Pouches & Bags application type segment is expected to account for more than 1/3rd of the total market share in PVDC coated films market by 2018
The global market for PVDC coated films is anticipated to be valued nearly US$ 7.7 Bn in 2018 and is projected to expand at a CAGR of 4.7%, during the forecast period (2018 - 2028).
PVDC coated films are used as barrier films to increase the shelf life of the packaged product. PVDC coatings provide protection from oxygen and water vapor transmission along with high gloss and transparency. Its high barrier properties enables PVDC coated films to be used for the packaging of perishable food products in order to enhance their shelf life and reduce wastage taking place across the value chain.
PVDC coated films are mostly used in the packaging of food, pharmaceuticals and cosmetics & personal care products. PVDC coatings can be done on various substrate materials such as polyethylene (PE), polyethylene terephthalate (PET), polyvinyl chloride (PVC), polypropylene (PP) and polyamide (PA). Substrate materials such as polypropylene (PP) and polyethylene (PE) are preferred for the packaging of food products, while polyvinyl chloride (PVC) is used in blister packs, packaging of cosmetics and personal care products among other FMCG products.
Drivers & Restraints
Food packaging industry is one of the key drivers for the growth of PVDC coated films market. Increasing usage of food packaging solutions such as pouches & bags, lidding films, laminates and wraps in the emerging economies across the globe is anticipated to further propel the growth of PVDC coated films during the forecast period. The higher disposable income of the growing middle class is translating into booming retail and e commerce sector in the APEJ region. The packaging of meat, poultry and seafood is a major contributor in the rise of PVDC coated films market in the Middle East and African (MEA) countries.
This has created ample new opportunities for the growth of PVDC coated films market. In the developed economies such as the U.S. market, the established pharmaceuticals market is fuelling the growth of PVDC coated films market. In terms of geographical distribution of demand, emerging markets are expected to contribute dominantly to growth of the PVDC coated films market, mostly due to the shifting consumer preference towards packaged goods and higher disposable income of the middle class urban population.
However, the manufacturers across the globe are looking for chlorine free alternatives so as to reduce the environmental impact. With the rising consumer awareness and stringent government policies regarding disposal of discarded films, manufacturers are looking for sustainable alternatives of PVDC coated films.
Companies involved in PVDC coated films manufacturing are focusing on expanding their production capacity, by adding production facilities, extending new lines in the existing sites or acquiring other regional players. Key players considered in the report on PVDC coated films market include Mondi Group plc, Kureha Corporation, Jindal Poly Films Limited, Cosmo Films Ltd., Bilcare Limited, Klöckner Pentaplast, Glenroy, Inc., CCL Industries Inc., CPH Chemie & Papier Holding AG, and SKC Co., Ltd.
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The global market for PVDC coated films is segmented as per substrate material type, application type and end use industries.
As per substrate material type, the global PVDC coated films market is segmented as follows:
- Polyethylene (PE)
- Polyethylene terephthalate (PET)
- Polyvinyl chloride (PVC)
- Polypropylene (PP)
- Polyamide (PA)
As per application type, the global PVDC coated films market is segmented as follows:
- Lidding films
- Pouches & Bags
As per end use industries, the global PVDC coated films market is segmented as follows:
- Fruits & Vegetables
- Meat, Poultry & Seafood
- Bakery & Confectionery
- Dairy products
- Healthcare & Pharmaceuticals
- Cosmetics & Personal Care