‘Recyclability’ Becomes the Key Marketing Touchpoint in Polypropylene Packaging Films Market, Says FMI

Aug 08,2019 | Packaging

Worldwide sales of polypropylene (PP) packaging films reached ~ 11,300 thousand tons in 2018, unveils the new research study by Future Market Insight (FMI). According to the report, the polypropylene packaging films market is estimated to grow by ~ 5% YOY in 2019, primarily influenced by the recent reforms coming into fore in the global packaging landscape.

According to the report, increasing focus on sustainable and cost-effective packaging formats is contributing to the build-up of polypropylene packaging films market through 2029. Consumer proclivity for recyclable formats, combined with exceptional strength and durability, will also continue to provide a fillip to sales of polypropylene packaging films in 2019 and beyond.

polypropylene packaging films market share by region 2018 a

As flexible packaging continues to steal the spotlight, it is highly likely that a multitude of opportunities will be created for the key market players in the near future.

Flexible packaging is seeing an unprecedented growth in demand, with sustainability concerns and progressive economies collectively upholding the visibility of these formats. With convenience coming up as one of the key considerations, sales of flexible packaging forms are set for a massive upswing over the years to come.

For More Detailed Insights on Polypropylene Packaging Films Market Opportunity Analysis

According to the FMI report, end users will continue to markedly prefer for films with thickness in the range of 18 to 50 microns, with global sales poised to reach ~ 5,100 thousand tons in 2019. Demand for films with a thickness range of 51 to 80 micron is estimated to shoot up by the end of 2029, as end users seek user-friendly formats that are less vulnerable to external damage. Sales of BOPP type of polypropylene packaging films have been, and will continue to remain bullish, reveals FMI’s study.

Demand for BOPP type will majorly be driven by their moisture-resistant abilities and barrier properties, and will further be upheld by their surface gloss and transparency attributes. While clear films evidently stand out in terms of being the most ‘sought-after’ film types, end users are developing a fad for metallized films that would help them create visual cues favorable for their brands.

Market Players to Double Investments in East Asia  

Food & beverages will continue to sustain high demand for PP packaging films, finds the report. In the food and beverage landscape wherein a wide range of products and their complex specifications call for flexible packaging formats, such as polypropylene packaging films. On account of properties such as high chemical resistance, low odor, and exceptional inertness, PP packaging film grades have marked their space in the food & beverage packaging space.

According to the study, growth opportunities for the polypropylene packaging films market players are picking pace in East Asia, owing to profound growth of the regional industrial ecosystems such as food & beverages, pharma, and others. Newer opportunities blooming in the East Asia polypropylene packaging films market are set in motion by the growing middle-class population, who have utmost contribution to the economy build-up across these regions.

FMI’s business intelligence also underlines groundbreaking insights into the competitive scenario of polypropylene packaging films market along with highlights of the manufacturers’ differential strategies. Key players in the polypropylene packaging films market will continue to draw upon the global sustainability drive by including ‘green’ offerings in their existing portfolios, which is likely to help them enhance customer confidence. For instance, Mondi plc.- an international packaging and paper group- made an official announcement that its coex PP food packaging film grades have been certified as ‘recyclable’. According to the report, the manufacturers are also focusing on implementation of new enterprise resource planning (ERP) systems that would not only help in curbing operational costs but also fine-tuning efficient utilization of resources.

This study forecasts ~6% CAGR for the PP packaging films market through 2029, and underlines key opportunities in the market during the projection period. For in-depth information on polypropylene packaging films market, write to press@futuremarketinsights.com

About FMI

Future Market Insights (FMI) is the premier provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in London, the global financial capital, and has delivery centres in the U.S. and India. FMI’s research and consulting services help businesses around the globe navigate the challenges in a rapidly evolving marketplace, with confidence and clarity. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. We continuously track emerging trends and events in a broad range of end industries to ensure that our clients prepare for the evolving needs of their consumers.

Media Contact

Rahul Pandita

Rahul Pandita

Head – Corporate Communications

Abhishek Budholiya

Abhishek Budholiya

Head – Digital Marketing