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Baby Swing Market Snapshot (2023 to 2033)

The baby swing market size is poised to expand to a significant valuation of US$ 1,015 million in 2023 and is expected to exhibit a compound annual growth rate (CAGR) of 4% from 2023 to 2033 and reach US$ 1,502 million in 2033.

The baby swing market is expanding as parents' enthusiasm for baby care grows in developing nations. The automatic baby swing is a major innovation in the baby swing market that works as a substitute to retain babies engrossed when parents are occupied. The baby swing market has grown rapidly as a consequence of this latest trend. Additionally, increasing disposable earnings and constantly increasing work intensity are having a significant influence on the expansion of the baby swing market.

The novel coronavirus has created trouble in nearly every industry. The baby swing industry has also been impacted by the novel coronavirus. An interruption in the consumption of several goods required in the industrial sectors has hampered the manufacturing of the baby swing.

One of the biggest drivers cruising the baby swing market's growth is the heightened understanding of goods and e-commerce streams, which has inspired end-users to choose baby swings. Furthermore, the flow of consumers in the major retailers has lessened, resulting in lower sales of the baby swing, which is impacting the global baby swing market.

The full-sized baby swing is the most popular product type in the baby swing market since it offers more warmth and can be utilized for a greater amount of time as the baby grows. As a result, the industry for full-sized baby swings is anticipated to be dominated.

Given the growing demands for configuration in decor such as children's bedrooms and nurseries, the household segment is predicted to expand according to the application. Modern trade is projected to be the greatest lucrative segment of the baby swing market based on the distribution channel.

North America is predicted to dominate the worldwide baby swing market owing to the region's burgeoning busy citizenry, shifting trends, and working women. Increasing breakthroughs and advancement are expected to boost the industry in this region even further.

North America will be followed by Europe, where the hectic life has led to higher consumption of items that enable families to care for their babies while also managing their repetitive activities. With technological advances and development, European firms are creating new and compact robotic baby swings with specific attributes such as adjustable, temperature, movement, and so on. They are mass-producing these swings, which are composed of various materials that include plastic, metal, and polyamide. Such materials of automatic baby swings are extremely advantageous in terms of restoration and tidiness due to modern material technology which is contributing to the regional market growth.

The baby swing market in Asia-Pacific is anticipated to expand significantly over the forthcoming years, owing to increasing birth rates and expanding requirements for baby swings. The Asia Pacific baby swing market is rapidly expanding in India and China, as these two nations have the largest populations.

Important stakeholders are investing significantly in product development and are involved in the R&D method in order to provide enhanced and innovative products that satisfy customer demands and compete with rivals and competing items. Numerous firms are attempting to use emerging techniques to develop unique items in order to boost the profits of the global baby swings market. For instance, 4moms' MamaRoo® Multi-Motion Baby Swing™ is the latest Bluetooth-compatible auto baby swing that includes different rocking positions such as numerous bounces and moves to gain full comfort.

Data Points

Key Statistics

Expected Market Value (2023)

US$ 1,015 million

Anticipated Forecast Value (2033)

US$ 1,502 million

Projected Growth Rate (2023 to 2033)

4% CAGR

A baby swing is a well designed padded chair which is suspended and a sturdy frame just like an adult’s swing, that keeps swinging back and forth entertaining the baby, and can be used right from birth to when the baby reaches 6-9 months old.

The baby swing market is growing due to the increasing interests of parents towards baby care in the developing regions.

There is a key advancement in the baby swing market that is automatic baby swing that work as an alternative to keep babies engaged when parents are busy. This new trend has resulted in the rapid growth of the baby swing market.

The novel coronavirus has caused a disturbance in almost all the industries. The novel coronavirus has also affected the baby swing market.

There has been a disruption in the supply of several products that are required in the manufacturing industries,this is hampering the production of the baby swing.

Also, the flow of customers in the stores have fallen which has led to the decreased sale of the baby swing which in turn is affecting the global baby swing market.

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Baby Swing Market: Drivers and Restraints

The global baby swing market is growing rapidly due to the wide range of baby swings offered by the manufactures depending on the age and weight of babies. Modern baby swings offer a variety of features that entertains the baby such as pre-installed lullabies on them.

The growing number of working women and busy lifestyle is also expected to boost the baby swing market.

Other factors such as increasing awareness about baby care among parents, increasing expenditure by parents on child care are boosting the baby swing market. Apart from drivers, the increasing number of baby fall and baby death is likely to restrain the growth of the baby swing market.

Baby Swing Market: Overview

Based on the product type, the full-sized baby swing is the most preferred swings in the baby swing market, because it provides more comfort and can be used for a longer period as the baby grows.

Based on the application, the household segment is likely to expand due to the increasing demand for installation in interiors such as children’s bedroom and nursery. Based on the distribution channel, modern trade is expected to be the most profitable segment in the baby swing market.

Sneha Verghese
Sneha Verghese

Principal Consultant

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Baby Swing Market: Region-wise Outlook

The global baby swing market is expected to be dominated by North America, due to the growing busy population, changing trends and working women in the region. The rising innovations and development are further likely to boost the market in this region.

North America is to be followed by Europe, the busy lifestyle that has resulted in increased demand for products which enable parents to look after their babies and manage their routine work simultaneously.

In Asia-Pacific, the baby swing market is expected to have significant growth over the forecast period, due to the increasing birth rate which leads to the rising demand of baby swing. The increasing urbanization and spending on baby care products in countries like India and China are expected to boost the baby swing market in the regions.

Baby Swing Market: Key Market Participants

  • Thorley Industries LLC.
  • Baby Trend, Inc.
  • Mattel, Inc.
  • Nuna International B.V.
  • Brevi Milano S.P.A.
  • Kids II, Inc.
  • Newell Brands
  • Standard Container Company Edgar, Inc.
  • Hauck Gmbh & Co. KG
  • Mamas & Papas

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The report covers exhaust analysis on

  • Baby Swing Market Segments
  • Baby swing Market Dynamics
  • Market Size
  • Supply & Demand
  • Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain

Regional analysis includes

  • North America (USA, Canada)
  • Latin America (Mexico. Brazil)
  • Western Europe (Germany, Italy, France, United Kingdom, Spain)
  • Eastern Europe (Poland, Russia)
  • Asia Pacific (India, ASEAN, Australia & New Zealand)
  • China
  • Japan
  • Middle East and Africa (GCC Countries, S. Africa, Northern Africa)

Baby Swing Market: Segmentation

Based on the Product Type:

  • Full-sized Baby swing
  • Portable Baby Swing

Based on the Application:

  • Household
  • Nursery
  • Hospital
  • Garden

Based on the Distribution Channel:

  • Modern Trade
  • Departmental Stores
  • Specialty Stores
  • Online Stores
  • Others

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