Southeast Asia's submersible pump market is expected to reach US$ 1,076.8 million in 2032 and showcase steady growth at a CAGR of 5.5% between 2022 and 2032. In 2022, over 56.9% of the market share is likely to be occupied by borewell submersible pumps in the region owing to their increasing end-use applications.
According to the International Monetary Fund, Asia-Pacific is expected to register a CAGR of 4.3% in 2023 after the uncertain COVID-19 impact across the region. It would thus help in providing significant potential for water infrastructure projects in several countries.
The market for submersible pumps across Southeast Asia is expected to grow considerably as a result of increased investment in water and wastewater treatment projects. The market for submersible pumps is set to witness significant growth backed by rising offshore oil & gas exploration and surging construction spending in countries such as Thailand and Malaysia.
In addition to that, the market is anticipated to be driven by the rapidly growing oil & gas, utility, construction, and mining sectors in Southeast Asia. Submersible pumps make up around 5-7% of the global market due to their increasing application in various end-use industries like agriculture, residential, commercial, and water utility construction.
Water projects are in greater demand throughout a large number of countries, including Cambodia and Indonesia. Major players in the submersible pump sector are focusing on meeting the growing demand for their products from new public and private projects. They are also investing in the establishment of advanced manufacturing facilities.
Furthermore, Southeast Asia's cities are expanding swiftly, which would encourage spending on infrastructure improvement projects. Increased spending on smart utility solutions is projected to push investments in environmentally friendly housing, real estate, and infrastructure. Apart from population expansion, agricultural products are showcasing exponential demand in Southeast Asia.
The potential for using renewable energy is greater in developing nations of Southeast Asia, as compared to other regions worldwide. Submersible pumps are also projected to be used in a wide range of end-use industries like livestock, agriculture, and water supply. Solar-powered submersible pump technology is estimated to gain traction as end users become aware of environmentally friendly pumping options and the product's increased cost-effectiveness.
Attributes | Key Insights |
---|---|
Southeast Asia Submersible Pumps Market Estimated Size (2022E) | US$ 629.9 million |
Projected Market Valuation (2032F) | US$ 1,076.8 million |
Value-based CAGR (2022 to 2032) | 5.5% |
Collective Value Share: Top 3 Countries (2022) | 68% |
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According to the historical data presented by FMI, from 2017 to 2021, the Southeast Asia submersible pump market exhibited growth at a CAGR of 5.2%. The market is projected to create an absolute dollar opportunity of US$ 629.9 million by the end of 2022.
Domestic governments are putting a lot of effort into expanding their economies and spending extensively on the construction of smart factories & infrastructure. It is anticipated to increase sales of submersible pumps throughout the assessment period.
The need for utility projects is also expected to develop significantly and increase the volume of submersible pumps. This growth is attributed to the ever-increasing population and rising number of construction projects, including residential, commercial, and industrial ones.
Moreover, rising demand for submersible pumps among end-use industries such as construction, oil & gas, and agriculture in Southeast Asian nations would drive the market. The market is expected to grow at a value CAGR of about 5.5% during the first half period and exhibit 4.3% CAGR during the second half of the forecast period in the region.
In order to control the flow of fluids in water treatment plants, submersible pumps are extensively used. It is projected that the market for wastewater treatment and water distribution would grow profitably, thereby supporting the expansion of the Southeast Asia sub-pump industry.
High government spending on infrastructure is also expected to drive up sales of submersible pumps during the forecast period. For instance, the Indonesian government recently unveiled seven water supply and wastewater treatment projects worth a combined US$ 1.9 Billion for different areas throughout the country. Some of the other private businesses are expected to carry out numerous new water infrastructure projects.
Domestic governments across Southeast Asia are eager to contribute to several projects for the exploration of oil and gas. It is anticipated that there would be a high demand for submersible pumps in the next ten years.
Besides, due to the wide range of uses for submersible pumps, manufacturing enterprises in the region are concentrating on working on novel offshore projects. The Southeast Asia submersible pump market is set to be further boosted by the rising demand for submersible pump systems at offshore locations.
