are considered perfectly suitable for enjoying programs, games, and sports on patios and backyards. Unlike their conventional counterparts, outdoor TVs do not get affected by humidity or extreme temperature. High-performance is almost guaranteed even in salt-air weather without breaking or causing any failure.
High-end versions of outdoor televisions can even manage full exposure to weather elements without breaking down. With that being said, these televisions perfectly complement the outdoor settings of restaurants and hotels.
The food service sector is constantly evolving its practices to lure consumers. Besides serving good food there is a great deal of importance attached to creating an aesthetic appeal suiting to the common sensibilities of modern consumers.
For instance, interest for sports has significantly increased among audiences. Undoubtedly, they will prefer visiting restaurants and hotels that offer a complementing ambience that lets them enjoy good food together with sports under the open sky. Outdoor televisions are a perfect fit to this concept.
The sales of outdoor television is expected to surge considerably in the upcoming decade. The positive trend is further supported by the rising demand in the residential sector. However, FMI projects commercial segment to remain a key growth enabler through the forecast period.
Made with nano-coating and different weatherproof technologies, outdoor televisions take entertainment outside. They almost replicate the feeling of witnessing major events unfolding in stadiums. This happens to be one of the chief drivers of the outdoor TV market.
Outdoor televisions are made with high-end technologies. They offer greater sound and video quality than conventional indoor TV sets. The sound volume and quality of outdoor TVs are two most critical features their sales depends upon.
It is imperative for an outdoor entertainment unit to have incredible sound and volume quality to rise above ambient noises. Outdoor TV speakers are designed exclusively to offer unadulterated entertainment to consumers. They come with a range of accessories and mounts to offer better viewing angle.
Besides this, recent technologies have enabled outdoor TV manufacturers to offer better video quality. They come with various adjustments that can adapt to any lighting conditions. Whether it is a bright sunny day or hosting parties and events during night, outdoor TVs are designed to function without causing any disruption.
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The unprecedented COVID-19 outbreak has adversely impacted the display industry. Lockdown orders enforced across various nations has temporarily halted manufacturing activities. Substantial slowdown in production has caused leading manufacturers such as Xiami and Samsung LG Display to suspend their operations in South Korea, India, China, and several other countries in Europe.
The ongoing pandemic has also taken a toll on the demand for outdoor television sets. Consumers are unlikely to spend on outdoor entertainment since they are avoiding public gathering and stepping outdoors for recreation in the fear of contracting the disease.
As coronavirus tightens its noose around the world, restaurants and hotels are likely to remain shuttered causing a huge set-back for the market. Uncertainty about passing of the pandemic will create more challenges for the outdoor TV market.
The global outdoor TV market is currently witnessing considerably high demand in North America. The rising demand from the U.S and Canada will continue supporting the market. In the coming years however East Asia will emerge as a lucrative market for outdoor TV.
The remarkably expanding hotel and restaurant sector and the exponentially rising number of events organized in the region will give impetus to the outdoor TV market. Consumers in the region enjoy watching major events and sports on big screen, which is a key factor driving the outdoor TV market in East Asia.
China for instance has been chosen to host the 2022 Beijing Olympics. Some of the leading companies such as Sumavision. Changhong, and Huawei have already started investing in ultra-high definition broadcast television and equipment. Spurred by surging investment, the outdoor TV market will exhibit impressive growth in the region.
Companies operating in the outdoor TV market are primarily focusing on acing the technology. They seek to outdo competition by launching better versions of their products. FMI profiles some of the leading companies operating in the market to study the prevailing competition. These include:
Consumers investing in outdoor television are primarily looking for solid and high quality picture that will be crystal clear from greater distance. Restaurants seek ultra-high definition picture quality, improved sound quality, and better resistance to erratic weather.
As a result, an increasing number of companies are investing in high wattage speakers to complement the outdoor TV. There is immense focus on gaining competitive edge by providing better image and audio performance.
FMI predicts the demand for outdoor TV to grow rapidly in the commercial segment. Despite setback due to the unprecedented COVID-19 outbreak and prevailing competition, it sees a clear recovery trend for the market. Growth prospects seem optimistic because new investments are likely to enter into the market.
