Produce Packaging Market Snapshot
[170 Pages Report] Future Market Insights (FMI) has projected the global produce packaging market to surpass US$ 33 Bn in 2021. Increasing inclination towards consumption of fresh and organic food products has fuelled the demand for produce packaging.
In terms of volume, the produce packaging market is poised to expand at 4.1% CAGR between 2021 and 2031. As per FMI, the global produce packaging market will register year-on-year growth of 3.7% in 2021. In terms of packaging type, corrugated boxes accounted for nearly half of the global market share.
Growing demand for meat-and gluten-free food products is driving the consumption of fresh produce. This is in turn fuelling the sales of produce packaging supplies. In 2020, the produce packaging market held nearly 9% of US$ 320 Bn worth of global food packaging market.
| Attribute | Details |
| Estimated Produce Packaging Market Size in 2021 | US$ 33 Bn |
| 2020-2021 (year-on-year growth) | ~3.7% |
| Top Players Share in 2021 | ~8%-10% |
| CAGR (2021-2031) | ~4.4% |
Produce Packaging Market - 2016-2020 Outlook in Comparison to 2021-2031 Growth Forecast
FMI projects the global produce packaging market to expand at 4.4% CAGR between 2021 and 2031, in comparison to the CAGR of 3.9% registered between 2016 and 2020.
Rising consumer preference for organic fresh produce such as fruits, vegetables, plant-based meat products, and grains is expected to spur the demand for produce packaging over the coming years.
Increasing awareness regarding the benefits of organic and natural food products has resulted in higher consumption of organic fresh produce. Coupled with this, shifting consumer preference towards online grocery shopping has encouraged the production of high-quality and sustainable produce packaging.
Online retail stores and local vendors are increasingly stacking up their shelf with packaged organic food products. Following the outbreak of COVID-19, awareness regarding healthy eating and lifestyle has encouraged consumers to opt for organic food products.
Growing trend of single-households, surging demand for vegan and plant-based food products, and consumption of ready-to-eat and meat-free meal options are the factors propelling use of produce packaging bags for fresh food delivery packaging.
Regionally, Asia Pacific excluding Japan is expected to be the largest contributor in the global produce packaging market. However, growing demand for organic food products and fresh produce in the U.K., France, and Germany will propel the growth in the Europe produce packaging market.
Will Packaging Innovations Encourage Produce Packaging Sales
As per Our World in Data, trend of single households is increasingly becoming common across the globe. In the U.S., share of adults living alone nearly doubled over the past 5 decades by over 28% in 2018.
This trend is catching up fast in Asia and Europe. Countries such as India, the U.K., China, and Japan have substantial share of single households. In order to cut down the cost of living coupled with improving standard of living, single households are becoming increasingly common.
On the back of this trend, food service and packaging companies have increased the production of compact cardboard produce trays, fruit and vegetable packaging boxes, and various other packaging solutions as consumers are opting for smaller quantities of food to reduce the wastage.
This is increasing the production of compact produce packaging. Besides this, with growing urbanization and sustainability concerns, innovation in packaging industry will transform the\ produce packaging market.
Innovative produce packaging such as corrugated boxes, reusable mesh produce bags, plastic-free bags and liners, AR produce stickers, and others are in high demand. In order to complement the changing consumer preference, some of the leading produce packaging companies are adopting block-chain produce packaging and AR produce packaging to gain competitive edge.
For instance, in 2018, Walmart and IBM collaborated to create more transparency in the food industry and introduced block-chain powered labelling system. Using this technology, the companies were focusing on tracking the freshness of the produce which documenting its origins and distributors to reduce food borne illnesses.
Likewise, in November 2021, Graphic Packaging Holding Company, a leading vertically-integrated provider of sustainable fiber-based consumer packaging solutions, announced the acquisition of AR Packaging Group AB, Europe’s second largest producer of fiber-based consumer packaging. The acquisition will accelerate Graphic Packaging’s growing position serving consumer packaged goods companies worldwide with sustainable fiber-based packaging alternatives.
Such developments in produce packaging are expected to accelerate the growth in the Produce Packaging Market
How Is Increasing Consumption of Meat-Free Food Products Driving Sales of Produce Packaging?
