Gift Packaging Market Outlook for (2023 to 2033)

The global gift packaging market value is estimated to clock a revenue of US$ 37.4 billion by 2033. The gift packaging demand is expected to register a CAGR of 4.3% through 2033, with a present valuation of US$ 25.3 billion in 2023.

Key Trends in the Gift Packaging Market

  • Gift box manufacturers are embracing the trend of minimal aesthetics as consumers show a shift in their preferences. Major brands like Zazzle and Etsy provide a wide portfolio of minimalistic designs.
  • New trends for gift wrap and customized prints are being adopted by leading brands in the market like Karl Knauer KG and DS Smith plc. This is expected to yield improved design flexibility and convenience for its consumers.
  • The rampant expansion of e-commerce giants like Snapdeal and Amazon is also a major catalyst for sales of gift packaging solutions.
  • Soaring environmental concerns are positively influencing the consumption of eco-friendly gift packaging solutions like cloth bags. Conscious consumers are opting for atypical gift-wrapping materials to conserve trees and paper.
  • Surging demand for custom and personalized printed packaging is projected to present consumers with new levels of convenience, customization, and design choices.
Attribute Details
Gift Packaging Market Size, 2023 US$ 25.3 billion
Gift Packaging Market Size, 2033 US$ 37.4 billion
Value-based CAGR (2023 to 2033) 4.3%

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Historical Growth of the Gift Packaging Market Vs. Forecast Outlook

Sales of gift packaging solutions are predicted to increase over the forecast period, influenced by their increased acceptability in different situations. Manufacturers are focusing on helping businesses enhance their offerings on the shelf by offering minimalist designs and innovative presentation styles. The surging purchasing power of individuals, along with the shifting trend toward gifting on occasions like farewell parties, birthdays, and anniversaries, are adding to product sales.

Attributes Details
Gift Packaging Market Size (2018) US$ 20.36 billion
Gift Packaging Market Size (2022) US$ 24.1 billion
Gift Packaging Market (CAGR 2023 to 2033) 4.3%

Over the forecast period, the surge in the corporate gifting culture is expected to become prevalent as firms opt to promote themselves and create business relationships. The increasing popularity of corrugated gift boxes, due to their diverse beneficial properties like resistance, reusability, aesthetic appeal, and much more, is predicted to stimulate market growth.

Country-wise Insights

New Opportunities Emerging in Asia Pacific As Merchants are Focusing on Untapped Markets

Country Market Share in 2023
China 12.2%
India 8.5%
Japan 3.6%
South Korea 3.4%
Thailand 1.3%

The gifting culture in the Asia Pacific is especially elaborate during special occasions. Organizations, corporations, and families partake in gifting activities during celebrations, festivals, and different events. A look at the regional market depicts a greater contribution of China and India, which account for leading market shares.

The increase in plastic pollution in Asian countries has led to the popularity of paper boxes. The surge in gift-giving occasions in Asian countries is strengthening the gift packaging market growth. After witnessing huge success in developing countries like China and India, gift packaging merchants are vying for larger shares in countries like Japan, South Korea, and Thailand.

Companies Expanding Presence in China by Curating Gift Boxes to Lure More Customers

Consumers in China with high purchasing power seek elegant gift box options for gifting purposes. Merchants in China are attracting businesses by offering unique products and services that enhance the overall experience of their customers. Additionally, consumers like to post products with distinct packaging on social media to share their experiences. This is expected to accelerate the trend of themed gift packaging.

  • For instance, in August 2023, the OnePlus Ace 2 Pro confirmed its release date in China, in conjunction with Yuan Shen Paimeng-themed gift box.

China accounts for a major share of global revenue from e-commerce. Consequently, this country is expected to be a prominent market for e-commerce business in the years ahead. High prospects for e-commerce business are expected to be favorable for gift packaging merchants.

Vendors in Japan Attracting Business Opportunities by Selling Creative Packaging Solutions

As per the latest market estimates, Japan is predicted to enjoy a 3.6% share of the global market. The country is widely known for its obsession with packaging and its popular gift-wrapping techniques. The easy availability of wrapping papers in department stores in Japan is adding to the increasing sales of gift packaging solutions.