However, establishing a strong footprint might be difficult for new players since high cost and accessing required technology will remain two major problems in the market.
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The outdoor TV market is expected to grow at a 9% CAGR from 2022 to 2032
By 2022-end, outdoor TV sales are likely to reach US$ 380.18 Million
By 2032, the outdoor TV market is expected to reach US$ 900 Million
Peerless-AV, SunBrite TV, Platinum and MirageVision are some leading outdoor TV vendors
1. Executive Summary 1.1. Global Market Outlook 1.2. Summary of Key Statistics 1.3. Summary of Key Findings 1.4. Product Evolution Analysis 1.5. FMI Analysis and Recommendations 2. Market Overview 2.1. Market Taxonomy 2.2. Market Definition 3. Key Market Trends 3.1. Key Trends Impacting the Market 3.2. Product Innovation Trends 3.3. Evolution of Consumer Electronics Industry 3.3.1. Key Developments Roadmap 3.3.2. Product Launches 3.3.3. Acquisition & Mergers 3.3.4. Expansion 3.4. Future Prospects of Consumer Electronics Industry 3.4.1. Factors Fuelling Growth 3.4.2. Influx of Brands 3.4.3. Innovative Distribution & Marketing Strategies 4. Brand Mapping Analysis 4.1. Price v/s Product 4.2. Value for Money 4.3. Top of Mind Outdoor TV Brands 4.4. Brand Portfolio-by Key Players 4.5. Brand Loyalty Mapping 4.6. Usage Pattern Overview 5. Impact of Covid-19 on The Market 5.1. Covid-19 The Situation Now 5.2. The Effects of National Lockdown on Various Countries 5.3. Scenarios For The Economic Impact of The Covid-19 Crisis 5.4. Industries Affected By Coronavirus Outbreak Worldwide 5.5. Projected Recovery for Hardest Hit Sectors 5.6. Coronavirus Impact on The World of Work 5.7. Impact of Covid-19 on Manufacturing Industry 5.8. Manufacturing Purchasing Managers Index, 2020 5.9. Impact of Covid-19 on Supply Chain Worldwide 5.10. Planning & Managing During Covid-19 Pandemic 5.11. Upcoming Pointers Business Leaders Should Focus On 6. Impact of Covid-19 on Outdoor TV Market 6.1. Impact of Covid-19 on Electronics Industry 6.2. Outdoor TV Sales Projection, Q1-Q4 2020 During Covid-19 Pandemic 6.3. Pre Covid-19 Market Forecast v/s Post Covid-19 Market Forecast 7. Global Outdoor TV Market Demand Analysis 2015-2019 and Forecast, 2020-2030 7.1. Historical Market Volume (Mn Units) Analysis, 2015-2019 7.2. Current and Future Market Volume (Mn Units) Projections, 2020-2030 7.3. Y-o-Y Growth Trend Analysis 8. Global Outdoor TV Market - Pricing Analysis 8.1. Regional Pricing Analysis By Product Type 8.2. Pricing Break-up 8.2.1. Manufacturer Level Pricing 8.2.2. Distributor Level Pricing 8.3. Global Average Pricing Analysis Benchmark 9. Global Outdoor TV Market Demand (in Value or Size in US$ Mn) Analysis 2015-2019 and Forecast, 2020-2030 9.1. Historical Market Value (US$ Mn) Analysis, 2015-2019 9.2. Current and Future Market Value (US$ Mn) Projections, 2020-2030 9.2.1. Y-o-Y Growth Trend Analysis 9.2.2. Absolute $ Opportunity Analysis 10. Market Background 10.1. Consumer Electronic Industry Overview & Statistics, 2019 10.2. Macro-Economic Factors 10.2.1. Global GDP Growth Outlook 10.2.2. Global Manufacturing Industry Outlook 10.2.3. Global Consumer Spending Outlook 10.2.4. Global Population Growth Outlook 10.2.5. Global FMCG Industry Growth 10.2.6. GDP Growth Rate Analysis 10.2.7. Consumer Electronics Industry Contribution to GDP Outlook 10.2.8. Global E-Commerce Industry Outlook 10.2.9. Global Household Spending Outlook 10.2.10. Per Capita Disposable Income 10.3. Industry