FMI opines the demand for vegan protein bars in eu was valued at USD 189.0 million in 2025. Sales are expected to reach USD 222.8 million in 2026 and USD 1156.4 million by 2036. Soy-based is poised to lead by Product Type with 30.0% share in 2026 and Fitness & Sports Nutrition is estimated to command 40.0% by Application in 2026.