KEY GROWTH INFLUENCERS – DUAL OVENABLE LIDDING FILMS MARKET GROWTH
Enhanced Shelf Life and Assurance of Freshness
The food industry across the globe has reflected positive market sentiment, especially in emerging markets, and is expected to witness more than 10% annual growth in the next five years. Several allied industries such as retail demand customized offerings of food products, which is expected to positively impact sales of dual ovenable lidding films in the foreseeable future. High transparency, excellent peelability, and high barrier features of dual ovenable lidding films make them popular for use in everyday life.
Key categories of food packed with dual ovenable lidding films are prepared meals, frozen foods, meat products, and dairy products. Adoption of dual ovenable lidding films for packaging of bakery & confectionery products and snacks such as sandwiches & burger is increasing.
Dual ovenable films act as perfect lidding solutions for trays carrying food items that need to be kept fresh for an extended period. Increasing demand for clean and convenient methods of cooking food that allow processed food to be moved directly from retail shelves to homes, is expected to stimulate growth of the dual ovenable lidding films market during the forecast period.
Towering Sales of Processed Food Consumption in Developing Economies
Rapid growth in the consumption of processed food in emerging economies is creating new opportunities for dual ovenable lidding film manufacturers to penetrate in these potentially remunerative markets. Multinational corporations are also collaborating with local players to establish a strong presence in emerging economies, which is also projected to further drive growth of the dual ovenable lidding films market in these regions.
- In October 2019, Toray Industries Inc. stated that their Indian subsidiary would begin manufacturing polyamide (PA) and polybutylene terephthalate (PBT) at a new space in India.
Change in food consumption habits owing to an increase in per capita disposable income has also encouraged packaging companies to develop new product lines in the dual ovenable lidding films market in these regions. As around 60-70% of the demand comes from urban areas, there is a lot of space and opportunities in semi-urban and rural regions. Manufacturers and distributors must work on their product segments to come up with economically-viable dual ovenable lidding films.
DUAL OVENABLE LIDDING FILMS MARKET STRUCTURE ANALYSIS
Amcor PLC, Sealed Air Corporation, Sonoco Products Company, Schur Flexibles Holding Gmbh, DuPont Teijin Films U.S. Ltd. Partnership, and Toray Plastics (America) Inc. are some of the leading manufacturers operating in the dual ovenable lidding films market.
- Need for innovation in flexible packaging is expected to create rewarding opportunities for dual ovenable lidding film manufacturers.
- Demand for biodegradable dual ovenable lidding films from eco-conscious consumers is anticipated to change market dynamics.
The dual ovenable lidding films market is relatively small in size, which remains a crucial factor for its dynamic and competitive nature. In this report, individual strategies followed by these market players in terms of improving their product portfolios, creating new marketing strategies, and acquisitions and mergers in the dual ovenable lidding films market, have been elaborated.
Bio-based Materials Sought-after
In 2018, more than 70% of the dual ovenable lidding films sold were made of polyethylene terephthalate (PET). High chemical resistance, superior tensile strength, and solid moisture barrier properties continue to uphold preference for PET among the market players. Polypropylene (PP) is also emerging as a popular choice of material for manufacturing high-quality dual ovenable lidding films.
Adoption of bio-based material alternatives such as recycled PET (rPET) and crystallizable PET (cPET) would be at pace over the following years, driven by the expanding conscientious consumer population. Raw material innovations are underway.
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Changing Dietary Patterns Shaping Market in Developed Countries
A majority of consumers in developing economies continue to show proclivity for fresh cooked meals over their ready-to-eat counterparts that widely available on the market. On the flipside, consumers in developed regions, despite the growing consciousness about health quotient of foods, are choosing ready-to-eat meals and frozen food products.
Convenience in cooking remains instrumental to shape consumers’ purchasing decisions in North America and Europe, which would further translate into lucrative growth opportunities for stakeholders in the dual ovenable lidding films market.
Companies Augmenting R&D Investments to Target Material Innovation
Leading market players are investing heavily in research & development to bolster innovation in terms of shape, size, material, and technology vis-à-vis dual ovenable lidding films. Market players are also aiming to gain a competitive edge by adopting environment-driven business strategies and employing more sustainable materials in the production of dual ovenable lidding films.
How Growth will Unfold
In 2018, consumption of dual ovenable lidding films for packaged meat products accounted for nearly 45% revenue share in the market. Leading market players continue focus on introducing high-quality materials to suit the regulatory requirements vis-à-vis meat products across various regional markets. Furthermore, market players are also eying potential opportunity in the ready/prepared meals category. Increasing demand for prepared meals and frozen food products will mark top emerging trends in the dual ovenable lidding films market in the near future.
DUAL OVENABLE LIDDING FILMS MARKET TAXONOMY
The global dual ovenable lidding films market is segmented in detail to cover every aspects of the market and present a complete market intelligence approach to readers.
- PE (Polyethylene)
- PET (Polyethylene Terephthalate)
- Amorphous PET
- Crystalline PET
- Recycled PET
- PP (Polypropylene)
- Peelable Seal
- Permanent Seal
- Prepared Meals
- Frozen Foods
- Meat Products
- Dairy Products
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific Excluding Japan
- Middle East and Africa