Value and Supply Chain Analysis 10.3.1. Profit Margin Analysis at each sales point 10.3.2. List & role of key participants 10.3.2.1. Manufacturers 10.3.2.2. Distributors/Retailers 10.3.2.3. List of Private Label Brands 10.4. Forecast Factors - Relevance & Impact 10.4.1. Top Companies Historical Growth 10.4.2. Global Retail Sales Outlook 10.4.3. Global Industry Production Outlook 10.4.4. Manufacturing Sector Gross Value Added 10.4.5. Global Retail Sales Outlook 10.4.6. Global Consumer Electronics Industry Growth 10.4.7. Consumer Price Index 10.5. PESTLE Analysis of Outdoor TV Market 10.6. Region Wise Market Positioning Assessment 10.7. Porter’s Five Force 10.8. Market Dynamics 10.8.1. Drivers 10.8.2. Restraints 10.8.3. Opportunity Analysis 11. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, by Product Type 11.1. Introduction / Key Findings 11.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Product Type, 2015 - 2019 11.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Product Type, 2020 - 2030 11.3.1. LCD 11.3.2. LED 11.4. Market Attractiveness Analysis By Product Type 12. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, By Screen Size 12.1. Introduction / Key Findings 12.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Screen Size, 2015 - 2019 12.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Screen Size, 2020 - 2030 12.3.1. Less Than 40 inches 12.3.2. 40-50 Inches 12.3.3. 50-60 Inches 12.3.4. 60-70 Inches 12.3.5. 70 Inches and Above 12.4. Market Attractiveness Analysis By Screen Size 13. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, By Screen Type 13.1. Introduction / Key Findings 13.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Screen Type, 2015 - 2019 13.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Screen Type, 2020 - 2030 13.3.1. Flat 13.3.2. Curved 13.4. Market Attractiveness Analysis By Screen Type 14. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, By End Use 14.1. Introduction / Key Findings 14.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By End Use, 2015 - 2019 14.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By End Use, 2020 - 2030 14.3.1. Residential 14.3.2. Commercial 14.4. Market Attractiveness Analysis By End Use 15. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, By Price Range 15.1. Introduction / Key Findings 15.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Price Range, 2015 - 2019 15.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Price Range, 2020 - 2030 15.3.1. Economy 15.3.2. Mid-Range 15.3.3. Premium 15.4. Market Attractiveness Analysis By Price Range 16. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, by Sales Channel 16.1. Introduction / Key Findings 16.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Sales Channel, 2015 - 2019 16.3. Current and Future Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Sales Channel, 2020 - 2030 16.3.1. Wholesalers/Distributors 16.3.2. Hypermarkets/Supermarkets 16.3.3. Specialty Stores 16.3.4. Multi-brand Stores 16.3.5. Independent Small Stores 16.3.6. Convenience Stores 16.3.7. Online Retailers 16.3.8. Other Sales Channel 16.4. Market Attractiveness Analysis By Sales Channel 17. Global Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030, by Region 17.1. Introduction 17.2. Historical Market Size (US$ Mn) and Volume (Mn Units) Analysis By Region, 2015 - 2019 17.3. Current Market Size (US$ Mn) and Volume (Mn Units) Analysis and Forecast By Region, 2020 - 2030 17.3.1. North America 17.3.2. Europe 17.3.3. Middle East and Africa (MEA) 17.3.4. East Asia 17.3.5. South Asia 17.3.6. Oceania 17.3.7. Latin America 17.4. Market Attractiveness Analysis By Region 18. North America Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 18.1. Introduction 18.2. Pricing Analysis 18.