USA Aerial Work Platform Market

USA Aerial Work Platform Market Size and Share Forecast Outlook (2025 to 2035)

The projection for the USA AWP market between 2025 and 2035 indicates strong growth, with a projected value of USD 2,134.1 million being reached by 2035 due to a compound yearly growth of 4.9% during the period. It is expected that rapid urbanization, improving infrastructure, and greater emphasis on workers’ safety will spur growth in the market.

AWPs have become an integral part of the construction, warehousing, and industrial maintenance sectors due to their adaptability and effectiveness in comparison to existing traditional scaffolding systems.

Attributes	Description
Projected USA AWP Market Value (2035F)	USD 2,134.1 Million
Projected USA AWP Market Value (2025F)	USD 1,322.7 Million
USA AWP Market Value-based CAGR (2025 to 2035)	4.9%

There is a growing emphasis and shift towards electric and hybrid AWPs from conventional ones in order to satisfy ever stringent emission regulations and meeting sustainability goals. These platforms enhance operational efficiency while also minimizing impact on the environment. In addition, the market is also experiencing a shift with the new technological advancements in IoT enabled monitoring systems and predictive maintenance, boosting the reliability and productivity of the equipment.

With many initiatives being undertaken by the government, including the IIJA, the USA AWP market will likely witness great improvement. With billions of dollars being spent on a multitude of infrastructure developments including highways, bridges, and public facilities, the need for stronger and more reliable AWPs will likely increase substantially over the next few years.

Key Trends Driving Innovation in the USA Aerial Work Platform Market

Sustainability-Driven Innovations

Sustainability is at the forefront of the USA AWP market, with manufacturers prioritizing the development of electric and hybrid models. Electric-powered AWPs, which currently account for 30% of the market, are projected to grow to 45% by 2030. These platforms address environmental concerns while maintaining high performance, particularly in indoor and urban settings. Hybrid AWPs, combining the efficiency of electric power with the robustness of diesel, are gaining traction for projects requiring adaptability across diverse environments.

Rental Market Expansion

The rental segment dominates the AWP market, accounting for over 65% of total deployments. Renting AWPs offers cost-effective and flexible solutions for businesses, especially smaller enterprises with temporary equipment needs. Leading companies like United Rentals and Sunbelt Rentals are expanding their fleets with advanced, eco-friendly platforms to meet evolving customer demands. The rise of short-term projects in warehousing, retail, and e-commerce further reinforces the growth of the rental market.

IoT and Telematics Integration

The integration of IoT and telematics into AWPs is transforming equipment management. Real-time monitoring, predictive maintenance, and usage analytics enhance safety and reduce downtime. For example, IoT sensors detect wear and tear, enabling timely interventions that prevent costly failures. By 2030, it is anticipated that 70% of AWPs will feature IoT-enabled systems, marking a significant shift toward digital transformation in construction and industrial sectors.

Infrastructure Investments

The USA government’s infrastructure modernization efforts are another significant growth driver. Federal investments in repairing and building roads, bridges, airports, and public facilities are creating immense opportunities for AWP manufacturers. Boom lifts and scissor lifts, known for their versatility and reliability, are expected to see high demand in these large-scale projects.

Top Segments Studied in the USA Aerial Work Platform Market Report

By Product Type

• Boom Lifts: These platforms accounted for 40% of the market share in 2023, making them the preferred choice for projects requiring extended reach and flexibility. Their ability to operate on uneven terrain and access hard-to-reach areas ensures their dominance.
• Scissor Lifts: Growing at the fastest CAGR of 7.1% between 2025 and 2035, scissor lifts are ideal for indoor and compact spaces. Their vertical lift capabilities are particularly valuable in warehouses, retail spaces, and manufacturing facilities.
• Vertical Mast Lifts: Lightweight and cost-effective, vertical mast lifts are gaining popularity for indoor maintenance and repair tasks. Their compact design makes them suitable for small and medium enterprises (SMEs).

By End-User Industry

• Construction: Representing 45% of the market, the construction industry remains the largest consumer of AWPs. Rising urbanization and government-led infrastructure projects are driving demand for robust and versatile lifting solutions.
• Industrial: Industrial applications, which account for 25% of the market, include facility maintenance, equipment installation, and operational safety improvements. IoT integration is particularly enhancing productivity in this sector.
• Commercial: With a 20% share, the commercial segment is growing due to the expansion of retail and e-commerce. AWPs are increasingly used in building and maintaining warehouses, distribution centers, and shopping malls.

Industry-Wise Growth and Utilization Trends Across Construction and Maintenance

Industry	Construction
CAGR (2023 to 2030)	6.8%
Key Trends	Federal funding boosts infrastructure modernization projects.

Industry	Industrial
CAGR (2023 to 2030)	6.1%
Key Trends	IoT-enabled platforms enhance operational efficiency.

Industry	Warehousing
CAGR (2023 to 2030)	7.0%
Key Trends	E-commerce growth drives demand for compact AWPs.

Industry	Retail
CAGR (2023 to 2030)	5.9%
Key Trends	Expansion of commercial spaces fuels adoption of scissor lifts.

Market Concentration and Leading Equipment Manufacturers in the USA

The USA AWP market exhibits a diverse competitive landscape with established players, intermediate companies, and emerging innovators.

Established players like JLG Industries, Genie, and Skyjack dominate the market, collectively holding approximately 60% of the share. These companies benefit from extensive product portfolios, global reach, and strong dealer networks. Their focus on integrating IoT and telematics systems positions them as leaders in innovation.

Intermediate players such as Haulotte Group, Snorkel, and Niftylift account for 25-30% of the market. These companies cater to specific regional or niche demands and offer cost-effective solutions, often targeting mid-sized enterprises.

Emerging players, including Manitou Group, Tadano, and Elliott Equipment Company, hold a smaller share of 10-15%. These firms focus on innovative technologies, such as electric and hybrid AWPs, to capture the growing demand for sustainable solutions. Their agility in addressing niche market needs adds dynamism to the industry.

Recent Industry Updates and Technology Enhancements

Date	Key Development
April 2023	JLG launched an all-electric scissor lift for indoor applications.
July 2023	Genie introduced IoT-based telematics to enhance fleet management.
November 2023	Skyjack unveiled a hybrid boom lift targeting sustainability goals.
December 2023	Snorkel expanded its product line with compact AWPs for SMEs.

Future Outlook for the USA Aerial Work Platform Market Through 2035

The USA AWP market is set to evolve rapidly, driven by sustainability goals, technological advancements, and infrastructure investments.

• Electrification: Electric and hybrid AWPs are expected to dominate sales by 2030, as companies prioritize eco-friendly operations and comply with emission regulations.
• IoT Integration: The adoption of IoT-based solutions will continue to transform fleet management, ensuring enhanced safety, efficiency, and cost savings.
• Rental Market Growth: The rental model will remain a critical driver, catering to industries with temporary or project-specific equipment needs.
• Infrastructure Development: Ongoing investments in public and private infrastructure projects will sustain high demand for AWPs, particularly for boom and scissor lifts.

Top Segments Studied in the USA Aerial Work Platform Market Report

By Product Type:

• Boom Lifts
• Scissor Lifts
• Vertical Mast Lifts

By End-User Industry:

• Construction
• Industrial
• Commercial