Examining Saturated Kraft Paper Sales Forecast in Europe by Bleached and Unbleached, from 2023 to 2033
Revealing Attractive Properties and Applications of Saturated Kraft Paper Fueling its Demand in the United Kingdom, Germany, France, and other European Countries
Europe Saturated Kraft Paper Industry Outlook from 2023 to 2033
Sales of saturated kraft paper in Europe are estimated to be valued at US$ 543.6 million in 2023 and US$ 831.5 million by 2033. Sales revenue is anticipated to increase at a CAGR of 4.4% over the forecast period. In 2022, Europe saturated kraft paper revenue totaled US$ 520.3 million and is predicted to exhibit Y-o-Y growth of 4.5% in 2023.
Attributes
Details
Base Value (2022)
US$ 520.3 million
Estimated Europe Saturated Kraft Paper Business Size (2023)
US$ 543.6 million
Projected Estimated Europe Saturated Kraft Paper Revenue (2033)
US$ 831.5 million
Value CAGR (2023 to 2033)
4.4%
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European Kraft Paper Business Insights
Revenue to Expand Over 1.5X through 2033
The Europe saturated kraft paper revenue is projected to expand over 1.4X through 2033, amid a 1.6% increase in the expected CAGR compared to the historical ones. This growth can be attributed to rapid growth of residential and industrial sectors and growing need for sustainable, high strength, and water-resistant materials.
Other drivers and trends in the saturated kraft paper business:
Rising usage of saturated kraft paper in expanding building & construction and furniture industries
Rising popularity of laminate flooring is set to fuel sales of saturated kraft paper in Europe.
E-commerce boom across European countries is anticipated to improve industry share of saturated kraft paper in Europe
Implementation of stringent regulations on plastic usage is expected to improve Europe saturated kraft paper business share.
Growing scope of Europe kraft paper business will make it an ideal pocket for saturated kraft paper manufacturers
Sales of Unbleached Saturated Kraft Paper to Outpace Bleached Ones
As per the latest analysis, unbleached saturated kraft paper segment is anticipated to acquire more than 58.5% value share in 2033. Over the forecast period, sales of unbleached saturated kraft paper in Europe are expected to soar at a CAGR of 4.5%.
Europe is witnessing a high demand for unbleached saturated kraft paper owing to its multiple advantages. For instance, unbleached saturated kraft paper is less expensive and more sustainable than bleached saturated kraft paper.
Historical Performance vs Saturated Kraft Paper Demand Outlook in Europe
The Europe saturated kraft paper business recorded a CAGR of 2.8% during the historic period, with total valuation reaching US$ 520.3 million in 2022. In the forecast period, saturated kraft paper demand in Europe is projected to rise at 4.4% CAGR.
Historical CAGR (2018 to 2022)
2.8%
Forecast CAGR (2023 to 2033)
4.4%
Saturated kraft paper is gaining immense traction due to the growing adoption of sustainable solutions in Europe. Recently, industries such as homecare and construction have started to adopt these papers. This is expected to further improve sales growth in the region.
Saturated kraft papers are made from sawdust material and are flexible, stiff, and can withstand high tension. They are soaked in resin or other saturating agents, which enhance their properties.
Saturated kraft paper possesses properties like high strength, water resistance, durability, etc. The application of saturated kraft papers is mainly in commercial and residential sectors. Growing demographic changes and advancement in these sectors will positively affect the growth of the saturated kraft paper business in Europe.
Saturated kraft papers act as a resistant material against moisture. They are largely used in applications such as countertops, partitions, shelving, flooring, panels, cabinetry, etc. Rising usage in these applications is expected to boost sales of saturated kraft papers in Europe through 2033.
With people across Europe becoming conscious about craftsmanship and aesthetic experiences, the adoption of products like saturated paper is expected to rise rapidly. This will boost the Europe saturated kraft paper business.