Key players are capitalizing on the craze of consumers in Japan for gift wrapping, by introducing their favorite animations as a gift packaging choice for special occasions.

  • For instance, in April 2023, Donguri Kyowakoku, which is a retail chain that trades the studio’s official merchandise is offering My Neighbour Totoro Corn Gift Set as a Mother’s Day special. The gift set comes with corn-like packaging, which is a beautiful capture of the movie scene from My Neighbour Totoro.

Merchants Capitalizing on the Increasing Interest in Traditional Korean Wrapping

The South Korean market for gift packaging is expected to obtain a market share of 3.4% in 2023. Leading providers of gift packaging solutions are focusing on gaining profits from the intensifying demand for modern as well as traditional wrapping papers in the country. Suppliers are offering businesses customized and personalized packaging solutions for gifts. Vendors provide professional services for different gift boxes, paper bags, hang tags, jewelry boxes, and other paper products for creative packing solutions for brands.

Enthusiastic Christmas Celebrations in North America Propel the Overall Gift Packaging Sales

Country Market Share in 2023
United States 14.3%
Canada 1.5%

The North America market relishes a broader market share in the global gift packaging market, thanks to enthusiastic celebrations and holiday gifting during Christmas time, and other occasions. The United States leads the regional market composition, with Canada following behind. Globally, the United States share accounts for 14.3%, demonstrating its greater influence in the global turnover generated from the gift packaging market.

Emphasis on Strengthening Distribution Networks by Small Businesses Catalyze Market Growth

Consumption of packaging supplies in Canada is surging at an increased pace. A chief driver for this trend is a surge in the migrating population, coming to the country for education, employment opportunities, etc. The increasing population, in tandem with their inflated disposable incomes, is contributing to the sales of gift packaging solutions. Canada is expected to occupy a 1.5% share of the global market.

Soaring demand for diverse gifting accessories like containers, ribbons & bows, gift sacks, and gift bags, etc. is catalyzing the market growth in Canada. Apart from this, leading vendors are strengthening their distribution networks to yield increased accessibility and sales from their products. The widespread establishment of small business entities in the country is increasing opportunities for gift packaging suppliers.

Europe to Witness Notable Use of Sustainable Gift Wrap

Country Market Share in 2023
Germany 4.2%
United Kingdom 3%
Italy 2.6%
France 1.7%
Spain 1.6%

The Europe gift packaging market is filled with strong contenders for gift packaging solutions. To differentiate their offerings, competitors are offering eco-friendly gift packaging solutions. This strategy chiefly captures the wide environment-conscious population in Europe. Key players are offering custom-made gift bags and other products, available in different sizes and materials, for a more personalized experience. In the future, top vendors are projected to strive for packaging innovations to sustain consumers' intrigue in gift packaging.

Germany and the United Kingdom enjoy a substantial market share. Going forward, key players are predicted to enter or expand their reach in less penetrated countries like Spain, Italy, France, etc.

Rising Demand for Custom Gift Boxes in Germany to Proliferate the Market

Germany is anticipated to account for 4.2% market share in 2023. Market leaders of gift packaging in Germany are considered trendsetters in terms of design and material implementation. Key players are offering a wide selection of solutions that promise high-quality gift packaging solutions. Gift packaging providers offer custom gift boxes and other solutions to assist businesses in providing gifts with a custom design.

Ismail Sutaria
Ismail Sutaria

Principal Consultant

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Category-wise Insights

Gift Boxes Enjoying High Traction as a Gift Packaging Option

Top Product Type Gift Boxes
Market Share in 2023 21.3%

The gift boxes segment is anticipated to gain a market share of 21.3% in 2023. Surging demand for personalized gifting and rising consumer liking for eye-catching packaging designs have been pushing segment growth. Technological innovations in box material options, plus rampant e-commerce growth, are propelling businesses to opt for boxes more cautiously. Manufacturers are improving their services by offering high-performing materials, cost-effectiveness, on-demand delivery systems, etc.