A number of influential factors have been identified to stir the soup in the Southeast Asia submersible pump market. Besides the proliferating aspects prevailing in the market, the analysts at FMI have also analyzed the restraining elements, lucrative opportunities, and upcoming threats that can pose a challenge to the progression of the Southeast Asia submersible pump market.
The drivers, restraints, opportunities, and threats (DROTs) identified are as follows:
DRIVERS
RESTRAINTS
OPPORTUNITIES
THREATS
Demand for Solar Powered Submersible Water Pumps to Jump across Indonesia and Malaysia
Submersible pumps with efficient performance have acquired market traction in Southeast Asia as a result of the region's growing metropolitan areas and increasing investment levels, which are further pushing the demand for water utility services. The market for submersible pumps in Indonesia is expanding at a significant rate.
Several regional governments are increasing the amount of capital they invest in numerous projects to strengthen the economy and infrastructure. Increased investment in the real estate industry, which is fostering sales of water pumping solutions, is driving the demand for submersible pumps.
In order to help end users after the sale period, submersible pump suppliers have developed their own support centers in the Southeast Asia region. To meet the rising demand in neighboring countries, manufacturers are expanding their submersible pump production capabilities and investing in new manufacturing facilities. For instance, KSB SE & Co. KGaA completed expanding its production facilities in Indonesia to make industrial pumps.
Major players in the submersible pump sector are focusing on meeting the growing demand for their products from new public and private projects. A large number of countries, including Malaysia and Thailand, are experiencing a high demand for water projects as urbanization and consumption rise.
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Borewell Submersible Water Pumps to Gain Traction in Southeast Asia by 2032
Based on product type, borewell submersible pumps generated a Southeast Asia submersible pumps market share of roughly 57.0% in 2021. Borewell pumps are the ideal pumping solution for landscaping, home, commercial water supply, firefighting systems, and many other applications since they can be mounted both vertically and horizontally. Over the course of the projected period, the borewell product type is anticipated to have a dominant market share.
Industrial Pumps with Above 100m Head Type to Gain Immense Popularity by 2032
By head type, the above 100 m category accounted for around 76.2% of the Southeast Asia submersible pumps market share in 2021. The majority of water distribution efforts require lifting the water at a considerable height above sea level.
Agricultural and industrial facilities in Malaysia, Thailand, the Philippines, and Indonesia use a lot of water. The aforementioned industries have very high water treatment needs, which call for effective pumping systems. These factors are likely to push growth of the above 100 m segment during the forecast period.
Manufacturers of submersible pumps in Southeast Asia are constantly under pressure to improve equipment performance due to the rising demand for reliable and efficient pumps. Despite the market's moderate fragmentation, a selected group of players, including Ebara Corporation, Grundfos, Xylem Inc., KSB SE & Co. KGaA, and WILO SE, dominate the Southeast Asia submersible pumps market.
By introducing new products and adopting innovative expansion strategies, manufacturing companies intend to improve the supply of their submersible pumps.
For instance,
Attribute | Details |
---|---|
Estimated Market Size (2022) | US$ 629.9 million |
Projected Market Valuation (2032) | US$ 1,076.8 million |
Value-based CAGR (2022 to 2032) | 5.5% |
Forecast Period | 2022 to 2032 |
Historical Data Available for | 2017 to 2021 |
Market Analysis | Value (US$ million) |
Key Regions Covered | Southeast Asia |
Key Countries Covered | Indonesia, Malaysia, Thailand, Vietnam, Philippines, Singapore |
Key Market Segments Covered | Product Type, Head Type, Application, and Country |
Key Companies Profiled | Xylem Inc.; Ebara Corporation; Grundfos; KSB SE & Co. KGaA; WILO SE; Sulzer AG; ITT Inc.; Franklin Electric Co.; PSG (Dover Corporation); Atlas Copco AB; The Weir Group PLC; Tsurumi Manufacturing Co., Ltd.; Andritz Group; Kubota Corporation; Kirloskar Brothers Ltd.; Pentair PLC; Gorman-Rupp Company; Flowserve Corporation; Hitachi Co. Ltd.; Wacker Neuson Group; SPP Pumps; Ruhrpumpen Group; Shimge Pump Industry Group Co., Ltd; Zhejiang DOYIN Technology Co. Ltd; Shakti Pumps (India) Ltd.; Speck Pumpen Walter Speck GmbH & Co. KG; Pleuger Industries |
Report Coverage | Market Forecast, brand share analysis, competition intelligence, DROT analysis, Market Dynamics and Challenges, Strategic Growth Initiatives |
The Southeast Asia submersible pumps market is set to be valued at US$ 629.9 million in 2022.