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Semi Annual Update
Particular
Value CAGR
H1
4.1% (2022 to 2032)
H2
2.9% (2022 to 2032)
H1
3.9% (2023 to 2033)
H2
2.8% (2023 to 2033)
Overview of Key Trends in the Saturated Kraft Paper Business in Europe
Increasing Adoption of Digital Printing for Enhanced Customer Engagement
The adoption of digital printing in saturated kraft paper is getting traction across Europe. Recently, industries started to adopt digital printing as their key printing method due to convenience and ease.
The rise of online distribution platforms such as e-commerce has prompted several businesses to shift towards online platforms. This is expected to create new growth avenues for the Europe saturated kraft paper business.
A visually appealing, aesthetic design in packaging and a memorable unboxing experience will further improve the business of saturated kraft papers. Using digital printing, manufacturers can adopt various security measures such as QR Codes and Barcodes in saturated kraft papers. This will enhance the security of packaging.
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Key Dynamics of Saturated Kraft Paper Business in Europe
Increasing Building and Construction Projects in High-Growth Economies
The saturated kraft paper business is expected to experience significant growth during the forecast period. This is mainly due to rising usage of saturated kraft paper in the thriving building and construction sector.
Saturated kraft papers are moisture resistant and hence provide protection for cement, furniture, and allied products. This is prompting people across Europe to use these products.
Countries such as Germany, the United Kingdom, and Italy have shown a significant improvement in the furniture sector. This is expected to uplift demand for saturated kraft paper and boost the European saturation processed paper sector.
The population in Europe has nearly doubled over the past three decades. This has resulted significant rate of urbanization and an increase in the use of construction materials. Driven by this, demand for saturated kraft paper in Europe is projected to grow steadily through 2033.
Rising Usage of Contemporary Interiors Driving Growth
The Europe saturated kraft paper business is witnessing significant growth due to the rise in the adoption of contemporary interior design trends. Today, interior designers and homeowners across European countries are embracing modern aesthetics, and saturated kraft papers have become a versatile and sustainable material choice for various applications.
Saturated kraft paper has the unique ability to mimic materials such as wood, stone, and leather. This makes it a preferred choice for making stylish interiors. By providing this material for wall covering, flooring, furniture laminators, and decorative applications, manufacturers can acquire a significant consumer base in the region.
Comparative View of Adjacent Europe Saturated Kraft Paper Business
Particulars
Value CAGR
Europe Saturated Kraft Paper Business
4.4%
Europe Molded Fiber Pulp Packaging Business
5.7%
Europe Barrier Coated Paper Business
3.2%
Europe Décor Paper Business
3.7%
The Europe saturated kraft paper business is likely to be impacted by the peer or tangential businesses in the packaging division. These include the Europe molded fiber pulp packaging business, the Europe décor paper business, and the Europe barrier coated paper business. Analysis of these related industries can provide deeper insights that may be helpful for developing unique differentiating strategies to pursue for growth and opportunity in Europe.
Europe Saturated Kraft Paper Demand Outlook:
Attributes
Europe Saturated Kraft Paper Demand Outlook
CAGR (2023 to 2033)
4.4%
Sales Value (2023)
US$ 543.6 million
Growth Factor
Growing demand from residential and industrial sectors is expected to boost the growth of saturated kraft paper business in Europe.
Key Trend
Rising popularity of unbleached kraft paper and growing focus on upgrading house interiors are key trends in saturated kraft paper across Europe
Europe Molded Fiber Pulp Packaging Industry Analysis:
Attributes
Europe Molded Fiber Pulp Packaging Industry Analysis
CAGR (2023 to 2033)
5.7 %
Sales Value (2023)
US$ 2.6 billion
Growth Factor
Rising adoption of sustainable plastic solutions and restrictions on plastic packaging usage are driving growth of the molded fiber pulp packaging business in Europe.
Key Trend
Emergence of E-commerce will likely uplift the molded fiber pulp packaging demand in Europe.
