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Cloud Communication Platforms Market Outlook

Cloud Communication Platforms Market: Cloud Communication Platform to Witness Exponential Growth during the 2020-2030 Timeline

According to Future Market Insights, the global cloud communication platform market is anticipated to witness an exponential rise in revenue from the base period 2019 supported by a stellar growth rate throughout the 2020-2030 assessment period.

The cloud communication platform market is projected to witness significant growth during the forecast period, due to different features such as unlimited customer access, better customer service, wider personalization, and increased production rate. The value of the global cloud communication platforms market is anticipated to witness a CAGR of 15.7% during the forecast period of 2020-2030.

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Cloud Communication Platform Market : UCaaS solution reflects an extremely high potential in terms of growth during 2017-2027

The UCaaS segment by solution type is anticipated to reflect a high value by the end of 2027 showing a vast difference in values of other segments by solution type combined together on a comparative basis. In the base year 2017, this segment was estimated at US% 700 Mn and is anticipated to reach a valuation of about US$ 7.3 Bn by 2027.

Cloud Communication Platform Market

This high increase is due to increased adoption of this solution type. The UCaaS solution segment is projected to grow at the highest rate to register a CAGR of 26.3% throughout the period of forecast 2017-2027. The UCaaS segment is likely to dominate the global market in terms of growth rate as well as market valuation during the forecast period and can be inferred to reflect a high potential in the coming years.

Cloud Communication Platform Market : Video conferencing and IVR to show similar pace

By solutions, the video conferencing and IVR segments are likely to show similar growth rates. These segments are expected to portray stellar growth in the years to follow. The main difference between these segments is the frequency of use which impacts the cloud communication platform market valuation by the end of the forecast period. Throughout the period of assessment, the IVR segment is projected to grow at a high CAGR of 19.0% and the video conferencing segment is anticipated to grow at a CAGR of 19.6%.

However, the IVR segment is expected to show high market valuation of about US$ 1.5 Bn by 2027 end and the video conferencing segment is estimated to show a valuation of about US$ 1.3 Bn by the end of 2027.

Sudip Saha
Sudip Saha

Principal Consultant

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Cloud Communication Platform Market : Regional analysis - trio show outstanding statistics

The global cloud communication platform market is soaring across important regions especially North America, Western Europe and Asia Pacific excluding Japan (APEJ). In North America the UCaaS segment by solutions leads the market following by IVR segment. IVR segment is anticipated to grow at a higher rate than the video conferencing segment in this region. In Western Europe, the WebRTC and VoIP segments is gaining slow acceptance.

Video conferencing segment in this region holds high potential after UCaaS segment as it reflect a high growth rate than IVR with less difference in market valuation. Video conferencing segment is poised to register a CAGR of 23.4% throughout the period of forecast 2017-2027. UCaaS segment portrays the highest growth rate in Asia Pacific excluding Japan (APEJ) as compared to other regions by registering a stunning 33.1% CAGR in the 2017-2027 timeline. In APEJ also the video conferencing segment has a bright future in the coming years.

CLOUD COMMUNICATION PLATFORMS MARKET : FREQUENTLY ASKED QUESTIONS

What are the future prospects of Cloud Communication Platforms market?

The cloud communication platforms provider are continually focusing on providing advanced cloud communication solutions such as unified communication & collaboration, web real-time communication (WebRTC), and by leveraging the latest technologies to enhance and expand their solution portfolio with new innovations and technological advancements.

What are the major challenges for Cloud Communication Platforms market?

Lack of security, privacy issue and redesigning the network for cloud involves cost, which is a major challenge for the cloud communication platforms market.

Which industry will have significant revenue growth in the next five years?

The healthcare industry has been considered as largest revenue growth in the next five years due to the growing adoption of mobility and growing trend of bring your own device in healthcare industry.

What are the major opportunities for Cloud Communication Platforms market?

Increased savings and workforce productivity, which is a major opportunities for the cloud communication platforms market

Which region is expected to be at forefront in the Cloud Communication Platforms market?

