Spain Sports Tourism Market Overview (2022-2032)
[333 Pages Report] The Spain sports tourism market size is estimated to reach US$ 13,809 Million in 2022. As per the analysis, sales of sports tourism in Spain are forecast to increase at a robust 13.8% CAGR.
Spain Sports Tourism Market Estimated Size (2022)
US$ 13,809 Million
Spain Sports Tourism Market Value-based CAGR (2022-2032)
Spain Sports Tourism Market Top Players Share in 2021.
Total sales of sports tourism in Spain are 5%-9% of the global sports tourism market.
2017-2021 Spain Sports Tourism Market Outlook Compared to 2022-2032 Forecast
The increasing number of sporting events was a Spain sports tourism market trend that gained traction between 2017 and 2021. Sporting passion has resulted in the emergence of several sports. The high impact of terrorism was one of the major factors that hampered the Spain sports tourism market growth.
Sports tourism is one of the most contributing sectors to the economy of Spain. It is also a popular sports event venue, having organized and hosted many national and international games ranging from a variety of games.
It has been estimated that Spain sports tourism market expansion in hosting of athletic events has had a huge impact and generated an impressive effect in terms of infrastructure, creation of jobs, income, and promotion of Spain´s image on a global scale as a tourist destination.
From a competitive perspective, a tourism destination must be sustainable, not only economically and environmentally, but also socially, culturally, and politically. With concentrated investment, the Spain government has built the football culture into a national and international view. Thus, attracting numerous sports tourists, especially football fans from all over the world.
What are the Growth Propellers that Attract Sports Tourists to Spain?
“Increase in the Number of Athletic Events around the World”
The Spain sports tourism market key trends and opportunities are expanding as the number of sporting events increases around the world.
New tournaments are being held in existing venues to attract more spectators, and new venues are being built for existing tournaments to broaden the reach and popularity of sports. An increase in the number of sporting events will help to attract more visitors to sporting destinations, resulting in the Spain sports tourism market expansion as well as escalation of Spain sports tourism market future trends during the forecast period.
Since many tournaments take place when traditional tourism is down, sports tourism provides a great opportunity to generate revenue during the off season. Furthermore, a sporting event is an excellent way to promote a destination that would otherwise be unknown to tourists.
Four Anchors of the Spain Sports Tourism Market
Digitalization of sporting events:
Technology advancements have improved the availability and accessibility of sports information and sporting events, allowing people to plan their trips more in advance. We expect information accessibility to increase further in the coming years as online platforms improve and user knowledge grows.
Increased Demand in Fiercely Competitive Sub-Elite Events:
Individual performance over competing against other participants is gaining popularity in sports. Triathlons, Ironman races, mountain biking, and other such events fall into this category. Many athletes participate in rigorous training programs in preparation for their sporting events, but the difference between them and elite athletes is that they are self-referential rather than result-oriented.
The safety of athletes, teams, and spectators continues to be a concern in the sports industry. Terrorism, which was previously a concern, has now been amplified by the COVID-19 pandemic, raising security concerns around sporting events.
At Discover unusual or well-known sporting locations:
A growing number of travellers visit specific locations based on their sports interests, such as experiencing a one-of-a-kind visit to an important venue or attending a famous sporting event.
How will the Spain Sports Tourism Market Be Shaped by the Major Current Trends?
“To Draw More Spectators, New Tournaments are Being Held at Existing Venues.”
The increased numbers of sporting events, as well as mobile ticketing, are expected to fuel the Spain sports tourism market growth. Furthermore, rising sports popularity, increased participation in sports, expanding infrastructure, rising disposable income, and government initiatives to promote sports tourism are all expected to drive the Spain sports tourism market growth along with the Spain sports tourism market opportunities.
Sports tourism in Spain costs around EUR 600 million. Men spent more than women, accounting for 31.2% of the increase compared to 26.6% for women.
How does the development of cities and towns contribute to boosting the Spain Sports Tourism Market?
“The Canary Islands, Andalusia, Valencia, and Catalonia are the regions with the greatest potential to become consolidated as sports hubs.”