Europe Barrier Coated Paper Sales Forecast:
Attributes
Europe Barrier Coated Paper Sales Forecast
CAGR (2023 to 2033)
3.2%
Sales Value (2023)
US$ 1.3 billion
Growth Factor
Growing need for protecting products against moisture, chemicals, and several other contaminants is expected to bolster sales of barrier coated paper in Europe.
Rising demand for stunning furniture and cabinets in Europe is anticipated to provide impetus for the growth of Europe décor paper business.
Key Trend
Growing adoption of multi-colored décor papers will boost revenue in Europe.
Country-wise Insights
The below table shows the estimated growth rates of key countries in Europe. Among these, Italy, BENELUX, and Poland are set to record higher CAGRs of 5.6%, 7.3%, and 5.8%, respectively, through 2033.
Countries
Projected CAGR (2023 to 2033)
Germany
3.2%
France
4.0%
United Kingdom
3.6%
Italy
5.6%
Poland
5.8%
BENELUX
7.3%
Rising Usage in E-commerce Packaging Driving Demand in the United Kingdom
The United Kingdom saturated kraft paper business size is projected to reach US$ 120.2 million in 2033. Over the assessment period, demand for saturated kraft papers in the country will likely rise at 3.6% CAGR.
Multiple factors are expected to stimulate growth in the United Kingdom through 2033. These include rising need for sustainable packaging solutions and growing adoption of saturated kraft papers in e-commerce packaging.
People across the United Kingdom are becoming aware of the environmental impact of packaging materials. As a result, businesses such as e-commerce and the food industry are increasingly using eco-friendly packaging solutions like saturated kraft paper.
Booming Construction Industry Fueling Sales in Germany
Sales of saturated kraft papers in Germany are projected to soar at 3.2% CAGR during the assessment period. Total valuation in the country is set to reach US$ 139.0 million by 2033. This is due to growing adoption of saturated kraft paper in Germany’s construction sector.
Saturated kraft paper is widely used in the building & construction sector for several applications. For instance, it is used for roofing and insulation. Hence, expansion of construction industry in Germany will continue to fuel sales of kraft paper solutions through 2033.
Category-wise Insights
The below section shows the more than 200 GSM segment dominating the Europe saturated kraft paper business in terms of basic weight. It is forecast to thrive at 5.6% CAGR between 2023 and 2033.
Based on application, the flooring segment is anticipated to hold a dominant share through 2033. It is poised to exhibit a CAGR of 3.8% during the forecast period.
Demand to Remain High for Saturated Kraft Paper with More than 200 GSM
Basic Weight
Value CAGR
More than 200 GSM
5.6%
101 GSM to 200 GSM
2.8%
Among the various basis weights, more than 200 GSM saturated kraft paper segment will continue to dominate the target business, holding 48.5% value share in 2033. This dominance is attributed to the fact that the above 200 GSM saturated kraft paper offers better barrier properties and is adopted in construction products such as cements.
Over the forecast period, demand for more than 200 GSM saturated kraft paper in Europe is expected to rise at 5.6% CAGR. It will remain a key revenue-generation segment for saturated kraft paper manufacturers.
Flooring to Remain the Most Remunerative Application in Europe
Application
Value CAGR
Flooring
3.8%
Countertop
4.2%
As per the latest saturated kraft paper analysis, usage of saturated kraft paper is expected to remain high in flooring applications. This is because it is an ideal choice for underlayment and backing materials in various types of flooring, including laminate, engineered wood, and vinyl.
The flooring segment is anticipated to thrive at 3.8% CAGR during the assessment period. It will likely total US$ 267.0 million by 2033, accounting for a revenue share of 32.5%.
Saturated kraft paper is waterproof and more durable, making it versatile for flooring applications. It is widely used as a backing or underlayment for other flooring materials, including hardwood, laminate, and vinyl.
Analyzing the Landscape of Europe's Saturated Kraft Paper Business
Europe, a leading industrial hub with significant opportunities for innovation in several sectors, observes a region-wise variety in customer behavioral patterns and packaging trends. Europe-based saturated kraft paper companies are primarily focused on improving material quality and sustainable integrity.
