Kraft Bubble Mailer Market

Kraft Bubble Mailer Market Overview for 2024 to 2034

In the research analysis conducted by FMI, the updated figure for the 2024 valuation of the kraft bubble mailer market is USD 1,095.1 million. The market is put forward to progress steadily through the year 2034, with a CAGR of 4.2%. The 2034 valuation of the market is estimated to be USD 1,652.3 million.

Kraft Bubble Mailer Demand Analysis

• Consistent growth of the postal industry is benefitting the demand for kraft bubble mailers.
• While bubble mailers are growing in popularity as a shipping item, the call for eco-friendly materials in packaging is guiding the shift towards eco-friendly bubble mailers.
• Online shopping has led to an increase in demand for items that regularly require packaging in the form of green bubble mailers.
• Online boom in the publishing industry has seen more physical books, whether educational, novels, or cooking books, being purchased. Padded bubble mailers are increasingly being used for the shipping of these books.
• Packaging takes even more pronounced importance when the material inside is valuable like jewelry. These bubble mailers are increasingly being resorted to for the safety they provide to valuable items.

Attributes	Details
Kraft Bubble Mailer Market Value for 2024	USD 1,095.1 million
Projected Market Value for 2034	USD 1,652.3 million
Value-based CAGR of Market for 2024 to 2034	4.2%

Trends in the Kraft Bubble Mailer Market

• Kraft bubble mailers are seen as a middle-of-the-ground option between shipping boxes and envelopes and are thus being used for shipment of books, apparel, and the like.
• Cost-effective nature of the bubble mailers endears the product to delivery companies, as they cost considerably less than boxes.
• Kraft bubble mailers with the branding of the delivery or manufacturing company are becoming common, adding advertising functionality to the product.
• Kraf bubble mailers are already lined with bubble wrap to protect the material inside and thus manufacturers can save on staffing costs, making the product more popular.
• Surging popularity of biodegradable materials is aiding the demand for packaging material. The popularity of biodegradable materials is matched by the clamor for recyclable materials. The manufacture of the product from recyclable sources is thus enlivening the market.
• With the soaring popularity of digital pharmacies and online delivery of medicines, the use of these bubble mailers in the medical field is growing.
• Stringent regulations regarding labor laws, the unsuitability of bubble mailers for large packages, and delivery delays are threats that restrain the growth of the market.

Category-wise Outlook

Brown kraft triumphs over white kraft in the material segment. Shipping and logistics are the predominant reasons for the use of kraft bubble mailers.

Strong Nature of Brown Kraft Makes it the Preferred Material in Kraft Bubble Mailers

Brown Kraft is expected to account for 71.6% of the market share in 2024. Some of the factors influencing the increase in demand for brown kraft in the making of bubble mailers are:

• While white kraft is hailed for its aesthetic value, allowing for more visible printing, brown kraft is the sterner material. Thus, brown kraft gets the vote of confidence from manufacturers.
• Brown kraft paper is generally obtained cheaper than white kraft paper and is thus preferred by manufacturers.

Attributes	Details
Top Material	Brown Kraft
Market Share (2024)	71.6%

Shipping and Logistics is the Primary Sector where Kraft Bubble Mailers Find Application

Shipping and logistics use is anticipated to account for 41.7% of the market share in 2024. Some of the reasons for the progress of kraft bubble mailers in the shipping and logistics sector are:

• Shipping and logistics sector’s packaging needs are enormous, with the industry’s value claimed to be in the trillions, and thus packaging items are becoming ubiquitous in the sector.
• Increase in import and export activities is leading to bubble mailers being called upon more frequently for shipping purposes.

Attributes	Details
Top End Use	Shipping and Logistics
Market Share (2024)	41.7%

Country-Wise Analysis

Government seeing packaging as an essential sector for economic growth is aiding the purpose of the market in the Asia Pacific. Modernization of the manufacturing process and the continued popularity of physical books help the market’s prospects in Europe. Sustainability concerns positively impact the adoption of eco-friendly bubble mailers in North America.

Countries	CAGR (2024 to 2034)
India	6.7%
China	5.9%
United States	2.7%
Spain	3.5%
Thailand	5.5%

Government Curbs on Single-Use Plastic Ease the Adoption of Kraft Bubble Mailers in India

The CAGR of the market for the forecast period in India is anticipated to be 6.7%. Some of the factors influencing the growth of the market in the country are:

• Government measures striving to limit the usage of single-use plastic, or even outright banning it in certain sectors, is seeing the market prosper in India.
• India is purported to have the largest postal network in the world and thus the mailers are finding greater adoption in the country.

Medical Deliveries Becoming More Commonplace Boosting the Market in China

The market is expected to register a CAGR of 5.9% in China through 2034. Some of the factors responsible for the growth of the market are:

• Surging number of patients in China are choosing the option of digital pharmacies to obtain medicine at home conveniently, benefiting the industry.
• Growth of online delivery enterprises, with several upstarts giving competition to giants like Taobao and Alibaba, is motivating the growth of the market in the country.