Football is the most played and popular game in Spain and so are the events organized there which are famous worldwide. The Royal Spanish Football Federation, the country's national football governing organization – organizes two Cup competitions: The Supercopa de España, and The Copa del Rey. They also own the national Spanish football team which is popularly known as La selección (The Selection) orLa Roja(The Red One).
The region of Catalonia is the home ground of two legendary team clubs Barcelona FC and Real Madrid, whose eternal rivalry is known worldwide and commonly identified as El Classico. Most fans and football admirers follow these two football clubs.
Spain is also a popular place for golf as well; it is the second country in the world in the number of foreign tourists coming to play golf. According to a Golf Business Partners report, golf contributes greatly to the Spanish economy in terms of generating quality employment, and also the GDP, mostly in the Balearic Islands, Catalonia, Canary Islands, and on the Costa del Sol.
Other regions, like the Costa Daurada, have developed into pre-season training destinations of choice for junior-level international football teams from the Netherlands and Germany, thanks to the high-quality sports facilities they offer. Things also look bright for passive sports tourism.
Madrid is the most common host of the Champions League final, and Barcelona continues to host the Conde de Godó tennis tournament, known as the Barcelona Open. This gives a positive boost/impact to the region’s economy as well as Spain sports tourism market opportunities and raises the destination's competitive lead, promotes socio-economic growth in the Spain sports tourism market, and lends the tourism brand added value.
Category based Insights
What Type of Booking Channel is the Most Prominent Channel through Forecast Period?
“Tourists prefer Online Booking over other modes of booking”
Sports Tourism has grown in popularity as a result of its performance throughout the period with which it can be booked and made available through online platforms. Tourists prefer to use an online booking or mobile application platform since it provides for a direct, hassle-free digital transaction, as well as quick tracking and enhanced security which also escalate the Spain sports tourism adoption trends.
Moreover, travelers may use the internet to search for and compare information on vacation locations, accommodation, restaurants, and other aspects, making online booking a more popular approach around the world catering to the surged demand for sports tourism in Spain in turn increasing the sales of sports tourism in Spain.
What Tour Type is More Preferred by the Sports-based tourist?
“Package travel is mostly preferred by the consumers”
As for tour type, package travel is regularly chosen by the tourist as the tour operators offer numerous package travel tours by even offering customization in the tours. Whereas in the package tours the operators even provide some services which are not been included in other tour types such as accommodations, heavy discounts on package tours, etc.
Which Type of Tourist Dominates the Spain Sports Tourism Market?
“Most of the tourists visiting Spain are domestic”
The Spain sports tourism market is not as established as other popular countries that are economically and socially ahead and capable enough to fund and organize/host various national and international sports events which attract tourists and fans all over the world.
Hence, most of the tourists visiting are coming from different regions of Spain. But with various initiatives and campaigns, the Spain government can stably boost its sports tourism sector and will have a CAGR of 13.8% in the forecast period.
The domestic segment accounted for the lion's share of Spain sports tourism market share. Government development policies, as well as large investments in sports infrastructure, such as playing fields, stadiums, and sports clubs, have aided the domestic segment's growth significantly. The passive segment captured the largest Spain sports tourism market share due to an increase in sports activities and events across various countries.
Which Sport is played the most in Spain?
“Football is not just a game but a part of life for Spaniards.”
Spaniards are extremely passionate about football, and It’s by far the most followed and played discipline of sport in Spain. It is played almost universally by young and old and amateur and professional, and international matches in the majority draw huge crowds.
Due to the enormous popularity and love for football among the Spaniard population, the football segment was the highest revenue contributor in the Spain Sports Tourism Market.
Competition Landscape for Spain Sports Tourism Market
Leading players operating in the Spain sports tourism market are globally in the market and are focusing on improving their offerings by providing discounts, new tour locations, and packages to gain a competitive edge in the Spain sports tourism market.
The Spain sports tourism market is fragmented due to the presence of several well-established players offering sports tourism activities all over the world. Spain sports tourism market suppliers are constantly working to develop innovative and customized solutions for customers. Spain Sports Tourism Market suppliers also invest in planning, design, development, acquisition of new players, and capacity expansion.