Key manufacturers of saturated kraft paper in Europe include International Paper Company, WestRock Company, Nordic Paper AS, Ahlstrom, Stora Enso Oyj, MM Kotkamills, Mondi plc, Formica group, and Ranheim paper.
Recent Developments in the Europe Saturated Kraft Paper Business:
In 2020, Formica Group introduced two new recycled materials, including natural and black kraft, to its Surface Set 2020.
In June 2022, Stora Enso introduced the new 100% virgin fiber-based kraftliner for demanding packaging applications.
Scope of Report
Attribute
Details
Estimated Business Value (2023)
US$ 543.6 million
Projected Business Value (2033)
US$ 831.5 million
Anticipated Growth Rate (2023 to 2033)
4.4% CAGR
Historical Data
2018 to 2022
Forecast Period
2023 to 2033
Quantitative Units
Revenue in US$ Million, Volume in ‘000 Units, and CAGR from 2023 to 2033
Report Coverage
Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
What is the demand for saturated kraft paper in Europe?
Demand in Europe is expected to rise at a CAGR of 4.4% through 2033.
How big is the saturated kraft paper business in Europe?
Revenue in Europe is set to total USD 543.6 million in 2023.
What is future of saturated kraft paper business in Europe?
Total sales are projected to reach US$ 831.5 million in 2033.
What is driving the Europe saturated kraft paper business?
Expanding construction sector & rising need for moisture resistant packaging.
Who are the top saturated kraft paper manufacturers in Europe?
International Paper Company, WestRock Company, and Mondi Plc are key players.
What is saturating kraft paper?
A type of paper made impregnated with resin, wax, asphalt or other materials.
Who are the top saturated kraft paper manufacturers in Europe?
International Paper Company, WestRock Company, and Mondi Plc are key players.
Table of Content
1. Executive Summary
1.1. Industry Outlook
1.2. Industry Analysis
1.3. Analysis and Recommendations
2. Business Overview
2.1. Business Coverage / Taxonomy
2.2. Business Definition / Scope / Limitations
3. Key Trends
3.1. Key Trends Impacting Sales Growth
3.2. Product Innovation / Development Trends
4. Key Success Factors
4.1. Product Adoption / Usage Analysis
4.2. Product USP’s / Features
4.3. Strategic Promotional Strategies
5. Analysis 2018 to 2022 and Forecast, 2023 to 2033
5.1. Historical Business Volume (000’ Tons) Analysis, 2018 to 2022
5.2. Current and Future Business Volume (000’ Tons) Projections, 2023 to 2033
5.3. Y-o-Y Growth Trend Analysis
6. Pricing Analysis
6.1. Pricing Analysis
6.2. Average Pricing Analysis Benchmark
7. Demand (in Value or Size in US$ Million) Analysis 2018 to 2022 and Forecast, 2023 to 2033
7.1. Historical Business Value (US$ Million) Analysis, 2018 to 2022
7.2. Current and Future Business Value (US$ Million) Projections, 2023 to 2033
7.2.1. Y-o-Y Growth Trend Analysis
7.2.2. Absolute $ Opportunity Analysis
8. Business Background
8.1. Parent Business Overview
8.2. Macro-Economic Factors
8.3. Forecast Factors - Relevance & Impact
8.4. Value Chain
8.4.1. Raw Product Suppliers
8.4.2. Label Manufacturers
8.4.3. Label Category
8.5. Case Based Scenario – Impact Assessment
8.5.1. Current Statistics
8.5.2. Short-Mid-Long Term Outlook
8.5.3. Likely Rebound
8.6. Key Dynamics
8.6.1. Drivers
8.6.2. Restraints
8.6.3. Opportunity Analysis
9. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Basis Weight
9.1. Introduction / Key Findings
9.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Basis Weight, 2018 to 2022
9.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Basis Weight, 2023 to 2033
9.3.1. Less than 50 GSM
9.3.2. 50 to 100 GSM
9.3.3. 101 to 200 GSM
9.3.4. More than 200 GSM
9.4. Y-o-Y Growth Trend Analysis By Basis Weight, 2018 to 2022
9.5. Absolute $ Opportunity Analysis By Basis Weight, 2023 to 2033
10. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Paper Grade
10.1. Introduction / Key Findings
10.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Paper Grade, 2018 to 2022
10.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Paper Grade, 2023 to 2033
10.3.1. Unbleached
10.3.1.1. Virgin
10.3.1.2. Recycled
10.3.2. Bleached
10.3.2.1. Virgin
10.3.2.2. Recycled
10.4. Y-o-Y Growth Trend Analysis By Paper Grade, 2018 to 2022
10.5. Absolute $ Opportunity Analysis By Paper Grade, 2023 to 2033
11. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application
11.1. Introduction / Key Findings
11.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Application, 2018 to 2022
11.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Application, 2023 to 2033
