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India Air Treatment Product Outlook from 2024 to 2034

Air treatment products in India are expected to generate US$ 1,574.90 million in 2024. Air treatment product industry revenue is expected to reach US$ 4,577.30 million by 2034. From 2024 to 2034, air treatment products in India are expected to increase at a CAGR of 11.30%.

Attributes Key Insights
India Air Treatment Product Market Value in 2024 US$ 1,574.90 million
Projected Industry Value in 2034 US$ 4,577.30 million
Value-based CAGR from 2024 to 2034 11.30%

India Air Treatment Products Demand Trends and Highlights

A healthy lifestyle depends on clean air. Over the past 60 years, air purification technology has become readily available. Various innovations, including wearable air purifiers and air filter systems integrated into household furniture or appliances, including refrigerators, lamps, and televisions, offer exciting and convenient choices. Companies are implementing top-of-the-line air filtration systems that minimize respiratory irritants and toxins.

Key India Air Treatment Product Trends

  • Several air treatment devices perform multiple functions, a trend that is on the rise.
  • Humidifiers and dehumidifiers with air purifiers were becoming increasingly popular, providing a holistic approach to improving indoor air quality.
  • Air purifiers and humidifiers that are compact and portable are becoming increasingly popular.
  • Air treatment products that are eco-friendly are in high demand.
  • Manufacturers are focusing on building products from natural resources or designing waste-minimizing devices.
  • Air treatment systems with voice assistants are emerging as a new generation of voice-activated systems are growing.
  • Developing air purifiers with integrated air quality sensors is aimed at providing real-time feedback on indoor air quality.
  • Several air treatment products provide users with the option of customizing settings to suit their needs.

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2019 to 2023 Historical Analysis vs. 2024 to 2034 Market Forecast Projections

The market was valued at US$ 1,394.40 million in 2023. A CAGR of 11.30% is expected between 2024 and 2034 for air treatment products in India. Several major cities in India experience high humidity throughout the year, including Mumbai and Goa.

Researchers and various organizations are studying air treatment products and their innovations. For instance, researchers at the Indian Institute of Technology Kanpur and the Indian Institute of Technology Bombay have developed an anti-microbial machine that completely destroys the COVID-19 virus within one minute. Air pollutants and Coronavirus are both combated with this groundbreaking innovation.

Air purifiers have become necessary due to the alarming rates of air pollution in the country, which is one of the most important factors stimulating industry growth. Due to the increasing demand for air purifiers in the country, manufacturers are incorporating innovation and advanced technology. As industrialization grows, environmental protection laws become more stringent, and pollution control awareness increases, they are expected to boost industry growth over the forecast period.

Attributes Details
Estimated Value Of 2023 US$ 1,394.40 Million
Anticipated of 2024 US$ 1,574.90 Million

India Air Treatment Product Ecosystem Growth Drivers

Growing awareness of indoor air quality is one of the most significant drivers. In recent years, indoor air pollution has increased awareness of allergies, asthma, and respiratory disease risks among consumers. As human activities impact the environment and outdoor air pollution becomes more problematic, indoor air pollution becomes more prominent. Therefore, filters, cleaners, and air treatment systems are in high demand. Advancements in air treatment technologies drive innovation and the development of more efficient and effective products.

Urbanization and industrialization are contributing factors to air pollution. Therefore, both residential and commercial establishments are implementing air treatment products. Businesses and institutions have installed air treatment systems to comply with environmental regulations. After events like the COVID-19 pandemic, air treatment products that can reduce pathogens and viruses are crucial. Smoke, dust, and other airborne particles have become more prevalent with the increased frequency of natural disasters, such as wildfires and hurricanes.

Indoor pollution is becoming a major concern for consumers as they live in smaller homes and seek cleaner, more comfortable air. Allergies and sensitivities to airborne allergens have made air purifiers and filtration systems increasingly popular. It is becoming increasingly common for consumers to demand smart, connected air treatment products as smart home ecosystems become more streamlined. With increased disposable income, consumers are more likely to invest in air treatment products to improve their living conditions.

