Unbleached Kraft Liners Hold over 70% Revenue Share
Both, bleached and unbleached kraft liners are witnessing an identical adoption rate, and thus, will maintain their respective revenue share over the opportune time. However, unbleached kraft liners continue to capture a voluminous chunk of market value. By 2023, unbleached kraft paperboards worth around US$ 13 Bn are expected to be utilized in packaging applications. As such, manufacturers investing in this product category would be well positioned for outsized returns.
e-Commerce Expansion Bolsters Market in East Asia
Capturing over one-third value share, East Asia continues to influence stakeholders’ bottom lines. This growth potential in this developing region is owing to exponential progress of the retail and e-Commerce ecosystem. China, and Japan are leaders in this regional market, with the former offering the most lucrative opportunities in the global landscape. Further, these countries are accelerating their shift towards plastic-free packaging formats, which is likely to offer value-capture prospects to kraft liner manufacturers.
Manufacturers to Leverage Digital Printing Technology for Overall Efficiency
Kraft liner manufacturers must capitalize on cutting-edge printing technologies, such as digital printing technology, to realize better outcomes. Digital printing for packaging eliminates the need for separate plates for each print run, saving time and cost. This potential of producing short press runs economically and enhanced customization is fueling the popularity of digital printing technology in the packaging industry. Market players should focus on harnessing this emerging printing solution to remain well positioned for bigger margins and revenues.
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How Growth will Unfold
The packaged food sector is witnessing top-line growth despite a consumption slowdown, primarily attributable to increasing preference for convenience food products. This potential is making the food industry a top priority for kraft liner market players. Used in processed food and fresh produce tray packaging, kraft liners worth over US$ 10 Bn will be consumed by the food industry in 2020. Moreover, considerable rise in the adoption of consumer electronics is influencing manufacturers to explore new revenue streams in the electrical & electronics industry.
FREQUENTLY ASKED QUESTIONS ABOUT KRAFT LINER MARKET
What is the global status of the kraft liner market?
The global kraft liner market is estimated to register a sluggish CAGR over the forecast period of 2019-2029. The kraft liner market is expected to grow 1.2X its current value by 2029.
Which end-use industry is expected to the most lucrative?
As per FMI research, the food industry is estimated to hold around half of the global kraft liner market share, while e-Commerce is projected to register maximum growth in terms of value over the forecast period. Demand for kraft liner solutions from manufacturers of non-alcoholic beverages is anticipated to increase in the foreseeable future.
Which countries will account for the highest consumption for kraft liner solutions?
China, the U.S., Japan, Germany, and India are estimated to be leading countries in the global kraft liner market. Moreover, the markets in Germany, Mexico and Poland are expected to register impressive growth over 2019-2029.
What is the degree of competition in the global kraft liner market?
The global kraft liner market is consolidated in nature. The top 10 players are expected to hold more than ¼ of the global kraft liner market. Some leading players in the kraft liner market are WestRock Company, DS Smith Plc, Mondi Plc, Stora Enso Oyj, International Paper Company, BillerudKorsnäs AB, Metsä Board Oyj, Klabin SA, Nine Dragons Paper Holdings Ltd., Smurfit Kappa Group Plc, Lee & Man Paper Manufacturing Ltd., Packaging Corporation of America, and Georgia-Pacific Llc.
What are the key factors shaping the dynamics of the kraft liner market?
Growing demand for kraft liner solutions from sellers operating in retail & e-Commerce is expected to be a key driver for the growth of the kraft liner market. Moreover, increasing inclination toward sustainable packaging is anticipated to offer lucrative opportunities for players in the kraft liner market in the foreseeable future.
Which region is expected to generate the highest sales in the kraft liner market?
The kraft liner market in East Asia is projected to witness the highest sales over the forecast period of 2019-2029. This is attributable to increasing disposable income of consumers, rapid growth of the e-Commerce sector, and increase in export from the region.
KRAFT LINER MARKET TAXONOMY
The global kraft liner market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to readers.
- Below 200 GSM
- 200-400 GSM
- Above 400 GSM
- Processed Food
- Fresh Produce
- Dairy Products
- Food Grains
- Confectionery & Bakery
- Other Foods
- Electrical & Electronics
- Automotive & Allied Industries
- Chemicals & Fertilizers
- Building & Construction
- Corrugated Sheets
- Corrugated Boxes
- Container Boards or Solid Boards
- North America
- Latin America
- South Asia
- East Asia
- Middle East & Africa