Kaptiva Sports Travel has sold out all the tickets for the 2022 Kaptiva Sports Academy Residential Camp consisting of over 40 players from 19 countries in Barcelona.
- CN Sports Tourism
- Kaptiva Sports Travel
- Jolly DMC
- Spain Essential Travel
- Agency Sports and Travel Europe
- Spain Sports Tour
- Just Explore
- Costa Excursions
- Madride Travel
- Not Just a Tourist
- Top Day Tours
- Destination Services
- Dolphin Adventure
- VPT Tours
- Born Bike Tours Barcelona
Scope of Spain Sports Tourism Market Report
Historical Data Available for
US$ Million for Value
Key Region Covered
Key Countries Covered
Key Segments Covered
Sports Type, Sports Tourism Type, Consumer Orientation, Booking Channel, Tourist Type, Tour Type, Age Group, and Region.
Key Companies Profiled
CN Sports Tourism, Kaptiva Sports Travel, Jolly DMC, Oentours, Spain Essential Travel, Agency Sports and Travel Europe, Spain Sports Tour, Just Explore, Costa Excursions, Madride Travel, Not Just a Tourist, Top Day Tours, Destination Services, Dolphin Adventure, VPT Tours, Born Bike Tours Barcelona, and Others
Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Spain Sports Tourism Market by Category
By Sports Type, Spain’s Sports Tourism Market is segmented as:
By Sports Tourism Type, Spain’s Sports Tourism Market is segmented as:
- Sports Event Tourism
- Nostalgia Sports Tourism
- Active Sports Tourism
- Passive Sports Tourism
By Consumer Orientation, Spain Sports Tourism Market is segmented as:
By Booking Channel, Spain Sports Tourism Market is segmented as:
- Phone Booking
- Online Booking
- In-Person Booking
By Tourist Type, Spain Sports Tourism Market is segmented as:
By Tour Type, Spain Sports Tourism Market is segmented as:
- Independent Traveler
- Tour Group
- Package Traveler
By Age Group, Spain Sports Tourism Market is segmented as:
- 15-25 Years
- 26-35 Years
- 36-45 Years
- 46-55 Years
- 66-75 Years
By Region, Spain Sports Tourism Market is segmented as:
- EA (East Asia)
Frequently Asked Questions
The Spain sports tourism market is expected to reach a valuation of US$ 13,809 Million in 2022.
The Spain sports tourism market is projected to grow at a 13.8% CAGR over the forecast period.
The Spain sports tourism market grew at a rate of 13.3% CAGR between 2017 and 2021.
Approximately 52.9 million sports tourists have visited Spain in the year 2021.
