According to Future Market Insights, the global pH adjuster market is projected to reach a valuation of US$ 1,077.0 Million in 2023. The market backed by increasing product demand from the cosmetic and personal care and agrochemical sector is estimated to expand at a CAGR of 4.7% to top a value of US$ 1,704.8 Million at the end of the forecast period, 2033.
| Market Size 2022 | US$ 1029.6 Million |
| Market Size 2023 | US$ 1,077.0 Million |
| Market Size 2033 | US$ 1,704.8 Million |
| Value CAGR (2023 to 2033) | 4.7% |
| Top 3 Countries Share (2023) | 48.3% |
pH adjusters are water treatment chemicals that are used to adjust the pH or Potential Hydrogen(pH) level of a solution among various end-use industries. The global market is estimated to account for nearly 3% to 4% of the overall water treatment chemicals market.
pH adjusters are widely used in the cosmetic and personal care industries for a wide array of applications in maintaining a safe pH level in products such as lotions, shampoos, and skin and hair care products. Changing consumer lifestyles, growing consumer disposable income, and the rising popularity of cosmetic and personal care products are a few prominent factors bolstering the sales of pH adjusters.
The pH adjuster market witnessed a significant CAGR of 4.2% during the historic period of 2018 to 2022. The increased use of pH adjusters in wastewater treatment plants along with the robust consumption in the pharmaceutical production process has boosted the industry growth over the past five years. Increased demand for agrochemicals supported by a growing population and increased food demand has fuelled the product demand.
As per the latest study conducted by FMI, the global industry is projected to witness a growth rate of 4.7% during the forecast period. Surging demand for cosmetics and personal care products, increasing pharmaceutical production, and rising demand from several industrial sectors are the key factors accelerating the demand for pH adjusters across the globe. Robust industrial development and rising demand from various water treatment end-use industries, owing to stringent regulations are projected to bolster the product demand in the coming years.
The increasing popularity of cosmetics and personal care products such as color cosmetics, skincare, and hair care, owing to the rising consciousness of consumers about their appearance is one of the prominent factors fuelling the demand for the product during the forecast period. pH adjuster is a key ingredient used to adjust the pH of a cosmetic/skincare formula. Lactic acid and citric acid are the key suitable acids used to reduce the pH of a cosmetic product.
The robust growth of the pharmaceutical sector and increasing drugs and medicine manufacturing coupled with the introduction of cost-effective, and efficient advanced technologies is expected to enhance the market scenarios. pH adjusters in pharmaceutical industries are widely utilized during pharmaceutical drugs and medicines production for various purposes. A surge in drug approvals by regulatory bodies and continuous progress in the field of personalized medicines is anticipated to bolster the demand for chemicals in the pharmaceutical industry.
pH adjusters are applied for formulating pesticide and herbicide sprays by adjusting the pH to optimize efficacy and stability. With the help of a pH adjuster, it can control the pH of irrigation water to ensure optimal plant growth and prevent nutrient imbalances. It regulates the pH of fertilizers to enhance nutrient availability and prevent fertilizer burn.
pH adjuster is utilized in adjusting the pH of animal feed additives to optimize their effectiveness and stability. It helps in neutralizing acidic substances in agricultural waste to reduce environmental impact and improve disposal. It improves the stability and shelf life of agrochemical products by maintaining optimal pH levels during storage and transport.
The Stabilizers application segment is projected to lead the market in 2023 and is expected to continue this trend during the forecast period. Increasing applications of these products as a stabilizer in the personal care and cosmetic industry is the key factor bolstering the segment growth.
It is used to adjust or control the pH of a cosmetic formula. Cosmetic industries are utilizes pH adjusters to enhance the penetration of other skincare ingredients to make them more effective. Increasing product usage in the cosmetics and personal care industry to ensure proper stability and efficacy of cosmetic formulas is anticipated to fuel the market growth during the forecast period.
The cosmetic and personal care segment remains one of the prominent end uses in the global market during the forecast period. Increasing consumption of pH adjusters in the cosmetic and personal care industry for several purposes is driving the product demand in this segment. The segment is anticipated to witness a significant growth rate of 4.9% during the forecast period.
The pharmaceutical segment is projected to witness a steady growth rate in the global pH adjuster market during the forecast period. The robust growth of the pharmaceutical industry and increasing pharmaceutical expenditure among various developed countries of North America and the European region are bolstering product consumption in these countries.
Emerging economies of Asia Pacific such as India, Thailand, and others are witnessing significant growth in pharmaceutical industries. Various key players of North America and Europe are shifting their operations in these countries, which is in turn expected to boost the growth of the pharmaceutical sector in these countries.
Asia Pacific is estimated to account for a significant share of the global market in 2023 and is projected to witness a steady growth rate during the forecast period. Robust growth of various end use industries, such as cosmetics and personal care, pharmaceuticals, agrochemicals, and wastewater treatment is one of the key factors bolstering the product demand adjusters in the region.
Prominent countries of the Asia Pacific region, such as India, China, Vietnam, Japan, and South Korea are the key consumers of pH adjusters in the region. The rising number of working women in these countries along with their increased spending on beauty and personal care products are anticipated to boost the product market in these countries. The robust growth of pharmaceutical and agrochemical industries in India and China is significantly contributing to the growth of the product market in these countries.
The market is fairly fragmented in nature with leading shares to be held by Tier – II and III players. Key players are developing in-house raw material production facilities to reduce dependency on raw material suppliers. Leading market participants are looking forward to backward integration strategies for stable procurement of raw materials. Apart from these, research and development for product innovation to meet sustainability goals is also a top-grossing trend in the market.
| Attribute | Details |
| Growth Rate | CAGR of 4.7% from 2023 to 2033 |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in USD Million, Volume in Tons, and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
| Segments Covered |
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| Regions Covered |
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| Key Countries Covered |
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| Key Companies Profiled |
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| Customization and Pricing | Available upon Request |
In 2022, the value reached over US$ 1,029.6 Million.
During the forecast period, the market is estimated to expand at a CAGR of 4.7% from 2023 to 2033.
The market is projected to reach US$ 1,077.0 Million by the end of 2033.
China is projected to lead the global market during the forecast period.
Key players operating in the market include Air Products and Chemicals, Inc. Ashland Inc., BASF SE, The Chemical Dow Company, Kemira Oyj, Wacker Chemie AG, Buckman, Spectrum Laboratory Products, Inc., Cortec Corporation, SUEZ Water Technologies and Solutions, Lonza Group, Budenheim, and Others.
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pH Adjuster Market
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