Sneha Verghese
Sneha Verghese

Principal Consultant

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India Air Treatment Product Opportunities

  • The development or sale of air purifiers with HEPA filters aimed at removing allergens, airborne particles, and pollutants to provide opportunities.
  • Apps that integrate IoT technology are used in monitoring and controlling devices from a distance.
  • Product that utilizes UVC light for antimicrobial purposes is expected to create opportunities.
  • Innovative technologies to reduce dehumidifier energy consumption can lead to profitable business ventures.
  • Solar-powered ventilation systems can be developed to harness the power of the sun.

India Air Treatment Product Restraints

Businesses and individuals can face significant challenges when it comes to purchasing, maintaining, and operating air treatment products. Many air treatment devices require electricity. In addition to increasing utility bills, high energy consumption can have an environmental impact. Depending on the size of the air treatment product, such as the air cleaner or air conditioner, a considerable amount of space may be required. Limited installation space in a smaller living space or a commercial setting can be a constraint.

Several air treatment products need regular maintenance to remain effective and long-lasting. People who prefer low-maintenance solutions may feel restrained by the requirement to replace filters periodically. Air purifiers, particularly those used in hospital environments, can generate a lot of noise when operating. Manufacturing and disposing of air treatment products can have a negative impact on the environment.

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Comparative View of Adjacent Markets

Future Market Insights explored two additional industries, namely smart air purifiers and air freshener. Air treatment products in India between 2024 and 2034 will dominate these two industries.

India Air Treatment Product Ecosystem:

Attributes India Air Treatment Product Ecosystem
Anticipated CAGR from 2024 to 2034 11.30%
Market Value in 2024 US$ 1,574.90 million
Growth Factor

The demand for technologically advanced and efficient indoor air cleaners is increasing.

Opportunity

The use of advanced filtration methods, including HEPA filters and activated carbon, to ensure better air quality.

Smart Air Purifier Market:

Attributes Smart Air Purifier Market
Anticipated CAGR from 2023 to 2033 10.1%
Market Value in 2023 US$ 9.5 billion
Growth Factor

Utilizing AI and machine learning to optimize air purification settings based on real-time air quality data.

Future Opportunities

Increasing investments in advertising and marketing campaigns to increase brand awareness.

Air Freshener Market:

Attributes Air Freshener Market
Anticipated CAGR from 2024 to 2034 6.4%
Estimated Value in 2023 US$ 15.47 billion
Growth Factor

Using organic ingredients and sustainable packaging to make eco-friendly air fresheners.

Future Opportunities

Fresh indoor environments are increasingly important to consumers, increasing air freshener demand.

Country-wise Insights

Government Efforts to Reduce Pollution will Drive Sales of Air Treatment Products

India offers a wide range of air treatment products aimed at improving air quality and addressing a wide range of air-related issues. Despite India being a developing nation, it faces problems with air pollution and low levels of ventilation especially in its urban areas.

A CAGR of 11.30% is predicted for India during the forecast period. The growing concern over air pollution and airborne diseases is expected to drive demand for these products in the next few years. Over 99% of urban dwellers live where air quality exceeds WHO standards. Across the globe, air pollution is becoming a serious health problem.

The pollution level in several highly polluted cities such as Delhi, Mumbai, Kanpur, Gurgaon, and many others has caused a rapid increase in the demand for these devices. In response to rising government and organizational initiatives to purify air for the population, these products are being installed in various locations.

The VERTO air purification system, for example, purifies the air 360 degrees in multiple directions. By rotating as it rises, the tower creates a fresh air environment that transforms polluted air into a healthy atmosphere

Category-wise Insights

According to industry forecasts, the 401-700 sq. ft. is expected to hold a 36.90% revenue share over the forecast period. According to the projection, commercial end-use is projected to account for 56.40% industry share.