Gift boxes are typically composed of plastic, paperboard, aluminum, and tin. The demand for gift boxes is rising on account of the increasing consumption of food and beverages, including sweets, chocolate, toys, and wine across the globe. Sellers of food products deploy gift boxes for packaging as it enhances the appeal of the food item. Apart from food and beverages, gift boxes are used to package toys, cosmetic products, sculptures, personal care products, jewelry, electronic devices, and other items.

Higher Preference for Paper and Paperboard as Concerns over Sustainability Rises

Top Material Type Paper and Paperboard
Market Share in 2023 43%

Paper and paperboard are predicted to settle at a significant market share of 43%. These materials find extensive use in packaging food and drinks, due to high returns available on investment. The introduction of bans on single-use plastics and other materials has pushed the sales of eco-friendly gift packaging solutions like paper and paperboard.

The concept of environmental conservation is bearing positive results with the use of recycled paper and paperboard. Paper packaging is gaining widespread popularity owing to its durability and attractive packaging. Apart from surging demand for cards, the flourishing market of bouquets is also spurring gift packaging market growth.

Competitive Landscape in the Gift Packaging Market

The gift packaging industry is quite fragmented and has fierce competition. The market is filled with domestic as well as regional contenders. Some typical market expansion strategies include expansions, M&A, partnerships, and collaborations. Apart from this, top players are developing new products as a strategic approach to elevate their market presence. Strategies like these are predicted to boost the level of competition and the product portfolio.

Recent Developments in the Gift Packaging Market

  • Hotel Éclat Beijing is a small premium hotel famous for its museum-quality artwork collection. In September 2023, the hotel introduced a limited mooncake gift box equipped with the artwork of Dreamy Rabbit created by Eirdís Ragnarsdóttir, an Icelandic-Chinese artist. The artwork celebrates the impending Mid-Autumn Festival.
  • In September 2023, Louis Vuitton opted for craft gift boxes to depict its commitment to the China market. This year, the gift box designed by Louis Vuitton is inspired by the Qianlong book box, which was initially used for protecting precious books and calligraphy during Emperor Qianlong’s reign in the 1700s.
  • In August 2023, Hallmark and Venmo declared its first-ever and unique collaboration that simplifies the gifting process with the introduction of Hallmark + Venmo Cards. With this innovation, customers can safely send money to friends and family. Thus, offering a unique and user-friendly way to gift to near and dear ones, and transforming the gift-giving experience.
  • In May 2022, Smurfit Kappa UK Limited, which is a paper-based packaging product manufacturer, acquired Atlas Packaging which provides corrugated packaging solutions.

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Key Players in the Gift Packaging Market

  • Hallmark Cards
  • Packlane
  • Smurfit Kappa Group
  • Ebro Colour GmbH
  • Interpack
  • Card Factory
  • DS Smith plc
  • IG Design Group plc
  • Karl Knauer KG
  • Mondi plc
  • Manjushree Technopack Limited
  • Qwikcilver Solutions
  • Diageo

Key Segments in the Gift Packaging Market

By Packaging Type:

  • Primary
  • Secondary
  • Tertiary

By Product Type:

  • Gift Boxes
  • Containers
  • Ribbon & Bows
  • Gift Sacks
  • Gift Bags
  • Wrapping Paper
  • Tissue Paper & Shreds
  • Cellophane Over Wrap & Bags
  • Gift Cards & Money Holders
  • Others

By Material:

  • Plastic
  • Paper & Paperboard
  • Metals
  • Glass
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa

Frequently Asked Questions

How Big is the Gift Packaging Market?

The gift packaging market revenue is US$ 25.3 billion in 2023.

What is the Growth Potential of the Gift Packaging Market?

The market is expected to expand at a CAGR of 4.3% through 2033.

What is the Future of the Gift Packaging Industry?

The gift packaging market is predicted to account for US$ 37.4 billion by 2033.

Which Country is Expected to Attain the Maximum Share?

The United States is projected to grab a maximum market share.

Which Material is Highly Preferred by Consumers?

Paper and paperboard are highly preferred for packaging, accounting for 43% of the global market share.

Which Companies are the Key Competitors in the Gift Packaging Market?