Sales of submersible pumps are projected to soar between 2022 and 2032 at a CAGR of about 5.5% in Southeast Asia.
Tier-1 companies in the Southeast Asia submersible pumps market include Ebara Corporation, Grundfos, Xylem Inc., KSB SE & Co. KGaA, and WILO SE.
By product type, the borewell segment is set to generate the largest share in the Southeast Asia submersible pumps market, accounting for nearly 56.9% of the market by volume in 2022.
The Southeast Asia submersible pumps market is dominated by Indonesia, which is anticipated to expand at a CAGR of 5.1% during the forecast period.
The industrial and non-industrial water supply segments are expected to lead the Southeast Asia submersible pumps market and generate nearly 42.5% of share in the next ten years.
1. Executive Summary | Southeast Asia Submersible Pumps Market 1.1. Southeast Asia Market Outlook 1.2. Demand Side Trends 1.3. Supply Side Trends 1.4. Technology Roadmap 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Key Market Trends 3.1. Key Trends Impacting the Market 3.2. Product Innovation / Development Trends 4. Key Success Factors 4.1. Product Adoption / Usage Analysis 4.2. Product USPs / Features 4.3. Strategic Promotional Strategies 5. Demand Analysis 2017 to 2021 and Forecast, 2022 to 2032 5.1. Historical Market Volume (‘000 Units) Analysis, 2017 to 2021 5.2. Current and Future Market Volume (‘000 Units) Projections, 2022 to 2032 5.3. Y-o-Y Growth Trend Analysis 6. Pricing Analysis 6.1. Country Pricing Analysis By Head Type 6.2. Southeast Asia Average Pricing Analysis Benchmark 7. Demand (in Value or Size in US$ million) Analysis 2017 to 2021 and Forecast, 2022 to 2032 7.1. Historical Market Value (US$ million) Analysis, 2017 to 2021 7.2. Current and Future Market Value (US$ million) Projections, 2022 to 2032 7.2.1. Y-o-Y Growth Trend Analysis 7.2.2. Absolute $ Opportunity Analysis 8. Market Background 8.1. Macro-Economic Factors 8.1.1. Southeast Asia GDP Growth Outlook 8.1.2. Southeast Asia Economic Sector Outlook 8.1.3. Southeast Asia Urbanization Outlook 8.1.4. Southeast Asia Agriculture Industry Outlook 8.1.5. Southeast Asia Index of Industrial Production Overview 8.1.6. Southeast Asia Crude Oil Import Export Overview 8.1.7. Global Wastewater Treatment Market Overview 8.2. Forecast Factors - Relevance & Impact 8.2.1. Waste Water Treatment Overview 8.2.2. Crude Oil Production Overview 8.2.3. Mining Industry Overview 8.2.4. Increasing Investment in LNG Industry 8.2.5. GDP Growth forecast 8.2.6. Construction Industry Overview 8.2.7. Agriculture Industry Outlook 8.3. Value Chain 8.3.1. List of Manufacturers 8.3.2. List of Distributors 8.3.3. End Users 8.4. COVID-19 Crisis - Impact Assessment 8.4.1. Current Statistics 8.4.2. Short-Mid-Long Term Outlook 8.4.3. Likely Rebound 8.5. Market Dynamics 8.5.1. Drivers 8.5.2. Restraints 8.5.3. Opportunity Analysis 9. Analysis of 2017 to 2021 and Forecast 2022 to 2032, by Head Type 9.1. Introduction / Key Findings 9.2. Historical Market Size (US$ million) and Volume Analysis By Head Type, 2017 to 2021 9.3. Current and Future Market Size (US$ million) and Volume Analysis and Forecast By Head Type, 2022 to 2032 9.3.1. Below 50 meter 9.3.2. 