Demand for meat-free food products such as plant-based pork is expected to rise at an exceptional 24% CAGR through 2021, as per a Future Market Insights study. With growing consciousness regarding the health benefits of organic and plant-based fresh produce, consumption of meat-free food products has increased.
Sales of meat-free fresh produce such as quinoa, plant-based pork, apples, and other fruits & vegetables is expected to witness a huge uptake over the coming years. Hence, retail store vendors and online grocery stores are increasingly stacking such food items.
In retail stores, demand for packaging of fresh produce, which are display-ready is expected to burgeon over the forthcoming years. In response to this, demand for produce packaging in food service sector will remain higher.
Produce Packaging Market - Country-wise Analysis
Why is Demand Rising in the U.S. Produce Packaging Market?
As per the U.S. Department of Agriculture, consumption of fresh fruits and vegetables have significantly increased in the country over the past five years. With unprecedented outbreak of COVID-19, intake of fresh fruits and vegetables increased in response to growing consciousness regarding health and wellness among consumers.
Over 60% of the U.S. population consumes fresh fruits as whole or in the form of juice, frozen, or dried, as per Dietary Guidelines for Americans. Along with the shift in consumption of fresh fruits and vegetables, the country has witnessed major shift in consumer buying behavior.
They are likelier to purchase fresh produce through e-commerce and online retail stores. With increasing demand for fresh fruits and organic vegetables, foodservice companies are exhibiting high demand for fresh produce packaging supplies such as corrugated boxes, trays, bags & liners, and wooden crates.
In response to this, some of the top produce packaging companies are introducing sustainable fresh packaging solutions to meet the requirements of end-users and gain competitive edge.
For instance, in September 2021, Graphic Packaging International, announced the launch of ProducePack, a sustainable paperboard range of packaging designed for fresh produce applications, an effective and user-friendly solution to preserving fruit for Michigan apple distributor BelleHarvest.
How is Veganism Affecting India Produce Packaging Market?
As per Future Market Insights, India is expected to dominate the South Asia produce packaging market through 2021. India is the second largest producer of grains, fruits, and vegetables across the globe, as per India Brand Equity Foundation (IBEF).
As per IBEF, sales of organic food in India are expected to reach US$ 10.73 Bn by 2025. Growing trend of veganism coupled with increasing demand for organic food products will propel the sales in produce packaging market.
Increased penetration of smart phones and rising disposable income has encouraged the consumers to opt for healthier lifestyle such as vegan and dietary foods. Awareness about nutritional benefits of vegan and organic food has pushed their consumption in India.
This trend gained momentum following the COVID-19 outbreak, creating conducive environment for sales of produce packaging supplies in India.
What is Driving the China Produce Packaging Market?
According to FMI, Asia Pacific excluding Japan (APEJ) is expected to remain the largest market for produce packaging throughout the forecast period. China is expected to lead the growth in the APEJ produce packaging market on the back of robust production of fresh produce in the country and consequent demand for effective packaging solutions.
Growth in the market is also attributable to the increasing demand for sustainable and eco-friendly packaging for organic food products. Food packaging companies are focusing on expansion of their manufacturing facilities due to the easy availability of raw materials and cheap labor costs.
Besides this, presence of numerous leading food packaging companies such as Nine Dragons Paper, Shandong Sun Paper Industry, Shanghai Zijiang Enterprise Group, and others are positively affecting the growth in the China market.
Produce Packaging Market- Category-wise Insights
Why is Produce Packaging More Preferred for Packaging of Fresh and Organic Fruits?
Growing trend towards healthier eating has increased the consumption of fresh fruits and vegetables. In response to this, local food vendors and retail stores are stacking up freshly-diced and cut fruits and vegetables with premium quality packaging to woo the consumers. Hence, application of produce packaging in fruits will account for the largest market revenue through 2031.
In addition to this, improving penetration of online grocery stores, especially in economies such as India, has increased the application of produce packaging in fruits and vegetables packaging.
Will Retail Stores Remain the Key End User of Produce Packaging?
As per FMI, revenues from retail stores are projected to account for nearly 50% share of the market through 2021.
Hence, retail store vendors are increasing the adoption of superior packaging to keep the produce fresh and extend its shelf-life. This is expected to increase the sales of produce packaging through retail stores.
