The savory vegetable flavors market is estimated to secure a valuation of US$ 6.3 Billion in 2023 and is estimated to rise to US$ 10.5 Billion by 2033. The market is anticipated to grow at a CAGR of 5.2% during the forecast period. The factors accelerating the demand for savory vegetable flavors are as follows-
The increasing demand for convenience and processed food
Growing demand for food products with flavors and fragrance
Advancement in the food and packaging industry
Rapidly evolving consumer taste
Favorable government regulation for savory flavor production
Increased chain of food courts, restaurants, and hotels
Decrease consumption of animal-based food products
Rising disposable income, consumer preferences, and demand for natural flavors
The increased availability in the supermarket, hypermarkets, and specialty stores
North America dominates the savory vegetable flavor market during the forecast period
The demand for savory vegetable flavors witnesses a significant increase owing to the availability of a variety of food choices for the consumer. The increased demand for different food flavors and fragrances in the food industry is likely to drive the growth of the savory vegetable flavors market over the forecast period.
The increasing use of savory vegetable flavors in vegetable sauces and soups to make them healthy and tasty is driving market growth. The savory vegetable flavors are highly used in processed food, ready meal, and instant noodles. The increased demand for ready-to-eat food with added flavoring is expected to drive market growth during the forecast period.
On the regional end, the savory vegetable flavor market in North America is expected to account for the maximum share during the analysis period. The regional market is expected to grow in coming years, driven by increasing demand for ready-to-eat items and the rapidly growing food & beverage industry.
Europe dominates the savory vegetable flavors market with the growth of the processed food industry in the region and increased per capita income in the countries like Germany, France, United Kingdom.
Asia Pacific is expected to hold the largest market share savory vegetable flavors market owing to the changing consumer choices and increased disposable income. The growing popularity of processed food in the region drives the market growth.
Some of the players operating in the savory vegetable flavors market include savory choices, Campbells Chunky, chunky soups, Dorothy Allen, Lipton, Custom Culinary, Health Extension, Nongshim, Fir & Smoke Society, Del Monte, Twisted Flavour, Gold Label, Amy’s Kitchen, and Dr. Cowans Garden, among others
The market players are focusing on innovation and investing more in R&D to offer innovative flavors to food & beverage manufacturers. Savory vegetable flavors manufacturers are doing mergers, and acquisitions, and expanding their business capabilities to capture the maximum share of the market globally
For instance, Dr. Cowans Garden has a wide variety of vegetable powders available such as organic three-fold blend powder-savory, organic high protein leaf powder, organic carrot powder, and organic three beet powder.
The savory vegetable flavors market is expected to gain traction in the coming years with the growing demand for healthy food with natural flavors. The increased application of savory flavors in sauces and soups stimulated market growth Start-ups are coming up with new advanced natural flavors by using various strategies through research and development in the market.
For instance, founded in 2013- Flavour Space provides AI power applications for personalized food by understanding user preferences, flavors, and ingredients. Suggests the best recipes with reduced calories and more vegetables.
Data Point
Key statistics
Expected Market value in 2023
US$ 6.3 Billion
Projected Market Value in 2033
US$ 10.5 Billion
Growth Rate (2023 to 2033)
CAGR of 5.2%
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Savory Vegetable Flavours Market Overview
According to the latest research by Future Market Insights, the savory vegetable flavours market is set to witness steady growth during the forecast period 2021 to 2031. The addition of a wide range of flavors in food ingredients is having a positive impact on savory vegetable flavours demand. Vegetable flavors are also used in a variety of foods to add flavour and a distinct aroma.
What is Driving the Demand for Savory Vegetable Flavours?
One of the most popular applications for vegetable flavour is using it as a base for products such as soups and sauces. Because of the appeal of healthier foods and those that use a greater number of natural flavour components, vegetable sauces and soups are becoming increasingly common.
Vegetable flavouring ingredients can make a big difference in a soup's or sauce's overall flavour. Food industries are using vegetable flavours in soups and sauces to make them healthy and tasty and it will drive the demand for savoury vegetable flavours.
The vegetable flavour is also used in the creation of flavouring components for pre-packaged foods like rice and noodles. Vegetable flavour ingredients are an essential part of the seasoning packets used in pre-packaged products such as rice and noodles, and it's critical to get the vegetable flavour just right, particularly when no fresh vegetables are used in the process.
The use of vegetable flavours in pre-packaged foods will boost the demand for savoury vegetable flavours.
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Key Factors which will Drive Sales of Savory Vegetable Flavours
Vegetable flavour ingredients, when mixed in the right proportions and with the right flavour ingredients, such as those that mimic onion, tomato and carrot flavours, can go a long way toward improving the flavour of a food product. They're easy to use, have a fresh taste, and can make for a nutritious and tasty dish, whether canned or straight from the grocery store shelf.
Vegetable flavour has a variety of applications in the industry, such as improving the flavour of a food or serving as a base for a different food product. A vegetable flavour can have different components, but one of the most significant is the vegetable taste itself.
As the consumers are avoiding the consumption of animal-based products and there is an increase in the vegetarian and vegan population, therefore, it can help in increasing the demand for savory vegetable flavours and boost their sale.
The USA and Canada Savory Vegetable Flavours Market Outlook
A food company in USA. and Canada are not only improving or recreating the flavours of meats like beef, pork, chicken, and seafood, but also food and flavour development companies are improving their ability to recreate authentic vegetable flavours and introducing sauces, soups and noodles blended with savory vegetable flavours.
Because of the growing demand for more complex flavours and increased consumption of ready-to-eat items, the demand for savory vegetable flavours market has increased in USA. and Canada. The demand for savoury vegetable flavours is increasing due to the rising consumption of seasonal foods.
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Europe Demand Outlook of Savory Vegetable Flavours
The increased customer willingness to try new flavours and fragrances is driving the industry in Europe. The vegetable flavour category is growing in popularity as consumers eat more global foods. The continent's booming processed food industry is providing additional impetus to the market.
Europe is a world leader in packaged foods and beverages, owing to high per capita intake in countries such as Germany, France, and the United Kingdom. The savory vegetable flavours market growth is being aided by an increase in the consumption of ready-to-eat foods that need added flavouring.
Who are the Key Suppliers of Savory Vegetable Flavours
Some of the key players involved in savory vegetable flavours market are
Savory Choice
Campbells Chunky
Chunky Soups
Dorothy Allen
Lipton
Custom Culinary
Health Extension
Nongshim
Fire & Smoke Society
Del Monte
Twisted Flavour
Gold Label
Amy's Kitchen
Dr. Cowans's Garden
Others.
The report is a compilation of first-hand information, qualitative and quantitative assessments by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators, and governing factors along with market attractiveness as per segments.
The report also maps the qualitative impact of various market factors on market segments and geographies.