The growing concerns regarding net banking and social media with two way authentication in East Asia and Europe region, which is, in turn, boosting the growth of the cloud communication platforms market in East Asia & Europe.

Who are the major companies leading cloud communication platforms market?

Prominent companies in the Cloud Communication Platforms market includes Cisco Systems Inc., IBM Corporation, Microsoft Corporation, Huawei Technologies Co. Ltd., Avaya Inc., Ozonetel Systems Pvt. Ltd., and Dialogic Inc., and among others.

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Cloud Communication Platform Market: Segmentation

The global cloud communication platform market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to readers.

By Solutions

  • Unified Communication & Collaboration
  • Web Real-Time Communication (WEBRTC)
  • Interactive Voice Response (IVR) With Integral EPABX
  • Audio Conferencing
  • Video Conferencing
  • Voice Over Internet Protocol (VoIP) with cloud PBX

By Services

  • Managed Services
  • Professional Services

By Enterprise Size

  • Large Enterprise
  • Medium Enterprise
  • Small Enterprise
  • Micro Enterprise

By verticals

  • BFSI
  • Healthcare
  • Telecomm-unication
  • Government
  • Retail
  • Travel & Hospitality
  • Manufacturing
  • Others

By Region

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • MEA

Frequently Asked Questions

What is the Growth Outlook for Cloud Communication Platform Market?

The cloud communication platform market is likely to secure a CAGR of 26.8% through 2032.

By 2032, how much can the Cloud Communication Platform Market Grow?

The cloud communication platform market size is estimated to cross US$ 60.71 Bn by 2032.

What is the Current Valuation of the Cloud Communication Platform Market?

The cloud communication platform market is likely to record a value of US$ 5.65 Bn in 2022.

Which Region is likely to Lead the Cloud Communication Platform Market?

North America is likely to lead the cloud communication platform market.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand Side Trends

    1.3. Supply Side Trends

    1.4. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Structure Analysis

    3.1. Market Analysis by Tier of Companies

    3.2. Market Concentration

    3.3. Market Share Analysis of Top Players

    3.4. Market Presence Analysis

        3.4.1. Regional Footprint by Players

        3.4.2. Product Footprint by Players

        3.4.3. Channel Footprint by Players

4. Global Cloud Communication Platforms Demand (in Value or Size in US$ Mn) Analysis 2015-2019 and Forecast, 2020-2030

    4.1. Historical Market Value (US$ Mn) Analysis, 2015-2019

    4.2. Current and Future Market Value (US$ Mn) Projections, 2020-2030

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Market Background

    5.1. Macro-Economic Factors

        5.1.1. Global GDP Growth Outlook

        5.1.2. Global City Growth Outlook

        5.1.3. Global ICT Spending Outlook

    5.2. Forecast Factors - Relevance & Impact

    5.3. Value Chain

    5.4. Market Dynamics

        5.4.1. Drivers

        5.4.2. Restraints

        5.4.3. Opportunity Analysis

6. Retail, Key Use Cases (Qualitative)

    6.1. How cloud communication platform used in real-life applications

    6.2. Cloud communication platform for Healthcare Industry Application

    6.3. Adoption of cloud communication platform for Remote Working 

    6.4. Others

7. Global Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030, By Solutions

    7.1. Introduction / Key Findings

    7.2. Historical Market Size (US$ Mn) Analysis By Solutions, 2015 - 2019

    7.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By Solutions, 2020 - 2030

        7.3.1. Unified Communication & Collaboration

        7.3.2. Web Real-Time Communication (WebRTC)

        7.3.3. Interactive Voice Response (IVR) with integral EPABX

        7.3.4. Audio Conferencing

        7.3.5. Video Conferencing

        7.3.6. Voice Over Internet Protocol (VoIP) with cloud PBX

    7.4. Market Attractiveness Analysis By Solutions

8. Global Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030, By Services

    8.1. Introduction / Key Findings

    8.2. Historical Market Size (US$ Mn) Analysis By Services, 2015 - 2019

    8.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By Services, 2020 - 2030

        8.3.1. Managed Services

        8.3.2. Professional Services 

    8.4. Market Attractiveness Analysis By Services

9. Global Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030, By Enterprise Size

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ Mn) Analysis By Enterprise Size, 2015 - 2019