Table of Content
1. Executive Summary
1.1. Spain Sports Tourism Market Outlook
1.1.1. Who Is Travelling?
1.1.2. How Much Do They Spend?
1.1.3. Direct Contribution of Tourism To GDP
1.1.4. Direct Contribution of Tourism To Employment
1.2. Sports Tourism Evolution Analysis
1.3. FMI Analysis and Recommendations
2. Market Introduction
2.1.1. Total Spending (US$ Mn) and Forecast (2022-2032)
2.1.2. Number of Tourists (Mn) and Forecast (2022-2032)
2.1.3. Total Spending Y-o-Y Growth Projections (2022-2032)
2.1.4. Number of Tourists Y-o-Y Growth Projections
3. Sports Tourism Industry Analysis
3.1. Sports Tourism Industry Overview
3.1.1. Sports Tourism Industry Contribution to Spain GDP
3.1.2. Sports Tourism Sector Contribution to Spain’s Overall Employment
3.1.3. Impact of Covid-19
4. Spain Sports Tourism Market Dynamics
4.1. Market Drivers & Opportunities
4.1.1. What are the Key Trends that attract sports tourists to Spain?
4.1.2. How does Media Coverage Promote the Spain Sports Tourism Market?
4.1.3. Others (during course study)
5. Market Background
5.1. Macro-Economic Factors
5.1.1. Spain GDP Growth Outlook
5.1.2. Spain Industry Value Added
5.1.3. Consumer Spending Outlook
5.1.4. Spain Direct contribution of Sports Tourism to GDP
5.1.5. Internet Penetration Rates
5.1.6. Capital Investment in Sports Tourism
5.2. Forecast Factors - Relevance & Impact
6. Categorizing of Spain Sports Tourism Market, 2021
6.1. Introduction/ Key Findings
6.2. Current Market Analysis by Sports Type
6.3. Current Market Analysis by Tourism type
6.3.1. Sports Event Tourism
6.3.2. Nostalgia Sports Tourism
6.3.3. Active Sports Tourism
6.3.4. Passive Sports Tourism
6.4. Current Market Analysis by Tour Type
6.4.1. Independent Traveller
6.4.2. Tour Group
6.4.3. Package Traveller
6.5. Current Market Analysis by Consumer Orientation
6.6. Current Market Analysis by Age Group
6.6.1. 15-25 Years
6.6.2. 26-35 Years
6.6.3. 36-45 Years
6.6.4. 46-55 Years
6.6.5. 66-75 Years
6.7. Current Market Analysis by Booking Channel
6.7.1. Phone Booking
6.7.2. Online Booking
6.7.3. In-Person Booking
7. Social Media Sentimental Analysis
7.1. Social Media Platforms Preferred
7.2. Consumer Perception for Destinations On Social Media Platforms-Positive and Negative Mentions
7.3. Trending #Hashtags
7.4. Social Media Platform Mentions (% of Total Mentions)
7.5. Region-Wise Social Media Mentions (% of Total Mentions)
7.6. Trending Subject Titles
8. Competition Analysis
8.1. Competition Dashboard
8.2. Pricing Analysis by Competition
8.3. Competition Benchmarking
8.4. Competition Deep Dive
8.4.1. CN Sports Tourism
126.96.36.199. Product Portfolio
188.8.131.52. Profitability by Market Segments (Product/Channel/Region)
184.108.40.206. Sales Footprint
220.127.116.11. Strategy Overview
18.104.22.168.1. Marketing Strategy
22.214.171.124.2. Product Strategy
126.96.36.199.3. Channel Strategy
8.4.2. Kaptiva Sports Travel
188.8.131.52. Product Portfolio
184.108.40.206. Profitability by Market Segments (Product/Channel/Region)
220.127.116.11. Sales Footprint
18.104.22.168. Strategy Overview
22.214.171.124.1. Marketing Strategy
126.96.36.199.2. Product Strategy
188.8.131.52.3. Channel Strategy
8.4.3. Jolly DMC
184.108.40.206. Product Portfolio
220.127.116.11. Profitability by Market Segments (Product/Channel/Region)
18.104.22.168. Sales Footprint
22.214.171.124. Strategy Overview
126.96.36.199.1. Marketing Strategy
188.8.131.52.2. Product Strategy
184.108.40.206.3. Channel Strategy
220.127.116.11. Product Portfolio
18.104.22.168. Profitability by Market Segments (Product/Channel/Region)
22.214.171.124. Sales Footprint
126.96.36.199. Strategy Overview
188.8.131.52.1. Marketing Strategy
184.108.40.206.2. Product Strategy
220.127.116.11.3. Channel Strategy
8.4.5. Spain Essential Travel
18.104.22.168. Product Portfolio
22.214.171.124. Profitability by Market Segments (Product/Channel/Region)