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 18.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 18.4.1. By Country 18.4.1.1. U.S. 18.4.1.2. Canada 18.4.2. By Product Type 18.4.3. By Screen Size 18.4.4. By Screen Type 18.4.5. By End Use 18.4.6. By Price Range 18.4.7. By Sales Channel 18.5. Market Attractiveness Analysis 18.5.1. By Country 18.5.2. By Product Type 18.5.3. By Screen Size 18.5.4. By Screen Type 18.5.5. By End Use 18.5.6. By Price Range 18.5.7. By Sales Channel 18.6. Market Trends 18.7. Key Market Participants - Intensity Mapping 18.8. Drivers and Restraints - Impact Analysis 19. Latin America Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 19.1. Introduction 19.2. Pricing Analysis 19.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 19.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 19.4.1. By Country 19.4.1.1. Brazil 19.4.1.2. Argentina 19.4.1.3. Rest of Latin America 19.4.2. By Product Type 19.4.3. By Screen Size 19.4.4. By Screen Type 19.4.5. By End Use 19.4.6. By Price Range 19.4.7. By Sales Channel 19.5. Market Attractiveness Analysis 19.5.1. By Country 19.5.2. By Product Type 19.5.3. By Screen Size 19.5.4. By Screen Type 19.5.5. By End Use 19.5.6. By Price Range 19.5.7. By Sales Channel 19.6. Market Trends 19.7. Key Market Participants - Intensity Mapping 19.8. Drivers and Restraints - Impact Analysis 20. Europe Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 20.1. Introduction 20.2. Pricing Analysis 20.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 20.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 20.4.1. By Country 20.4.1.1. Germany 20.4.1.2. Italy 20.4.1.3. France 20.4.1.4. U.K. 20.4.1.5. Spain 20.4.1.6. BENELUX 20.4.1.7. Russia 20.4.1.8. Rest of Europe 20.4.2. By Product Type 20.4.3. By Screen Size 20.4.4. By Screen Type 20.4.5. By End Use 20.4.6. By Price Range 20.4.7. By Sales Channel 20.5. Market Attractiveness Analysis 20.5.1. By Country 20.5.2. By Product Type 20.5.3. By Screen Size 20.5.4. By Screen Type 20.5.5. By End Use 20.5.6. By Price Range 20.5.7. By Sales Channel 20.6. Market Trends 20.7. Key Market Participants - Intensity Mapping 20.8. Drivers and Restraints - Impact Analysis 21. South Asia Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 21.1. Introduction 21.2. Pricing Analysis 21.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 21.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 21.4.1. By Country 21.4.1.1. Thailand 21.4.1.2. Indonesia 21.4.1.3. Malaysia 21.4.1.4. Rest of South Asia 21.4.2. By Product Type 21.4.3. By Screen Size 21.4.4. By Screen Type 21.4.5. By End Use 21.4.6. By Price Range 21.4.7. By Sales Channel 21.5. Market Attractiveness Analysis 21.5.1. By Country 21.5.2. By Product Type 21.5.3. By Screen Size 21.5.4. By Screen Type 21.5.5. By End Use 21.5.6. By Price Range 21.5.7. By Sales Channel 21.6. Market Trends 21.7. Key Market Participants - Intensity Mapping 21.8. Drivers and Restraints - Impact Analysis 22. East Asia Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 22.1. Introduction 22.2. Pricing Analysis 22.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 22.