India Outbound Tourism Market Size, Share & Forecast to 2034

India Outbound Tourism Market Outlook from 2024 to 2034

India's outbound tourism market is projected to reach US$ 18817.72 million in 2024 and expand at 11.4% CAGR between 2024 and 2034. The growth in the market is primarily attributed to the increasing desire of Indians, especially millennials, to visit international destinations. The market value is projected to reach US$ 55388.41 million by 2034.

Key Market Drivers

Regions such as Europe and Latin America are improving tourism to enhance their businesses. This is considered to aid the growth of India's outbound tourism market over the forecast period. Several other reasons are also leading to the growth of India’s outbound tourism market:

Expanding global connectivity, with more direct flight routes and competitive airfares, making international travel more accessible and affordable for Indians
Increasing affluence and discretionary spending power among the Indian population, driving demand for international travel experiences
Growing desire for experiential travel and cultural exploration among Indian travelers, especially millennials, fuelling the demand for outbound tourism.
Rising internet penetration, facilitating easier access to travel information and booking platforms and encouraging more Indians to venture abroad
Government initiatives promoting international tourism and easing visa restrictions, pushing Indians to explore foreign destinations
The influence of social media showcasing exotic destinations and travel experiences, inspiring Indians to travel abroad
Emergence of affordable travel packages and discounts offered by travel agencies, attracting more Indian tourists to international destinations
Expansion of international hotel chains and accommodations catering to Indian tourists, enhancing the overall travel experience
Increasing awareness about health and wellness tourism, encouraging outbound travel for rejuvenation and relaxation purposes among Indians

Attributes	Key Statistics
Expected Base Year Value (2024)	US$ 18817.72 million
Anticipated Forecast Value (2034)	US$ 55388.41 million
Estimated Growth (2024 to 2034)	11.40% CAGR

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Trends in the India Outbound Tourism Market

Growing interest in culinary experiences, including food tours, cooking classes, and gastronomic adventures, to explore diverse cuisines globally
Travelers are increasingly relying on technology for trip planning, booking, and personalized experiences, with virtual reality tours and AI-driven recommendations gaining popularity
Solo travel is gaining acceptance and preference among Indian tourists, particularly millennials and Gen Z
Adventure tourism is on the rise, with activities such as trekking, camping, wildlife safaris, and water sports becoming more popular
Wellness tourism is also gaining momentum, with health-conscious travelers seeking out yoga retreats, meditation centers, and spa resorts for rejuvenation and relaxation

Political Instability and Economic Conditions to Slow down the Market Growth for India's Outbound Tourism

The India outbound tourism market is anticipated to grow at a modest CAGR of 4.20% till 2034. This is attributed to several reasons:

During economic recessions or slowdowns, people tend to have less disposable income. This can lead to decreased spending on non-essential items such as travel.
Regions experiencing political instability, conflicts, or terrorism concerns also deter travelers from visiting those destinations.
Complex visa regulations and application processes for certain countries significantly discourage people from traveling abroad
Inadequate transportation infrastructure, including airports, roads, and public transportation, also hinders travel convenience and accessibility
The demand for international travel among certain segments of the population may reduce due to shifting consumer preferences towards alternative leisure activities or experiences

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Comparative View of Adjacent Industries

Our analysts have analyzed the India outbound tourism market, and two other related markets- German outbound tourism market and Hong Kong outbound tourism market. This helps to understand any opportunities in the horizontal and travelers' pattern. The growth factors and the anticipated market value have been provided below. Based on these numbers, outbound tourism in India is likely to have more opportunities in the future.

India Outbound Tourism Market:

Attributes	India Outbound Tourism Market
CAGR (2024 to 2034)	11.40%
Market Value (2024)	US$ 18817.72 million
Growth Factor	The Indian outbound tourism market is anticipated to witness a surge in demand, courtesy of supportive government policies and the availability of attractive tour and travel packages.