    9.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By Enterprise Size, 2020 - 2030

        9.3.1. Large Enterprise

        9.3.2. Medium Enterprise

        9.3.3. Small Enterprise

    9.3.4. Micro Enterprise

    9.4. Market Attractiveness Analysis By Enterprise Size

10. Global Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030, By Verticals

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (US$ Mn) Analysis By Verticals, 2015 - 2019

    10.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By Verticals, 2020 - 2030

        10.3.1. BFSI

        10.3.2. Healthcare

        10.3.3. Telecommunication & ITES

        10.3.4. Government

        10.3.5. Retail

        10.3.6. Travel & Hospitality

        10.3.7. Manufacturing

        10.3.8. Others

    10.4. Market Attractiveness Analysis By Verticals

11. Global Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030, by Region

    11.1. Introduction / Key Findings

    11.2. Historical Market Size (US$ Mn) Analysis By Region, 2015 - 2019

    11.3. Current Market Size (US$ Mn) Analysis and Forecast By Region, 2020 - 2030

        11.3.1. North America

        11.3.2. Latin America

        11.3.3. Europe

        11.3.4. East Asia

        11.3.5. South Asia & Pacific

        11.3.6. Middle East and Africa (MEA)

    11.4. Market Attractiveness Analysis By Region

12. North America Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    12.1. Introduction / Key Findings

    12.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    12.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        12.3.1.  By Country

            12.3.1.1. U.S.

            12.3.1.2. Canada

        12.3.2. By Solutions

        12.3.3. By Services

        12.3.4. Enterprise Size

        12.3.5. By Verticals

    12.4. Market Attractiveness Analysis

        12.4.1. By Country

        12.4.2. By Solutions

        12.4.3. By Services

        12.4.4. Enterprise Size

        12.4.5. By Verticals

    12.5. Key Market Participants - Intensity Mapping

    12.6. Drivers and Restraints - Impact Analysis

13. Latin America Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    13.1. Introduction / Key Findings

    13.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    13.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        13.3.1.  By Country

            13.3.1.1. Brazil

            13.3.1.2. Mexico

            13.3.1.3. Rest of Latin America

        13.3.2. By Solutions

        13.3.3. By Services

        13.3.4. Enterprise Size

        13.3.5. By Verticals

    13.4. Market Attractiveness Analysis

        13.4.1. By Country

        13.4.2. By Solutions

        13.4.3. By Services

        13.4.4. By Enterprise Size

        13.4.5. By Verticals

    13.5. Key Market Participants - Intensity Mapping

    13.6. Drivers and Restraints - Impact Analysis

14. Europe Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    14.1. Introduction / Key Findings

    14.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    14.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        14.3.1. By Country

            14.3.1.1. UK

            14.3.1.2. France

            14.3.1.3. Germany

            14.3.1.4. Italy

            14.3.1.5. Spain

            14.3.1.6. BENELUX

            14.3.1.7. Russia

        14.3.2. By Solutions

        14.3.3. By Services

        14.3.4. By Enterprise Size

        14.3.5. By Verticals

    14.4. Market Attractiveness Analysis

        14.4.1. By Country

        14.4.2. By Solutions

        14.4.3. By Services

        14.4.4. By Enterprise Size

        14.4.5. By Verticals 

    14.5. Key Market Participants - Intensity Mapping

    14.6. Drivers and Restraints - Impact Analysis

15. East Asia Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    15.1. Introduction / Key Findings

    15.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    15.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        15.3.1.  By Country