50 m - 100 m 9.3.3. Above 100 m 9.4. Market Attractiveness Analysis By Head Type 10. Analysis of 2017 to 2021 and Forecast 2022 to 2032, by Product Type 10.1. Introduction / Key Findings 10.2. Historical Market Size (US$ million) and Volume Analysis By Product Type, 2017 to 2021 10.3. Current and Future Market Size (US$ million) and Volume Analysis and Forecast By Product Type, 2022 to 2032 10.3.1. Borewell 10.3.2. Non-Clog 10.3.3. Open Well 10.4. Market Attractiveness Analysis By Product Type 11. Analysis of 2017 to 2021 and Forecast 2022 to 2032, by Application 11.1. Introduction / Key Findings 11.2. Historical Market Size (US$ million) and Volume Analysis By Application, 2017 to 2021 11.3. Current and Future Market Size (US$ million) and Volume Analysis and Forecast By Application, 2022 to 2032 11.3.1. Agriculture 11.3.2. Infrastructure & Mining 11.3.3. Residential 11.3.4. Industrial Water Supply 11.3.5. Oil & Gas 11.3.6. Fire Fighting 11.3.7. Non-Industrial Water Supply 11.3.8. Others 11.4. Market Attractiveness Analysis By Application 12. Analysis of 2017 to 2021 and Forecast 2022 to 2032, by Country 12.1. Introduction 12.2. Historical Market Size (US$ million) and Volume Analysis By Country, 2017 to 2021 12.3. Current Market Size (US$ million) and Volume Analysis and Forecast By Country, 2022 to 2032 12.3.1. Malaysia 12.3.2. Indonesia 12.3.3. Thailand 12.3.4. Singapore 12.3.5. Vietnam 12.3.6. Philippines 12.3.7. Others 12.4. Market Attractiveness Analysis By Country 13. Malaysia Analysis 2017 to 2021 and Forecast 2022 to 2032 13.1. Introduction 13.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 13.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 13.3.1. By Head Type 13.3.2. By Application 13.3.3. By Product Type 13.4. Market Attractiveness Analysis 13.4.1. By Head Type 13.4.2. By Application 13.4.3. By Product Type 14. Indonesia Analysis 2017 to 2021 and Forecast 2022 to 2032 14.1. Introduction 14.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 14.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 14.3.1. By Head Type 14.3.2. By Application 14.3.3. By Product Type 14.4. Market Attractiveness Analysis 14.4.1. By Head Type 14.4.2. By Application 14.4.3. By Product Type 15. Thailand Analysis 2017 to 2021 and Forecast 2022 to 2032 15.1. Introduction 15.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 15.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 15.3.1. By Head Type 15.3.2. By Application 15.3.3. By Product Type 15.4. Market Attractiveness Analysis 15.4.1. By Head Type 15.4.2. By Application 15.4.3. By Product Type 16. Singapore Analysis 2017 to 2021 and Forecast 2022 to 2032 16.1. Introduction 16.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 16.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 16.3.1. By Head Type 16.3.2. By Application 16.3.3. By Product Type 16.4. Market Attractiveness Analysis 16.4.1. By Head Type 16.4.2. By Application 16.4.3. By Product Type 17. Vietnam Analysis 2017 to 2021 and Forecast 2022 to 2032 17.1. Introduction 17.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 17.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 17.3.1. By Head Type 17.3.2. By Application 17.3.3. By Product Type 17.4. Market Attractiveness Analysis 17.4.1. By Head Type 17.4.2. By Application 17.4.3. By Product Type 18. Philippines Analysis 2017 to 2021 and Forecast 2022 to 2032 18.1. Introduction 18.