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 22.4.1. By Country 22.4.1.1. Japan 22.4.1.2. South Korea 22.4.2. By Product Type 22.4.3. By Screen Size 22.4.4. By Screen Type 22.4.5. By End Use 22.4.6. By Price Range 22.4.7. By Sales Channel 22.5. Market Attractiveness Analysis 22.5.1. By Country 22.5.2. By Product Type 22.5.3. By Screen Size 22.5.4. By Screen Type 22.5.5. By End Use 22.5.6. By Price Range 22.5.7. By Sales Channel 22.6. Market Trends 22.7. Key Market Participants - Intensity Mapping 22.8. Drivers and Restraints - Impact Analysis 23. Oceania Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 23.1. Introduction 23.2. Pricing Analysis 23.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 23.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 23.4.1. By Country 23.4.1.1. Australia 23.4.1.2. New Zealand 23.4.2. By Product Type 23.4.3. By Screen Size 23.4.4. By Screen Type 23.4.5. By End Use 23.4.6. By Price Range 23.4.7. By Sales Channel 23.5. Market Attractiveness Analysis 23.5.1. By Country 23.5.2. By Product Type 23.5.3. By Screen Size 23.5.4. By Screen Type 23.5.5. By End Use 23.5.6. By Price Range 23.5.7. By Sales Channel 23.6. Market Trends 23.7. Key Market Participants - Intensity Mapping 23.8. Drivers and Restraints - Impact Analysis 24. Middle East and Africa Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 24.1. Introduction 24.2. Pricing Analysis 24.3. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019 24.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030 24.4.1. By Country 24.4.1.1. GCC Countries 24.4.1.2. South Africa 24.4.1.3. Rest of MEA 24.4.2. By Product Type 24.4.3. By Screen Size 24.4.4. By Screen Type 24.4.5. By End Use 24.4.6. By Price Range 24.4.7. By Sales Channel 24.5. Market Attractiveness Analysis 24.5.1. By Country 24.5.2. By Product Type 24.5.3. By Screen Size 24.5.4. By Screen Type 24.5.5. By End Use 24.5.6. By Price Range 24.5.7. By Sales Channel 24.6. Market Trends 24.7. Key Market Participants - Intensity Mapping 24.8. Drivers and Restraints - Impact Analysis 25. Emerging Countries Outdoor TV Market Analysis 2015-2019 and Forecast 2020-2030 25.1. Introduction 25.1.1. Market Value Proportion Analysis, By Key Countries 25.1.2. Global Vs. Country Growth Comparison 25.2. China Outdoor TV Market Analysis 25.2.1. Introduction 25.2.2. Pricing Analysis 25.2.3. PEST Analysis 25.2.4. Market Value Proportion Analysis by Market Taxonomy 25.2.5. Market Volume (Mn Units) and Value (US$ Mn) Analysis and Forecast by Market Taxonomy 25.2.5.1. By Product Type 25.2.5.2. By Screen Size 25.2.5.3. By Screen Type 25.2.5.4. By End Use 25.2.5.5. By Price Range 25.2.5.6. By Sales Channel 25.2.6. China Outdoor TV Market - Competition Landscape 25.2.7. China - Trade Analysis 25.3. India Outdoor TV Market Analysis 25.3.1. Introduction 25.3.2. Pricing Analysis 25.3.3. PEST Analysis 25.3.4. Market Value Proportion Analysis by Market Taxonomy 25.3.5. Market Volume (Mn Units) and Value (US$ Mn) Analysis and Forecast by Market Taxonomy 25.3.5.1. By Product Type 25.3.5.2. By Screen Size 25.3.5.3. By Screen Type 25.3.5.4. By End Use 25.3.5.5. By Price Range 25.3.5.6. By Sales Channel 25.3.6. India Outdoor TV Market - Competition Landscape 25.4. Mexico Outdoor TV Market Analysis 25.4.1. Introduction 25.4.2. Pricing Analysis 25.4.3. PEST Analysis 25.4.4. Market Value Proportion Analysis by Market Taxonomy 25.4.5. Market Volume (Mn Units) and Value (US$ Mn) Analysis and Forecast by Market Taxonomy 25.4.5.1. By Product Type 25.4.5.2. By Screen Size 25.4.5.3. By Screen Type 25.4.5.4. By End Use 25.4.5.5. By Price