            15.3.1.1. China

            15.3.1.2. Japan

            15.3.1.3. South Korea

        15.3.2. By Solutions

        15.3.3. By Services

        15.3.4. By Enterprise Size

        15.3.5. By Verticals 

    15.4. Market Attractiveness Analysis

        15.4.1. By Country

        15.4.2. By Solutions

        15.4.3. By Services

        15.4.4. By Enterprise Size

        15.4.5. By Verticals 

    15.5. Key Market Participants - Intensity Mapping

    15.6. Drivers and Restraints - Impact Analysis

16. South Asia & Pacific Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    16.1. Introduction / Key Findings

    16.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    16.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        16.3.1.  By Country

            16.3.1.1. India

            16.3.1.2. Thailand

            16.3.1.3. Indonesia

            16.3.1.4. Malaysia

            16.3.1.5. Australia & New Zealand

        16.3.2. By Solutions

        16.3.3. By Services

        16.3.4. By Enterprise Size

        16.3.5. By Verticals 

    16.4. Market Attractiveness Analysis

        16.4.1. By Country

        16.4.2. By Solutions

        16.4.3. By Services

        16.4.4. By Enterprise Size

        16.4.5. By Verticals 

    16.5. Key Market Participants - Intensity Mapping

    16.6. Drivers and Restraints - Impact Analysis

17. Middle East and Africa Cloud Communication Platforms Analysis 2015-2019 and Forecast 2020-2030

    17.1. Introduction / Key Findings

    17.2. Historical Market Size (US$ Mn) Analysis By Market Taxonomy, 2015 - 2019

    17.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        17.3.1.  By Country