11.3.1. Countertop
11.3.2. Partition
11.3.3. Shelving
11.3.4. Flooring
11.3.5. Other (Panels, Cabinetry, etc.)
11.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022
11.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033
12. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use
12.1. Introduction / Key Findings
12.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By End Use, 2018 to 2022
12.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By End Use, 2023 to 2033
12.3.1. Household
12.3.1.1. Decorative
12.3.1.2. Compact
12.3.2. Industrial
12.4. Y-o-Y Growth Trend Analysis By End Use, 2018 to 2022
12.5. Absolute $ Opportunity Analysis By End Use, 2023 to 2033
13. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Introduction / Key Findings
13.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Country, 2018 to 2022
13.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Country, 2023 to 2033
13.3.1. Germany
13.3.2. France
13.3.3. United Kingdom
13.3.4. Spain
13.3.5. Italy
13.3.6. Nordic
13.3.7. BENELUX
13.3.8. Poland
13.3.9. Rest of Europe
13.4. Y-o-Y Growth Trend Analysis By Country, 2018 to 2022
13.5. Absolute $ Opportunity Analysis By Country, 2023 to 2033
14. Business Structure Analysis
14.1. Industry Analysis by Tier of Companies
14.2. Business Share Analysis of Top Players
14.3. Business Presence Analysis
15. Competition Analysis
15.1. Competition Dashboard
15.2. Competition Benchmarking
15.3. Competition Deep Dive
15.3.1. International Paper Company
15.3.1.1. Overview
15.3.1.2. Product Portfolio
15.3.1.3. Profitability by Key Segments
15.3.1.4. Sales Footprint
15.3.1.5. Strategy Overview
15.3.1.5.1. Marketing Strategy
15.3.1.5.2. Product Strategy
15.3.1.5.3. Channel Strategy
15.3.2. WestRock Company
15.3.2.1. Overview
15.3.2.2. Product Portfolio
15.3.2.3. Profitability by Key Segments
15.3.2.4. Sales Footprint
15.3.2.5. Strategy Overview
15.3.2.5.1. Marketing Strategy
15.3.2.5.2. Product Strategy
15.3.2.5.3. Channel Strategy
15.3.3. Nordic Paper AS
15.3.3.1. Overview
15.3.3.2. Product Portfolio
15.3.3.3. Profitability by Key Segments
15.3.3.4. Sales Footprint
15.3.3.5. Strategy Overview
15.3.3.5.1. Marketing Strategy
15.3.3.5.2. Product Strategy
15.3.3.5.3. Channel Strategy
15.3.4. Ahlstrom
15.3.4.1. Overview
15.3.4.2. Product Portfolio
15.3.4.3. Profitability by Key Segments
15.3.4.4. Sales Footprint
15.3.4.5. Strategy Overview
15.3.4.5.1. Marketing Strategy
15.3.4.5.2. Product Strategy
15.3.4.5.3. Channel Strategy
15.3.5. Stora Enso Oyj
15.3.5.1. Overview
15.3.5.2. Product Portfolio
15.3.5.3. Profitability by Key Segments
15.3.5.4. Sales Footprint
15.3.5.5. Strategy Overview
15.3.5.5.1. Marketing Strategy
15.3.5.5.2. Product Strategy
15.3.5.5.3. Channel Strategy
15.3.6. MM Kotkamills
15.3.6.1. Overview
15.3.6.2. Product Portfolio
15.3.6.3. Profitability by Key Segments