Germany Outbound Tourism Market:

Attributes	Germany Outbound Tourism Market
CAGR (2022 to 2032)	9.7%
Market Value (2023)	US$ 241,368.5 million
Growth Factor	The cruise industry is expected to experience significant growth, fueled by increasing demand for cruise trips and the proliferation of online booking and travel platforms. The market for higher education is set to expand, with the presence of renowned educational institutions and distinctive programs in the United States and the United Kingdom serving as key drivers of growth.

Hong Kong Outbound Tourism Market:

Attributes	Hong Kong Outbound Tourism Market
CAGR (2022 to 2032)	8.5%
Market Value (2022)	US$ 483.0 million
Growth Factor	Hong Kong’s attractive job opportunities, financial aid, and public services are expected to boost sales for Hong Kong tourists. The growing interest of major outbound tourism companies like Trip Advisor and Expedia Group in Hong Kong is likely to fuel further growth in the industry.

Category-wise Insights

Growing Penetration of Online Booking Channels to Boost India's Outbound Tourism Market

Attributes	Details
Booking Channel	Online Booking
Market Share	45.70%

The online booking category is projected to hold the largest share of the Indian outbound tourism market in 2024. This segment holds the dominant market share, accounting for 45.70% of India's global outbound tourism market.

The increasing popularity of online booking channels is driving the market's growth as they offer a wide range of travel options, catering to the diverse preferences of Indian travelers.
The proliferation of smartphones and internet connectivity has democratized access to travel information and booking services. This has empowered more Indians to plan and book their trips independently.

Packaged Travelers to Generate Maximum Revenue in India's Outbound Tourism Market

Attributes	Details
Tour Type	Packaged Traveller
Market Share	39.20%

The India outbound tourism market is also categorized by tour type into independent and package travelers. The packaged traveler segment dominates the market with a share of 39.20% in 2024.

Packaged travelers choose pre-planned tour packages from travel agencies or online platforms. This contributes significantly to the market's revenue due to their bundled services and convenience.
The demand for customized travel experiences and convenience is on the rise. This is also expected to increase the popularity of packaged tours further and drive revenue growth in India's outbound tourism market.

Competitive Landscape

The market for outbound tourism in India is very competitive and consists of numerous players fighting for their place there. Some of the most prominent companies in the market are Orbit, Thomas Cook, SOTC Kuoni, Raj Travels, In Orbit Tours, and Kesari.

These companies are expanding their customer base with attractive packages, customized tour trips, and services. These companies are also introducing all-inclusive luxury packages, such as The Grand Voyage by Thomas Cook India Limited, to a luxurious vacation experience with all amenities across various cities in India, starting from Mumbai to Delhi.

Recent Developments

In November 2023, the Director of Tourism Jammu inaugurated India Travel Mart Jammu at KC Regalia, attended by tourism delegates, hoteliers, and travel agents. The event, meticulously planned by the Directorate of Tourism, aimed to promote tourism through networking and showcasing pavilions from various states and hotel participants.
In April 2023, Kesari Tours inaugurated a new office in Kashmir, expanding its operations in tourism and hospitality. Prominent figures from the industry attended the event. The company aimed to provide employment opportunities and enhance its regional presence.

Key Companies in the Market

Orbit
Thomas Cook
SOTC Kuoni
Raj Travels
In Orbit Tours
Cox and Kings
TCI
Kesari
Travelmart India
Riya Travels
Akbar Travels
BTI Sita
BCD Travels
Mercury Travels
Gold Chip
Kesari
Amadeus

Key Coverage in the India Outbound Tourism Industry Report

General Insights on the Outbound Tourism in India
Outbound Tourism Destinations in India
Key Outbound Travel Agencies in India
Indian Outbound Tourism Statistics
Outbound Travel and Tourism in India

India Outbound Tourism Market by Segmentation

By Purpose Type:

Business
Holiday/Leisure
VFR & Others

By Booking Channel:

Phone Booking
Online Booking
In-person Booking

By Tourist Type:

Domestic
International

By Tourism Type:

Cultural and Heritage Tourism
Medical Tourism
Eco/Sustainable Tourism
Sports Tourism
Wellness Tourism and Others

By Tour Type:

Independent Traveller
Package Traveller
Tour Group

By Consumer Orientation:

Men
Women

By Age Group:

15 to 25 Years
26 to 35 Years
36 to 45 Years
46 to 65 Years
66 to 75 Years

By Region:

North America
Latin America
Asia Pacific
Middle East and Africa (MEA)
Europe

Frequently Asked Questions

How much is the Indian outbound tourism Market Currently Worth?