Companies Pledging to Help in the Sustainability Fight Ensures Market Growth in the United States

The market is expected to progress at a CAGR of 2.7% in the United States for the forecast period. Some factors influencing the progress are:

• Prominent companies in the United States are taking the step to limit the use of plastic in bubble mailers. For example, Amazon announced in October 2023, that its facility in Euclid, United States would stop taking the help of plastic bubble mailers.
• American consumers’ affection for small and convenient packaging is aiding the market in the United States.

Plethora of E-commerce Packaging Companies in Spain Make the Country Inviting for the Market

The market is expected to progress at a CAGR of 3.5% in Spain throughout the forecast period. Some factors influencing the progress are:

• E-commerce packaging establishments in Spain, examples being Bolsalea and Rajapack, are numerous and the number shows no signs of abating. Thus, a conducive environment is created for market growth.
• Postal services are alive and well in Spain and a demonstration of it was witnessed in the 2023 general elections in the country. About two and a half million voters sent in postal ballots for the election. Thus, kraft bubble mailers have a wide scope in the country.

Upward Trend of the Jewelry Industry Infusing the Market with Growth in Thailand

The market is expected to progress at a CAGR of 5.5% in Thailand. Some factors influencing the progress are:

• Jewellery is a burgeoning industry in Thailand, with jewelry exports ranked third overall in the country, and their shipping is being overseen with the help of kraft bubble mailers in increasing measure.
• Packaging companies in Thailand welcoming foreign investment, both from the Western world and fellow Asian countries like China and India, is boosting market growth.

Competitive Landscape in the Kraft Bubble Mailer Market

The industry is varied, with both giants and small-scale companies involved in the tussle for market share. Startup culture is also evinced in the landscape.

One of the prominent companies in the market, BETA (ShenZhen) Package Products Co. Ltd. is focusing on making their product more lightweight, increasing convenience in logistics. Startups like Packsmart LLC and Cougar Packaging Solutions are differentiating by making their product more amenable to ink.

Recent Developments in the Kraft Bubble Mailer Market

• In February 2024, Fourniture Industrie Service (FIS) developed a bubble wrap made out of recycled kraft paper.
• In August 2023, Antalis launched the Paragon ecoMLR paper mailer, which is lightweight and recyclable.
• In January 2022, it was announced that Thai company SCG Packaging would open a new paper packaging facility in Northern Vietnam.
• In October 2021, the EcojacketTM 100% Recyclable Paper Padded Mailer was launched by PAC Worldwide Inc. It is targeted to ship large quantities of cosmetics, books, and the type, boasting of providing enhanced protection to the material inside.

Key Companies in the Kraft Bubble Mailer Market

• BETA (ShenZhen) Package Products Co. Ltd.
• Bravo Pack Inc.
• PAC Worldwide Inc.
• Pregis Corporation,
• Sealed Air Corporation
• Yorkshire Envelopes
• Chemco Group
• Ariv Pak,
• Shenzhen Ebetek Co. Ltd.
• Plastic Systems

Key Coverage in the Kraft Bubble Mailer Market Report

• Kraft Bubble Mailer Market Research Report
• Bubble Padded Kraft Envelopes Market Coverage
• Kraft Bubble Mailers Value Share in Bubble Mailers Industry Coverage
• Secure Packaging Growth Trends Assessment
• Bubble Mailers Manufacturers and Suppliers Report
• Padded Bubble Mailer Envelope Market Assessment

Key Segments

By Material:

• White Kraft
• Brown Kraft

By Closure Type:

• Self-seal
• Peel and Seal

By End Use:

• Manufacturing & Warehousing
  • Pharmaceuticals
  • Electronics & Electricals
  • Automotive & Allied Industries
  • Food & Beverage
  • Cosmetics & Personal Care
  • Others (agriculture, homecare, etc.)
• E-commerce
• Shipping & Logistics

By Region:

• North America
• Latin America
• Europe
• South Asia
• East Asia
• Oceania
• Middle East and Africa (MEA)

Frequently Asked Questions

How Big is the Kraft Bubble Mailer Market?

The size of the market is estimated to be USD 1,095.1 million in 2024.

At What Rate is the Kraft Bubble Mailer Market Expected to Grow?

The market is expected to increase at a CAGR of 4.2% over the forecast period.

What is the Scope of Kraft Bubble Mailer in China?

The market is expected to register a CAGR of 5.9% in China over the period from 2024 to 2034.

What is the Forecast of the Kraft Bubble Mailer Market?

The market is forecasted to reach a size of USD 1,652.3 million by 2034.

What is the Trend in the Industry?

Pharmaceutical use of the bubble mailers and the use of the product for branding purposes are two of the prominent trends in the industry.

Which are the Key Companies in the Kraft Bubble Mailer Market?

BETA (ShenZhen) Package Products Co. Ltd., Bravo Pack Inc., PAC Worldwide, Inc., and Pregis Corporation are some of the prominent companies in the market.

What is the Top Material in the Market?

Brown kraft is the top material in the market, with an estimated market share of 71.6% in 2024.

What is the Scope of Kraft Bubble Mailer in India?

The market is expected to register a CAGR of 6.7% in India over the period from 2024 to 2034.