Attributes Details
401-700 sq. ft. Industry Share in 2024 36.90%
Commercial Industry Share in 2024 56.40%

401-700 sq. ft. Will Lead the Air Treatment Industry in India

Based on the product type, 401-700 sq. ft. is expected to dominate the market. 401-700 sq. ft. is expected to hold 36.90% of the market share during the forecast period. In homes and small offices with a coverage area of 401-700 square feet, air treatments such as dehumidifiers, air purifiers, and portable air conditioners are commonly used.

Air treatment products with new features and advances, like smart controls and enhanced filtration, can lead to increased demand. Demand for air treatment products is expected to increase due to consumer awareness and requirements. A growing demand for customized and premium products is expected to drive demand in the coming years.

Rising Commercial Spaces is expected to dominate the India Air Treatment Product Landscape

Based on the end-use segment, the commercial sector is expected to dominate the business. The commercial segment is expected to reach 56.40% market share by 2024. Air treatment product demand in India can be driven by several commercial applications. Commercial spaces, restaurants, hotels, and industrial facilities are all part of India's rapidly growing commercial sector that places a high priority on air quality for its productivity and health benefits.

Improved air quality is associated with higher productivity in the workplace. Companies increasingly realize that providing healthier work environments and clean air can boost employee productivity and happiness. Air quality issues are increasingly becoming a concern among the public and businesses alike. Indoor air quality has become increasingly important as people become more aware.

The overall customer experience can be enhanced when clean and fresh air is provided in commercial settings. The benefits include a better customer experience, an extended stay, and more repeat visits - all of which are essential for the success of any business. A commitment to environmental sustainability and air quality can enhance reputation and brand equity. To attract environmentally conscious customers, many businesses use air treatment solutions.

Competitive Landscape

India has an extensive air treatment products industry with many domestic and international players. Continuous innovation and intense competition characterize the industry.

Companies often use strategic partnerships, collaborations, and acquisitions to boost their business and expand their customer base. Companies benefit from these initiatives by getting access to a broad range of product lines, distribution networks, and technologies, which enables these firms to compete more effectively.

  • In April 2023, Xiaomi, as part of its Smarter Living 2023 event, introduced four new smart home products, including a TV series, a trimmer, two air purifiers, and a vacuum robot. A budget-friendly price is included in the new products made exclusively for Indian consumers, according to Xiaomi.
  • In September 2023, Munters acquired ZECO, an Indian manufacturer of air treatment solutions. Munters will be able to expand its Indian dehumidifier offering with ZECO's support.

Report Scope

Attributes Details
Estimated Market Size in 2024 US$ 1,574.90 million
Projected Market Valuation in 2034 US$ 4,577.30 million
Value-based CAGR 2024 to 2034 11.30%
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis Value in US$ million
Key Market Segments Covered
  • Product Type
  • Coverage Area
  • End Use
  • Sales Channel
Key Companies Profiled
  • Bajaj Electricals Ltd
  • Godrej & Boyce Mfg Co Ltd.
  • Usha International Ltd
  • Panasonic Corp
  • Atlas Copco AB
  • Eureka Forbes
  • OSIM International
  • SANYO Electric Co.

India Air Treatment Product Industry Survey: Key Segments

By Product Type:

  • Breathing Air Purifiers
  • Compressed Air Dryers
    • Refrigerated Air Dryers
    • Desiccant Air Dryers
    • Membrane Dryers
  • Compressed Air Filtration Products
    • Coalescing Filters
    • Sterile Air Filters
    • Silicone-Free Filters
    • Vacuum Filters
    • Mist Eliminators
  • Gas Generators

By Coverage Area:

  • Below 250 Sq. Ft.
  • 250-400 Sq. Ft.
  • 401-700 Sq. Ft.
  • Above 700 Sq. Ft.