The India outbound tourism market is expected to be worth US$ 18817.72 million by 2024.

What is the Sales Forecast for India's outbound tourism through 2034?

India's outbound tourism market is expected to reach US$ 55388.41 million by 2034.

At what rate is India's Outbound Tourism Market growing?

The India outbound tourism market is growing at a CAGR of 11.40% from 2024 to 2034.

Who are the key Companies in the Indian Outbound Tourism Market?

Orbit, Thomas Cook, SOTC Kuoni, Raj Travels, In Orbit Tours, Kesari, etc., are some of the major players in the market for India outbound tourism.

What was the overall Value of the India Outbound Tourism Market in 2023?

The India outbound tourism market valuation in 2023 was US$ 16892.03 million.

Table of Content

1. Executive Summary

1.1. Market Outlook

1.2. Demand-side Trends

1.3. Supply-side Trends

1.4. Technology Roadmap Analysis

1.5. Analysis and Recommendations

2. Market Overview

2.1. Market Coverage / Taxonomy

2.2. Market Definition / Scope / Limitations

3. Market Background

3.1. Market Dynamics

3.1.1. Drivers

3.1.2. Restraints

3.1.3. Opportunity

3.1.4. Trends

3.2. Scenario Forecast

3.2.1. Demand in Optimistic Scenario

3.2.2. Demand in Likely Scenario

3.2.3. Demand in Conservative Scenario

3.3. Opportunity Map Analysis

3.4. Investment Feasibility Matrix

3.5. PESTLE and Porter’s Analysis

3.6. Regulatory Landscape

3.6.1. By Key Regions

3.7. Regional Parent Market Outlook

4. Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023

4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034

4.2.1. Y-o-Y Growth Trend Analysis

4.2.2. Absolute $ Opportunity Analysis

5. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Purpose Type

5.1. Introduction / Key Findings

5.2. Historical Market Size Value (US$ Million) Analysis By Purpose Type, 2019 to 2023

5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Purpose Type, 2024 to 2034

5.3.1. Business Tourism

5.3.2. Holiday/Leisure Tourism

5.3.3. VFR Tourism

5.4. Y-o-Y Growth Trend Analysis By Purpose Type, 2019 to 2023

5.5. Absolute $ Opportunity Analysis By Purpose Type, 2024 to 2034

6. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Booking Channel

6.1. Introduction / Key Findings

6.2. Historical Market Size Value (US$ Million) Analysis By Booking Channel, 2019 to 2023

6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Booking Channel, 2024 to 2034

6.3.1. Phone Booking

6.3.2. Online Booking

6.3.3. In Person Booking

6.4. Y-o-Y Growth Trend Analysis By Booking Channel, 2019 to 2023

6.5. Absolute $ Opportunity Analysis By Booking Channel, 2024 to 2034

7. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tourist Type

7.1. Introduction / Key Findings

7.2. Historical Market Size Value (US$ Million) Analysis By Tourist Type, 2019 to 2023

7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Tourist Type, 2024 to 2034

7.3.1. Domestic Tourist

7.3.2. International Tourist

7.4. Y-o-Y Growth Trend Analysis By Tourist Type, 2019 to 2023

7.5. Absolute $ Opportunity Analysis By Tourist Type, 2024 to 2034

8. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tourism Type

8.1. Introduction / Key Findings

8.2. Historical Market Size Value (US$ Million) Analysis By Tourism Type, 2019 to 2023

8.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Tourism Type, 2024 to 2034