            17.3.1.1. GCC Countries

            17.3.1.2. Turkey

            17.3.1.3. South Africa

        17.3.2. By Solutions

        17.3.3. By Services

        17.3.4. By Enterprise Size

        17.3.5. By Verticals 

    17.4. Market Attractiveness Analysis

        17.4.1. By Country

        17.4.2. By Solutions

        17.4.3. By Services

        17.4.4. By Enterprise Size

        17.4.5. By Verticals 

    17.5. Key Market Participants - Intensity Mapping

    17.6. Drivers and Restraints - Impact Analysis

18. Key Country Analysis- Cloud Communication Platforms Analysis 

    18.1. U.S. Retail Market

        18.1.1. By Solutions

        18.1.2. By Services

        18.1.3. By Enterprise Size

        18.1.4. By Verticals 

    18.2. Canada Retail Market

        18.2.1. By Solutions

        18.2.2. By Services

        18.2.3. By Enterprise Size

        18.2.4. By Verticals 

    18.3. Brazil Retail Market

        18.3.1. By Solutions

        18.3.2. By Services

        18.3.3. By Enterprise Size

        18.3.4. By Verticals 

    18.4. Mexico Retail Market

        18.4.1. By Solutions

        18.4.2. By Services

        18.4.3. By Enterprise Size

        18.4.4. By Verticals 

    18.5. UK Retail Market

        18.5.1. By Solutions

        18.5.2. By Services

        18.5.3. By Enterprise Size

        18.5.4. By Verticals 

    18.6. Germany Retail Market

        18.6.1. By Solutions

        18.6.2. By Services

        18.6.3. By Enterprise Size

        18.6.4. By Verticals 

    18.7. France Retail Market

        18.7.1. By Solutions

        18.7.2. By Services

        18.7.3. By Enterprise Size

        18.7.4. By Verticals 

    18.8. Spain Retail Market

        18.8.1. By Solutions

        18.8.2. By Services

        18.8.3. By Enterprise Size

        18.8.4. By Verticals 

    18.9. Italy Retail Market

        18.9.1. By Solutions

        18.9.2. By Services

        18.9.3. By Enterprise Size

        18.9.4. By Verticals 

    18.10. BENELUX Retail Market

        18.10.1. By Solutions

        18.10.2. By Services

        18.10.3. By Enterprise Size

        18.10.4. By Verticals 

    18.11. Russia Retail Market

        18.11.1. By Solutions

        18.11.2. By Services

        18.11.3. By Enterprise Size

        18.11.4. By Verticals 

    18.12. China Retail Market

        18.12.1. By Solutions

        18.12.2. By Services

        18.12.3. By Enterprise Size

        18.12.4. By Verticals 

    18.13. Japan Retail Market

        18.13.1. By Solutions

        18.13.2. By Services

        18.13.3. By Enterprise Size

        18.13.4. By Verticals 

    18.14. South Korea Retail Market

        18.14.1. By Solutions

        18.14.2. By Services

        18.14.3. By Enterprise Size

        18.14.4. By Verticals 

    18.15. India Retail Market

        18.15.1. By Solutions

        18.15.2. By Services

        18.15.3. By Enterprise Size

        18.15.4. By Verticals 

    18.16. Thailand Retail Market

        18.16.1. By Solutions

        18.16.2. By Services

        18.16.3. By Enterprise Size

        18.16.4. By Verticals 

    18.17. Indonesia Retail Market

        18.17.1. By Solutions

        18.17.2. By Services

        18.17.3. By Enterprise Size

        18.17.4. By Verticals 

    18.18. Malaysia Retail Market

        18.18.1. By Solutions

        18.18.2. By Services

        18.18.3. By Enterprise Size

        18.18.4. By Verticals 

    18.19. Australia & New Zealand Retail Market

        18.19.1. By Solutions

        18.19.2. By Services

        18.19.3. By Enterprise Size

        18.19.4. By Verticals 

    18.20. GCC Countries Retail Market

        18.20.1. By Solutions

        18.20.2. By Services

        18.20.3. By Enterprise Size

        18.20.4. By Verticals 

    18.21. Turkey Retail Market

        18.21.1. By Solutions

        18.21.2. By Services

        18.21.3. By Enterprise Size

        18.21.4. By Verticals 

    18.22. South Africa Retail Market

        18.22.1. By Solutions

        18.22.2. By Services

        18.22.3. By Enterprise Size

        18.22.4. By Verticals 

19. Competition Analysis

    19.1. Competition Dashboard

    19.2. Pricing Analysis, by Competition

    19.3. Competition Deep Dive 

        19.3.1. Intel Corporation

            19.3.1.1. Overview

            19.3.1.2. Product/Service Portfolio

            19.3.1.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.1.4. Sales Footprint

            19.3.1.5. Strategy Overview

                19.3.1.5.1. Marketing Strategy

                19.3.1.5.2. Product Strategy

                19.3.1.5.3. Channel Strategy

        19.3.2. IBM

            19.3.2.1. Overview

            19.3.2.2. Product/Service Portfolio

            19.3.2.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.2.4. Sales Footprint

            19.3.2.5. Strategy Overview

                19.3.2.5.1. Marketing Strategy

                19.3.2.5.2. Product Strategy

                19.3.2.5.3. Channel Strategy

        19.3.3. Google LLC

            19.3.3.1. Overview

            19.3.3.2. Product/Service Portfolio

            19.3.3.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.3.4. Sales Footprint

            19.3.3.5. Strategy Overview

                19.3.3.5.1. Marketing Strategy

                19.3.3.5.2. Product Strategy

                19.3.3.5.3. Channel Strategy

        19.3.4. Microsoft Corporation

            19.3.4.1. Overview

            19.3.4.2. Product/Service Portfolio

            19.3.4.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.4.4. Sales Footprint

            19.3.4.5. Strategy Overview

                19.3.4.5.1. Marketing Strategy

                19.3.4.5.2. Product Strategy

                19.3.4.5.3. Channel Strategy

        19.3.5. Amazon Inc.

            19.3.5.1. Overview

            19.3.5.2. Product/Service Portfolio

            19.3.5.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.5.4. Sales Footprint

            19.3.5.5. Strategy Overview

                19.3.5.5.1. Marketing Strategy

                19.3.5.5.2. Product Strategy

                19.3.5.5.3. Channel Strategy

        19.3.6. Ingenico Group

            19.3.6.1. Overview

            19.3.6.2. Product/Service Portfolio

            19.3.6.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.6.4. Sales Footprint