126.96.36.199. Sales Footprint
188.8.131.52. Strategy Overview
184.108.40.206.1. Marketing Strategy
220.127.116.11.2. Product Strategy
18.104.22.168.3. Channel Strategy
8.4.6. Agency Sports and Travel Europe
22.214.171.124. Product Portfolio
126.96.36.199. Profitability by Market Segments (Product/Channel/Region)
188.8.131.52. Sales Footprint
184.108.40.206. Strategy Overview
220.127.116.11.1. Marketing Strategy
18.104.22.168.2. Product Strategy
22.214.171.124.3. Channel Strategy
8.4.7. Spain Sports Tour
126.96.36.199. Product Portfolio
188.8.131.52. Profitability by Market Segments (Product/Channel/Region)
184.108.40.206. Sales Footprint
220.127.116.11. Strategy Overview
18.104.22.168.1. Marketing Strategy
22.214.171.124.2. Product Strategy
126.96.36.199.3. Channel Strategy
8.4.8. Just Explore
188.8.131.52. Product Portfolio
184.108.40.206. Profitability by Market Segments (Product/Channel/Region)
220.127.116.11. Sales Footprint
18.104.22.168. Strategy Overview
22.214.171.124.1. Marketing Strategy
126.96.36.199.2. Product Strategy
188.8.131.52.3. Channel Strategy
8.4.9. Costa Excursions
184.108.40.206. Product Portfolio
220.127.116.11. Profitability by Market Segments (Product/Channel/Region)
18.104.22.168. Sales Footprint
22.214.171.124. Strategy Overview
126.96.36.199.1. Marketing Strategy
188.8.131.52.2. Product Strategy
184.108.40.206.3. Channel Strategy
8.4.10. Madride Travel
220.127.116.11. Product Portfolio
18.104.22.168. Profitability by Market Segments (Product/Channel/Region)
22.214.171.124. Sales Footprint
126.96.36.199. Strategy Overview
188.8.131.52.1. Marketing Strategy
184.108.40.206.2. Product Strategy
220.127.116.11.3. Channel Strategy
8.4.11. Not Just a Tourist
18.104.22.168. Product Portfolio
22.214.171.124. Profitability by Market Segments (Product/Channel/Region)
126.96.36.199. Sales Footprint
188.8.131.52. Strategy Overview
184.108.40.206.1. Marketing Strategy
220.127.116.11.2. Product Strategy
18.104.22.168.3. Channel Strategy
8.4.12. Top Day Tours
22.214.171.124. Product Portfolio
126.96.36.199. Profitability by Market Segments (Product/Channel/Region)
188.8.131.52. Sales Footprint
184.108.40.206. Strategy Overview
220.127.116.11.1. Marketing Strategy
18.104.22.168.2. Product Strategy
22.214.171.124.3. Channel Strategy
8.4.13. Destination Services
126.96.36.199. Product Portfolio
188.8.131.52. Profitability by Market Segments (Product/Channel/Region)
184.108.40.206. Sales Footprint
220.127.116.11. Strategy Overview
18.104.22.168.1. Marketing Strategy
22.214.171.124.2. Product Strategy
126.96.36.199.3. Channel Strategy
8.4.14. Dolphin Adventure
188.8.131.52. Product Portfolio
184.108.40.206. Profitability by Market Segments (Product/Channel/Region)
220.127.116.11. Sales Footprint
18.104.22.168. Strategy Overview
22.214.171.124.1. Marketing Strategy
126.96.36.199.2. Product Strategy
188.8.131.52.3. Channel Strategy
8.4.15. VPT Tours
184.108.40.206. Product Portfolio
220.127.116.11. Profitability by Market Segments (Product/Channel/Region)
18.104.22.168. Sales Footprint
22.214.171.124. Strategy Overview
126.96.36.199.1. Marketing Strategy
188.8.131.52.2. Product Strategy
184.108.40.206.3. Channel Strategy
8.4.16. Born Bike Tours Barcelona
220.127.116.11. Product Portfolio
18.104.22.168. Profitability by Market Segments (Product/Channel/Region)
22.214.171.124. Sales Footprint
126.96.36.199. Strategy Overview
188.8.131.52.1. Marketing Strategy
184.108.40.206.2. Product Strategy
220.127.116.11.3. Channel Strategy
8.4.17. OthersOthers (As per request)
18.104.22.168. Product Portfolio
22.214.171.124. Profitability by Market Segments (Product/Channel/Region)
126.96.36.199. Sales Footprint
188.8.131.52. Strategy Overview
184.108.40.206.1. Marketing Strategy
220.127.116.11.2. Product Strategy
18.104.22.168.3. Channel Strategy
9. Assumptions and Acronyms Used
10. Research Methodology
List of Tables
List of Charts