Wide mouth jar which is also known as ‘The Mason jar’, is a jar made up of mainly glass or other materials like plastic and is used to for storage purposes. Wide mouth jars are required to preserve food for a long time.
These wide mouth jars are mainly used as a packaging solution for food and other consumer goods like vegetables. These wide mouth jars are available in variety of colours and shapes but one common thing in all of these jars is that, they all have a wide opening which facilitates easier filing.
Wide mouth jars are made up of mainly glass or metal lids which allows them to keep the items hygienic and air tight as well. These lids are also equipped with a special sticky material which prevents the food any bacterial growth and also prevent it from coming in contact with outside moisture. Wide mouth jars are more preferable by customers as it is convenient for customers to fill them easily and the durability of these jars are also high.
The wide mouth jar market is majorly driven due to its ability to become an efficient storage and packaging solution for the consumers. Due to the increasing use by food manufacturers the wide mouth jar market is projected to have an increased user base in the future.
These wide mouth jars are also micro woven-safe which means that consumers can easily heat the food stored in these jars without the need to transfer this food to another microwaveable container.
Another factor which drives the demand of wide mouth jars is their durability. In compared to other jars which are out in the market, wide mouth jars are made up of thick glass or high-quality plastic because of which there is a lesser chance of breakage.
As wide mouth jars can be used multiple number of times for canning process so, these wide mouth jars are preferred over metal jars, which can only be used for one time and after that it had to be discarded. This is an important factor which drives the demand for wide mouth jars market.
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Despite having global presence and rise in popularity of wide mouth jars there are some factors which restrain the growth of wide mouth jars. One such factor which pose as a challenge for the wide mouth open jar is, the increasing preferability of readily available meals.
Due to this ready-meals, it poses as a substitute to the storage solution of wide mouth jars because in case of ready-meals customers can get those meals which are readily available and so they do not have to store that.
Another factor which poses as a challenge for the wide mouth jars is the increased adoption rate of ‘on-the-go’ lifestyle. The expensive price of wide mouth jars over regular jars can also be considered as a factor of concern because regular jars also come in pocket-friendly option but which is not the case for wide mouth jars.
Another factor which restricts the wide mouth jar market is that, these wide mouth jars usually take up a large space wherever it is kept due to its large flat bottom, so these jars are preferred by those customers who have more space in their closet.
Some of the players operating in the wide mouth jar market are the
North America is anticipated to have the major share of the global wide mouth jars market throughout the forecast period. Asia Pacific region is also anticipated to have the maximum growth in the wide mouth jars market and fast increasing population with an urban lifestyle.
The Middle East & Africa (MEA) is also anticipated to have a growth over the forecast period. Western Europe and Eastern Europe are expected to have a relatively slow pace growth than the Asia Pacific region. Latin America is also supposed to register a higher growth rate.
Another factor which leads to the rise in popularity of these jars are their uniqueness of having a wide mouth which allows the consumers to easily fill these jars and put the whole food item within the jar without the need to cut it and then store, which means that these wide mouth jars have the ability to accommodate larger items and due to this facility of having wide mouth, these jars can also be easily cleaned
The COVID-19 pandemic severely impacted the end-use industries of the wide mouth jars market. Hence, there has been a significant drop in the demand of wide mouth jars across the globe. Though, the online shops are the ones which are helping this wide mouth jar industry to stay afloat in this pandemic situation.
The delays in the shipments of raw materials and production facilities are working with half of the regular labor because of the restrictions and regulations imposed are adversely impacting the wide mouth jar market. As a result of all these factors, the wide mouth jar market has suffered a major blow in terms of sales and consumption due to the pandemic.
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