By End Use:

  • Residential
  • Commercial
  • Industrial

By Sales Channel:

  • Direct Sales
  • Indirect Sales
    • Hypermarkets/Supermarkets
    • Discount Stores
    • Specialty Stores
    • Online Retailing

Frequently Asked Questions

What is the expected growth rate of air treatment products demand in India through 2034?

Air treatment products in India are expected to increase at a CAGR of 11.30% by 2034.

What is the expected valuation for air treatment products sales in India by 2034?

The air treatment product industry in India is expected to reach US$ 4,577.30 million by 2034.

Which companies dominate the air treatment product business in India?

Bajaj Electricals Ltd, Godrej & Boyce Mfg Co Ltd., Usha International Ltd, Panasonic Corp, and Atlas Copco AB.

What is the expected industry size of air treatment products in India?

The industry is expected to reach US$ 1,574.90 million in 2024.

Which coverage area is expected to drive air treatment products in India?

401-700 sq.Ft. is expected to drive air treatment products in India.

Which end-use segment leads the air treatment products in India?

The commercial segment is expected to lead the air treatment products in India.

Table of Content

1. Executive Summary

    1.1. Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Industry Analysis and Outlook 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2024 to 2034

        5.3.1. Air Purifier

        5.3.2. Humidifier

        5.3.3. Dehumidifier

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034

6. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Applications

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Applications, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Applications, 2024 to 2034

        6.3.1. Residential

        6.3.2. Commercial

        6.3.3. Industrial

    6.4. Y-o-Y Growth Trend Analysis By Applications, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Applications, 2024 to 2034