Hallmark Cards, Packlane, and Smurfit Kappa Group are the key competitors in the market.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Producers
            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Packaging Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Packaging Type, 2018 to 2022
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Packaging Type, 2023 to 2033
        5.3.1. Primary
        5.3.2. Secondary
        5.3.3. Tertiary
    5.4. Y-o-Y Growth Trend Analysis By Packaging Type, 2018 to 2022
    5.5. Absolute $ Opportunity Analysis By Packaging Type, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2018 to 2022
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2023 to 2033
        6.3.1. Gift Boxes
        6.3.2. Containers
        6.3.3. Ribbon & Bows
        6.3.4. Gift Sacks
        6.3.5. Gift Bags
        6.3.6. Wrapping Paper
        6.3.7. Tissue Paper & Shreds
        6.3.8. Cellophane Over Wrap & Bags
        6.3.9. Gift Cards & Money Holders
        6.3.10. Others
    6.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022
    6.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
    7.1. Introduction
    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022
    7.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033
        7.3.1. North America
        7.3.2. Latin America
        7.3.3. Western Europe
        7.3.4. Eastern Europe
        7.3.5. South Asia and Pacific
        7.3.6. East Asia
        7.3.7. Middle East and Africa
    7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    8.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    8.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        8.2.1. By Country
            8.2.1.1. USA
            8.2.1.2. Canada
        8.2.2. By Packaging Type
        8.2.3. By Product Type
    8.3. Market Attractiveness Analysis
        8.3.1. By Country
        8.3.2. By Packaging Type
        8.3.3. By Product Type
    8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        9.2.1. By Country
            9.2.1.1. Brazil
            9.2.1.2. Mexico
            9.2.1.3. Rest of Latin America
        9.2.2. By Packaging Type
        9.2.3. By Product Type
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Packaging Type
        9.3.3. By Product Type
    9.4. Key Takeaways
10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        10.2.1. By Country
            10.2.1.1. Germany
            10.2.1.2. UK
            10.2.1.3. France
            10.2.1.4. Spain
            10.2.1.5. Italy
            10.2.1.6. Rest of Western Europe
        10.2.2. By Packaging Type
        10.2.3. By Product Type
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Packaging Type
        10.3.3. By Product Type
    10.4. Key Takeaways
11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        11.2.1. By Country
            11.2.1.1. Poland
            11.2.1.2. Russia
            11.2.1.3. Czech Republic
            11.2.1.4. Romania
            11.2.1.5. Rest of Eastern Europe
        11.2.2. By Packaging Type
        11.2.3. By Product Type
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Packaging Type
        11.3.3. By Product Type
    11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        12.2.1. By Country
            12.2.1.1. India
            12.2.1.2. Bangladesh
            12.2.1.3. Australia
            12.2.1.4. New Zealand
            12.2.1.5. Rest of South Asia and Pacific
        12.2.2. By Packaging Type
        12.2.3. By Product Type
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Packaging Type
        12.3.3. By Product Type
    12.4. Key Takeaways
13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
        13.2.2. By Packaging Type
        13.2.3. By Product Type
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Packaging Type
        13.3.3. By Product Type
    13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Packaging Type
        14.2.3. By Product Type
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Packaging Type
        14.3.3. By Product Type
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. USA
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2022
            15.1.2.1. By Packaging Type
            15.1.2.2. By Product Type
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2022
            15.2.2.1. By Packaging Type
            15.2.2.2. By Product Type
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2022
            15.3.2.1. By Packaging Type
            15.3.2.2. By Product Type
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2022
            15.4.2.1. By Packaging Type
            15.4.2.2. By Product Type
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2022
            15.5.2.1. By Packaging Type
            15.5.2.2. By Product Type
    15.6. UK
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2022
            15.6.2.1. By Packaging Type
            15.6.2.2. By Product Type
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2022
            15.7.2.1. By Packaging Type
            15.7.2.2. By Product Type
    15.8. Spain
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2022
            15.8.2.1. By Packaging Type
            15.8.2.2. By Product Type
    15.9. Italy
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2022
            15.9.2.1. By Packaging Type
            15.9.2.2. By Product Type