Expansion strategies adopted by some of the leading market players also will push sales of produce packaging. For instance, in September 2021, fresh produce packaging innovators, StePac Ltd., announced the expansion of its range of top seals with new solutions to boost the retail fresh produce packaging sector. Its upgraded portfolio includes lean, compact, and recyclable easy peel film structures designed to seal compact trays of fresh produce such as fruits and veggies.
Why are Corrugated Boxes Most Preferred for Produce Packaging?
In terms of packaging type, corrugated boxes are expected to remain highly sought-after in the global produce packaging market. The corrugated boxes segment is expected to account for over 35% of sales through 2021.
As corrugated boxes are lightweight, have high graphics capabilities, recyclability, and are cost-effective, end-users prefer corrugated boxes for produce packaging. Corrugated boxes also are stronger than average cardboard boxes.
Produce Packaging Market - Competitive Landscape
Key players operating in produce packaging market are focusing on introducing sustainable and fiber-based produce packaging to gain competitive edge. Some of the leading players are also adopting expansion strategies such as mergers, collaborations, and acquisitions to expand their product portfolio.
- In August 2021, Printpack’s announced the launch of its preserve line of breathable laminated film for fresh produce, which is pre-qualified by the How2Recycle organization.
- In June 2021, WestRock Company, a leading provider of differentiated paper and packaging solutions, announced its expansion of its produce packaging and launch of EverGrow Collection. This new collection is made using sustainable sourced wood fiber, which is recyclable and supports company’s ambition to reduce waste and build 100% reusable, recyclable, and compostable product portfolio.
Scope of Report
| Attribute | Details |
| Forecast Period | 2021-2031 |
| Historical Data Available for | 2016-2020 |
| Market Analysis | US$ Mn for Value |
| Key Regions Covered | North America, Latin America, Western Europe, Eastern Europe, Asia Pacific excluding Japan, Japan, and MEA |
| Key Countries Covered | United States, Canada, Brazil, Mexico, Germany, UK, France, Italy, Spain, Nordic, Russia, Poland, China, India, Thailand, Indonesia, Australia and New Zealand, Japan, GCC countries, North Africa, South Africa, others. |
| Key Market Segments Covered | Application, End User Type, Packaging Type, and Region |
| Key Companies Profiled |
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| Pricing | Available upon Request |
Key Questions Answered in the Report
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What is the current value of the global produce packaging market?
The global produce packaging market is expected to reach a valuation around US$ 33 Bn in 2021.
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At what rate did the global produce packaging market grow between 2016 and 2020?
The global produce packaging market grew at 3.9% CAGR between 2016 and 2020.
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What are the key trends boosting produce packaging sales?
Growing demand for organic food products and increasing production of gluten- and meat-free meal food produce will spur the sales of produce packaging.
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What is the total share of top players operating in the global produce packaging market?
Top players in the global produce packaging market are expected to hold around 8%-10% of the total market share.
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Which are the major countries driving demand for produce packaging?
As per Future Market Insights, the U.S., China, Japan, Germany, and France are identified as key exporters in produce packaging market.
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What will be the demand outlook for produce packaging in North America?
Sales of produce packaging across North America are projected to rise at 3.6%CAGR during the forecast period.
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What will be the market value of Europe produce packaging market during the forecast period?
Demand for produce packaging in Europe is expected to increase at 3.2% CAGR between 2021 and 2031.
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What will be the market share of South Korea and Japan in produce packaging market?
In 2021, South Korea and Japan are expected to hold around ~7% and ~12% of global market share, respectively.
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Produce Packaging Market by Category
Application:
- Food Grains
- Vegetables
- Fruits
End User Type:
- Growers/Shippers
- Re-packers
- Retail Stores
Packaging Type:
- Corrugated Boxes
- Bags & Liners
- Plastic Containers (Cups, Tubs, Bowls etc.)
- Trays
- Other Packaging (Plastic Film, Molded Pulp Containers, Wooden Crates etc.)
Region:
- North America
- Latin America
- Europe
- Asia Pacific excluding Japan (APEJ)
- Middle East & Africa
- Japan
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by - Sudip Saha, Managing Director and Co-Founder of Future Market Insights
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