15.3.6.4. Sales Footprint
15.3.6.5. Strategy Overview
15.3.6.5.1. Marketing Strategy
15.3.6.5.2. Product Strategy
15.3.6.5.3. Channel Strategy
15.3.7. Mondi Plc
15.3.7.1. Overview
15.3.7.2. Product Portfolio
15.3.7.3. Profitability by Key Segments
15.3.7.4. Sales Footprint
15.3.7.5. Strategy Overview
15.3.7.5.1. Marketing Strategy
15.3.7.5.2. Product Strategy
15.3.7.5.3. Channel Strategy
15.3.8. Formica Group
15.3.8.1. Overview
15.3.8.2. Product Portfolio
15.3.8.3. Profitability by Key Segments
15.3.8.4. Sales Footprint
15.3.8.5. Strategy Overview
15.3.8.5.1. Marketing Strategy
15.3.8.5.2. Product Strategy
15.3.8.5.3. Channel Strategy
15.3.9. Ranheim Paper & Board
15.3.9.1. Overview
15.3.9.2. Product Portfolio
15.3.9.3. Profitability by Key Segments
15.3.9.4. Sales Footprint
15.3.9.5. Strategy Overview
15.3.9.5.1. Marketing Strategy
15.3.9.5.2. Product Strategy
15.3.9.5.3. Channel Strategy
*The above list is indicative in nature and is subject to change during the course of research
16. Assumptions and Acronyms Used17. Research Methodology
List of Tables
Table 01: Business Value (US$ Million) Analysis, by Basis Weight, 2018H to 2033F
Table 02: Business Volume (000’ Tons) Analysis, by Basis Weight, 2018H to 2033F
Table 03: Business Value (US$ Million) Analysis, by Paper Grade, 2018H to 2033F
Table 04: Business Volume (000’ Tons) Analysis, by Paper Grade, 2018H to 2033F
Table 05: Business Value (US$ Million) Analysis, by Application 2018H to 2033F
Table 06: Business Volume (000’ Tons) Analysis, by Application 2018H to 2033F
Table 07: Business Value (US$ Million) Analysis, by End Use, 2018H to 2033F
Table 08: Business Volume (000’ Tons) Analysis, by End Use, 2018H to 2033F
Table 09: Business Value (US$ Million) Analysis, by Country, 2018H to 2033F
Table 10: Business Volume (000’ Tons) Analysis, by Country, 2018H to 2033F
List of Charts
Figure 01: Business Share Analysis by Basis Weight, 2023E to 2033F
Figure 02: Business Y-o-Y Analysis by Basis Weight, 2018H to 2033F
Figure 03: Business Attractiveness Analysis by Basis Weight, 2023E to 2033F
Figure 04: Business Share Analysis by Paper Grade, 2023E to 2033F
Figure 05: Business Y-o-Y Analysis by Paper Grade, 2018H to 2033F
Figure 06: Business Attractiveness Analysis by Paper Grade, 2023E to 2033F
Figure 07: Business Share Analysis by Application 2023E to 2033F
Figure 08: Business Y-o-Y Analysis by Application 2018H to 2033F
Figure 09: Business Attractiveness Analysis by Application 2023E to 2033F
Figure 10: Business Share Analysis by End Use, 2023E to 2033F
Figure 11: Business Y-o-Y Analysis by End Use, 2018H to 2033F
Figure 12: Business Attractiveness Analysis by End Use 2023E to 2033F
Figure 13: Business Share Analysis by Country, 2023E to 2033F
Figure 14: Business Y-o-Y Analysis by Country, 2018H to 2033F
Figure 15: Business Attractiveness Analysis by Country, 2023E to 2033F