    15.10. Poland
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2022
            15.10.2.1. By Packaging Type
            15.10.2.2. By Product Type
    15.11. Russia
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2022
            15.11.2.1. By Packaging Type
            15.11.2.2. By Product Type
    15.12. Czech Republic
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2022
            15.12.2.1. By Packaging Type
            15.12.2.2. By Product Type
    15.13. Romania
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2022
            15.13.2.1. By Packaging Type
            15.13.2.2. By Product Type
    15.14. India
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2022
            15.14.2.1. By Packaging Type
            15.14.2.2. By Product Type
    15.15. Bangladesh
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2022
            15.15.2.1. By Packaging Type
            15.15.2.2. By Product Type
    15.16. Australia
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2022
            15.16.2.1. By Packaging Type
            15.16.2.2. By Product Type
    15.17. New Zealand
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2022
            15.17.2.1. By Packaging Type
            15.17.2.2. By Product Type
    15.18. China
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2022
            15.18.2.1. By Packaging Type
            15.18.2.2. By Product Type
    15.19. Japan
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2022
            15.19.2.1. By Packaging Type
            15.19.2.2. By Product Type
    15.20. South Korea
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2022
            15.20.2.1. By Packaging Type
            15.20.2.2. By Product Type
    15.21. GCC Countries
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2022
            15.21.2.1. By Packaging Type
            15.21.2.2. By Product Type
    15.22. South Africa
        15.22.1. Pricing Analysis
        15.22.2. Market Share Analysis, 2022
            15.22.2.1. By Packaging Type
            15.22.2.2. By Product Type
    15.23. Israel
        15.23.1. Pricing Analysis
        15.23.2. Market Share Analysis, 2022
            15.23.2.1. By Packaging Type
            15.23.2.2. By Product Type
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Packaging Type
        16.3.3. By Product Type
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Hallmark Cards
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
                17.1.1.5.2. Product Strategy
                17.1.1.5.3. Channel Strategy
        17.1.2. Packlane
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
                17.1.2.5.2. Product Strategy
                17.1.2.5.3. Channel Strategy
        17.1.3. Smurfit Kappa Group
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
                17.1.3.5.2. Product Strategy
                17.1.3.5.3. Channel Strategy
        17.1.4. Ebro Colour GmbH
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
                17.1.4.5.2. Product Strategy
                17.1.4.5.3. Channel Strategy
        17.1.5. Interpack
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
                17.1.5.5.2. Product Strategy
                17.1.5.5.3. Channel Strategy
        17.1.6. Card Factory
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
                17.1.6.5.2. Product Strategy
                17.1.6.5.3. Channel Strategy
        17.1.7. DS Smith plc
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
                17.1.7.5.2. Product Strategy
                17.1.7.5.3. Channel Strategy
        17.1.8. IG Design Group plc
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
                17.1.8.5.2. Product Strategy
                17.1.8.5.3. Channel Strategy
        17.1.9. Karl Knauer KG
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
                17.1.9.5.2. Product Strategy
                17.1.9.5.3. Channel Strategy
        17.1.10. Mondi plc
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
                17.1.10.5.2. Product Strategy
                17.1.10.5.3. Channel Strategy
        17.1.11. Manjushree Technopack Limited
            17.1.11.1. Overview
            17.1.11.2. Product Portfolio
            17.1.11.3. Profitability by Market Segments
            17.1.11.4. Sales Footprint
            17.1.11.5. Strategy Overview
                17.1.11.5.1. Marketing Strategy
                17.1.11.5.2. Product Strategy
                17.1.11.5.3. Channel Strategy
        17.1.12. Qwikcilver Solutions
            17.1.12.1. Overview
            17.1.12.2. Product Portfolio
            17.1.12.3. Profitability by Market Segments
            17.1.12.4. Sales Footprint
            17.1.12.5. Strategy Overview
                17.1.12.5.1. Marketing Strategy
                17.1.12.5.2. Product Strategy
                17.1.12.5.3. Channel Strategy
        17.1.13. Diageo
            17.1.13.1. Overview
            17.1.13.2. Product Portfolio
            17.1.13.3. Profitability by Market Segments
            17.1.13.4. Sales Footprint
            17.1.13.5. Strategy Overview
                17.1.13.5.1. Marketing Strategy
                17.1.13.5.2. Product Strategy
                17.1.13.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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