7. Market Structure Analysis

    7.1. Competition Dashboard

    7.2. Competition Benchmarking

    7.3. Market Share Analysis of Top Players

        7.3.1. By Regional

        7.3.2. By Product Type

        7.3.3. By Applications

8. Competition Analysis

    8.1. Competition Deep Dive

        8.1.1. Bajaj Electricals Ltd

            8.1.1.1. Overview

            8.1.1.2. Product Portfolio

            8.1.1.3. Profitability by Market Segments

            8.1.1.4. Sales Footprint

            8.1.1.5. Strategy Overview

                8.1.1.5.1. Marketing Strategy

                8.1.1.5.2. Product Strategy

                8.1.1.5.3. Channel Strategy

        8.1.2. Godrej & Boyce Mfg Co Ltd.

            8.1.2.1. Overview

            8.1.2.2. Product Portfolio

            8.1.2.3. Profitability by Market Segments

            8.1.2.4. Sales Footprint

            8.1.2.5. Strategy Overview

                8.1.2.5.1. Marketing Strategy

                8.1.2.5.2. Product Strategy

                8.1.2.5.3. Channel Strategy

        8.1.3. Usha International Ltd.

            8.1.3.1. Overview

            8.1.3.2. Product Portfolio

            8.1.3.3. Profitability by Market Segments

            8.1.3.4. Sales Footprint

            8.1.3.5. Strategy Overview

                8.1.3.5.1. Marketing Strategy

                8.1.3.5.2. Product Strategy

                8.1.3.5.3. Channel Strategy

        8.1.4. Panasonic Corp

            8.1.4.1. Overview

            8.1.4.2. Product Portfolio

            8.1.4.3. Profitability by Market Segments

            8.1.4.4. Sales Footprint

            8.1.4.5. Strategy Overview

                8.1.4.5.1. Marketing Strategy

                8.1.4.5.2. Product Strategy

                8.1.4.5.3. Channel Strategy

        8.1.5. Atlas Copco AB

            8.1.5.1. Overview

            8.1.5.2. Product Portfolio

            8.1.5.3. Profitability by Market Segments

            8.1.5.4. Sales Footprint

            8.1.5.5. Strategy Overview

                8.1.5.5.1. Marketing Strategy

                8.1.5.5.2. Product Strategy

                8.1.5.5.3. Channel Strategy

        8.1.6. Eureka Forbes

            8.1.6.1. Overview

            8.1.6.2. Product Portfolio

            8.1.6.3. Profitability by Market Segments

            8.1.6.4. Sales Footprint

            8.1.6.5. Strategy Overview

                8.1.6.5.1. Marketing Strategy

                8.1.6.5.2. Product Strategy

                8.1.6.5.3. Channel Strategy

        8.1.7. OSIM International

            8.1.7.1. Overview

            8.1.7.2. Product Portfolio

            8.1.7.3. Profitability by Market Segments

            8.1.7.4. Sales Footprint

            8.1.7.5. Strategy Overview

                8.1.7.5.1. Marketing Strategy

                8.1.7.5.2. Product Strategy

                8.1.7.5.3. Channel Strategy

        8.1.8. SANYO Electric Co .

            8.1.8.1. Overview

            8.1.8.2. Product Portfolio

            8.1.8.3. Profitability by Market Segments

            8.1.8.4. Sales Footprint

            8.1.8.5. Strategy Overview

                8.1.8.5.1. Marketing Strategy

                8.1.8.5.2. Product Strategy

                8.1.8.5.3. Channel Strategy

9. Assumptions & Acronyms Used

10. Research Methodology

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List of Tables

Table 1: Industry Analysis and Outlook Value (US$ Million) Forecast by Region,2019 to 2034

Table 2: Industry Analysis and Outlook Volume (Units) Forecast by Region,2019 to 2034

Table 3: Industry Analysis and Outlook Value (US$ Million) Forecast by Product Type,2019 to 2034

Table 4: Industry Analysis and Outlook Volume (Units) Forecast by Product Type,2019 to 2034

Table 5: Industry Analysis and Outlook Value (US$ Million) Forecast by Applications,2019 to 2034

Table 6: Industry Analysis and Outlook Volume (Units) Forecast by Applications,2019 to 2034
Sneha Verghese
Sneha Verghese

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

List of Charts

Figure 1: Industry Analysis and Outlook Value (US$ Million) by Product Type, 2024 to 2034

Figure 2: Industry Analysis and Outlook Value (US$ Million) by Applications, 2024 to 2034

Figure 3: Industry Analysis and Outlook Value (US$ Million) by Region, 2024 to 2034

Figure 4: Industry Analysis and Outlook Value (US$ Million) Analysis by Region,2019 to 2034

Figure 5: Industry Analysis and Outlook Volume (Units) Analysis by Region,2019 to 2034

Figure 6: Industry Analysis and Outlook Value Share (%) and BPS Analysis by Region, 2024 to 2034

Figure 7: Industry Analysis and Outlook Y-o-Y Growth (%) Projections by Region, 2024 to 2034

Figure 8: Industry Analysis and Outlook Value (US$ Million) Analysis by Product Type,2019 to 2034

Figure 9: Industry Analysis and Outlook Volume (Units) Analysis by Product Type,2019 to 2034

Figure 10: Industry Analysis and Outlook Value Share (%) and BPS Analysis by Product Type, 2024 to 2034

Figure 11: Industry Analysis and Outlook Y-o-Y Growth (%) Projections by Product Type, 2024 to 2034

Figure 12: Industry Analysis and Outlook Value (US$ Million) Analysis by Applications,2019 to 2034

Figure 13: Industry Analysis and Outlook Volume (Units) Analysis by Applications,2019 to 2034

Figure 14: Industry Analysis and Outlook Value Share (%) and BPS Analysis by Applications, 2024 to 2034

Figure 15: Industry Analysis and Outlook Y-o-Y Growth (%) Projections by Applications, 2024 to 2034

Figure 16: Industry Analysis and Outlook Attractiveness by Product Type, 2024 to 2034

Figure 17: Industry Analysis and Outlook Attractiveness by Applications, 2024 to 2034

Figure 18: Industry Analysis and Outlook Attractiveness by Region, 2024 to 2034

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