            19.3.6.5. Strategy Overview

                19.3.6.5.1. Marketing Strategy

                19.3.6.5.2. Product Strategy

                19.3.6.5.3. Channel Strategy

        19.3.7. Huawei Technologies Co., Ltd.

            19.3.7.1. Overview

            19.3.7.2. Product/Service Portfolio

            19.3.7.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.7.4. Sales Footprint

            19.3.7.5. Strategy Overview

                19.3.7.5.1. Marketing Strategy

                19.3.7.5.2. Product Strategy

                19.3.7.5.3. Channel Strategy

        19.3.8. Cisco Systems

            19.3.8.1. Overview

            19.3.8.2. Product/Service Portfolio

            19.3.8.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.8.4. Sales Footprint

            19.3.8.5. Strategy Overview

                19.3.8.5.1. Marketing Strategy

                19.3.8.5.2. Product Strategy

                19.3.8.5.3. Channel Strategy

        19.3.9. Zebra Technologies Corp.

            19.3.9.1. Overview

            19.3.9.2. Product/Service Portfolio

            19.3.9.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.9.4. Sales Footprint

            19.3.9.5. Strategy Overview

                19.3.9.5.1. Marketing Strategy

                19.3.9.5.2. Product Strategy

                19.3.9.5.3. Channel Strategy

        19.3.10. Unitech Electronics Co., LTD.

            19.3.10.1. Overview

            19.3.10.2. Product/Service Portfolio

            19.3.10.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.10.4. Sales Footprint

            19.3.10.5. Strategy Overview

                19.3.10.5.1. Marketing Strategy

                19.3.10.5.2. Product Strategy

                19.3.10.5.3. Channel Strategy

        19.3.11.  IEI Integration Corp.

            19.3.11.1. Overview

            19.3.11.2. Product/Service Portfolio

            19.3.11.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.11.4. Sales Footprint

            19.3.11.5. Strategy Overview

                19.3.11.5.1. Marketing Strategy

                19.3.11.5.2. Product Strategy

                19.3.11.5.3. Channel Strategy

        19.3.12. Samsung Electronics

            19.3.12.1. Overview

            19.3.12.2. Product/Service Portfolio

            19.3.12.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.12.4. Sales Footprint

            19.3.12.5. Strategy Overview

                19.3.12.5.1. Marketing Strategy

                19.3.12.5.2. Product Strategy

                19.3.12.5.3. Channel Strategy

        19.3.13. VeriFone Systems

            19.3.13.1. Overview

            19.3.13.2. Product/Service Portfolio

            19.3.13.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.13.4. Sales Footprint

            19.3.13.5. Strategy Overview

                19.3.13.5.1. Marketing Strategy

                19.3.13.5.2. Product Strategy

                19.3.13.5.3. Channel Strategy

        19.3.14. NCR Corporation

            19.3.14.1. Overview

            19.3.14.2. Product/Service Portfolio

            19.3.14.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.14.4. Sales Footprint

            19.3.14.5. Strategy Overview

                19.3.14.5.1. Marketing Strategy

                19.3.14.5.2. Product Strategy

                19.3.14.5.3. Channel Strategy

        19.3.15. Motorola Mobility LLC.

            19.3.15.1. Overview

            19.3.15.2. Product/Service Portfolio

            19.3.15.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.15.4. Sales Footprint

            19.3.15.5. Strategy Overview

                19.3.15.5.1. Marketing Strategy

                19.3.15.5.2. Product Strategy

                19.3.15.5.3. Channel Strategy

        19.3.16. Honeywell International Inc.

            19.3.16.1. Overview

            19.3.16.2. Product/Service Portfolio

            19.3.16.3. Profitability by Market Segments (Product/Channel/Region)

            19.3.16.4. Sales Footprint

            19.3.16.5. Strategy Overview

                19.3.16.5.1. Marketing Strategy

                19.3.16.5.2. Product Strategy

                19.3.16.5.3. Channel Strategy

20. Assumptions and Acronyms Used

21. Research Methodology

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