The global baby bouncers market is anticipated to expand to a remarkable valuation of US$ 3.4 billion in 2023 and is projected to exhibit a compound annual growth rate (CAGR) of 3% from 2023 to 2033 and reach US$ 4.57 billion in 2033.
Baby bouncers are one of the most useful baby products during their initial stages of growth since they offer a secure place to play in both the absence and existence of families. Furthermore, a vastly increased number of working women and strict timetables are cruising industry growth because it allows parents to digitally track and regulate their baby's movement patterns.
Due to their flexibility, ease of use, and compact appearance, baby bouncers are popular among parents and guardians all over the world for their children's seating and napping arrangements.
Furthermore, these baby bouncers deliver complete backing to the baby's entire body while permitting them to relax in a favorable position. Baby bouncers facilitate the ability of seniors and siblings to converse with newborns. All of these aspects are projected to accelerate the expansion of the baby bouncers market over the forecast time frame.
Today's parents are much more informed and worried about their child's physical abilities developed in the early stages. As a result, they are prepared to make greater expenditures on children's safety items and gadgets. When the baby moves, the seat of the baby bouncer springs up and down.
This characteristic not only fulfills the baby's eagerness for moving but also assists the baby in developing the muscle tissue required for crawling. The increased supply of such child comfy commodities among family members for their child's complete body development is eventually fueling the baby bouncers overall growth substantially. Furthermore, rapid urbanization and enhancing population growth living standards have expanded the market for baby-specific commodities.
The North America region is expected to be a significant stockholder of the global baby bouncers’ business and to experience stable industry expansion over the next few years. This region's increased spending on consumer items and baby care products is increasing owing to industry growth.
European nations such as Germany, Spain, and the United Kingdom are expected to retain their share of the market of baby bouncers all across the forecast timeframe.
East Asia is projected to offer immense potential for growth for the baby bouncers market and to broaden at a significant pace over the next few years. A sufficient inclusion of baby bouncers’ automakers, a larger customer base, and their increased spending on baby goods in this region are predicted to create a huge market for baby bouncers during the projected timeline.
China is projected to be extremely appealing in terms of the market share and development rate of the baby bouncers industry in the coming decade. Moreover, rising childbirth rates and E-commerce entry in South Asian countries are boosting baby bouncers sales growth significantly.
Nowadays, participants offer a variety of colored and sized baby bouncers to meet the requirements of the consumers they serve. Furthermore, businesses utilize multiple hoardings and advertisements as an advertising method for improving product recognition among their intended viewer. In addition, major brands are striving to boost their internet business to reach parents.
Argos Co. launched a massive baby & nursery clearance sale of 182 goods in March 2020, along with baby swings, electric baby bouncers, security gates, car sheets, and some others, in hopes of broadening their existence in the market.
Data Points
Key Statistics
Expected Market Value (2023)
US$ 3.4 billion
Anticipated Forecast Value (2033)
US$ 4.57 billion
Projected Growth Rate (2023 to 2033)
3% CAGR
Baby bouncers are soft and comfortable bassinets fixed over plastic or metal frame which bounces with the movement of the baby. Baby bouncers are amongst the useful baby products in their early stages of development, as they provide a safe and secure environment in the absence and presence of parents.
A substantial portion of the parents and caretakers across the globe are preferring baby bouncers for child’s seating and sleeping arrangement owing to its portability, ease of usage and lightweight outlook.
Moreover, these baby bouncers comfortably provide full support to the baby’s entire body and allowing them to recline with ease in a comfortable position.
In addition to this, baby bouncers make it easier for adults and siblings to interact with the babies. All these factors are likely to strengthen the baby bouncers market growth during the forecast period. Overall the global viewpoint for the baby bouncers market is anticipated to remain positive during the forecast period.
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Baby Bouncers Market: Dynamics
Today’s parents have become more aware and conscious about the overall physical growth of the child in the initial stages. Owing to this, they are ready to spend more on child safety products and devices. When the baby kicks, the seat of baby bouncer responds with springy up and down motion.
This feature not only satisfies the baby’s desire for movement but also helps the baby to develop necessary muscles for crawling. Rising demand for such child comfort products among the parents for the complete physical growth of their child is ultimately fuelling the baby bouncers market growth significantly.
Moreover, manufacturers of baby bouncers are providing baby bouncers with the added features such as battery-operated music boxes and vibration features which helps in overall relaxation experience. Such innovations in baby bouncers are anticipated to be a significant aspect behind the future growth of the baby bouncers market.
However, lack of awareness and low money spend on baby care products in underdeveloped regions are amongst the key restraining factors which might inhibit the growth of the baby bouncers market considerably.
In addition to that, the spread of COVID-19 has limited the production of baby care products including baby bouncers due to lockdowns and absence of employees and workers in manufacturing plants.
Thus, the market is likely to experience a downward trend for the coming two to three quarters but is estimated to quickly recover and return to its growth trend post-2020. Overall, the global baby bouncers market is projected to expand with remarkable CAGR during the forecast period.
Baby Bouncers Market: Regional Outlook
The North America region is projected to be a momentous shareholder of the global baby bouncers market and anticipated to experience the steady market growth during the upcoming years. High spending on consumer goods and baby care products in this region are contributing considerably to the market growth.
In Europe, countries such as Germany, Spain, and the United Kingdom are projected to remain at the forefront in terms of the market share of baby bouncers throughout the forecast period.
East Asia is expected to create enormous growth opportunity for baby bouncers market and likely to expand with the notable growth rate in coming years.
An adequate presence of baby bouncers manufacturers, a vast consumer base, and their growing spend on baby products, in this region, is likely to generate notable demand for baby bouncers during the forecast period.
China is expected to be highly attractive regarding market share & growth rate of baby bouncers market in the next decade. Furthermore, increasing childbirth rate and penetration of the E-commerce industry in South Asian countries are also promoting baby bouncers market growth to a significant extent.
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Baby Bouncers Market: Key Players
Zhongshan City Togyibaby Co., Ltd
BabyBjorn AB
Cuteably Baby Bouncers
Suzhou Harari Baby Products Company LTD
Mothertouch Baby Products LLP
New Natraj Industries.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.
The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
Regional Analysis Includes
North America
Latin America
Europe
Middle East & Africa (MEA)
South Asia
East Asia
Oceania
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