8.3.1. Cultural & Heritage Tourism

8.3.2. Medical Tourism

8.3.3. Eco/Sustainable Tourism

8.3.4. Sports Tourism

8.3.5. Wellness Tourism

8.3.6. Others

8.4. Y-o-Y Growth Trend Analysis By Tourism Type, 2019 to 2023

8.5. Absolute $ Opportunity Analysis By Tourism Type, 2024 to 2034

9. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tour Type

9.1. Introduction / Key Findings

9.2. Historical Market Size Value (US$ Million) Analysis By Tour Type, 2019 to 2023

9.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Tour Type, 2024 to 2034

9.3.1. Independent Traveller

9.3.2. Package Traveller

9.3.3. Tour Group

9.4. Y-o-Y Growth Trend Analysis By Tour Type, 2019 to 2023

9.5. Absolute $ Opportunity Analysis By Tour Type, 2024 to 2034

10. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tourist Gender

10.1. Introduction / Key Findings

10.2. Historical Market Size Value (US$ Million) Analysis By Consumer Orientation, 2019 to 2023

10.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Consumer Orientation, 2024 to 2034

10.3.1. Men

10.3.2. Women

10.4. Y-o-Y Growth Trend Analysis By Consumer Orientation, 2019 to 2023

10.5. Absolute $ Opportunity Analysis By Consumer Orientation, 2024 to 2034

11. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Age Group

11.1. Introduction / Key Findings

11.2. Historical Market Size Value (US$ Million) Analysis By Age Group, 2019 to 2023

11.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Age Group, 2024 to 2034

11.3.1. 15-25 Years

11.3.2. 26-35 Years

11.3.3. 36-45 Years

11.3.4. 46-55 Years

11.3.5. 56-65 Years

11.3.6. 66-75 Years

11.3.7. More Than 75 Years

11.4. Y-o-Y Growth Trend Analysis By Age Group, 2019 to 2023

11.5. Absolute $ Opportunity Analysis By Age Group, 2024 to 2034

12. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

12.1. Introduction

12.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023

12.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034

12.3.1. North (India)

12.3.2. East (India)

12.3.3. West (India)

12.3.4. South (India)

12.4. Market Attractiveness Analysis By Region

13. North Market Analysis 2019 to 2023 and Forecast 2024 to 2034

13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

13.2.1. By Purpose Type

13.2.2. By Booking Channel

13.2.3. By Tourist Type

13.2.4. By Tourism Type

13.2.5. By Tour Type

13.2.6. By Consumer Orientation

13.2.7. By Age Group

13.3. Market Attractiveness Analysis

13.3.1. By Purpose Type

13.3.2. By Booking Channel

13.3.3. By Tourist Type

13.3.4. By Tourism Type

13.3.5. By Tour Type

13.3.6. By Consumer Orientation

13.3.7. By Age Group

13.4. Key Takeaways

14. East Market Analysis 2019 to 2023 and Forecast 2024 to 2034

14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

14.2.1. By Purpose Type

14.2.2. By Booking Channel

14.2.3. By Tourist Type

14.2.4. By Tourism Type

14.2.5. By Tour Type

14.2.6. By Consumer Orientation

14.2.7. By Age Group

14.3. Market Attractiveness Analysis

14.3.1. By Purpose Type

14.3.2. By Booking Channel

14.3.3. By Tourist Type

14.3.4. By Tourism Type

14.3.5. By Tour Type

14.3.6. By Consumer Orientation

14.3.7. By Age Group

14.4. Key Takeaways

15. West Market Analysis 2019 to 2023 and Forecast 2024 to 2034

15.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

15.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

15.2.1. By Purpose Type

15.2.2. By Booking Channel

15.2.3. By Tourist Type

15.2.4. By Tourism Type

15.2.5. By Tour Type

