The coated white board paper market is expected to rise at a CAGR of ~4.7%, during the forecast period.
Newly released data from coated white board paper market analysis shows that global demand of overall coated white board paper market estimated to reach year-on-year (YoY) growth of 5.6% in 2021 with million units. The demand for 201- 400 GSM coated white board paper is expected to increase in doubles in next five years compared to past decade.
Coated White Board Paper Market: An Overview
Penetrating internet trade and e-commerce are the primary factors driving the market growth. The increasing popularity of food delivery and delivery of day to day products makes a spike in packaging, which will further drive the market growth.
Furthermore, stringent environmental regulations towards plastic packaging are driving the market towards a shift which in turn boost the market. Coated white board paper provides thermal stability, moisture proofing and mechanical flexibility to the packed goods. Moreover, expanding end-user industries are driving the market demand for coated white board paper market.
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What Factors Will Escalate the Market Growth of Coated White Board Paper Market?
Established global competitors in the coated white board paper market are manufacturing different specializations grades with a different variety of coating materials. These coated white board papers are used in packaging applications.
Mostly the target product is used in dry packaging. Apart from all this, the mechanical flexibility of the coated white board paper market is very essential for the food packaging industry. Furthermore, customization in the market has made it more appealable to the consumer as they can order products in accordance with any coating material that is required. Thus driving the sales for coated white board paper market.
How will End-Use Industries Contribute to the Market Growth of Coated White Board Paper Market?
End-use industries such as food & beverages, pharmaceuticals, electrical & electronics, personal care products are experiencing an all-time surge due to rapid expansion. Global brands are penetrating local markets to produce goods for a particular segment of people and fuelling globalization with each passing day.
In the middle of all this packaging sector has seen a boom and most importantly flexible packaging has seen an upsurge in demand, this all will directly affect the sales of the product. Due to these reasons, coated white board paper market will witness an exponential rise in demand in future.
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What Factors Will Restraint the Market Growth of Coated White Board Paper Market?
Recyclability of the coated white board paper is a major concern of the key players, as the segregation of the coated material is difficult in pre material preparation process and therefore degrading the quality of recycled product. Therefore, many of the end users are preferring uncoated board paper for packaging formats.
However, this impact is slightly reduced with the introduction of the bio-based coatings that has less carbon impact and easy to recycle.
Competitive Landscape
Global Players:
Sappi Limited
Stora Enso Oyj
Venkraft Paper Mills Pvt. Ltd.
Emami Paper Mills Ltd.
International Paper
Magnum Ventures Ltd.
UPM
West Coast Paper Mills Limited
El-Salam PaperMill
Millennium Overseas.
APAC Players:
JK Paper
Monit Paper and Chemicals (P) Ltd.
Asia Pulp and Paper
Hangzhou Gerson Paper Co. Ltd
Nippon Paper Industries Co. Ltd.
Venkraft Paper Mills Pvt. Ltd.
Murli Industries
Qiongdao Sanshi Paper Co. Ltd.
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What are the Key Strategies Adopted by Coated White Board Paper Market?
The key competitors implement various strategies such as product launch, merger & acquisition, expansion, innovation and others to survive and compete in the market:
In October 2019, HP Indigo signed a collaborative deal to print media in the wood free products of Sappi Europe using digital imaging technologies. With this, the demand product will be customized and prepared following consumer's needs surging the financial profitability of the market.
Why will Japan hold a Prominent Share in the Coated White Board Paper Market?
Japan will hold a major proportion of the coated white board paper market by the end of the forecast period due to its significant consumer base. Other factors that will lead to Japan's great hold in the market are such as environmental regulations on plastic packaging and skilled cheap labour.
The ever-expanding Japanese end-use industries such as food & beverage, pharmaceutical, online retail, personal care products will cause a dominant effect of the country in APAC market share. All these factors considered japan will have a significant hold in the coated white board paper market in future.
How has COVID-19 impacted the Growth of the Coated White Board Paper Market?
COVID-19 has caused a huge disruption in day to day life. Coated white board paper market has seen a slight decrease in sales during the peak pandemic months of 2020, which was resolved by the end of the year. Deliveries of food services and pharmaceuticals, the boom of e-commerce have decreased the impact of the pandemic on the target market and compensated for the losses.
Key Segments of Coated White Board Paper Market Covered in the Report