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 18.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 18.3.1. By Head Type 18.3.2. By Application 18.3.3. By Product Type 18.4. Market Attractiveness Analysis 18.4.1. By Head Type 18.4.2. By Application 18.4.3. By Product Type 19. Others Analysis 2017 to 2021 and Forecast 2022 to 2032 19.1. Introduction 19.2. Historical Market Size (US$ million) and Volume Trend Analysis By Market Taxonomy, 2017 to 2021 19.3. Market Size (US$ million) and Volume Forecast By Market Taxonomy, 2022 to 2032 19.3.1. By Head Type 19.3.2. By Application 19.3.3. By Product Type 19.4. Market Attractiveness Analysis 19.4.1. By Head Type 19.4.2. By Application 19.4.3. By Product Type 20. Market Structure Analysis 20.1. Market Analysis by Tier of Companies 20.2. Market Share Analysis of Top Players 20.3. Market Presence Analysis 21. Competition Analysis 21.1. Competition Dashboard 21.2. Competition Benchmarking 21.3. Competition Deep Dive 21.3.1. Xylem Inc. 21.3.1.1. Overview 21.3.1.2. Product Portfolio 21.3.1.3. Profitability by Market Segments (Product/Channel/Country) 21.3.1.4. Sales Footprint 21.3.1.5. Strategy Overview 21.3.2. Flowserve Corporation 21.3.2.1. Overview 21.3.2.2. Product Portfolio 21.3.2.3. Profitability by Market Segments (Product/Channel/Country) 21.3.2.4. Sales Footprint 21.3.2.5. Strategy Overview 21.3.3. KSB SE & Co. KGaA 21.3.3.1. Overview 21.3.3.2. Product Portfolio 21.3.3.3. Profitability by Market Segments (Product/Channel/Country) 21.3.3.4. Sales Footprint 21.3.3.5. Strategy Overview 21.3.4. Grundfos 21.3.4.1. Overview 21.3.4.2. Product Portfolio 21.3.4.3. Profitability by Market Segments (Product/Channel/Country) 21.3.4.4. Sales Footprint 21.3.4.5. Strategy Overview 21.3.5. The Weir Group PLC 21.3.5.1. Overview 21.3.5.2. Product Portfolio 21.3.5.3. Profitability by Market Segments (Product/Channel/Country) 21.3.5.4. Sales Footprint 21.3.5.5. Strategy Overview 21.3.6. ITT Inc. 21.3.6.1. Overview 21.3.6.2. Product Portfolio 21.3.6.3. Profitability by Market Segments (Product/Channel/Country) 21.3.6.4. Sales Footprint 21.3.6.5. Strategy Overview 21.3.7. Ebara Corporation 21.3.7.1. Overview 21.3.7.2. Product Portfolio 21.3.7.3. Profitability by Market Segments (Product/Channel/Country) 21.3.7.4. Sales Footprint 21.3.7.5. Strategy Overview 21.3.8. Atlas Copco AB 21.3.8.1. Overview 21.3.8.2. Product Portfolio 21.3.8.3. Profitability by Market Segments (Product/Channel/Country) 21.3.8.4. Sales Footprint 21.3.8.5. Strategy Overview 21.3.9. Kubota Corporation 21.3.9.1. Overview 21.3.9.2. Product Portfolio 21.3.9.3. Profitability by Market Segments (Product/Channel/Country) 21.3.9.4. Sales Footprint 21.3.9.5. Strategy Overview 21.3.10. WILO SE 21.3.10.1. Overview 21.3.10.2. Product Portfolio 21.3.10.3. Profitability by Market Segments (Product/Channel/Country) 21.3.10.4. Sales Footprint 21.3.10.5. Strategy Overview 21.3.11. Wacker Neuson Group 21.3.11.1. Overview 21.3.11.2. Product Portfolio 21.3.11.3. Profitability by Market Segments (Product/Channel/Country) 21.3.11.4. Sales Footprint 21.3.11.5. Strategy Overview 21.3.12. Sulzer AG 21.3.12.1. Overview 21.3.12.2. Product Portfolio 21.3.12.3. Profitability by Market Segments (Product/Channel/Country) 21.3.12.4. Sales Footprint 21.3.12.5. Strategy Overview 21.3.13. Tsurumi Manufacturing Co., Ltd. 21.3.13.1. Overview 21.3.13.2. Product Portfolio 21.3.13.3. Profitability by Market Segments (Product/Channel/Country) 21.3.13.4. Sales Footprint 21.3.13.5. Strategy Overview 21.3.14. Kirloskar Brothers Ltd. 21.3.14.1. Overview 21.3.14.2. Product Portfolio 21.3.14.3. Profitability by Market Segments (Product/Channel/Country) 21.3.14.4. Sales Footprint 21.3.14.5. Strategy Overview 21.3.15. PSG (Dover Corporation) 21.3.15.1. Overview 21.3.15.2. Product Portfolio 21.3.15.3. Profitability by Market Segments (Product/Channel/Country) 21.3.15.4. Sales Footprint 21.3.15.5. Strategy Overview 21.3.16. Gorman-Rupp Company 21.3.16.1. Overview 21.3.16.2. Product Portfolio 21.3.16.3. Profitability by Market Segments (Product/Channel/Country) 21.3.16.4. Sales Footprint 21.3.16.5. Strategy Overview 21.3.17. Ruhrpumpen Group 21.3.17.1. Overview 21.3.17.2. Product Portfolio 21.3.17.3. Profitability by Market Segments (Product/Channel/Country) 21.3.17.4. Sales Footprint 21.3.17.5. Strategy Overview 21.3.18. Shimge Pump Industry Group Co., Ltd 21.3.18.1. Overview 21.3.18.2. Product Portfolio 21.3.18.3. Profitability by Market Segments (Product/Channel/Country) 21.3.18.4. Sales Footprint 21.3.18.5. Strategy Overview 21.3.19. Zhejiang DOYIN Technology Co. Ltd 21.3.19.1. Overview 21.3.19.2. Product Portfolio 21.3.19.3. Profitability by Market Segments (Product/Channel/Country) 21.3.19.4. Sales Footprint 21.3.19.5. Strategy Overview 21.3.20. Shakti Pumps (India) Ltd. 21.3.20.1. Overview 21.3.20.2. Product Portfolio 21.3.20.3. Profitability by Market Segments (Product/Channel/Country) 21.3.20.4. Sales Footprint 21.3.20.5. Strategy Overview 21.3.21. Speck Pumpen Walter Speck GmbH & Co. KG 21.3.21.1. Overview 21.3.21.2. Product Portfolio 21.3.21.3. Profitability by Market Segments (Product/Channel/Country) 21.3.21.4. Sales Footprint 21.3.21.5. Strategy Overview 21.3.22. Pleuger Industries 21.3.22.1. Overview 21.3.22.2. Product Portfolio 21.3.22.3. Profitability by Market Segments (Product/Channel/Country) 21.3.22.4. Sales Footprint 21.3.22.5. Strategy Overview 21.3.23. Franklin Electric Co. 21.3.23.1. Overview 21.3.23.2. Product Portfolio 21.3.23.3. Profitability by Market Segments (Product/Channel/Country) 21.3.23.4. Sales Footprint 21.3.23.5. Strategy Overview 21.3.24. Pentair PLC 21.3.24.1. Overview 21.3.24.2. Product Portfolio 21.3.24.3. Profitability by Market Segments (Product/Channel/Country) 21.3.24.4. Sales Footprint 21.3.24.5. Strategy Overview 21.3.25. Hitachi Co. Ltd. 21.3.25.1. Overview 21.3.25.2. Product Portfolio 21.3.25.3. Profitability by Market Segments (Product/Channel/Country) 21.3.25.4. Sales Footprint 21.3.25.5. Strategy Overview 21.3.26. Andritz Group 21.3.26.1. Overview 21.3.26.2. Product Portfolio 21.3.26.3. Profitability by Market Segments (Product/Channel/Country) 21.3.26.4. Sales Footprint 21.3.26.5. Strategy Overview 21.3.27. SPP Pumps 21.3.27.1. Overview 21.3.27.2. Product Portfolio 21.3.27.3. Profitability by Market Segments (Product/Channel/Country) 21.3.27.4. Sales Footprint 21.3.27.5. Strategy Overview 22. Assumptions and Acronyms Used 23. Research Methodology
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