15.2.6. By Consumer Orientation

15.2.7. By Age Group

15.3. Market Attractiveness Analysis

15.3.1. By Purpose Type

15.3.2. By Booking Channel

15.3.3. By Tourist Type

15.3.4. By Tourism Type

15.3.5. By Tour Type

15.3.6. By Consumer Orientation

15.3.7. By Age Group

15.4. Key Takeaways

16. South Market Analysis 2019 to 2023 and Forecast 2024 to 2034

16.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

16.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

16.2.1. By Purpose Type

16.2.2. By Booking Channel

16.2.3. By Tourist Type

16.2.4. By Tourism Type

16.2.5. By Tour Type

16.2.6. By Consumer Orientation

16.2.7. By Age Group

16.3. Market Attractiveness Analysis

16.3.1. By Purpose Type

16.3.2. By Booking Channel

16.3.3. By Tourist Type

16.3.4. By Tourism Type

16.3.5. By Tour Type

16.3.6. By Consumer Orientation

16.3.7. By Age Group

16.4. Key Takeaways

17. Market Structure Analysis

17.1. Competition Dashboard

17.2. Competition Benchmarking

17.3. Market Share Analysis of Top Players

17.3.1. By Regional

17.3.2. By Purpose Type

17.3.3. By Booking Channel

17.3.4. By Tourist Type

17.3.5. By Tourism Type

17.3.6. By Tour Type

17.3.7. By Consumer Orientation

17.3.8. By Age Group

18. Competition Analysis

18.1. Competition Deep Dive

18.1.1. Akbar Travels

18.1.1.1. Overview

18.1.1.2. Product Portfolio

18.1.1.3. Profitability by Market Segments

18.1.1.4. Sales Footprint

18.1.1.5. Strategy Overview

18.1.1.5.1. Marketing Strategy

18.1.2. Thomas Cook

18.1.2.1. Overview

18.1.2.2. Product Portfolio

18.1.2.3. Profitability by Market Segments

18.1.2.4. Sales Footprint

18.1.2.5. Strategy Overview

18.1.2.5.1. Marketing Strategy

18.1.3. Mercury Travels

18.1.3.1. Overview

18.1.3.2. Product Portfolio

18.1.3.3. Profitability by Market Segments

18.1.3.4. Sales Footprint

18.1.3.5. Strategy Overview

18.1.3.5.1. Marketing Strategy

18.1.4. Raj Travels

18.1.4.1. Overview

18.1.4.2. Product Portfolio

18.1.4.3. Profitability by Market Segments

18.1.4.4. Sales Footprint

18.1.4.5. Strategy Overview

18.1.4.5.1. Marketing Strategy

18.1.5. In Orbit Tours

18.1.5.1. Overview

18.1.5.2. Product Portfolio

18.1.5.3. Profitability by Market Segments

18.1.5.4. Sales Footprint

18.1.5.5. Strategy Overview

18.1.5.5.1. Marketing Strategy

18.1.6. Cox and Kings

18.1.6.1. Overview

18.1.6.2. Product Portfolio

18.1.6.3. Profitability by Market Segments

18.1.6.4. Sales Footprint

18.1.6.5. Strategy Overview

18.1.6.5.1. Marketing Strategy

18.1.7. BCD Travels

18.1.7.1. Overview

18.1.7.2. Product Portfolio

18.1.7.3. Profitability by Market Segments

18.1.7.4. Sales Footprint

18.1.7.5. Strategy Overview

18.1.7.5.1. Marketing Strategy

18.1.8. Kesari

18.1.8.1. Overview

18.1.8.2. Product Portfolio

18.1.8.3. Profitability by Market Segments

18.1.8.4. Sales Footprint

18.1.8.5. Strategy Overview

18.1.8.5.1. Marketing Strategy

18.1.9. Travelmart India

18.1.9.1. Overview

18.1.9.2. Product Portfolio

18.1.9.3. Profitability by Market Segments

18.1.9.4. Sales Footprint

18.1.9.5. Strategy Overview

18.1.9.5.1. Marketing Strategy

18.1.10. Riya Travels

18.1.10.1. Overview

18.1.10.2. Product Portfolio

18.1.10.3. Profitability by Market Segments

18.1.10.4. Sales Footprint

18.1.10.5. Strategy Overview

18.1.10.5.1. Marketing Strategy

19. Assumptions & Acronyms Used

20. Research Methodology

India Outbound Tourism Market

India Outbound Tourism Market Forecast by Phone and Online Booking for 2024 to 2034