Range 25.4.5.6. By Sales Channel 25.4.6. Mexico Outdoor TV Market - Competition Landscape 26. Market Structure Analysis 26.1. Market Analysis by Tier of Companies (Outdoor TV) 26.2. Market Concentration 26.3. Market Share Analysis of Top Players 26.4. Market Presence Analysis 26.4.1. By Regional footprint of Players 26.4.2. Product foot print by Players 26.4.3. Channel Foot Print by Players 27. Competition Analysis 27.1. Competition Dashboard 27.2. Pricing Analysis by Competition 27.3. Competition Benchmarking 27.4. Competition Deep Dive 27.4.1. ?un?r?t??V 27.4.1.1. Overview 27.4.1.2. Product Portfolio 27.4.1.3. Profitability by Market Segments (Product/Channel/Region) 27.4.1.4. Sales Footprint 27.4.1.5. Strategy Overview 27.4.2. Lu?ur?t? 27.4.2.1. Overview 27.4.2.2. Product Portfolio 27.4.2.3. Profitability by Market Segments (Product/Channel/Region) 27.4.2.4. Sales Footprint 27.4.2.5. Strategy Overview 27.4.3. ?qu?L?t? ?V 27.4.3.1. Overview 27.4.3.2. Product Portfolio 27.4.3.3. Profitability by Market Segments (Product/Channel/Region) 27.4.3.4. Sales Footprint 27.4.3.5. Strategy Overview 27.4.4. ??r?g?V????n 27.4.4.1. Overview 27.4.4.2. Product Portfolio 27.4.4.3. Profitability by Market Segments (Product/Channel/Region) 27.4.4.4. Sales Footprint 27.4.4.5. Strategy Overview 27.4.5. ?k?Vu? 27.4.5.1. Overview 27.4.5.2. Product Portfolio 27.4.5.3. Profitability by Market Segments (Product/Channel/Region) 27.4.5.4. Sales Footprint 27.4.5.5. Strategy Overview 27.4.6. ???rl???-?V 27.4.6.1. Overview 27.4.6.2. Product Portfolio 27.4.6.3. Profitability by Market Segments (Product/Channel/Region) 27.4.6.4. Sales Footprint 27.4.6.5. Strategy Overview 27.4.7. ?l?t?num 27.4.7.1. Overview 27.4.7.2. Product Portfolio 27.4.7.3. Profitability by Market Segments (Product/Channel/Region) 27.4.7.4. Sales Footprint 27.4.7.5. Strategy Overview 27.4.8. ??n??? 27.4.8.1. Overview 27.4.8.2. Product Portfolio 27.4.8.3. Profitability by Market Segments (Product/Channel/Region) 27.4.8.4. Sales Footprint 27.4.8.5. Strategy Overview 27.4.9. Shenzhen WTV Technology 27.4.9.1. Overview 27.4.9.2. Product Portfolio 27.4.9.3. Profitability by Market Segments (Product/Channel/Region) 27.4.9.4. Sales Footprint 27.4.9.5. Strategy Overview 27.4.10. ??l?? 27.4.10.1. Overview 27.4.10.2. Product Portfolio 27.4.10.3. Profitability by Market Segments (Product/Channel/Region) 27.4.10.4. Sales Footprint 27.4.10.5. Strategy Overview 27.4.11. ??ur? 27.4.11.1. Overview 27.4.11.2. Product Portfolio 27.4.11.3. Profitability by Market Segments (Product/Channel/Region) 27.4.11.4. Sales Footprint 27.4.11.5. Strategy Overview 27.4.12. The TV Shield 27.4.12.1. Overview 27.4.12.2. Product Portfolio 27.4.12.3. Profitability by Market Segments (Product/Channel/Region) 27.4.12.4. Sales Footprint 27.4.12.5. Strategy Overview 27.4.13. Dish 27.4.13.1. Overview 27.4.13.2. Product Portfolio 27.4.13.3. Profitability by Market Segments (Product/Channel/Region) 27.4.13.4. Sales Footprint 27.4.13.5. Strategy Overview 27.4.14. Samsung 27.4.14.1. Overview 27.4.14.2. Product Portfolio 27.4.14.3. Profitability by Market Segments (Product/Channel/Region) 27.4.14.4. Sales Footprint 27.4.14.5. Strategy Overview 27.4.15. Other Players (As Per Request) 27.4.15.1. Overview 27.4.15.2. Product Portfolio 27.4.15.3. Profitability by Market Segments (Product/Channel/Region) 27.4.15.4. Sales Footprint 27.4.15.5. Strategy Overview 28. Assumptions and Acronyms Used 29. Research Methodology
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